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Cognitive Mediators:
The coming abundance of empowered makers
Jim Spohrer, IBM
Director, Global University Programs (GUP) and Cognitive Systems Institute Group (CSIG)
Institute for the Future (IFTF): Positive Platforms for a Workable Future
http://www.slideshare.net/spohrer/spohrer-iftf-20150930-v1
9/30/2015
© IBM 2015, IBM UPward - University
Programs Worldwide accelerating regional
development
1
Dedication: Doug Engelbart
Father of the mouse and
augmentation theory
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
2
Today’s Talk
• What should we know how to make?
• What are the right building blocks?
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
3
What can one person know and make?
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
4
The Maker Movement &
Open Source Ecology
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
5
“Computing” continues to progress
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
6
2035
2055
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
7
1955 1975 1995 2015 2035 2055
2035 one human brain/2055 all human brains
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
8
What exists in 2015?
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
9
360,000 100,000 120,000 60,000 150,000
“The best way to predict the future is to inspire the
next generation of students to build it better”
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
10
Digital Natives Transportation Water Manufacturing
Energy Construction ICT Retail
Finance Healthcare Education Government
9/30/2015
© IBM 2013 IBM University Programs
worldwide accelerating regional
development (IBM UPward)
11
T-Shaped Makers
Breadth & Depth
sector
region/culture
discipline
Learning to program:
My first program
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
12
Early Computer Science Class:
Watson Center at Columbia 1945
Jim Spohrer’s
First Program 1972
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
13
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
14
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
15
Smart Service System:
All entities’ in network
use cognitive mediators
to enhance
value co-creation interactions
Cognitive Mediators:
Cognitive systems
with deep knowledge of both
customer (user) and provider (expert)
as co-creators of win-win value
Entity augmentation boosts both creativity and productivity of interactions
In Summary
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
16
“A service science
perspective considers
the evolving ecology of
service system entities,
their value co-creation and
capability co-elevation
interactions, and their
capabilities, constraints,
rights, and responsibilities.”
Cognitive Systems
Entities
Service
Systems
Entities With
Cognitive
Mediators
Add Rights &
Responsibilities
Assisting individuals and organizations
to close their service innovation skills gap
and co-create smarter service systems
empowering employees, customers, citizens
with cognitive mediators
in the collaborative service economy
9/30/2015
© IBM 2015, IBM Upward University
Programs Worldwide accelerating regional
development
18

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Spohrer iftf 20150930 v1

  • 1. Cognitive Mediators: The coming abundance of empowered makers Jim Spohrer, IBM Director, Global University Programs (GUP) and Cognitive Systems Institute Group (CSIG) Institute for the Future (IFTF): Positive Platforms for a Workable Future http://www.slideshare.net/spohrer/spohrer-iftf-20150930-v1 9/30/2015 © IBM 2015, IBM UPward - University Programs Worldwide accelerating regional development 1
  • 2. Dedication: Doug Engelbart Father of the mouse and augmentation theory 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 2
  • 3. Today’s Talk • What should we know how to make? • What are the right building blocks? 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 3
  • 4. What can one person know and make? 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 4
  • 5. The Maker Movement & Open Source Ecology 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 5
  • 6. “Computing” continues to progress 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 6 2035 2055
  • 7. 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 7 1955 1975 1995 2015 2035 2055 2035 one human brain/2055 all human brains
  • 8. 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 8
  • 9. What exists in 2015? 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 9 360,000 100,000 120,000 60,000 150,000
  • 10. “The best way to predict the future is to inspire the next generation of students to build it better” 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 10 Digital Natives Transportation Water Manufacturing Energy Construction ICT Retail Finance Healthcare Education Government
  • 11. 9/30/2015 © IBM 2013 IBM University Programs worldwide accelerating regional development (IBM UPward) 11 T-Shaped Makers Breadth & Depth sector region/culture discipline
  • 12. Learning to program: My first program 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 12 Early Computer Science Class: Watson Center at Columbia 1945 Jim Spohrer’s First Program 1972
  • 13. 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 13
  • 14. 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 14
  • 15. 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 15 Smart Service System: All entities’ in network use cognitive mediators to enhance value co-creation interactions Cognitive Mediators: Cognitive systems with deep knowledge of both customer (user) and provider (expert) as co-creators of win-win value Entity augmentation boosts both creativity and productivity of interactions
  • 16. In Summary 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 16 “A service science perspective considers the evolving ecology of service system entities, their value co-creation and capability co-elevation interactions, and their capabilities, constraints, rights, and responsibilities.” Cognitive Systems Entities Service Systems Entities With Cognitive Mediators Add Rights & Responsibilities
  • 17. Assisting individuals and organizations to close their service innovation skills gap and co-create smarter service systems empowering employees, customers, citizens with cognitive mediators in the collaborative service economy
  • 18. 9/30/2015 © IBM 2015, IBM Upward University Programs Worldwide accelerating regional development 18

Editor's Notes

  1. Abstract Some speculations – a timeline 2015, 2025, 2035, 2055 In 2015, CSIG (Cognitive Systems Institute Group) has the mission of cognitive assistants for all occupations in smart service systems.  Early days for sure.  An AI Magazine article in the works will explore this more. By 2025, may be possible to instantly ingest textbooks to create Q-A systems. There will be cognitive assistants for all occupations (accountant to zoologist), as well as for homeless, prisoners, and the mentally and physically challenged. By 2035, empowered makers will realize their cognitive mediators know them in many ways better than they know themselves. Everyone will be able to afford an outstanding executive assistant and personal coach. We will all may be symbiotic with our cognitive mediators to help manage complexity in DIKW-rich environments (data-information-knowledge-wisdom). The term “cognitive mediators” includes the concepts of cognitive (a) tools/components, (b) assistants/clerks, (c) collaborators, (d) coaches. By 2055, empowered makers will command a thousand “workers.” The importance of rapid rebuilding from scratch with the right building blocks, as well as the responsible use of knowledge may be a priority. See http://service-science.info/archives/3844 Reference: Spohrer, J (2015) Empowering Makers in the Cognitive Era. At Institute for the Future (IFTF): Positive Platforms for a Workable Future Palo Alto, CA, MondayTuesday October 5-6, 2015. URL http://www.slideshare.net/spohrer/spohrer-iftf-20150930-v1
  2. One of my heroes and mentors – Doug Engelbart (1925-2013) Doug and I had several conversations about the relationship between augmentation theory and service science. I wish we could have had many more. Before connecting augmentation theory to service science, I have to travel through some technical areas that are closer to my first two degrees physics at MIT and artificial intelligence at Yale university – but I promise you, I will connect this to service science and smarter service system research agenda….
  3. Today’s talk will explore two questions What should we know how to make? What might programming education become? If we look at history we see a time when people could make only simple things, and often a single person could make them. Would it ever be possible for a single person to know and make complex things? And what role might programming education play? Will the cognitive era – the coming era of smart machines – make people more capable or less capable to know and make complex things?
  4. No single person can make a pencil – it is too complex. A design student did try to make a toaster – and if you have not seen the TED Talk, I encourage you to watch it – it is very funny. Toaster Project: http://www.ted.com/talks/thomas_thwaites_how_i_built_a_toaster_from_scratch?language=en https://en.wikipedia.org/wiki/I,_Pencil "I, Pencil" is written in the first person from the point of view of a pencil. The pencil details the complexity of its own creation, listing its components (cedar, lacquer, graphite, ferrule, factice, pumice, wax, glue) and the numerous people involved, down to the sweeper in the factory and the lighthouse keeper guiding the shipment into port.
  5. Open Source Ecology is one branch of the Makers Movement with the goal of making it easier for individual to make the industrial machines most needed in civilization… “Open Source Blueprints for Civilization. Build Yourself. We’re developing open source industrial machines that can be made for a fraction of commercial costs, and sharing our designs online for free. The goal of Open Source Ecology is to create an open source economy – an efficient economy which increases innovation by open collaboration. “ Source: http://opensourceecology.org/
  6. If Moore’s Law continues, by 2035 and by 2055, we are projected to have unimaginably large amounts of cheap computing…. 2035 one human brain level, and by 2055 all human brains level(10 billion people). Based on Kurweil’s graph of how much compute power $1000 will buy, it seems that by 2030, for $1000 you should be able to buy the compute power of one person’s brain, and that by 2060 for $1000 you should be able to buy the computer power of 10***10, or 10B people, the compute power of the world’s population for $1000. Source: http://waitbutwhy.com/2015/01/artificial-intelligence-revolution-1.html Was Moore’s Law inevitable? http://kk.org/thetechnium/was-moores-law/
  7. By 2035 the phone may have the power of one human brain – by 2055 the phone may have the power of all human brains. Before trying to answer the question about which types of sciences are more important – the ones that try to explain the external world or the ones that try to explain the internal world – consider this, slide that shows the different telephones that I have used in my life. I grew up in rural Maine, where we had a party line telephone because we were somewhat remote on our farm in Newburgh, Maine. However, over the years phones got much better…. So in 2035 or 2055, who are you going to call when you need help?
  8. What could possibly go wrong? Social technology makes us less social. Image Source: https://s-media-cache-ak0.pinimg.com/736x/1d/eb/5c/1deb5c1cf49a5dbb7689131f3cc8b9a9.jpg
  9. Many intelligent assistants or cognitive assistants are beginning to appear. (the numbers indicate approximate number of employees at each companuy). More and more companies are working on cognitive assistants – and each month a new company shows up working on their version of an intelligent personal assistant. Make no mistake, like “magnetism” – the company the can first provide all its employees with intelligent personal assistants/cognitvie assistants will have done something quite historic! Prediction 1 – more than half of the Forbes Global 2000, and equally many new startups, will have cognitive assistant projects for their customers within ten years Prediction 2 – by 2035 we will be symbiotic with our cognitive assistants Prediction 3 – by 2055 (in part due to the coaching of our cognitive coaches) an average adult will have the ability to rapidly rebuild from scratch societal infrastructure Source: http://en.wikipedia.org/wiki/Intelligent_personal_assistant
  10. By 2036, there will be an accumulation of knowledge as well as a distribution of knowledge in service systems globally. We need to ensure as there is knowledge accumulation that service systems at all scale become more resilient. Leading to the capability of rapid rebuilding of service systems across scales, by T-shaped people who understand how to rapidly rebuild – knowledge has been chunked, modularized, and put into networks that support rapid rebuilding.
  11. From I to T to Pi-shapes … and beyond! IBM needs graduates who can work on multidisciplinary, multisector, multicultural teams… T-shapes have depth and breadth … Disciplines from computer science to marketing to social sciences to arts & humanities Sectors from transportation to energy to healthcare to government Cultures from US to Europe to China to India to Latin America to Africa to Middle East and more!!
  12. In the 1940’s IBM started teaching computer science at Columbia. My first program – punch cards 1972.
  13. Bluemix free access – http://www.ibm.com/university – see academic intiatives
  14. Interested faculty, students, really anyone with a credit card can get 750 GB-Hours a month free http://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/services-catalog.html
  15. Images Sources: http://www.preventionjustice.org/potent-partnerships-networks-of-people-living-with-hiv/