What does Big Data mean to your company? We actually now have access to all of the information our enterprise has, and all the information we can get externally, as well. It’s a very big thing to bring all this data together and then the killer blow is the Visualization and subsequent Analysis. That’s how you monetise Big Data!

1. & BIG DATA
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2. BIG DATA
• Capture
• Curation
• Storage
• Search The Challenges
• Sharing
• Analysis
• Visualisation
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3. MAPCITE Positioning
Transactions Credit Data
RFID
Crime Data Social Data
Customer Data Health Data
BIG DATA CCTV Data
Sales Data
Web Logs
Capture Curation Storage Search Sharing Visualization & Analysis
MAPCITE
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4. BIG DATA Potential to add value
• High velocity data (real-time)
• Increased capture of transactional data leading more accurate
and detailed performance information
• Potential to impose narrower segmentation leading to better
a understanding of target/consumer/patient and a more
tailored solution/service/product…
• Improved analysis through richer data leading to better
decision making
• Increased innovation potential through all of the above
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5. MAPCITE AND THE Potential to Realise
BIG DATA Value
capture/curation
APP
BIG Partner MAPCITE
APP
APP
CORE APP
DATA APP
visualisation/analysis/share
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6. Realise BIG DATA Value
capture/curation
A
Partner
P A
P P A
MAPCITE Solution
BIG MAPCITE P P A
DATA CORE P P A
P P
P • MAPCITE CORE
visualisation/analysis/share • visualisation
• analysis
• Sharing
• API provision
• MAPCITE APP Store
• Loyalty
• Mobile reporting
• Salesforce management
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7. Target Sectors
• Finance/Banking/Insurance
• Retail/Consumer/Loyalty
• Law Enforcement & Pre-Crime
• Healthcare Innovation
• Government
• Large Enterprise
• Logistics & Performance
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8. Email us at
Sales@MAPCITE.com
Or call
+44 (0)845 6800004
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