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ANTHEM! SCHAWK!
                                                                       Australian Portfolio 2009

                                                                     The following examples are a small
                                                                        selection of our work locally




Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
JAMES BOAGS - BOAG’S ST GEORGE

                                                                                                                                 !
   JAMES BOAGS- BOAG’S ST GEORGE
             Brand development and packaging design for a premium beer targeted to the
   Brand development and packaging design for a premium beer targeted to the
             younger, stylish adult market. Taste values were cleaner,lighter and crisper
   younger, stylish adult market. Taste values were cleaner lighter and cripser



Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                                            CREATING COMPELLING AND CONSISTENT
                                                                                                     BRAND EXPERIENCES
FOSTERS WINE ESTATES - ROSEMOUNT ESTATE AUSTRALIA


                                                                                                                           !
   FOSTERS WINE ESTATES - to appeal to a younger audience as part of the developing
              NPD designed ROSEMOUNT ESTATE AUSTRALIA
   NPD designed to appeal to youngercrisp and refreshing lower in alcohol wines.
                    trend towards light, audience as part of the developing
   trend towards light, crisp refreshing lower alcohol wines



Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                                      CREATING COMPELLING AND CONSISTENT
                                                                                               BRAND EXPERIENCES
STEGGLES - FROZEN RANGE - FROZEN RANGE
                 STEGGLES
   Packaging re-design to contemporise to re-position Steggles as more natural,
                      Packaging design
   and create greater food create greater food credentials.
                      and credentials                                                                                  !
Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                                  CREATING COMPELLING AND CONSISTENT
                                                                                           BRAND EXPERIENCES
HJ HEINZ - STIR FRY RANGE
             Packaging redesign to contemporise



                                                                                                          !
   HJ HEINZ - STIR greater food credentials.
         and create FRY RANGE
   Packaging re-design to contemporise
   and create greater food credentials



Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                     CREATING COMPELLING AND CONSISTENT
                                                                              BRAND EXPERIENCES
SPC - ARDMONA TOMATOES
         Packaging design to re-position Ardmona making the


                                                                                                          !
   SPC ARDMONA - TOMATOES
            brand more relevant to the home cook
   Brand identity, packaging design and
   brand repositioning for the IXL range



Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                     CREATING COMPELLING AND CONSISTENT
                                                                              BRAND EXPERIENCES
SPC ARDMONA - IXL
   SPC ARDMONA - IXL for thedesign and range
        Brand identity, packaging
        brand repositioning       IXL conserve
   Brand identity, packaging design and
   brand repositioning for the IXL range                                                                  !
Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                     CREATING COMPELLING AND CONSISTENT
                                                                              BRAND EXPERIENCES
!
   COCA-COLA - COCA-COLA & MOTHER
   Development of design, production artwork,
   pre-press, mock-ups and colour management



Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                     CREATING COMPELLING AND CONSISTENT
                                                                              BRAND EXPERIENCES
!
   NATIO - ABSOLUTE
   Brand strategy, identity, new product packaging design and
   marketing communications for a successful beauty brand



Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                     CREATING COMPELLING AND CONSISTENT
                                                                              BRAND EXPERIENCES
JOHNSON & JOHNSON - BODY WASH RANGE
   JOHNSON & JOHNSON design to to evolve & create a stronger range
             Packaging - BODY WASH RANGE
                 look and feel for Johnson & Johnson’s body wash range.
   Packaging design to evolve and create a stronger
   range look and feel                                                                                         !
Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                          CREATING COMPELLING AND CONSISTENT
                                                                                   BRAND EXPERIENCES
GSK - MACLEANS

                                                                                                            !
   GSK - MACLEANS re-design for the Macleans toothpaste portfolio to
           Packaging
   Packagingenhance the sparkling clean proposition.
             re-design for the Macleans toothpaste portfolio to
   enhance the sparkling clean proposition



Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                       CREATING COMPELLING AND CONSISTENT
                                                                                BRAND EXPERIENCES
GSK - PANADEINE
                        Re-design for Panadeine, to create a more
                        efficacious look and feel.



                                                                                                          !
   GSK - PANADEINE
   Re-design for Panadeine, to create a more
   efficacious look and feel



Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                     CREATING COMPELLING AND CONSISTENT
                                                                              BRAND EXPERIENCES
!
   SARA LEE - RADOX MEN'S SHOWER SCRUBS
   Brand architecture and new product packaging design for an extension
   to the Radox range



Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                          CREATING COMPELLING AND CONSISTENT
                                                                                   BRAND EXPERIENCES
!
   SARA LEE - RADOX MINERAL INFUSIONS
   Brand architecture, naming and new product packaging design for an
   extension to the Radox range



Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
                                                                        CREATING COMPELLING AND CONSISTENT
                                                                                 BRAND EXPERIENCES
Contact:

 Paul Galesloot
 paul.galesloot@schawk.com
 T 02 9815 7709
 Stuart Hughes
 stuart.hughes@schawk.com
 T 02 9815 7706
 Becky Davies
 becky.davies@anthemww.com
 T 02 9219 3000
 Tara Power
 tara.power@anthemww.com
 T 03 9620 5911




Proprietary and confidential © 2008 Schawk, Inc. All rights reserved. No part of this document may be reproduced or utilized in any form or by any means, electronic or
mechanical, including photocopying, recording, or by any information storage or retrieval systems, without permission in writing from Schawk, Inc. This document is
intended only for the use of the individual or entity to whom it is addressed and contains information that is privileged, confidential or otherwise exempt from disclosure
under applicable law. All recipients of this document are notified that the information contained herein includes proprietary and confidential information of Schawk, Inc.,
and recipient may not make use of, disseminate, or in any way disclose this document or any of the enclosed information to any person other than employees of
addressee to the extent necessary for consultations with authorized personnel of Schawk, Inc.

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A S Au Portfolio 2009

  • 1. ANTHEM! SCHAWK! Australian Portfolio 2009 The following examples are a small selection of our work locally Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
  • 2. Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved
  • 3. JAMES BOAGS - BOAG’S ST GEORGE ! JAMES BOAGS- BOAG’S ST GEORGE Brand development and packaging design for a premium beer targeted to the Brand development and packaging design for a premium beer targeted to the younger, stylish adult market. Taste values were cleaner,lighter and crisper younger, stylish adult market. Taste values were cleaner lighter and cripser Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 4. FOSTERS WINE ESTATES - ROSEMOUNT ESTATE AUSTRALIA ! FOSTERS WINE ESTATES - to appeal to a younger audience as part of the developing NPD designed ROSEMOUNT ESTATE AUSTRALIA NPD designed to appeal to youngercrisp and refreshing lower in alcohol wines. trend towards light, audience as part of the developing trend towards light, crisp refreshing lower alcohol wines Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 5. STEGGLES - FROZEN RANGE - FROZEN RANGE STEGGLES Packaging re-design to contemporise to re-position Steggles as more natural, Packaging design and create greater food create greater food credentials. and credentials ! Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 6. HJ HEINZ - STIR FRY RANGE Packaging redesign to contemporise ! HJ HEINZ - STIR greater food credentials. and create FRY RANGE Packaging re-design to contemporise and create greater food credentials Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 7. SPC - ARDMONA TOMATOES Packaging design to re-position Ardmona making the ! SPC ARDMONA - TOMATOES brand more relevant to the home cook Brand identity, packaging design and brand repositioning for the IXL range Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 8. SPC ARDMONA - IXL SPC ARDMONA - IXL for thedesign and range Brand identity, packaging brand repositioning IXL conserve Brand identity, packaging design and brand repositioning for the IXL range ! Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 9. ! COCA-COLA - COCA-COLA & MOTHER Development of design, production artwork, pre-press, mock-ups and colour management Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 10. ! NATIO - ABSOLUTE Brand strategy, identity, new product packaging design and marketing communications for a successful beauty brand Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 11. JOHNSON & JOHNSON - BODY WASH RANGE JOHNSON & JOHNSON design to to evolve & create a stronger range Packaging - BODY WASH RANGE look and feel for Johnson & Johnson’s body wash range. Packaging design to evolve and create a stronger range look and feel ! Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 12. GSK - MACLEANS ! GSK - MACLEANS re-design for the Macleans toothpaste portfolio to Packaging Packagingenhance the sparkling clean proposition. re-design for the Macleans toothpaste portfolio to enhance the sparkling clean proposition Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 13. GSK - PANADEINE Re-design for Panadeine, to create a more efficacious look and feel. ! GSK - PANADEINE Re-design for Panadeine, to create a more efficacious look and feel Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 14. ! SARA LEE - RADOX MEN'S SHOWER SCRUBS Brand architecture and new product packaging design for an extension to the Radox range Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 15. ! SARA LEE - RADOX MINERAL INFUSIONS Brand architecture, naming and new product packaging design for an extension to the Radox range Proprietary and Confidential ©2009 Schawk, Inc. All Rights Reserved CREATING COMPELLING AND CONSISTENT BRAND EXPERIENCES
  • 16. Contact: Paul Galesloot paul.galesloot@schawk.com T 02 9815 7709 Stuart Hughes stuart.hughes@schawk.com T 02 9815 7706 Becky Davies becky.davies@anthemww.com T 02 9219 3000 Tara Power tara.power@anthemww.com T 03 9620 5911 Proprietary and confidential © 2008 Schawk, Inc. All rights reserved. No part of this document may be reproduced or utilized in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage or retrieval systems, without permission in writing from Schawk, Inc. This document is intended only for the use of the individual or entity to whom it is addressed and contains information that is privileged, confidential or otherwise exempt from disclosure under applicable law. All recipients of this document are notified that the information contained herein includes proprietary and confidential information of Schawk, Inc., and recipient may not make use of, disseminate, or in any way disclose this document or any of the enclosed information to any person other than employees of addressee to the extent necessary for consultations with authorized personnel of Schawk, Inc.