Presentation for eTech Ohio 2009. Overview of the Appalachian Ohio WIRED project.

1. Workforce Innovation in Regional Economic Development
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2. Welcome! The WIRED grant for Appalachian Ohio is focused around Interactive Digital
Technology workforce development . You can explore examples from our region on our
VIRTUAL island built using powerful IDT tools in Second Life
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3. U. S. Department of Labor
Employment and Training Administration
The Office of Ohio Governor Ted Strickland
The Ohio Department of Jobs and Family Services
Workforce Area No. 1
ITTAO (IT Alliance of Appalachian Ohio)
OVITA (Ohio Valley Interactive Technology Alliance)
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4. Interactive Digital Technology
A broad, high-technology workforce supporting:
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5. Is to the future of internet 2.0
As websites were to internet 1.0
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6. “70% of major employers use interactive software and games to
train employees and 75% of businesses and non-profits currently
using video game technology for training plan to increase their
use over the next 3 to 5 years...”
Entertainment Software Association, June 25, 2008
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7. Why IDT Now? Paraphrasing Prof. Ray Kurzweil
(MIT), winner of the National Medal for
Technology:
“Once a technology chain is initiated the
development curve is always exponential.
Exponential curves often look linear for a short
while, but then ....”
Answer: anticipating the exponential
technology curve
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8. PLANNING AHEAD OF THE CURVE
Workforce planning for transformational technology is impossible
using a linear progression for change …
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9. MANUFACTURE DISTRIBUTION
COMPUTING BECOMES UBIQUITOUS HIGH
AN INEXPENSIVE UTILITY SPEED CONNECTIVITY
2008 ( i.e.. IBM Cloud Computing or Amazon’s AWS ) (700MHz wireless rollout 2010)
CONVERGENCE
HIGHER ED IMMERSIVE
DEGREE PROGRAMS
(in place currently)
WORKFORCE
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10. Our 29 county WIRED
Initiative has three state
university partners with a
total of 600 students in IDT
majors
$39M per yr. in average
starting salaries that turn over
eight times in our communities
for a $312M per yr. impact.
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11. IDT Headlines
US retail game sales for March 08 - $1.7B - Associated Press
Game Development $60.3B by 2012 - PricewaterhouseCoopers 2008
New Virtual World Development Funding $180M, Q1, 2008
Virtual Worlds by 2018 -1 billion Users - Strategyanalytics 2008
80% of active internet users (and Fortune 500 Companies) will use
virtual worlds by 2011 - Gartner Inc.
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12. If you could choose an industry to develop in your region,
What would it look like?
severely affected by economic cycles
unaffected by economic cycles
high carbon footprint
low carbon footprint
low infrastructure requirements high infrastructure requirements
or
high salaries low salary
high growth long-term forecast low growth
synergistic stand-alone companies all jobs with a single employer
low ecological impact high ecological impact
specific site requirements
simple site requirements
IDT
You’ve just described…
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13. Gaming
When “big box” stores devote entire isles
to a product....you know there is a huge
workforce behind the production of that
product. This is only a part of an IDT
workforce growing 10% per year.
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14. Game Development A major game often takes 300 people three years to develop -$30-40M
The game Grand Theft Auto grossed nearly $400M its first week.
Average Salaries - 2007
Game Game
Game
Game Game
Game
Producer Bus. & Legal
Programmers
Artists Testers
Audio
$77,131 $95,596
$80,886 $37,831
$69,935
$65,107
Lead Programmer Exec. Producer V.P. Business Development
Sr. S.W. Programmer Producer
Art Directors
ıı
Audio Engineers V.P. Marketing
Engine Programmers Game Director
Lead Artists Music Production HR
+Avg. Bonus
Audio Programmers Product Manager
3-D Artists Surround Sound Engineer Director of Marketing
$5,564
Client Programmers Mobile Development Director
Animators Product Marketing Manager
Graphics Programmers Mobile Game Producer
Character Artists
Network Programmers
Environ. Artists
+Avg. Bonus
Tools Programmers +Avg. Bonus
User Interface Artists +Avg. Bonus
$11,824
AI Engineers
Lead Tech $20,251
$13,195
GUI Engineers
Microcode Engineers
+Avg. Bonus
$9,787
Peripheral Jobs
+Avg. Bonus
Game
$12,924
Designers network technicians
$61,538 secretarial
accounting
payroll
Lead Designers
website
Level Designer
motion capture
Content Designers
legal
banking
+Avg. Bonus
$9,666
Source: Gamedeveloper Salary Study
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15. Notes from the web - GAME DEVELOPMENT
AP - US March Game Sales PricewaterhouseCoopers, June, 08
...on entertainment game development
US entertainment game sales for March 08 - $1.7 Billion
predictive of $20B+ year 2008
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16. Virtual
Worlds
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17. Virtual Worlds Can Provide Access to Dynamic Content
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18. The Virtual Office
You can use a virtual office building from any location on Earth (or in NASA’s case, in space) that has high-speed
internet connectivity. It’s available instantly with no travel or per diem expenses.
Web content, images, informational slides and data can be distributed from any object in the space.
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19. Communicating in the Virtual World
A non-traditional meeting place on WIRED Island
A meeting of educators at Montclair State University
Colleagues can engage in real-time conversations in written or spoken modes as well as send, store and receive IMs
Meetings can be held in a traditional conference room or any environment you may wish to imagine.
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20. Notes from the web - VIRTUAL WORLD DEVELOPMENT
virtual worlds...one billion
adopters by 2016
with 290 million “active” users
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21. IDT and Virtual Training
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22. The Evolution of Virtual Training
Training simulator for Bradley M2 Fighting Vehicle MD90 Flight Simulator
Virtual training was adopted early by the Military, to simulate actual combat conditions in training personnel to
use very expensive and complex weapons systems and by Commercial Aviation companies who used flight simulators
allowing pilots to be trained in a safe, controlled environment without risk to expensive equipment assets.
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23. The Evolution of Virtual Training
With advances in technology and continuing research, new applications in the medical field have helped to increase
the capacity of our training in these critical shortage occupations by employing sophisticated haptics to simulate
the varying results of minute differences in pressure applied to an instrument.
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24. The Evolution of Virtual Training
With the advent of readily available applications such as Second Life which support the inexpensive creation of
immersive 3-D training environments, virtual training content has expanded to encompass a multitude of
applications from academic instruction, to serious games for the customer service training.
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25. WELDING – A Case Study in Virtual Training Applications
Training for current skill shortages can effectively be addressed via a combination of interactive digital applications.
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26. The WIRED Vision
Developing the Regional IDT
Workforce
Through Cyber Centers and Clubs
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27. WIRED IDT Workforce Development
Change Management
level 6 - Refocusing/ IDT training, education or use is adopted
level 5 - Collaborative/honor conflict, personal concern
level 4 - Consequence/how do users benefit?
level 3 - Management/how do we engage/participate?
level 2 - Personal/will we engage?
level 1 - Informational/curious
level 0 - Neutrality/no feeling
Levels of Concern Scale
Gene Hull, Univ. of Texas
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28. WIRED IDT Workforce Development
Change Management
teaching the teachers
information to public
outreach to business & industry
level 6 - Refocusing/ IDT training, education or use is adopted
outreach to economic development
level 5 - Collaborative/honor conflict, personal concern
collaboration with regional leaders
level 4 - Consequence/how do users benefit?
level 3 - Management/how do we engage/participate?
level 2 - Personal/will we engage?
Cyber Centers est. at Universities
level 1 - Informational/curious
level 0 - Neutrality/no feeling
Levels of Concern Scale
Gene Hull, Univ. of Texas
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29. WIRED IDT Workforce Development
Change Management
teaching the teachers
information to public
outreach to business & industry
level 6 - Refocusing/ IDT training, education or use is adopted
outreach to economic development
level 5 - Collaborative/honor conflict, personal concern
collaboration with regional leaders
level 4 - Consequence/how do users benefit?
level 3 - Management/how do we engage/participate?
level 2 - Personal/will we engage?
Cyber Centers est. at Universities
level 1 - Informational/curious
Student Cyber Clubs est. from Cyber Centers
level 0 - Neutrality/no feeling
Business & Industry Cyber Clubs
Levels of Concern Scale
Gene Hull, Univ. of Texas
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30. WIRED IDT Workforce Development
Change Management
teaching the teachers
information to public
outreach to business & industry
level 6 - Refocusing/ IDT training, education or use is adopted
outreach to economic development
level 5 - Collaborative/honor conflict, personal concern
collaboration with regional leaders
level 4 - Consequence/how do users benefit?
level 3 - Management/how do we engage/participate?
level 2 - Personal/will we engage?
Cyber Centers est. at Universities
level 1 - Informational/curious
Student Cyber Clubs est. from Cyber Centers
level 0 - Neutrality/no feeling
Business & Industry Cyber Clubs
Levels of Concern Scale
Gene Hull, Univ. of Texas
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31. WIRED IDT Workforce Development
Change Management
teaching the teachers
information to public
outreach to business & industry
level 6 - Refocusing/ IDT training, education or use is adopted
outreach to economic development
level 5 - Collaborative/honor conflict, personal concern
collaboration with regional leaders
level 4 - Consequence/how do users benefit?
level 3 - Management/how do we engage/participate?
level 2 - Personal/will we engage?
Cyber Centers est. at Universities
level 1 - Informational/curious
Student Cyber Clubs est. from Cyber Centers
level 0 - Neutrality/no feeling
Business & Industry Cyber Clubs
Levels of Concern Scale
Gene Hull, Univ. of Texas
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32. WIRED IDT Workforce Development
Change Management
teaching the teachers
information to public
outreach to business & industry
level 6 - Refocusing/ IDT training, education or use is adopted
outreach to economic development
level 5 - Collaborative/honor conflict, personal concern
collaboration with regional leaders
level 4 - Consequence/how do users benefit?
level 3 - Management/how do we engage/participate?
level 2 - Personal/will we engage?
Cyber Centers est. at Universities
level 1 - Informational/curious
Student Cyber Clubs est. from Cyber Centers
level 0 - Neutrality/no feeling
Business & Industry Cyber Clubs
Levels of Concern Scale
Gene Hull, Univ. of Texas
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33. Visit our virtual office at…
http://slurl.com/secondlife/WIRED%201/129/17/317
Kestral Karas
Chief Designer/SL Architect
steadthomas@gmail.com
Obisam1 Caneti
IDT Program Director
samsw@ohio.edu
Andrew Quellar
WIRED Program Director
bmadson@adelphia.net
Ginger Kumacki
gingerg@itaao.net
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34. Visit us at…www.ovita.org
Bruce Madson
WIRED Program Director
bmadson@adelphia.net
Bill Sams
IDT Program Director
samsw@ohio.edu
Tom Stead
Associate Director for
Education
steadthomas@gmail.com
Ginger Gagne’
Office Manager
gingerg@itaao.net
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