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2
Creating an effective social
media marketing plan
involves careful strategizing,
content creation, and
engagement with your
target audience.
5
UNDERSTAND
Social media marketing refers
to the use of social media
platforms to promote a
product or service. The
primary objective is to drive
traffic, generate leads, and
increase brand awareness.
This form of marketing
typically involves activities
such as posting text and
image updates, videos, and
other content that drives
audience engagement, as well
as paid social media
advertising.
3
Creating a prototype for a
social media marketing
campaign involves the initial
design and testing of various
elements to assess their
effectiveness and gather
feedback.
TEST
Testing social media marketing
involves a series of strategic steps to
determine the effectiveness of your
marketing efforts on various
platforms.
SOCIAL
MEDIA
MARKETING
DEFINE
IDEATE
PROTOTYPE
www.socialwick.net

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Social Media Marketing

  • 1. 1 4 2 Creating an effective social media marketing plan involves careful strategizing, content creation, and engagement with your target audience. 5 UNDERSTAND Social media marketing refers to the use of social media platforms to promote a product or service. The primary objective is to drive traffic, generate leads, and increase brand awareness. This form of marketing typically involves activities such as posting text and image updates, videos, and other content that drives audience engagement, as well as paid social media advertising. 3 Creating a prototype for a social media marketing campaign involves the initial design and testing of various elements to assess their effectiveness and gather feedback. TEST Testing social media marketing involves a series of strategic steps to determine the effectiveness of your marketing efforts on various platforms. SOCIAL MEDIA MARKETING DEFINE IDEATE PROTOTYPE www.socialwick.net