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Lampe Berger Marketing Plan
Baby Boomers Phenomena ,[object Object],[object Object],[object Object],[object Object]
 
The Straits Times  Friday, June 13 2003
The Best way to  become wealthy is to start  BUSINESS
Brand  + Distribution Channel  Winner 21 st  Century
Marketing Plan ,[object Object],F B AD D M C Franchise Baron Count Marquis Duke Arch duke 20% 29% 38% 41% 42% 42%
1. How to be promoted ,[object Object],[object Object],Franchise Baron Count 2,223 pv 8,889 pv
B. Network ,[object Object],[object Object],[object Object],F B F F F F F F B B B B B 6 Franchises 5 barons B COUNT
C.One time purchase to Count ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],11,112 2,223
How to distribute Count investment ,[object Object],[object Object],[object Object],[object Object],[object Object],C F F F F F F 2,223 pv 11,112 pv 371 X 6   = $2,226 2223 X 6 X 18% = $2,400 8889 X 6 X 9 %  = $4.800 $9,426 Bonus $9426 Invst $8461 - Profit  $  965
2) 3%, 12%, 21% Differential Bonus 4) Group Bonus 2%  (unlimited) 5) Asia Profit Sharing  1.5%PV 7) Brooch 2) 4 mths 138,888 PV   (Sliding) 1) 41% Retail Profit 3) Count Gen Bonus (6)  5, 3, 2, 1.5,1, 1%  Total 13.5% 8) Within 4 mths,  FREE Trip to France (about 10 days) How to become a Marquis ? 6) M to M  6% PV Benefits: M C 1) 5   C C C C C C
D. Asia Profit Share Holder ,[object Object],C C C C C C C Elite Strategy Focus 2 lines C C C C C C C C C Challenge MQ 11,112 X 5 = 55,560 pv Bonus pv 27,777 pv 83,337 pv + 11,112 X 5 = 55,560pv    0 55,560pv =  138,897pv
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Ant Armies Approach F F B B F F F F B B B C C C C
2. Profit Analysis ,[object Object],[object Object]
Retail and Differential Bonus D D D D M C C C C C M M M M F F F F B B B F B B F F 20% 29% 38% 41% 42% 42% Retail Bonus 9% 9% 3% 1% Differential Bonus D AD
3.EDUCATION  BONUS C  C Maintenance: ps=112 pv, group = 334 pv C 5 5 5 5 5 5 3 3 3 3 3 2 2 2 2 1 1.5 1.5 1 1 1 1 1 1 5% 3% 2% 1.5% 1% 1% 13.5 %
Profit Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Profit Analysis ,[object Object],[object Object],[object Object],[object Object]
Special Features of Marketing Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Special Features of Marketing Plan ,[object Object],[object Object],[object Object],[object Object]
69% Golden Guaranty Payout 69% 69% Retail 20%,29%,38%, 41%,42% Differential  Bonus C – C 13.5% M – M  6% D - D  2%  21.5% Educ Bonus Bonus Sharing MQ:2% 1.5% Duke : 1% Arch Duke: 1% 5.5%

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Complete Marketing Plan

  • 2.
  • 3.  
  • 4. The Straits Times Friday, June 13 2003
  • 5. The Best way to become wealthy is to start BUSINESS
  • 6. Brand + Distribution Channel Winner 21 st Century
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12. 2) 3%, 12%, 21% Differential Bonus 4) Group Bonus 2% (unlimited) 5) Asia Profit Sharing 1.5%PV 7) Brooch 2) 4 mths 138,888 PV (Sliding) 1) 41% Retail Profit 3) Count Gen Bonus (6) 5, 3, 2, 1.5,1, 1% Total 13.5% 8) Within 4 mths, FREE Trip to France (about 10 days) How to become a Marquis ? 6) M to M 6% PV Benefits: M C 1) 5 C C C C C C
  • 13.
  • 14.
  • 15.
  • 16. Retail and Differential Bonus D D D D M C C C C C M M M M F F F F B B B F B B F F 20% 29% 38% 41% 42% 42% Retail Bonus 9% 9% 3% 1% Differential Bonus D AD
  • 17. 3.EDUCATION BONUS C C Maintenance: ps=112 pv, group = 334 pv C 5 5 5 5 5 5 3 3 3 3 3 2 2 2 2 1 1.5 1.5 1 1 1 1 1 1 5% 3% 2% 1.5% 1% 1% 13.5 %
  • 18.
  • 19.
  • 20.
  • 21.
  • 22. 69% Golden Guaranty Payout 69% 69% Retail 20%,29%,38%, 41%,42% Differential Bonus C – C 13.5% M – M 6% D - D 2% 21.5% Educ Bonus Bonus Sharing MQ:2% 1.5% Duke : 1% Arch Duke: 1% 5.5%