BoSEU24 | Bob Moesta | Live JTBD Case Studies + Problem Shooting

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Business of Software Conference

Jobs to be Done provides a framework to help you leverage the force of your customers’ behaviour in order to drive your product improvement. In a highly interactive session, Bob, architect of JTBD, and long time friend of BoS, (he loves the people he meets and is always one of the top three rated speakers), will work through some of the challenges you have implementing the framework in your organisations. From running successful interviews, collecting the data, using it to drive insights that will help inform your product, sales and marketing strategies, you will hear live case studies from your peers in the audience that will help you build better products and companies. Attendees will be invited to share their case study prior to the event for discussion on stage. https://businessofsoftware.org/events/europe-2024/bob-moesta-live-jobs-to-be-done-case-studies-and-problem-shooting/

Leadership & Management

JTBD Improv:
Live JTBD Case
Studies and Problem
Shooting
© The Re-Wired Group
2024
March 25-26, 2024

Topics for our Improv.
1. JTBD Interviewing Questions – 20
Min
2. Connecting to Product – 20 Min
3. Connecting it to Sales – 20 Min
4. Connecting to
Strategy/Organization – 40 Min
5. Open Q&A – 20 min
© The Re-Wired Group
2024
*** Only 7 Slides to
help
March 25-26, 2024

The Five Skills of Innovators
and Entrepreneurs
#4 - Prototyping
to Learn
#3 - Causal
Structures
#5 - Making
Tradeoffs
#2 - Uncovering
Demand
#1 - Empathetic
Perspective
© The Re-Wired Group 2024
March 25-26, 2024

Uncovering
Demand:
How People
Work
© The Re-Wired Group 2024
March 25-26, 2024

Supply-Side v. Demand-Side:
Different Language & Process
© The Re-Wired Group 2024
March 25-26, 2024

Progress is Caused:
JTBD Forces of Progress
© The Re-Wired Group
2024
A
(The Old
Way)
B
(The New
Way)
March 25-26, 2024

JTBD Timeline:
A Set of Consumer Systems
© The Re-Wired Group
2024
March 25-26, 2024

Sales is Supply-Side
& Progress is Demand-Side
© The Re-Wired Group
2024
Sales Funnel
March 25-26, 2024

Systems through the Lens of
Supply and Demand
© The Re-Wired Group 2024

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The armed forces and the NHS have superbly effective national recruitment campaigns – so why not local government? Inner Circle Consulting director Chris Twigg introduces the creators of some of the UK’s most wellregarded recruitment campaigns, to describe their strategies and the essential ingredients of success; the impact a good campaign can have, at a time when recruitment has never been more difficult; and how your ideas might shift perceptions of local government away from potholes and bins, to a shared sense of purpose and desire to have a positive impact on the world – values that connect with a huge pool of potential talent.

LoveLocalGov - Chris Twigg, Inner Circle

LoveLocalGov - Chris Twigg, Inner Circle

LoveLocalGov - Chris Twigg, Inner Circle

PPMA - Public Sector People Managers' Association

The chances of another pandemic are low, but your members will likely get through other crises such as increased demands with stagnant budgets, local crises, changes in laws or regulations, etc. This would help them lead themselves and their teams through those situations and will help them break the paradigm they have of always staying within one leadership framework that someone sold to them as the best. This would help them be more flexible with their approach to find an effective solution faster.

Leadership in Crisis - Helio Vogas, Risk & Leadership Keynote Speaker

Leadership in Crisis - Helio Vogas, Risk & Leadership Keynote Speaker

Leadership in Crisis - Helio Vogas, Risk & Leadership Keynote Speaker

PPMA - Public Sector People Managers' Association

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Day 0- Bootcamp Roadmap for PLC Bootcamp

Day 0- Bootcamp Roadmap for PLC Bootcamp

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Dorian is one of the most sought after speakers on his subject of Wellness and speaks all over the World for businesses and organisations that are keen to understand the impact of Corporate Wellness on their performance. He has spoken at numerous events around the globe and provides his audiences with thought provoking tools and techniques which they can apply to both their work and home lives to enhance wellness.

Peak Performance & Resilience - Dr Dorian Dugmore

Peak Performance & Resilience - Dr Dorian Dugmore

Peak Performance & Resilience - Dr Dorian Dugmore

PPMA - Public Sector People Managers' Association

In this closing keynote, Dr Max Blumberg will delve into the transformative power of AI and analytics in shaping the future of local councils. Discover how AI can catalyse positive change, from enhancing public services to fostering community engagement. Learn actionable strategies to leverage data-driven insights for more effective decision making, all while keeping the community at the heart of innovation. Walk away with a renewed sense of purpose and the tools to make a lasting impact in your organisation.

Unlocking the Future - Dr Max Blumberg, Founder of Blumberg Partnership

Unlocking the Future - Dr Max Blumberg, Founder of Blumberg Partnership

Unlocking the Future - Dr Max Blumberg, Founder of Blumberg Partnership

PPMA - Public Sector People Managers' Association

Empowering Local Government Frontline Services - Mo Baines.pdf

Empowering Local Government Frontline Services - Mo Baines.pdf

Empowering Local Government Frontline Services - Mo Baines.pdf

PPMA - Public Sector People Managers' Association

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PPMA - Public Sector People Managers' Association

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Continuous Improvement Infographics for Learning

Continuous Improvement Infographics for Learning

Continuous Improvement Infographics for Learning

Dealing with Poor Performance - get the full picture from 3C Performance Mana...

Dealing with Poor Performance - get the full picture from 3C Performance Mana...

Dealing with Poor Performance - get the full picture from 3C Performance Mana...

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Reviewing and summarization of university ranking system to.pptx

Reviewing and summarization of university ranking system to.pptx

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Day 0- Bootcamp Roadmap for PLC Bootcamp

Day 0- Bootcamp Roadmap for PLC Bootcamp

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Peak Performance & Resilience - Dr Dorian Dugmore

Peak Performance & Resilience - Dr Dorian Dugmore

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Unlocking the Future - Dr Max Blumberg, Founder of Blumberg Partnership

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Empowering Local Government Frontline Services - Mo Baines.pdf

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Reviewing and summarization of university ranking system to.pptx

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BoSEU24 | Bob Moesta | Live JTBD Case Studies + Problem Shooting

1. JTBD Improv: Live JTBD Case Studies and Problem Shooting © The Re-Wired Group 2024 March 25-26, 2024

2. Topics for our Improv. 1. JTBD Interviewing Questions – 20 Min 2. Connecting to Product – 20 Min 3. Connecting it to Sales – 20 Min 4. Connecting to Strategy/Organization – 40 Min 5. Open Q&A – 20 min © The Re-Wired Group 2024 *** Only 7 Slides to help March 25-26, 2024

3. The Five Skills of Innovators and Entrepreneurs #4 - Prototyping to Learn #3 - Causal Structures #5 - Making Tradeoffs #2 - Uncovering Demand #1 - Empathetic Perspective © The Re-Wired Group 2024 March 25-26, 2024

4. Uncovering Demand: How People Work © The Re-Wired Group 2024 March 25-26, 2024

5. Supply-Side v. Demand-Side: Different Language & Process © The Re-Wired Group 2024 March 25-26, 2024

6. Progress is Caused: JTBD Forces of Progress © The Re-Wired Group 2024 A (The Old Way) B (The New Way) March 25-26, 2024

7. JTBD Timeline: A Set of Consumer Systems © The Re-Wired Group 2024 March 25-26, 2024

8. Sales is Supply-Side & Progress is Demand-Side © The Re-Wired Group 2024 Sales Funnel March 25-26, 2024

9. Systems through the Lens of Supply and Demand © The Re-Wired Group 2024

Editor's Notes

Rearrange – back in order