Tim Higginson, founder of Yuvee, will speak at the Ecomm 2008 Conference on March 12 about the company's NeoKeys Launcher software. The NeoKeys Launcher integrates web and app experiences into a single, easy-to-use interface designed for consistency across any app, feature, or service on mobile phones, PCs, tablets and other devices. It allows third parties to enhance user experiences with minimal software requirements. The talk will demonstrate how NeoKeys improves the mobile internet experience.

1. FOR IMMEDIATE RELEASE
Contact: Tim Higginson
(847) 962-1623
info@yuvee.com
Tim Higginson, founder of Yuvee, speaks at the Ecomm 2008
Conference in Mountain View, CA on March 12.
Highland Park, Illinois. March 12, 2008.
Tim Higginson, founder of Yuvee, Inc. speaks at the Ecomm 2008 Conference
(www.ecommmedia.com). The Ecomm Conference is, as its organizers state: “a brand new
telecom event for those interested in radical innovation and seizing the next opportunity wave.
Skype will open day one, Google day two and Ribbit day three.”
The title of his talk is “Demonstrating the NeoKeys Launcher” with a goal of showing the audience
how a user interface can make all of what people do on their computers and mobile devices (now
and future) work beautifully for the user.
In his talk, he will be demonstrating how the company’s NeoKeys interface enhances the web
experience, with direct application to substantially improving the Internet experience for mobile
phones. His demonstration will be based on the company’s new NeoKeys Launcher software
product. The NeoKeys Launcher integrates the user’s web and application experience into a
single, small and easy user interface. It is based around a single pattern of use across any
application (e.g., mobile game, texting), feature (e.g., camera, MP3 player), and service (e.g.,
phone, voicemail). It allows third party application or service providers to substantially enhance
the user experience of their product, with a minimal set of rules in its software developer kit (SDK)
in order to maintain the consistent use patterns for the user, and to allow users to easily integrate
new applications into their user habits, as well as upgrades and new features, as they become
available.
The NeoKeys user interface is designed to apply across device categories - mobile phones, PCs,
laptops, tablets, remotes and new mobile form factors – in order to give the user a single user
interface for all devices. If works identically as a software for touchscreen devices and as a
physical key implementation in non-touchscreen devices.
More Information: For more press information, visit www.neokeyslauncher.com.
Availability: Now. The NeoKeys Launcher is available as a free download for Windows PCs,
laptops and touchscreen tablets with either the Internet Explorer or the Firefox browser. Yuvee
also licenses the rights to the NeoKeys user interface to mobile phone service providers and
device manufacturers for both touchscreen and phsyical key implementations.
About Yuvee, Inc.: Yuvee is a technology company specializing in advanced user interfaces
that make the next generation of computing, entertainment and mobile devices fast and easy for
everyone. The company holds US and international patents on the NeoKeys user interface, and
has additional patents pending worldwide. Yuvee and NeoKeys are trademarks of Yuvee, Inc.
Company Address: Yuvee, Inc., 490 Hazel Ave., Highland Park, IL 60035 USA
www.yuvee.com