The number of digital marketing technologies (MarTech) has grown year after year in the past decade. More professionals who bring to the table a combination of both marketing and tech skills call themselves “Marketing Technologists” and they are the future of marketing. Let's delve into what's in this rise.

1. The Rise of the Marketing
Technologist
Dan Radu
President & Founder, Macro

2. The Marketing Technology Landscape

3. The Marketing Technology Landscape

4. The Marketing Technology Landscape

5. What companies are looking for
“We need to make sense of all the tools we use and the
data we generate!”
What job seekers are bragging about
“Look at me! I know general digital marketing concepts”
Marketplace Demand for Skills
Companies vs Job Seekers

6. How the Marketing Technologist Works
02
01
03
04
Combines strategy with
technology and art
Works agile. Is able to
constantly change direction
Follows Processes and Pays
Attention to Details
Constantly Tests and
Challenges their own
Assumptions

7. The Future of Work
Omni Channel
Cloud
Technologies
Digital
Transformation
Modern
Marketing
Blockchain
Future Trends

8. Dan Radu
Founder & President Macromator Inc.
Marketing Operations & MarTech
Agency
http://MOps.Agency
+1 647 760 8629
dan@Macromator.com