Personal Information
Organization / Workplace
San Diego United States
Occupation
Social Communications
Website
christine-morrison.com
About
Christine Morrison leads social media strategy for Intuit’s TurboTax business in San Diego, California. A former social media marketer, Christine drove several “first ever” projects for TurboTax, including launching the brand’s first blog, creating sortable “social” reviews and including social “sharing” in the product.
As a product manager she established long-term relationships with tens of thousands of customers by creating and driving an online customer community focused on co-creation. Her efforts saved the business time and money in support and development costs while driving millions of dollars in incremental revenue. Christine’s current professional interests in
Tags
social media
turbotax
cdi
live community
intuit
inner circle
turbotax reviews
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