Arihant Enterprises unique offering of Movie DVDs and Music CDs for Trade Promotions, Loyalty Programs, Consumer promotions, Thematic gifting options, Gratifications
This document discusses royalties, licensing, and income streams in the music business. It defines the types of works that can be copyrighted and the organizations that collect fees for different uses of music, such as performance rights organizations. Royalties are fees paid for uses of copyrighted works, including mechanical royalties for cover songs and performance royalties for public performances. Licensing involves granting permission to use musical works for a fee. There are various types of licenses for different uses of music. Income can be generated from many music business activities that involve licensing copyrighted works.
Sony is a large media conglomerate that owns many subsidiaries across television, movies, music and technology. As a conglomerate, Sony uses strategies like synergy and horizontal integration to increase cooperation between its divisions and properties. This allows Sony to cross-promote artists, products and content to appeal to wider audiences. For example, Sony signs artists that appear on its TV shows like The X Factor, connecting the music and television divisions.
Sony uses its own music production software and manufactures CDs/Blu-rays through subsidiaries, converging industries within the company. This vertical integration allows Sony to independently produce and distribute music. Smaller companies focusing solely on software or physical production may struggle to compete. Sony also partners with VEVO for online music video distribution on YouTube and devices, and operates its own music streaming service Music Unlimited, converging technologies and companies in distribution. Marketing utilizes synergies between the music and other industries like gaming through artist promotions. Consumption trends toward digital formats, so Sony invests in online distribution through partnerships and services to capitalize on mobile access to music.
Sony has achieved convergence and synergy across its music production, distribution, and marketing activities. It brought Columbia Records under its ownership in 1988, allowing it to both produce and distribute music. Sony also develops its own music software. For distribution, it created DADC to manufacture blue ray, DVDs, and CDs in-house. Sony uses its own websites like Music Unlimited and WE 7 to directly distribute music to consumers. It also engages in synergistic marketing through merchandise related to artists it represents.
The document proposes building an online music store called Busker that aims to be more innovative than iTunes. It will treat all music equally, from major artists to bedroom recordings. Busker will give artists tools to promote their music and reach new fans. It will also let any musician sell their music directly to fans like Radiohead did. Busker will use crowd-sourced ratings and direct sales with no revenue share to help artists. It proposes using advertising and subscriptions like Pandora to generate revenue at lower costs. Marketing will focus on bootstrapping through artists, social media, and media outreach.
The document discusses different media formats for storing audio and video recordings, including their history and technical capabilities. It covers CDs, VHS tapes, DVDs, and Blu-ray discs. For each format, it provides an example of a specific recording released in that format and describes aspects of the recording quality, such as clarity of sound or video. Over time, formats like DVD and Blu-ray provided improved quality over earlier standards like VHS tapes due to technological advancements.
Sheer publishing general presentation no ads march 2013David Alexander
This document lists African composers and musicians from various countries, as well as international music publishing companies that work with African artists. It also discusses income sources for songwriters such as mechanical royalties, performance royalties, and synchronization licensing. Key terms for synchronization licenses are outlined, and songwriter and administration agreements are briefly described.
This document discusses royalties, licensing, and income streams in the music business. It defines the types of works that can be copyrighted and the organizations that collect fees for different uses of music, such as performance rights organizations. Royalties are fees paid for uses of copyrighted works, including mechanical royalties for cover songs and performance royalties for public performances. Licensing involves granting permission to use musical works for a fee. There are various types of licenses for different uses of music. Income can be generated from many music business activities that involve licensing copyrighted works.
Sony is a large media conglomerate that owns many subsidiaries across television, movies, music and technology. As a conglomerate, Sony uses strategies like synergy and horizontal integration to increase cooperation between its divisions and properties. This allows Sony to cross-promote artists, products and content to appeal to wider audiences. For example, Sony signs artists that appear on its TV shows like The X Factor, connecting the music and television divisions.
Sony uses its own music production software and manufactures CDs/Blu-rays through subsidiaries, converging industries within the company. This vertical integration allows Sony to independently produce and distribute music. Smaller companies focusing solely on software or physical production may struggle to compete. Sony also partners with VEVO for online music video distribution on YouTube and devices, and operates its own music streaming service Music Unlimited, converging technologies and companies in distribution. Marketing utilizes synergies between the music and other industries like gaming through artist promotions. Consumption trends toward digital formats, so Sony invests in online distribution through partnerships and services to capitalize on mobile access to music.
Sony has achieved convergence and synergy across its music production, distribution, and marketing activities. It brought Columbia Records under its ownership in 1988, allowing it to both produce and distribute music. Sony also develops its own music software. For distribution, it created DADC to manufacture blue ray, DVDs, and CDs in-house. Sony uses its own websites like Music Unlimited and WE 7 to directly distribute music to consumers. It also engages in synergistic marketing through merchandise related to artists it represents.
The document proposes building an online music store called Busker that aims to be more innovative than iTunes. It will treat all music equally, from major artists to bedroom recordings. Busker will give artists tools to promote their music and reach new fans. It will also let any musician sell their music directly to fans like Radiohead did. Busker will use crowd-sourced ratings and direct sales with no revenue share to help artists. It proposes using advertising and subscriptions like Pandora to generate revenue at lower costs. Marketing will focus on bootstrapping through artists, social media, and media outreach.
The document discusses different media formats for storing audio and video recordings, including their history and technical capabilities. It covers CDs, VHS tapes, DVDs, and Blu-ray discs. For each format, it provides an example of a specific recording released in that format and describes aspects of the recording quality, such as clarity of sound or video. Over time, formats like DVD and Blu-ray provided improved quality over earlier standards like VHS tapes due to technological advancements.
Sheer publishing general presentation no ads march 2013David Alexander
This document lists African composers and musicians from various countries, as well as international music publishing companies that work with African artists. It also discusses income sources for songwriters such as mechanical royalties, performance royalties, and synchronization licensing. Key terms for synchronization licenses are outlined, and songwriter and administration agreements are briefly described.
- Music streaming insights and numbers from Deezer perspective
- Working with B2B2C partnerships
- Deezer content strategy
- Music industry in numbers
- Future projections
Communication strategy for new product launch.
Mandate: execute a campaign that uses Vice media O & O channels to promote the new product, reach adults between 25-44 years old and establish a strong positioning.
College Underground Radio is an internet radio station chain targeting listeners ages 21-28 through unique programming and social media integration. It has over 14,000 monthly unique listeners growing 26% monthly. The summary describes the station's variety of music, request-based programming, and focus on interactivity. It also mentions targeting millennials and details various sponsorship and advertising opportunities available.
Why You Should Be Using Podcasts for Your BrandPodcast.co
Podcasts are the best marketing tool to build better relationships with your customers. Share engaging stories, build trust, and give your business a voice with podcasts. Talk to us at hello@podcast.co.
Grow your agency by providing a complete podcasting package to your clients. Offer exclusive audio experiences and increase your bottom line with an easy-to-use friendly platform - podcast.co/services/agencies
The document discusses strategies for Absolute Radio, a radio network in the UK. It targets "reluctant adults" aged 25-54 who enjoy music, comedy, and football. The network focuses on these three pillars of content across its stations. It aims to grow its reach and listening hours through its digital platforms, branded content partnerships, live music experiences, and personality-driven shows. Recent data shows Absolute Radio has increased its network reach from 1.6 million to over 3.5 million listeners and listening hours from 12 million to over 23 million since 2009.
The ConeTM is a visual metaphor that maps the volume of audiences across an engagement spectrum. It segments audiences based on their propensity to engage with ideas, interests, and passions. The thin point of the Cone represents a low audience volume but high engagement, while the wide base represents high volume but low engagement. The ConeTM has been used by organizations like Sony Music and BBC Radio 1 to better understand audiences and inspire targeted digital marketing campaigns. It analyzes viewing behaviors using social intelligence and real-time insights to connect with networks.
This was the first-ever made presentation deck made for Ohdio back in late 2011. Note the name "Ohdioo" which was an early iteration. We finally built another deck that we presented to labels for the first licensing negotiation. Note that we didn't have any real market research on the target consumer, mainly assumptions.
Broadcast and non-broadcast_audio_products_and_formats_worksheet_ig1_task_1zaidiqbal1996
Terrestrial radio is land-based radio that provides listeners with music, talk and news. Digital audio broadcasting is a transmission technology designed in the 1980s to bring digital benefits to analog radio. News and features packages are the longest type of storytelling found on television newscasts and some long-form news programming. Podcasts are digital media files that can be audio, video or PDF files subscribed to and downloaded through web syndication or streamed online. MP3 is an audio encoding format for playing digital audio files.
Broadcast and non-broadcast_audio_products_and_formats_worksheet_ig1_task_1zaidiqbal1996
Terrestrial radio is land-based radio that provides listeners with music, talk, and news. Digital audio broadcasting (DAB) is a transmission technology designed in the 1980s to bring digital benefits to analog radio broadcasts. News and features packages are the longest type of storytelling found on television newscasts and some long-form news programming. Podcasts are digital media files that can include audio, video, or PDF files that are subscribed to and downloaded through web syndication or streamed online. MP3 files allow for digital music storage and playback on devices.
The document describes the Cone model, which is used to segment audiences based on their propensity to engage with ideas, brands, or content. It does this by placing audiences along a spectrum from Fanatics to Enthusiasts to Casuals to Indifferent. The Cone model was developed and applied successfully to help clients like BBC Radio 1, Sony Music, and American Idol understand their audiences and drive engagement. It uses data sources like social media, streaming data, and surveys to map audiences on the Cone spectrum in real-time and provide insights into how to connect with different audience segments. The Cone approach and app are presented as a solution for audience analysis, creative marketing, and driving fan loyalty.
This document discusses audiences for different forms of media such as films, television, literature and video games. It defines what an audience is and explains that audience theory studies how audiences are affected by different art forms. The document also discusses the importance of audiences for keeping media formats popular and profitable. It explores how new technologies like CGI and visual effects have impacted audiences. Additionally, it covers topics like fragmented audiences, how institutions continue generating revenue, different types of audiences, audience demographics, psychographics, quantitative and qualitative audience research, and organizations that measure audiences like NRS, ABC and BARB.
The document defines and provides examples of the major media industry sectors, including: the film industry (e.g. 20th Century Fox, DreamWorks, Disney), radio industry (e.g. rock, pop, and soft music stations), television industry (e.g. providers like Sky, BT, and Freeview), print industry (e.g. magazines, newspapers, labels), advertising/marketing industry, press/news media, and games design industry (e.g. for consoles and mobile devices). It describes some of the key aspects, companies, and products within each sector.
This document discusses plans to re-launch the AIR FM Rainbow radio station. The key plans are to redefine the target audience as young, educated, urban music lovers and aspiring musicians aged 14-26. The positioning will be transformed to focus on providing "music uninterrupted" with an emphasis on the latest English music genres. Extensive rebranding efforts are proposed across outdoor, print, television, and new media campaigns to promote the re-launch. Strategic partnerships and unique initiatives like branded radio kiosks and buses are also discussed to connect with the target audience.
The document discusses the challenges facing music distribution in the 21st century. It provides background on the Canadian Music Centre and describes how 10 years ago, music distribution was limited to traditional channels but now listeners have more freedom due to new online distribution channels like podcasts, streaming audio and online video. However, these changes also present new challenges as listener behavior shifts to on-demand content. While new tools offer opportunities to market and syndicate music more widely, simply making music available is just the first step - comprehensive strategies are still needed for distribution, appreciation and conversion.
SBS provides local and national Hispanic media services across radio, digital, television, and live events. This includes leading Spanish radio stations, the #1 Hispanic digital platform Lamusica.com, TV network MegaTV, and music concert promotion company SBSE. SBS offers branded advertising solutions across these platforms, including custom radio stations, digital banners, video, social media, and influencer marketing. Targeting options include location, demographics, interests. Case studies demonstrated millions of impressions for campaigns promoting brands like Lexus, Toyota, Dunkin Donuts, and Live Nation.
College Underground Radio is a network of internet radio stations targeting listeners ages 21-28. It has over 13,000 unique monthly listeners across the US and worldwide. The document describes College Underground Radio's format, demographics, programming including music discovery shows and live concerts, and promotional opportunities for advertisers through standard and premium sponsorships including banner ads, social media campaigns, and event sponsorships.
Rock Pop Urban is a music media website that aims to inspire music fans with creative perspectives on the international music scene. It has around 2000 monthly visitors since its recent launch. The target audience is mostly male, aged 17-42, living in major US cities, who enjoy social media and make music-related purchases. The website will feature articles on LA's music scene, documentaries on international cultures, artist profiles, interviews, reviews and charts. It will engage audiences through social media, 500+ attendee monthly events, and high impact creative content on video and in a magazine distributed in LA.
I created this media kit for Mix magazine, the leading publication showcasing professional studio recording, live sound and sound for film and television. I have created media kits for the brand since 2009.
The document discusses creating an audio production with students based on the book City of Ember. It describes using Audacity software to record narration, sound effects, and music. Students wrote a script, auditioned for roles, found sound effects and music online, and edited the audio tracks in Audacity. The finished production was shared on a website and with another classroom to get feedback.
How to write great content for SEO (search engine optimisation)Ben Foster
In today's digital world, getting found online is crucial.
But with millions of websites vying for attention, how do you make your content stand out?
The answer: Writing for SEO (Search Engine Optimization).
Learn how to write compelling content that not only engages readers but also ranks higher in search engine results.
- Music streaming insights and numbers from Deezer perspective
- Working with B2B2C partnerships
- Deezer content strategy
- Music industry in numbers
- Future projections
Communication strategy for new product launch.
Mandate: execute a campaign that uses Vice media O & O channels to promote the new product, reach adults between 25-44 years old and establish a strong positioning.
College Underground Radio is an internet radio station chain targeting listeners ages 21-28 through unique programming and social media integration. It has over 14,000 monthly unique listeners growing 26% monthly. The summary describes the station's variety of music, request-based programming, and focus on interactivity. It also mentions targeting millennials and details various sponsorship and advertising opportunities available.
Why You Should Be Using Podcasts for Your BrandPodcast.co
Podcasts are the best marketing tool to build better relationships with your customers. Share engaging stories, build trust, and give your business a voice with podcasts. Talk to us at hello@podcast.co.
Grow your agency by providing a complete podcasting package to your clients. Offer exclusive audio experiences and increase your bottom line with an easy-to-use friendly platform - podcast.co/services/agencies
The document discusses strategies for Absolute Radio, a radio network in the UK. It targets "reluctant adults" aged 25-54 who enjoy music, comedy, and football. The network focuses on these three pillars of content across its stations. It aims to grow its reach and listening hours through its digital platforms, branded content partnerships, live music experiences, and personality-driven shows. Recent data shows Absolute Radio has increased its network reach from 1.6 million to over 3.5 million listeners and listening hours from 12 million to over 23 million since 2009.
The ConeTM is a visual metaphor that maps the volume of audiences across an engagement spectrum. It segments audiences based on their propensity to engage with ideas, interests, and passions. The thin point of the Cone represents a low audience volume but high engagement, while the wide base represents high volume but low engagement. The ConeTM has been used by organizations like Sony Music and BBC Radio 1 to better understand audiences and inspire targeted digital marketing campaigns. It analyzes viewing behaviors using social intelligence and real-time insights to connect with networks.
This was the first-ever made presentation deck made for Ohdio back in late 2011. Note the name "Ohdioo" which was an early iteration. We finally built another deck that we presented to labels for the first licensing negotiation. Note that we didn't have any real market research on the target consumer, mainly assumptions.
Broadcast and non-broadcast_audio_products_and_formats_worksheet_ig1_task_1zaidiqbal1996
Terrestrial radio is land-based radio that provides listeners with music, talk and news. Digital audio broadcasting is a transmission technology designed in the 1980s to bring digital benefits to analog radio. News and features packages are the longest type of storytelling found on television newscasts and some long-form news programming. Podcasts are digital media files that can be audio, video or PDF files subscribed to and downloaded through web syndication or streamed online. MP3 is an audio encoding format for playing digital audio files.
Broadcast and non-broadcast_audio_products_and_formats_worksheet_ig1_task_1zaidiqbal1996
Terrestrial radio is land-based radio that provides listeners with music, talk, and news. Digital audio broadcasting (DAB) is a transmission technology designed in the 1980s to bring digital benefits to analog radio broadcasts. News and features packages are the longest type of storytelling found on television newscasts and some long-form news programming. Podcasts are digital media files that can include audio, video, or PDF files that are subscribed to and downloaded through web syndication or streamed online. MP3 files allow for digital music storage and playback on devices.
The document describes the Cone model, which is used to segment audiences based on their propensity to engage with ideas, brands, or content. It does this by placing audiences along a spectrum from Fanatics to Enthusiasts to Casuals to Indifferent. The Cone model was developed and applied successfully to help clients like BBC Radio 1, Sony Music, and American Idol understand their audiences and drive engagement. It uses data sources like social media, streaming data, and surveys to map audiences on the Cone spectrum in real-time and provide insights into how to connect with different audience segments. The Cone approach and app are presented as a solution for audience analysis, creative marketing, and driving fan loyalty.
This document discusses audiences for different forms of media such as films, television, literature and video games. It defines what an audience is and explains that audience theory studies how audiences are affected by different art forms. The document also discusses the importance of audiences for keeping media formats popular and profitable. It explores how new technologies like CGI and visual effects have impacted audiences. Additionally, it covers topics like fragmented audiences, how institutions continue generating revenue, different types of audiences, audience demographics, psychographics, quantitative and qualitative audience research, and organizations that measure audiences like NRS, ABC and BARB.
The document defines and provides examples of the major media industry sectors, including: the film industry (e.g. 20th Century Fox, DreamWorks, Disney), radio industry (e.g. rock, pop, and soft music stations), television industry (e.g. providers like Sky, BT, and Freeview), print industry (e.g. magazines, newspapers, labels), advertising/marketing industry, press/news media, and games design industry (e.g. for consoles and mobile devices). It describes some of the key aspects, companies, and products within each sector.
This document discusses plans to re-launch the AIR FM Rainbow radio station. The key plans are to redefine the target audience as young, educated, urban music lovers and aspiring musicians aged 14-26. The positioning will be transformed to focus on providing "music uninterrupted" with an emphasis on the latest English music genres. Extensive rebranding efforts are proposed across outdoor, print, television, and new media campaigns to promote the re-launch. Strategic partnerships and unique initiatives like branded radio kiosks and buses are also discussed to connect with the target audience.
The document discusses the challenges facing music distribution in the 21st century. It provides background on the Canadian Music Centre and describes how 10 years ago, music distribution was limited to traditional channels but now listeners have more freedom due to new online distribution channels like podcasts, streaming audio and online video. However, these changes also present new challenges as listener behavior shifts to on-demand content. While new tools offer opportunities to market and syndicate music more widely, simply making music available is just the first step - comprehensive strategies are still needed for distribution, appreciation and conversion.
SBS provides local and national Hispanic media services across radio, digital, television, and live events. This includes leading Spanish radio stations, the #1 Hispanic digital platform Lamusica.com, TV network MegaTV, and music concert promotion company SBSE. SBS offers branded advertising solutions across these platforms, including custom radio stations, digital banners, video, social media, and influencer marketing. Targeting options include location, demographics, interests. Case studies demonstrated millions of impressions for campaigns promoting brands like Lexus, Toyota, Dunkin Donuts, and Live Nation.
College Underground Radio is a network of internet radio stations targeting listeners ages 21-28. It has over 13,000 unique monthly listeners across the US and worldwide. The document describes College Underground Radio's format, demographics, programming including music discovery shows and live concerts, and promotional opportunities for advertisers through standard and premium sponsorships including banner ads, social media campaigns, and event sponsorships.
Rock Pop Urban is a music media website that aims to inspire music fans with creative perspectives on the international music scene. It has around 2000 monthly visitors since its recent launch. The target audience is mostly male, aged 17-42, living in major US cities, who enjoy social media and make music-related purchases. The website will feature articles on LA's music scene, documentaries on international cultures, artist profiles, interviews, reviews and charts. It will engage audiences through social media, 500+ attendee monthly events, and high impact creative content on video and in a magazine distributed in LA.
I created this media kit for Mix magazine, the leading publication showcasing professional studio recording, live sound and sound for film and television. I have created media kits for the brand since 2009.
The document discusses creating an audio production with students based on the book City of Ember. It describes using Audacity software to record narration, sound effects, and music. Students wrote a script, auditioned for roles, found sound effects and music online, and edited the audio tracks in Audacity. The finished production was shared on a website and with another classroom to get feedback.
How to write great content for SEO (search engine optimisation)Ben Foster
In today's digital world, getting found online is crucial.
But with millions of websites vying for attention, how do you make your content stand out?
The answer: Writing for SEO (Search Engine Optimization).
Learn how to write compelling content that not only engages readers but also ranks higher in search engine results.
Dear Readers,
Client service management encompasses a range of functions aimed at ensuring optimal client satisfaction and fostering long-term relationships. Key functions include client support, where issues and inquiries are addressed promptly and effectively, and client on boarding, which involves guiding new clients through the initial setup and integration processes. Account management is another crucial function, involving regular communication and updates to keep clients informed and engaged. Additionally, client service management involves monitoring and analyzing client feedback to continuously improve services and address any emerging needs. Overall, these functions work together to create a positive client experience and drive business growth.
Here are few function explanation for better understanding.
Happy learning
Top 10 Digital Marketing Institute in lucknow.pptxzaireendigitech
Welcome to our ppt on the top 10 digital marketing institutes in Lucknow! If you're looking to enhance your skills in the dynamic field of digital marketing, Lucknow offers several excellent training options. Our curated list highlights the best digital marketing institutes in Lucknow, providing comprehensive courses that cover SEO, social media marketing, PPC, content marketing, and more. These institutes are renowned for their experienced faculty, practical training, and industry-relevant curriculum. Whether you're a beginner or a professional seeking to upgrade your skills, these institutes can help you achieve your career goals in digital marketing.
Digital Marketing Company in India - DIGI BrooksDIGI Brooks
This infographic provides guidance on marketing analytics, helping businesses grow using tools like Google Analytics and AI, measuring ROI, and analysing future trends to track business development.
https://digibrooks.com/digital-marketing-services/
Building a quality pipeline is a challenge, and Google isn’t making it any easier.
Changes in the way traffic, and leads, are coming to your site has probably shifted, yet lead gen is still a top priority.
During this webinar you’ll learn about channels and tactics that are working, and some of the common missteps we see brands making over and over.
Come prepared to take notes on the importance of customer journeys, how to build a customer-centric culture across all teams, and what to expect when working with third parties.
Plus we’re sharing case studies. Get an insider’s view into lead gen campaign successes and failures for ourselves, and our sponsors.
Get an exclusive peek behind the curtain and see how we approach product promotions using a holistic, consumer-centered strategy that pays off time after time.
Key takeaways:
The best ways to attract and nurture your leads through every step of their journey.
How to support your team, or an agency, to execute these strategies effectively.
What to do after the lead hits your workflow. Pitfalls to avoid, what’s working, what’s not, and how to set up effective nurture campaigns.
With our very own Heather Campbell and Brent Csutoras, we’ll explore how to evolve your strategy based on an ever-changing set of standards.
How to do SEO with free tools - Arnout HellemansSearchNorwich
This talk from Dutch SEO legend, Arnout Hellemans is about how to use free tools to get started in SEO and start finding things that you can easily improve.
This isn't just for beginners in SEO, even seasoned SEOs have new things to learn.
Everything from Google Search Console and Bing Webmaster Tools to Google Sheets and the most helpful Chrome extensions.
For more details on SearchNorwich 16:
https://www.searchnorwich.org/events/searchnorwich-16
Follow Arnout:
LinkedIn: https://www.linkedin.com/in/arnouthellemans/
Twitter: https://x.com/hellemans
Arnout's consultancy: https://onlinemarkethink.com/
Digital Marketing Session for IIHMR By Neha Agarwal.pdfNeha Agarwal
Neha Agarwal's Digital Marketing Session for healthcare founders associated with IIHMR Startups. With 15 years of industry expertise, Neha brings a wealth of knowledge on leveraging digital strategies to enhance patient engagement, boost online presence, and drive growth in the healthcare sector. This session covers key components of digital marketing including SEO, content marketing, social media, email marketing, and paid advertising. Attendees will learn practical tips for optimizing healthcare websites for search engines, creating compelling content, managing social media effectively, and utilizing email marketing to maintain patient relationships. Neha also delves into the importance of UI/UX in healthcare websites, sharing best practices for improving user experience and accessibility. Through real-world case studies, she demonstrates successful digital marketing campaigns and provides actionable insights for healthcare startups looking to thrive in the digital age. Don't miss this opportunity to learn from an industry expert and take your healthcare startup to the next level!
This document, created by Vemio Advertising, the leading digital marketing agency in Delhi NCR, provides a concise and actionable guide to developing an effective Google Ad strategy. It covers essential aspects such as setting clear objectives, conducting thorough keyword research, creating compelling ad copy, targeting the right audience, and optimizing ad spend. Additionally, it emphasizes the importance of ad quality, relevance, and continuous performance analysis. By following these best practices, businesses can enhance their Google Ad campaigns, drive targeted traffic, and achieve a higher return on investment. For more details please visit on https://vemioadvt.in/services/digitalmarketing/
E-Learning Vs Traditional Learning_ Benefits and Differences.pdfMega P
E-learning and traditional learning are two distinct approaches to education, each offering unique advantages and facing specific challenges. E-learning provides flexibility and convenience, allowing students to access materials and complete assignments at their own pace and schedule. Traditional learning fosters direct, face-to-face interaction between students and instructors, which can enhance communication, immediate feedback, and a sense of community.
HEM Webinar - Navigating the Future - Social Media Trends for 2024 in Educati...Higher Education Marketing
Explore our comprehensive slides on the 2024 social media landscape, tailored for educators and marketing professionals in the field of education. With more than 5 billion social media users worldwide and an average individual engagement across as many as seven platforms monthly, understanding these dynamics is crucial for effective educational outreach. Our slides delve into the pivotal trends and strategic adaptations necessary for thriving in this digital arena. Don't miss this opportunity to enhance your strategies with our expert insights.
HEM Webinar - Navigating the Future - Social Media Trends for 2024 in Educati...
World of Movies and Music
1. Welcome to the world of high quality entertainment…..
Sony DADC is a leading disc and digital solution provider for the
Entertainment, Education and Information Sectors, offering
world class optical media replication services, Digital & Physical
supply chain solutions and software services.
2. HOW DO MOVIES / MUSIC CONNECT TO
BRANDS
Entertainment Value
Proposition
High Perceived Value
and Low Cost option
Larger Connect and
Likeability across TGs
Wide choice of
Content and
customization possible
3. How can SONY help to your BRAND
Create Unique and
mass appeal consumer
Promotions program
Enhance your current
Promotions with
Instant gratifications
Exclusive and
Premium Options
Customised our
content as per your
brand guidelines,
themes and strategy,
Create “Choice of
Gifts” Promotions
Targeted Focus
approach based on
regions and languages,
15. What Sony can create for you
Exclusive Audio Compilations for consumer programs
Exclusive Bundle opportunities on New releases
Exclusive Products for Kids promotions
Exclusive Movie Bundle opportunities
For Further Discussions and Customized Solutions
Dippesh Jain
Dippesh.jain@sonydadc.com
+ 91 9022780800