Barcamp VRT (21/01/12) presentation on the future of apps.

1. The future of apps
By @tijs

2. As advertising shifted towards
services, apps became the
ideal branded utility.

3. Examples
are legio.

4. Now here’s the problem: digital
services are limited to ... digital.

5. People want to be able
to create, touch, hold,
display and gift things.

6. A physical card is so much
more special than an email.

7. 2012 promises to bring a lot
more examples of this trend.

8. Yet while we do want to
experience tangible things,
we don’t want to lose the
advantages of digital.

9. From a digital service to a
digitally enhanced service.

10. So there it is: the birth
of the remote app.

11. Apps that let you monitor, control
and optimize digitally enhanced
products and services.

12. Nike Plus

13. Nike Fuelband

14. Jawbone Up

15. Wakemate

16. Withings Scale

17. Withings Blood
Pressure Meter

18. Copenhagen Wheel

19. Changers.com

20. Nest thermostat

21. Fiat Ecodrive

22. Volvo on Call

23. Lego Life
of George

24. Check http://pinterest.com/tijs/
smart-app-devices/ for updates.

25. By @tijs