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1. SUPPLY
Factors Affecting
Supply
Production costs
Taxes
Demand
.
Law of Supply
As the price of
something increases,
the quantity supplied
also increases.
Quantity Supplied
Specific amount of
something producers are
willing to offer at a given
price.

2. DEMAND
Factors Affecting
Demand
Perceived Value
Utility
Investment potential.
Law of Demand
As the price of
something increases,
the quantity demanded
decreases.
Quantity Demanded
Specific amount of
something consumers are
willing to buy at a given
price.

3. PRICE EFFECT
Income Effect
resultant change in demand
for a good or service caused
by an increase or decrease in
a consumer's purchasing
power or real income
Substitution Effect
When the price of one
good, consumers might
switch to a cheaper
substitute
Elasticity
Not all products react
equally to the changes in
price
Highly elastic goods
ALTCOINS
Less Elastic Goods
stablecoins

4. NETWORK EFFECT
Threshold Effect
a critical mass of users is
needed for the network
effect to kick in
Value Creation
Network effects create value in
several ways: increased
functionality, liquidity, network
security (in crypto), and a
stronger community.
Positive Feedback Loop
As more people join, it attracts
more content creators, making it
even more appealing to new
users, creating a cycle of growth.
.