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12 Startup Lessons from Steve Jobs Taught Guy Kawasaki
- 1. 12 Startup Lessons from Steve Jobs taught Guy Kawasaki
- 2. Ricky Haryadi • 2007 - 2009, MPK SMAK Sang Timur • 2009 / 2010, Staff of Public Relation Himsisfo • 2010 / 2011, Coordinator of EEO BNCC • 2011 - 2012, SEO Analyst, Social Media Strategist MicroAd Indonesia • 2012, Internal ERP Consultant Perum Peruri • 2012, Co-initator of Startup Binus • 2012 - now, Co-founder Techrity
- 3. `
- 5. Lesson #1 ‘Experts’ are clueless
- 6. They can’t help you as entrepreneurs
- 7. ?
- 8. They’re going to tell you to do better sameness
- 9. “If you’re good at something, never do it for free” -Joker, Batman The Dark Knight
- 10. Steve Jobs didn’t lesson to experts experts listen to him
- 11. Lesson #2 Customers cannot tell you what they need
- 14. What’s next?
- 15. You can ask customers “how to evolve?” But, you can’t ask customers “how to create a revolutionary product?”
- 16. Lesson #3 Biggest challenges beget the best work
- 19. Give your employee a place to do the best work of their career
- 20. Lesson #4 Design Counts
- 23. Steve Jobs prove that 5 times Macintosh, iPod, iTunes, iPhone, iPad
- 24. Lesson #5 Big Graphics Big Font
- 25. Which one is better?
- 26. Don’t read your slides! It’s a keynote, use only the power point
- 27. Lesson #6 Jump Curves, Not Better Sameness
- 28. ?
- 29. Ice 1.0
- 30. Ice 2.0
- 31. Ice 3.0
- 32. It isn’t about 10% better, it’s about 10x better
- 33. Lesson #7 “Work” or “Doesn’t Work” Is All That Matters
- 34. It’s Business, Not “Religion”
- 36. iOS 3rd Party Apps is Safari Plug-in
- 37. 6 Months Later, iPhone is everywhere
- 38. People needs more than just ‘an iPhone’
- 40. Could You Imagine iPhone & iPad without App Store? Now, it’s 775,000 apps with 300,000 focus on tablets -Jan 2013, http://techrity.com/2013/01/07/app-store-tembus-40-milyar-download/
- 41. Lesson #8 Value Is Different From Price
- 42. Why people is still buying? iPhone is more expensive iPad is more expensive Macintosh is more expensive
- 44. Unique Not-Unique Valuable YEAY! Price Not-Valuable Stupid? ..... Where do you want to be?
- 45. Lesson #9 A Players Hire A Players
- 46. A Players hire A Players B Players hire C Players C Players hire D Players D Players hire E Players
- 47. Bozo Explosion
- 48. The moment you lowering your standards to hire a person, that’s when the ‘Bozo Explosion’ starts!
- 49. A Players hire A+ Players
- 50. Don’t ever think engineering is hard, everything else was easy
- 51. Hire people better than you
- 53. Lesson #10 Real CEOs Demo
- 55. If you really want to be great CEO, demo your own product!
- 56. Lesson #11 Real Entrepreneur Ship
- 57. Ship your product, even though it’s not done yet
- 58. Lesson #12 Something Need To Be Believe, To Be Seen
- 60. Believe in your product and then ship!
- 61. Done!
- 62. • Twitter: @iyrh • Business: ricky@techrity.com • Personal: mail@rickyharyadi.com
- 63. Image Courtesy • Slide 4 - apple.com • Slide 35 - apple.com • Slide 5 - venturebeat.com • Slide 36 - apple.com • Slide 7 - webindiasolutions.com • Slide 37 - cnn.com • Slide 9 - running.competitor.com • Slide 38 - nextgenerationiphone.org • Slide 10 - demos.9lessons.info • Slide 39 - apple.com • Slide 13 - pad.mymovies.it • Slide 42 - applyradicaltruths.blogspot.com • Slide 14 - extravaganzi.com • Slide 48 - elwood5566.net • Slide 15 - gigaom.com • Slide 51 - finnkino.fi • Slide 18 - inapcache.boston.com • Slide 53 - bloomberg.com • Slide 22 - haymarket.net.au • Slide 58 - tumblr.com • Slide 26 - presentonomics.com • Slide 26 - busaheba.org • Slide 30 - daddygrognard.blogspot.com • Slide 31 - edinphoto.org.uk • Slide 32 - dennisflood.com
- 64. “ Build your own product, “ that you and yourself want to use. -Guy Kawasaki
- 65. Techrity Techrity.com @Techrity