Personal Information
Organization / Workplace
Other
Occupation
Digital Media and Performance Coordinator
Industry
Apparel / Fashion
About
Fernanda is a senior digital marketing professional experienced both on CPG and Telecom industries, currently
taking part in the team responsible for developing Avon´s digital maturity, working both in:
• planning and implementing digital campaigns (both creative and media strategies) for products and branding and
• coordinating digital projects with cross-functional teams (sales, product managers, legal & regulatory, CRM, IT, etc.) and multiple stakeholders in a fast paced environment, defining scope and following up the action plan until the conclusion of each project.
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