Recognizing your employees and customers at the end of the year can improve loyalty, sales, and morale. Offering incentives such as prepaid cards can be a great motivational or reward tool. And customizing prepaid cards with your brand can complement end-of-year marketing campaigns.

1. 4 easy prepaid award card programs
to reward, recognize, and motivate employees and customers.
End-of-Year Recognition and Incentive Planning Guide
Sales achievements
Year-end bonuses
Customer appreciation
Seasonal rewards
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2. Employee incentive programs
can really make a difference on the bottom line. The right plan can help
you improve the job satisfaction of
your employees, making them more happy and productive. Offer the
flexibility your employees want and
the convenience your incentive planner needs with prepaid award cards.
Why are incentive programs so valuable to companies like yours?
Customer incentive programs
can help develop more loyal customers, keeping you top of mind when it’s time for them to make another purchase. Using prepaid award cards as an incentive within your plan offers you
more control, and allows you the opportunity to reinforce your message whenever the card is used.
“Great work!”
“Thank you!”
“Congratulations!”
“Happy Holidays!”
Prepaid Award Cards
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3. End-of-Year Sales Achievement
It’s the end of the year and you want to congratulate team members for reaching their sales goals or milestones — prepaid award cards are a great way to do that!
Prepaid cards allow for flexible rewards, because you can determine the denomination of each card to fit your incentive program. It doesn’t matter if you have a sales team of 2 or 20! Additional planning can help you budget if you want to hand out sales awards throughout the year.
Employees
1
Tip: Plan awarding sales incentives toward the end of the fiscal year, or after the year has been “closed.” You can make a big presentation at a company meeting or use it as a relationship builder for managers and team members when they hand-deliver the prepaid award card to top performers.
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4. Employees
Year-End Bonuses and Awards
One of the best jobs a manager has is to give hard-working employees a bonus for their dedication and effort — prepaid award cards are the perfect way to deliver the good news.
Employees prefer the prepaid award card because of the flexibility they have in spending where they want and the security of having it on a
Visa® Debit or Debit MasterCard®. Incentive planners prefer it because
the process is easy to manage.
2
Tip: If your company doesn’t offer year-end bonuses, you can still offer a non-merit-based holiday or seasonal award. Plan for it by budgeting it into your quarter, but let it be a surprise for your employees. Other “surprise and delight” awards include a variety of “on-the-spot” awards for performance.
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5. Customers
Customer Appreciation
Whether you want to say “thank you” to your very best customers, or you want to show your appreciation for long-term customers, there’s a fast, easy and memorable way to get it done. And when it comes to customer appreciation, prepaid award cards are miles above other rewards.
Customers enjoy the flexibility that prepaid award cards offer and find it much easier to manage than other types of rewards. And you get the opportunity to reinforce your brand message every time the card is used.
3
Tip: If your company is looking for a way to say thank you and you want to drive increased revenue, you should consider a customer referral program. Send a brief email to your current customers explaining the program and that you value their input — then provide prepaid award cards as the reward for successful referrals.
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6. Customers
Seasonal Rewards
Prepaid award cards are the perfect gift for your customers — and the end of the year presents a host of opportunities to build your customer relationships. Because no two customers are alike, you can benefit from the flexibility prepaid award cards offer, whether it is the amount you want loaded onto the cards or the image you select for the card background, there are many different ways to make your gift stand out!
Customers love to be recognized for their loyalty and status. How have you prepared for the end of the year? Stock up on prepaid cards or order as you go, either way, you’ll be top-of-mind with your customers.
4
Tip: The last few months of the year is typically a period of heavy customer activity, and a great opportunity to deliver your brand message. Holiday- themed prepaid cards are always well received — it’s also the perfect time
to introduce a rebate program.
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7. When it comes to Prepaid Award Cards, you have many choices. But to have the strongest impact with your Incentive Program, here’s what you should
be looking for in a provider:
• Card image selection: Want to be remembered as the company or employer who delivered a great reward? Go with a provider that offers custom images on your Prepaid Award Cards — your card recipients will remember your business every time they use it.
• Flexible load amounts: The phrase “one size fits all” should not be part of your Incentive Plan. Choose a provider that allows you to select whatever denomination you want for each of your Prepaid Award Cards.
• Custom messaging: Along with adding your company logo, you should be given the option to add a personal message to your Prepaid Award Cards. It’s your message — let your brand be heard!
About smartOne: Experts and the industry leader in providing prepaid award card solutions for businesses in every sector. From employee recognition to customer appreciation, and everything in between, smartOne is the preferred source for incentive planners.
Creating the most effective incentive program.
smartOnePrepaid.com | 800-391-9503
smartOne PrepaidSM and the smartOne logo are registered trademarks of Total System Services, Inc. Cards issued by MetaBank®, Member FDIC.