Thank you for downloading our monthly Shift Happened presentation: our biased selection of events that took place in January 2011. We hope you’ll enjoy and share the content and will be able to make use of it. www.vujade.com www.twitter.com/vujadeltd www.facebook.com/vujadeltd www.flickr.com/vujadeltd

1. 201101
SHIFT
Photo by: Vujàdé Ltd. – Jasper Bouwsma
HAPPENED
© Vujàdé Ltd. – Supporting Forward Thinking www.vujade.com Slide |

2. Vu-jà-dé
Photo by: Vujàdé Ltd. – Jasper Bouwsma
Vujàdé is the opposite of déjà-vu and refers to something that
has not yet taken place or has not yet existed.
Looking for new solutions.
Critically questioning existing structures and behavior.
Looking at something from a different or an unusual point of view.
In other words: Vujàdé stands for innovation.
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 2

3. Dear viewer
Thank you for downloading our monthly Shift Happened presentation: our
biased selection of events that took place in January 2011. We hope you’ll
enjoy and share the content and will be able to make use of it.
January has already proven that 2011 will be an historic year. Besides the
contagious revolution in the Maghreb and Middle East we were drawn to
gigantic funding rounds and IPO news of social networking companies. Press
releases by Groupon, facebook, and LinkedIn and rumors around others like
Zynga indicate in our opinion to a new bubble and/or a fundamental shift in
how startups raise growth capital.
We think it is important to look in more detail into the latter and will
publish a separate presentation on the topic: Understand the Present to See
the Future – Fundraising and Exits of Startups.
Stay tuned and looking fwd to hearing from you!
Cheers,
Jasper Bouwsma
Founder Vujàdé Ltd.
PS: Shift Happened February 2011 will be provided @ the beginning of March
© Vujàdé Ltd. – Supporting Forward Thinking www.vujade.com and www.twitter.com/VujadeLtd
Stay tuned: Slide | 3

4. # #
Sustainability Innovation
#
Technology
#
Society
#
Economy
# TOPICS
#
Politics
Photo by: Vujàdé Supporting Forward Thinking
© Vujàdé Ltd. – Ltd. – Jasper Bouwsma Slide | 4

5. “ There is nothing more difficult to take in hand,
more perilous to conduct, or more uncertain in its
success, than to take the lead
in the introduction of a new order of things.
Photo by: Vujàdé Ltd. – Jasper Bouwsma
Niccolo Machiavelli (14690503 – 15270621)
Italian philosopher and humanist
© Vujàdé Ltd. – Supporting Forward Thinking
”
Slide |

6. #
2011
01 ECONOMY
03
facebook raised USD500M in a deal with Goldman Sachs
valuing facebook at USD50B
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 6

7. #
2011
01 ECONOMY
03
Photo by:
rebelpilot
Apple tops USD300B market cap, and is the 2nd most
valuable public traded company in the world.
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 7

8. #
2011
01 TECHNOLOGY
06
Did industry espionage at Renault hijack plans of the
company‘s new e-car concept? http://nyti.ms/i8s32T
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 8

9. #
2011
01 TECHNOLOGY
07
Photo by:
LGPER
Technology Gambling and thinking outside the laptop at
CES in Vegas. http://nyti.ms/ijjvJ3
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 9

10. #
2011
01 ECONOMY
08
Photo by: Vujàdé Ltd
European Central Bank Frankfurt, Germany
The mundane problem of a shared Currency. Can Europe
and the Euro be saved? Next country in crisis: Portugal.
http://tagi.ch/31466580
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 10

11. #
2011
01 POLITICS
08
Photo by:
SearchNet Media
Acts of an individual or the result of Palin‘s agressive
campaigning? "Don't retreat, reload.“ http://bit.ly/fkdoNc
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 11

12. #
2011
01 TECHNOLOGY
10
Photo by: Coca Cola
Scanned by uploader from Wired (Nov 2010), Vol. 18, No. 11, p. 104.
After declining Google‘s bid of USD6B, „Groupon raises,
Like, a Billion Dollar“ http://tcrn.ch/i0YTCT
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 12

13. #
2011
01 ECONOMY
11
Photo by:Vujàdé Ltd – Jasper Bouwsma
Wall Street Bull, New York City, USA
With USD0.5-1.0B funding rounds for Facebook, Groupon
and Zynga an IPO is no longer necessary.
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 13

14. #
2011
01 SOCIETY
10
Photo by:
Vincent Diamante
No longer anonymous? F.B.I. Warrants Into Service Attacks
by WikiLeaks Supporters http://nyti.ms/e2ZXqQ after
2010 cyberSupporting Forward Thinking & Co
© Vujàdé Ltd. – attacks PayPal Slide | 14

15. #
2011
01 ECONOMY
11
Photo by:
Joe Shlabotnik
Nothing else! Nespresso successfully sues Denner for
bringing “generic medicinal product” to market.
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 15

16. #
2011
01 SOCIETY
11
Photo by:
Valter Campanato
Flooding and mudslides in the Brazilian state of Rio kill
+800p.
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 16

17. #
2011
01 SOCIETY
14
Photo by:
Tony Bryner
Continuous rain in Australia leads to multiple floods. Steal
prices increases while coal mines are closed and shipment
to © Vujàdé Ltd. – Supporting Forward Thinking
China stalled. Slide | 17

18. #
2011
01 INNOVATION
14
Do you remember the Encyclopedia Britannica :)
Ten years of Wikipedia.
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 18

19. #
2011
01 TECHNOLOGY
17
Photo by:
Matt Yohe
Steve Jobs takes his third sick leave...
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 19

20. #
2011
01 POLITICS
18
BILD
Photo by:
magharebia
Tunisia: Ben Ali‘s wife escapes with 1.5t of gold.
Did that fit in her purse?
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 20

21. #
2011
01 SOCIETY
19
BILD
Photo by:
Espen Moe
Former Julius Baer Exec Rudolf Elmer wants to expose the
system of „off-shore banks“ - Assange praises his Swiss
Whistleblower. Forward Thinking
© Vujàdé Ltd. – Supporting Slide | 21

22. #
2011
01 TECHNOLOGY
20
BILD
Photo by: Vujàdé Ltd
Times Square, New York, USA
Data traffic volume quadrupled in 2010 according to
Carsten Schloter, CEO of Swisscom.
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 22

23. #
2011
01 TECHNOLOGY
21
Photo by:
Charles Haynes
Eric Schmidt Out As Google CEO, Larry Page Takes Over
http://read.bi/eysJiM
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 23

24. #
2011
01 SUSTAINABILITY
21
Swiss government’s Doris Leuthard launches a new
“Raumplanungskonzept”
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 24

25. #
2011
01 SOCIETY
24
Terror: 36 killed, +100 wounded in a bombing at
Domodedovo International Airport in Moscow, Russia
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 25

26. #
2011
01 ECONOMY
25
Photo by: Flyout, Logo by: World Economic Forum
Davos in Switzerland - taken from paraglider
Last year banks were scrutinized, this year European
governments are under attack
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 26

27. #
2011
01 POLITICS
25
Photo by:
magharebia
January 25th the day at which the Egyptian revolution started.
#jan25 becomes the hashtag to follow @Twitter
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 27

28. #
2011
01 SOCIETY
27
Photo by:
Esther Lim
Federer vs. Nadal next round @ Australian Open in
Melbourne. But this time Djokovic won the Championship,
is that the Supporting Forward Thinking new tennis-era?
© Vujàdé Ltd. – beginning of a Slide | 28

29. #
2011
01 TECHNOLOGY
28
Photo by:
Jason Zack
Hosni Mubarak found the off-switch for the Egyptian
Internet hoping to stop the revolution.
http://nyti.ms/fWNXlz
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 29

30. #
2011
01 ECONOMY
29
Photo by: Vujàdé Ltd. – Jasper Bouwsma
Wallstreet, New York City, USA
LinkedIn IPO: Mountain View networking site files for
public stock offering http://bit.ly/fyA0NI
© Vujàdé Ltd. – Supporting Forward Thinking Slide | 30

31. “ Those who are victorious
plan effectively and change decisively.
They are like a great river that
maintains its course but adjusts its flow.
Photo by: Vujàdé Ltd. – Jasper Bouwsma
© Vujàdé Ltd. – Supporting Forward Thinking
Sun Tsu, (c. 544 BC – c.496 BC)
Chinese Military Comander
”
Slide |

32. THIS PRESENTATION IS
LICENSED ACCORDING TO A CC-BY-SA LICENSE
This license lets you remix, tweak, and build upon our work
even for commercial reasons, as long as you credit us and
license your new creations under these identical terms.
Photo by: Vujàdé Supporting Forward Thinking
© Vujàdé Ltd. – Ltd – Jasper Bouwsma Slide |

33. Vujàdé Ltd.
Postal Address
P.O. Box 4
CH-3257 Grossaffolterm
Visiting Address
Photo by: Vujàdé Ltd – Jasper Bouwsma
Gutenbergstrasse 9
CH-3011 Bern
+41 (0)31 381 50 80
Online
www.vujade.com
contact@vujade.com
VujadeLtd
© Vujàdé Ltd. – Supporting Forward Thinking Slide |