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Nonprofit Radio - Make Podcasts that Engage Supporters

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Chad Norman
Chad Norman

With portable music players, smart phones, and cheap bandwidth everywhere, more and more online marketers are turning to podcasting as a powerful way to extend the reach of their brands and engage supporters. We'll discuss how to produce a podcasts using free tools and from scratch, including pre-production, recording, editing, processing, and rendering. Then, we'll look at various ways to market your podcast via your own website, the social web, and the iTunes Music Store. And finally, we'll learn from a few case studies and go over some production best practices. So, bring your iPods and earbuds, and let's podcast!

TechnologySports
1 of 20
 
[object Object],[object Object],[object Object],[object Object],[object Object],Welcome
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Just a few statistics…
… but focus on YOUR Audience.. http://www.flickr.com/photos/archangeli/242091173/
… and your story. http://www.flickr.com/photos/citizenhelder/3280892618/
Hardware Options USB Headset Dynamic or Condenser Mics Soundboard Mobile Devices Video Recording
Software ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Green bullets are free!
Production ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Hosting Services
Start Simple…
… grow into your Podcasting Empire http://www.flickr.com/photos/8554696@N03/
[object Object],[object Object],[object Object],[object Object],Podcast Directories
Social Networks
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Cross-Channel Promotions
Case: Volunteer San Diego
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Case: The Nature Conservancy
[object Object],[object Object],[object Object],Resources http://www.flickr.com/photos/neilt/2517652/
Questions? http://www.flickr.com/photos/lostmittenetsy/1451476678
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Thank You!

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Nonprofit Radio - Make Podcasts that Engage Supporters