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Kajal Dobhal
Kajal@businessconnectindia.in
Business Connect is a media house that ceaselessly highlights the role of values
and ethics in aiding businesses to achieve greater success. Why do we claim it to
be outstanding? Well, it is a repertoire of remarkable success stories of influential
Indian business magnates known for their exceptional leadership qualities.
Hence, we have released our Iconic Brand Of The Year 2024 edition that will
create a difference in your life for the years ahead. The motive is to acknowledge
and celebrate outstanding brands across various industries, selected by a panel
of judges, editors, data analysts, and other team members. The exclusive brands
featured in this edition seamlessly align with our vision and direction.
These leaders are celebrated for their achievements and recognized for their
expertise in steering customer-focused enterprises within their respective
industries. They have envisioned products and services that can profoundly
enhance people’s lives and contribute significantly to the economy. The
spectacular brands featured in this latest edition exemplify an innovative
mindset, characterized by exceptional business insight, steady determination,
and dedicated efforts. In our endeavor to be a compelling storyteller of
entrepreneurial endeavors and to spotlight individuals making a meaningful
impactontheworld,ourdedicatedteamcollaboratedtoproducethisremarkable
issue.
You know that we are constantly pushing our boundaries in terms of creating
content to make our magazine more and more intersectional. We have always
tried to bring out the best brand stories in favour of our global readership. Given
this, the enlightening articles about the achievements of some phenomenal
business heads will offer you suitable information as there is so much to explore
and ponder. And the fiery fervour of the leadership panel of Jain Resource
Recycling propelled us to highlight its vignette on the cover page. We can
assure you that the company’s success story would be a considerable addition
to our entrepreneurial fervor. Do read out the full story to dive into the pool
of phenomenal business insights and unique perspectives and let us know your
precious views on it.
Now with a great sense of gratitude for all the admiration and cognizance
showered upon us by our global audience. We will be back with an exhilarating
read soon. Till then, keep us in the ‘know’ about how we are doing via your
precious feedback, and keep chasing your dreams to create a future of your
aspirations… Never back down!!!
Business journeys of enticing brands
foreseeing the upcoming trends
Publisher & Editor : Abhishek Kumar Dubey
Vol - 6| Special Edition | March 2024
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Senior Marketing Manager
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Senior Relationship Manager
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Page No.
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NETFRUX
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4SL BACKGROUND CHECK PVT. LTD.
PARACOSMA INC.
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BHUMIKA FOUNDATION
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TUSKER BERRY
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VISIT ASSURED INNOVATION
SOLUTION
TRAVELING UNIWORLD STUDIOS PVT. LTD.
46 48 52
LIFESTYLE
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TOURISM
HEALTH
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SUCCESS STORY
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EDUCATION
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M0TIVATION
GROWTH
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JAIN RESOURCE
PRIVATE LIMITED
A pioneer curating
sustainable tomorrow for
the upcoming
generations
Table of
Content
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JAIN
RESOURCE
RECYCLING
PRIVATE LIMITED
Jain Metal Group:
A pioneer curating
sustainable tomorrow
for the upcoming
generations
ustainability is directly proportional
to long-term economic stability
and resilience. And looking at the
present backdrop, the world is in
dire need of the companies that
adopt sustainable practices. Such
ventures are better positioned to
anticipate and adapt to evolving
market trends, regulatory changes,
and consumer preferences. In this article, we are
unfurling the story of an organisation that is known
for investing in sustainable technologies and
innovations. It believes that businesses can drive
economic growth while minimising risks associated
with environmental disruptions just by being
sensitive in their practices.
Yes, it is none other than a pioneering establishment,
Jain Metal Group that is known for its sustainable
practices, tech- innovations, and a thought approach
to recycling. To honour the venture’s contribution to
a positive transformation in the industry, we have
created this exclusive success story based on the
excerpts of conversation held with the leadership
panel. In talks with Mr. Kamlesh Jain, Chairman,
Mayank Pareek, Managing Director and Sanchit
Jain, Director, we happened to explore numerous
unexplored facets of the group’s operations.
The company overview
Jain Metal Group is a well-established global entity within the
non-ferrous metal recycling sector. Its career trajectory began
in the early sixties with a focus on brass sheet manufacturing
for recycling purposes. With its extensive evolution over the
years, the group diversified its offerings to include a range of
recycled products, such as aluminium sheets, stainless steel
sheets, and copper sheets.
In 2013, the group expanded into lead recycling, initially
sourcing raw materials from lead acid battery scrap. This was
later supplemented with various types of lead scrap and lead
copper cable scrap. In a significant move in 2018, the group
established the largest copper cable scrap recycling plant in
Southeast Asia. In the following years, it slowly ventured
into plastic recycling and recycling of scrap from motors,
alternators, and starters followed suit.
And the latest addition to the group’s portfolio is aluminium
recycling, where die-cast aluminium alloys are made from
aluminium scrap. At present, the group is operating via three
distinct entities, Jain Resource Recycling Private Limited
(JRR) which spearheads the pack as the largest producer
of recycled lead ingots in India, with an annual production
exceeding 150,000 tons. Jain Recycling Private Limited (JRPL)
operates two plants, with Plant -1 emerging as the country’s
foremost producer of recycled copper products, generating
over 40,000 tons annually. On the other hand, Plant -2 focuses
on recycling Polypropylene and Polyvinyl Chloride plastics,
churning out more than 12,000 tons of plastic granules per
year. Meanwhile, Jain Green Technologies Private Limited
(JGT) specialises in the production of aluminium alloys
and stands as one of India’s leading exporters of die-cast
aluminium alloy ingots. In addition to this, the group
supplies aluminium in molten form to consumer industries.
In the current scenario, they are proud to have an impressive
annual scrap recycling capacity exceeding 200 thousand
metric tons, translating to an annualised turnover of more
than Rs. 4000 crores. Bolstered by a robust sourcing team
operating from India and the USA, they aptly meet the
increasing scrap demands of its business operations. With
a diverse supplier base spanning over a hundred locations
worldwide, the group seamlessly exports its copper, lead,
and aluminium products to more than twenty countries
across Asia, Europe, and America. What is worth more than
a glance is the fact that the refined lead ingots produced by
Jain Resource Recycling are recognized as a registered brand
by the London Metal Exchange.
Core values and guiding principles
At Jain Metal Group, the ethos stems from a set of core values
that define their overall identity and guide their every action.
Transparency lies at the heart of their operations, fostering
open communication internally and externally. It perfectly
lays the foundation for trust and accountability in favour
of their business growth. In their domain, flexibility is of
paramount importance that enables them to adapt to change,
explore new opportunities, and consistently deliver value to
their clients. Their commitment is unwavering – to quality,
innovation, sustainability, and the utmost satisfaction of
their customers. Moreover, upholding the highest ethical
standards, integrity is the cornerstone of their operations,
ensuring honesty and accountability in all of their plans
and operations. Altogether, all of these values have been
the guiding force behind their trajectory spanning over 7
decades, propelling them to lead the industry at the forefront
across Indian geography. By steadfastly adhering to these
principles, they not only sustain their legacy but also lay
the groundwork for continued success in the recycling and
manufacturing sector.
The mantra to success
As per the senior leadership of the company, the mantra
that inspires them to stay focused is “Recycling for a Better
Earth.” This succinct phrase comprises their sheer pledge to
sustainable practices in the realm of metal scraps recycling.
It is their profound dedication to contributing positively
to the environment by fostering a circular economy and
transforming discarded materials into valuable resources.
The USPs
We happened to ask them about the unique selling
proposition of the group, to which the ‘trinity’ explained:
1. Pioneering Legacy: With a history dating back to the
1950s, Jain Metal Group boasts a pioneering status in
the metal scraps industry, reflecting a legacy of expertise
and reliability.
2. Diversified Operations: Operating through three
specialised companies, JRR, JRPL, and JGT, the group
ensures efficient and compliant processing for various
non-ferrous metals, showcasing a diversified and
strategic approach.
3. Industry Leadership: The group stands out for its
exceptional quality of recycled products, holding a
prominent position in India’s recycled lead ingots and
copper products production.
4. Technological Advancements: Equipped with state-of-
the-art facilities and a focus on technological innovations,
the group emphasises automation, advanced machinery,
and clean recycling processes, ensuring high-quality
products.
5. Global Presence: With an extensive supplier network in
over 100 locations globally and a listing on the London
Metal Exchange for refined lead ingots, Jain Metal Group
is a major exporter to over 20 countries, demonstrating a
robust global presence.
6. Environmental Responsibility: In view of minimising
carbon and emission footprints through investments
in environment control technologies underscores its
promise to environmental sustainability.
7. End-to-End Recycling: By ensuring zero landfill impact
through comprehensive end-to-end recycling practices,
it is emphasising on a holistic approach to waste
management.
8. Strategic Expansion The group’s strategic expansion into
new recycling avenues, such as plastic recycling, e-waste
recycling, and the production of die-cast aluminium
alloys, showcases a forward-thinking and adaptable
business strategy.
9. Quality Assurance: With ISO certifications across all
plants, a focus on quality laboratories, and a commitment
to thorough audits, Jain Metal Group ensures stringent
quality control, reinforcing its reputation for delivering
high-quality recycled products.
10. Forward-Looking Growth Strategies: The group’s
forward-looking growth strategies include plans to
expand lead ingot production capacity that ventures into
copper cathode production, and explore new recycling
avenues, reflecting a proactive approach to future
industry trends.
COVER
STORY
Kamlesh Jain
Group Chairman
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Kajal|Business Connect
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Industrial applications
When it comes to defining the industrial
applications of their products, the trio of
leaders elucidated that alloys are extensively
utilised across various industries. JRR
is India’s foremost producer of recycled
lead ingots which underscores the group’s
significant presence in sectors reliant on lead-
based products, including automotive and
battery manufacturing.
Moreover, JRPL operates two plants—one for the
recycled copper products and the other to recycle
Polypropylene and Polyvinyl Chloride plastics
scraps—showcasing the group’s diverse applications in
electrical, electronic, and environmental sustainability
sectors. Furthermore, JGT’s production of aluminium
alloys and its status as one of India’s largest exporters
of die-cast aluminium alloy ingots further solidify the
group’s foothold in industries such as automotive,
aerospace, and manufacturing. Jain Metal Group’s
alloys cater to a wide array of industries, reflecting
the group’s commitment to meeting diverse industry
demands and propelling it towards broader
environmental sustainability efforts.
Tech reliance
Like any visionary establishment, Jain Metal Group promotes
and emphasises on leveraging unique technologies to minimise
environmental impact throughout the recycling process. Their
promise to sustainability is reflected in the deployment of cutting-
edge solutions and environmentally responsible practices. The major
highlights of this vision involves:
• Environment Control Technologies:
The administration invests enormously in advanced environment
control technologies across various facilities. All of these
technologies are designed to mitigate emissions and carbon
footprints. These steps are focused on ensuring their recycling
processes adhere to the highest environmental-friendly standards.
With the integration of these solutions, they aim to leave the least
possible carbon and emission footprint, aiming at facilitating a
greener and more sustainable business approach.
• Automated Scrap Battery Breaker:
All of their facilities consist of an automatic scrap battery breaker,
said to be one of the largest battery breakers in the country.
This innovation streamlines the recycling of batteries, enhancing
efficiency and reducing the environmental impact in sync with
conventional processes.
• Clean Recycling with Minimum Emission:
In their oath to a greener world, the clean recycling practices with
a focus on minimal emissions is their foremost priority. The entire
recycling journey, from collection to processing, is led by their
commitment to achieving maximum efficiency while reducing
any kind of strain to the environment. In this direction, their plants
are known to deploy the best available technology to ensure clean
recycling processes.
Fostering an employee-centric culture
The most globally reckoned businesses
always prioritise employee growth
and development driven by various
initiatives. The biggest tool they have
for this is training and development
programsthatarecommoninvestments
to enhance skills and knowledge,
encompassing on-the-job and external
opportunities. But apart from this, Jain
Metal Group offers clear career path
planning, including performance goals
and mentorship, to guide employees
on their growth trajectory within the
organisation. Moreover, education
assistance programs demonstrate
commitment to long-term growth
by supporting further education
or professional certifications.
Internal promotions foster a culture
of advancement, while regular
performance reviews provide feedback
and goal setting. Skill development
workshops empower employees to
enhance capabilities, while leadership
development programs identify and
nurture potential leaders. Recognition
and rewards, alongside employee
development budgets for conferences
and education, further underscore the
organisation’s investment in employee
growth. For specific initiatives at Jain
Metal Group, referring to official
communication channels or HR
policies is recommended.
As per the leaders, “Ensuring
equal opportunity employment, Jain
Metal Group bases all hiring and
promotion decisions on merit and
skills, promoting fairness regardless of
background. They implement diverse
recruitment strategies, reaching out to
underrepresented groups and utilising
diverse hiring panels to attract a varied
talent pool. Inclusive policies, including
flexible work arrangements and
parental leave, foster an environment
of inclusion. Providing diversity
training and establishing employee
resource groups, they raise awareness
and offer support for diverse needs.
Demonstratingleadershipcommitment,
they set diversity goals and promote
accountability across all levels. These
initiatives enhance workplace culture
by encouraging innovation, increasing
employee engagement, improving
problem-solving abilities, promoting
cultural competence, attracting and
retaining talent, and bolstering their
positive reputation in the industry.”
Sanchit Jain
Director
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Success Story
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BHUMIKA FOUNDATION
A RESIDENTIAL TRAINING CENTER FOR ADULTS WITH INTELLECTUAL
DISABILITIES AND AUTISM: HEALING AND EMPOWERING INDIVIDUALS WITH
SPECIAL NEEDS BY INDEPENDENT LIVING SKILLS, VOCATIONAL TRAINING
BUSINESS DEVELOPMENT.
The NGO sector is quite a significant part of nation building. Such ventures are integral partners in bridging the gaps,
cultivating inclusivity, and driving positive change through the society based on their altruistic alignment. The commendable
initiatives taken by NGOs immensely endorse and lay a strong groundwork for sustainable development and progress of
the country.
In view of the above premise, Bhumika Foundation’s story happened to become our focal point as the way it has transformed
lives is truly remarkable and needs to be globally acclaimed. Under the mentorship of its founder and director, Rehabilitation
Psychologist Dr Vishal Ganar, the NGO continues to create ripples in the lives of people struggling with Intellectual
Disabilities and Autism We were literally amazed to discover their contribution to the lives of such individuals who are
overlooked by society. In talks with our team, Dr Ganar who is a highly respected rehabilitation psychologist walked us
through the impact his foundation has ensured since its inception.
The concept behind Bhumika Foundation
Located close to Mumbai surrounded with luscious greenery and hill, the organization is a happy paradise for specially
abled adults. Bhumika Foundation strives to create an impact that is worth many praises. It has a serene environment for
adults struggling with intellectual disabilities, autism, Down syndrome, and a myriad of neurological disorders. Steeped in
dedication and driven by a profound commitment to enhancing the lives of those with special needs, this rehabilitation center
stands as a testament to the transformative power of neuro-rehabilitation. Here, a team of passionate individuals embark
on a journey of healing, employing, therapeutic consultation, social communication strategies, and behavior modifications
to guide patients towards newfound independence and empowerment. Yet, amidst the triumphs lie challenges, none more
daunting than the task of navigating through episodes of aggressive behavior, sleep issues, sexual issues etc. Undeterred, the
foundation invests tirelessly in 24/7 training programs, equipping inmates with the tools and techniques needed to overcome
these hurdles. But the journey doesn’t end there. With a steadfast focus on holistic development, Bhumika Foundation extends
its reach to offer pre-vocational skills training, instilling in its wards the invaluable capabilities of money management,
basic communication, and navigation through daily life. For these individuals, the road to integration into society is paved
with resilience and fortitude, and the foundation acts as their guiding light, nurturing their growth and fostering a sense
of self-sufficiency. As they navigate through the realms of
pre-vocational training, Bhumika Foundation doesn’t merely
stop at the basics; rather, it extends a hand towards proper
vocational training and business development aligned with
market trends, ensuring that its wards not only find their place
in society but also thrive within it, contributing meaningfully
to their families and communities alike. In essence, Bhumika
Foundation isn’t just a center; it’s a haven of hope, where
dreams are nurtured, barriers are shattered, and lives are
transformed.
Meet the changemaker
Dr. Vishal Ganar is a distinguished rehabilitation psychologist
who underscores the significance of societal understanding
towards adults with intellectual disabilities. In his two
decades of expertise in enhancing the lives of individuals
on the autism spectrum, he always emphasized on the
transformative potential of strategic training in creating
independence among this demographic. He is always
concerned about a major challenge existing across Indian
society which is the prevailing lack of awareness about autism
and other Intellectual disabilities and the ignorance often
leads to misconceptions, superstitions, and societal stigma
surrounding autism. This eventually hinders the potential of
individuals’ improvements.
In view of this, Dr. Ganar advocates the diverse nature of
autism spectrum disorder (ASD), wherein individuals may
exhibit varying degrees of severity. Tailored planning and
assessments are imperative to facilitate the acquisition of life
skills by autistic adults. Bhumika Foundation emerges as a
pioneering force in this endeavor, offering residential training
programs aimed at empowering autistic individuals to lead
independent lives. Through its compassionate approach
and dedication to skill-building, Bhumika Foundation has
witnessed tangible success in redefining the trajectories
of autistic individuals towards greater autonomy and
fulfillment.
When asked about his mission in reference to his venture, Dr
Ganar reveals,
“We aim to establish an ecosystem for people with
intellectual disabilities such that rather than being
considered a ‘burden’ on this society, they could be
dignified by being the contributors to nation building and
live a respectable life. The goal is to eradicate the social
stigma around this subject and create an impact at the
ground level.”
Making a difference
The foundation operates on a research-driven model, where
a comprehensive rehabilitation framework stands as the
cornerstone of their achievements. In the present day, the
foundation extends its reach to 45 countries (especially in
Europe) offering guidance support to individuals without
any financial expectation. Committed not only to the well-
being of affected individuals but also to providing guidance
and assistance to their families, the foundation accelerates
the healing process. Notably, the foundation’s impact metrics
reveal that over 150 individuals have benefited, achieving not
only personal recovery but also gaining the means to support
themselves and their families. Their contributions to this
marginalized demographic have garnered recognition, with
even the former Health Minister of Maharashtra commending
their efforts.
The future roadmap
At last, before putting an end to the conversation, Dr Vishal
Ganar shared a visionary outlook for the individuals with
Intellectual Disabilities and Autism. He states that his
venture holds promise and potential, rooted in the belief that
with appropriate and strategic training, every person on the
autism spectrum can lead a life of independence and self-
sufficiency. He envisions a great future where barriers in this
path are dismantled to bring change to people’s perspective.
This outlook is all about the transformative impact of tailored
interventions and support systems. By equipping individuals
with ID and Autism with the requisite skills, knowledge, and
resources, they can not only thrive in various aspects of life
but also contribute meaningfully to society. From gaining
employment and managing businesses to fostering personal
growth and autonomy, the horizon is boundless. With
the right guidance and encouragement, individuals with
Intellectual Disabilities and Autism can transcend limitations,
embrace their unique abilities, and chart their course towards
a future brimming with possibilities, where they flourish with
minimal external assistance.
Strategic Training can make them Independent to lead their life independently like any other so called
normal individual.
Awards:
• Maharashtra Ratana Award, 2023
• State Award, 2017-18, Govt. of Maharashtra (Contribution in Rehabilitation of patients with drugs and alcohol addiction)
• National Excellence Award, 2019, Rajasthan: Disability Rehabilitation
• Vocational Excellence Award, 2020, Rotary Club; Navi Mumbai
• Best Top Ten Institute for Autism Training in India selected by silicon India, 2022
• Maharshtra Maza Puraskar, Mental Health, 2023
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Kajal|Business Connect
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Pottery is an ancient, prominent craft in India; its origins
here can be traced back to the earliest times of civilisation. It
survived for aeons and is a massive source of employment
in both rural and urban areas. As a mass of clay is turned
into a pot, those lively eyes look at vigilant hands working
relentlessly in unison on the wheel. One who sees it happen
sings praise for the mesmerising abilities that these boys, who
are considered to be potters, possess.
In India, one such left out community is that of potters. Pottery
is the art of carefully moulding clay to make different objects.
The sheer hard work they put on and the abilities they develop
these very pots through are magnificent. But since most
factories are shut down, and most artisans are either idle or
paying too little, their destiny appears to be sailing in choppy
seas.
A Timeless And Diverse
Craft Across India
India’s Regional Pottery
Craft Tradition
• Revisiting Pottery
• Jaipur Blue Pottery, Rajasthan
• Khawda Pottery, Gujrat
• Khurja Pottery, Uttarpradesh
• Longpi Pottery, Manipur
• Black Pottery and Terracotta, Madhya
Pradesh
• Andretta Pottery, Himachal Pradesh
Lifestyle
Revisiting Pottery
One of India’s most timeless living craft traditions is pottery. Pottery is practised
across the length and breadth of the nation, from flower pots, terracotta chimes
to the thirst-quenching ‘Surahi’ and ‘Matki’. A visit to the rural and “potter
villages” speaks volumes about the economic significance of this craft. People
use traditional manual potter’s wheels and kilns to engage in pottery along
with subsistence farming, making earthenware an integral part of haat, bazaars
and urban market spaces, particularly during the festive season.
Jaipur Blue Pottery, Rajasthan
Jaipur Blue Pottery has a Geographical Indication (GI) tag. This is a glazed form
of pottery that uses a blue glaze and is typical of intricate designs in blue and
white. Pottery’s most distinguishing quality is that it is a commodity that is not
clay. Mixing ground glass, quartz powder, Earths Fuller’s, borax, gum, soda
bicarbonate, and water makes the dough for the pottery instead of clay.
Khawda Pottery, Gujrat
A traditional art form originated in the village of Khavda, Rann of Kutch, using
‘Rann ki Mitti’. With painted symmetrical black and white patterns, the lovely
ochre/group shades give this art form an earthy feel. Allegedly, the special
mud with which it is made is acquired from near a lake.
Khurja Pottery, Uttar Pradesh
Khurja is a popular tourist destination in Bulandshahr, Uttar Pradesh, thanks to
the colourful pottery it makes. The Khurja Pottery, also known as the ‘ceramic
city,’ which has a range of tea sets, crockery, and ceramic tile works, is the
GI name. The method requires some labour-intensive activities, such as clay
churning, moulding, colouring, followed by glazing, among the most common
glazed pottery types.
Longpi Pottery, Manipur
Longpi pottery has achieved international popularity due to its rugged design,
originating in the Longpi villages of Manipur’s Ukhrul district. The classic
black exterior with bamboo/cane woven around handles gives the clay-wares
a unique identity, made from black serpentine stone and a form of clay that is
found only in this region. Longpi pottery is also microwave-friendly and can
be used for baking.
Black Pottery And Terracotta, Madhya Pradesh
The age-old craft of clay and terracotta art is practised even today in its
traditional way and with passion. Tribals of Madhya Pradesh region make
traditional clay temples called ‘dhabas’ which has a small door where the deity
is placed along with the fire lamp (Diya). During Diwali time they make clay
idols of the goddess Mahalakshmi, elephants and horses with riders and the
local form of Goddess Parvati.
Andretta Pottery, Himachal Pradesh
Andretta pottery from Kangra in Himachal Pradesh has received fame in
a small village nestled in the lap of nature. Glazed with fresh shades of blue
and green, the Andretta Pottery and Crafts Society has made it famous. The
colours used are reflective of nature, evergreen woods, and the mountains. The
community conducts regular workshops as well.
More eco-friendly use should be encouraged to improve livelihoods and maintain pottery as an art and craft medium, under the
Sustainable Development Goal (SDG) goals for sustainable production and use. Similarly, trends such as #PottersKiDiwali, large-scale
purchases made by the government and corporate departments, and tax exemptions granted to potters such as the one made on the
occasion of Diwali, districts are nurturing pottery as an industry.
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Pottery
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EMPOWERING
BUSINESSES TO
THRIVE IN THE
DIGITAL AGE WITH
UNPARALLELED
IT SERVICES
With an excellent work history and a solid foundation built
under the guidance of Mr Satwinder Singh and Mr Sudhanshu
Kashyap, NetFrux Technologies has been consistently delivering
exceptional services since its inception.
As an esteemed digital service provider, they harness the power
of digital media by developing all-encompassing digital strategies
to effectively convey a brand’s story. Through well-planned
campaigns, they close the gap between brand and audience,
improve rankings, and maximize return on investment while
ensuringanoutstandinguserexperienceandeye-catchinggraphics.
NetFrux specializes in web design, web & app development,
and SEO. The team consists of full-stack, open-source, MERN,
and MEAN developers, as well as SEO and PPC specialists. The
company has completed over 1500+ projects for 800+ clients across
various industries, spanning the UK, USA, Canada, Australia,
Europe, Singapore, UAE, Dubai, and other regions.
The Genesis of NetFrux Technologies
The innovative foundation of NetFrux Technologies was laid
in July 2012 by the two visionaries Sudhanshu and Satwinder.
Since then, the company has rapidly grown into a premier
digital services provider, serving clients globally.
Present-day, NetFrux offers an extensive array of digital
marketing solutions, customized to meet clients’ unique
requirements and enable website research and strategic
planning that propel business expansion. Throughout its
journey, NetFrux has prioritized innovation, agility, and client
satisfaction, earning recognition for its exceptional services
and innovative solutions. The company continues to provide
excellence and foster success for its clients globally, and it is
still thriving in the cutthroat commercial environment with a
dedicated team of 100+ professionals.
Industry Evolutions Over the Years
NetFrux Technologies has witnessed significant
transformations in the digital industry over the years. Some
notable changes include:
• Technological developments in artificial intelligence,
cloud computing, mobile applications, and the Internet
of Things (IoT) have completely changed how businesses
operate.
• There has been a substantial movement in website design
and app development towards mobile-first techniques
to accommodate the increasing use of smartphones and
tablets.
• Digital marketing strategies such as social media
marketing, search engine optimization (SEO), and content
marketing have become crucial for reaching target
audiences.
• There is a greater emphasis on user-friendly interfaces
and tailored experiences to enhance user satisfaction and
retention.
• Data analytics and insights play a crucial role in optimizing
performance and driving strategic initiatives.
• Agile methodologies, including Scrum and Kanban, have
gained popularity in software development projects
because they enhance efficiency and teamwork.
Staying Ahead with Research and Development
In the era of rapid technological advancements, NetFrux
Technologies recognises the importance of research and
development (R&D) for the growth and success of the company.
R&D plays a crucial role in driving innovation, staying
competitive in the market, and meeting the evolving needs of
clients. Prioritising R&D spending will help NetFrux keep up its
standing as an exceptional provider of digital services and keep
giving its customers outstanding value.
In the arena of digital services, NetFrux Technologies has built a
phenomenal record of accomplishments over the past 12 years.
Key Advertising Techniques: At a Glance
NetFrux Technologies operates at the intersection of technology
and marketing, leveraging several key advertising and marketing
strategies to reach and engage its target audience, promote
its services, generate leads, build brand awareness, and drive
business growth in the competitive digital services industry.
They take advantage of the best benefits of digital channels
such as search engine optimization (SEO), pay-per-click (PPC)
advertising, social media marketing, email marketing, and
content marketing to increase online visibility, drive website
traffic, and generate leads.
Insights on Leadership Style
Leadership at Netfrux is perceived as guiding with vision,
integrity, and empowerment. Leaders set clear goals and
inspire others to achieve them. They lead by example, fostering
collaboration, accountability, and transparency. They enable
their team members to flourish by providing guidance and
growth opportunities. Effective leaders embrace resilience and
adaptation to overcome obstacles and take advantage of creative
possibilities. They promote an environment of trust and honesty
by upholding strict norms of accountability and transparency.
Fostering a Flexible and Friendly Work Culture
At the heart of NetFrux Technologies’ culture lies professionalism,
collaboration, and a commitment to excellence. Acknowledging
the strength and significance that every team member contributes
to the company’s existence, they cultivate an atmosphere
where each team member feels appreciated, respected, and
empowered to give their best efforts. The atmosphere at work
places a strong emphasis on lifelong learning and growth, and
all staff members have access to training, mentorship, and skill-
building opportunities.
Further, they prioritize work-life balance and well-being,
understanding that happy and healthy employees are key to their
success. Because flexibility is ingrained in the workplace culture,
team members are allowed to organise their calendars and work
however suits their needs. Transparency and accountability are
core principles of the work culture, with clear expectations and
open feedback channels ensuring everyone understands their role
and responsibilities. They celebrate achievements and milestones,
fostering a positive and supportive atmosphere where recognition
and appreciation are given freely.
Achievements and Accomplishments Along the Way
Envisioned to be a leading brand for innovative digital solutions
and empowering businesses to thrive in the digital age, NetFrux
Technologies boasts several milestones and achievements
that underscore their commitment to quality, innovation, and
customer satisfaction.
Over the years, they have experienced rapid growth, expanding
the team, service offerings, and client base to become a premier
digital services provider in the industry. They have effectively
surpassed clients’ expectations by delivering outstanding results.
Several organizations have recognized and awarded NetFrux for
their creative and inventive digital solutions and distinguished
website designs, which demonstrates their commitment to
excellence.
They have forged strategic partnerships with leading technology
providersandearnedcertificationsfromrenownedorganizations
such as NASSCOM, Google, Shopify, Wix, WebFlow, HubSpot,
ECwid, ReactJs, and more, underscoring their competence and
credibility in the market.
Planning for a Flourishing Future
In the coming days, NetFrux foresees sustained expansion and
innovationwhilestrivingtoremainattheforefrontoftheindustry.
Their primary focus remains on expanding their service offerings
to meet the evolving needs of the client while also strengthening
their presence in existing markets and expanding into new
markets and regions both domestically and internationally. The
company aims to accomplish this by investing in talent acquisition
and development to support its growth strategy, as well as by
forming strategic alliances that give them access to new markets,
technologies, and resources.
Ultimately, they plan to foster long-term relationships and
drive repeat business. This involves maintaining a culture of
excellence, collaboration, and continuous improvement within the
organization, where innovation, creativity, and agility are valued.
PEARLS OF WISDOM
Advising young entrepreneurs, Sudhanshu Kashyap and Satwinder Singh say, “Keep in mind that being an
entrepreneur is a journey full of both challenges and opportunities. By embracing failure, staying persistent,
focusing on solving real problems, building a strong support network, prioritizing continuous learning, and
maintaining a positive mindset, you can increase your chances of success and fulfilment as an entrepreneur.”
SATWINDER SINGH
Co-founder
SUDHANSHU KASHYAP
Co-founder
Kajal|Business Connect
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Education
The journey of entrepreneurship isn’t for the powerless. It is a long and difficult procedure that is loaded up with snapshots of
accomplishment and disappointment, and sentiments of self-uncertainty and individual fulfillment. The individuals who discover
accomplishment in business grasp these hardships and use them as fuel to move further along the way and to discover significantly
more prominent achievement. It is from these individuals that we can gain proficiency with probably the most impressive exercises
to discovering accomplishment as a business person.
What to learn from these successful
entrepreneurs
FOLLOW YOUR PASSION
As the Chinese savant, Confucius
broadly stated: “Pick a vocation you
love and you will never need to work
a day of your life.” One thing you
will hear again and again is that your
prosperity relies upon your enthusiasm.
On the off chance that you appreciate
what you are doing, it won’t resemble
working and you will need to contribute
the entirety of your time and assets
into it. On the off chance that you
abhor what you are doing, all aspects
of the business will be a battle and you
won’t have the option to be completely
contributed to discovering achievement.
LEARNING MUST BE CONTINUOUS
Regardless of your industry, savvy
business people know the estimation
of teaching themselves consistently.
Regardless of whether it’s ready to go
rehearses or simply broad information,
it is imperative to leave time in your
timetable for perusing and learning.
Anticipate Failure
ONE THING TO RECALL ABOUT
entrepreneurship is that disappointment
isn’t the finish of everything, except
the opportunity at a fresh start. You
can’t set down this way and expect not
to flop on more than one occasion. On
the off chance that you begin realizing
that en route you will experience
disappointment, you will be in an ideal
situation. Disappointment is simply one
more exercise returning you on the way
to progress.
CONFIDE IN YOURSELF
This exercise is straightforward. Nobody will
believe you on the off chance that you don’t.
Confide in yourself and your guts emotions, on
the grounds that, generally, they are correct. Be
consistent with yourself, in any event, when it
appears to be unthinkable.
ASSEMBLE A GREAT TEAM
At the point when it comes time to begin
assembling a group, recruit simply the best
individuals. It will require some investment,
however, it’s time all around spent. Recruit
individuals who are more intelligent than you
and have qualities that supplement yours.
Individuals are perhaps the best interest in
business and picking the correct ones will help
move your business to progress. Recruiting
inappropriate people, nonetheless, can rapidly
bring you down.
DO WHAT NEEDS TO BE DONE
Like Nike says, “do what needs to be done.”
There is never an ideal opportunity to follow
your fantasy and go into business. Life will
toss impediments at you and dread will keep
on making you think “now” simply isn’t the
opportune time. Set that with or without and
dive in!!
CONTINUOUSLY LOOK FORWARD
It is extremely simple to become involved with your new business and spotlight so intently on what you’re doing that you don’t
understand what’s going on around you in your industry. The previous will give key exercises; however, consistently maintain
your emphasis on what’s to come.
We know going into business and setting down the way of entrepreneurship can be
unnerving, that is the reason we need you to discover accomplishment as a business
person. On the off chance that you follow the guidance in this article, you will have a
simpler time on that venture.
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Tusker Berry’s Groundbreaking Solution To Nourish the World
With Healthy Food Solutions and Agro Products
When asked about the source of his inspiration for this
endeavour, he replied,
“I began my career as a delivery boy at Blue
Dart Courier and then moved on to undertake
filed sales assignments with companies from
selling pagers to selling credit cards during the
early years. It was filled with hard work and
learning. God was kind, and my life paid off
progressing me to next-level of managing sales
teams in business information directories.
Post my stint in Tata Donnely Ltd, I moved
to Citi Financial, starting off as a branch
head and later promoted to regional head then
moved on to the parent company Citibank as
investment banker in the Citigold division in
Bangalore.”
It seemed as though ten years had been full of learning,
development, blessings, and rewards. However, I felt compelled
to do something more worthwhile with my life during the
2006–07 financial crisis—something that would improve
communities, contribute to the betterment of the planet and its
inhabitants, and help create prosperity and lives. The plan to
start a food firm that would address issues concerning food &
health came from this thought.
EDGE OVER THE PEERS
Tusker Berry’s commitment and proficiency in delivering right
quality food solutions at competitive costs, particularly for
large-scale consignments where the team consistently upholds
quality, results in a unique value offer.
Another key differentiating factor is that Tusker Berry
has always aimed to be a high-volume, high-throughput
organization. This enabled them to focus on handling heavy
loads of freight as their primary area of expertise. They were
crystal clear about this from the beginning, which helped the
team create the proper pricing strategies, establish reasonable
expectations for returns, and establish the proper rate of capital
rotation, among other things.
Thecompanybeganitsbackwardintegrationpathtowardproducing
quality food goods in huge quantities after seeing tremendous
prospects in the trading of food grains and pulses in 2017.
Striding actively on the path of success, Tusker Berry is now gearing
up to set new milestones and tread new frontiers while aiming to be
one of the biggest food corporations in the next 10 years.
DISTINCTIVE BUSINESS MODEL
Actively involved in fulfilling its mission to become one of
the top food and agro-business houses in India, Tusker Berry
has developed a global distribution system supported by
technology and strong supply chain mechanisms; it caters to
different segments –
Incorporated in 2014, Tusker Berry, the Bangalore-based venture, has risen
to prominence in the Indian food industry with its breakthrough ideas that
connect top-notch produce to the most needed markets.
Aspiring to bring quality food solutions into the food & beverage (F &B)
sector via a product-driven approach on a scale-of-volume basis, Tusker
Berry strives to tackle difficulties regarding food supply chain, something
that would directly impact the lives of people. Tusker Berry’s innovative
distribution model evolved in response to this impressive idea. It enables the
seamless market connectivity to a wide range of food solutions, including
grains, pulses, spices, processed food, snacks, baked goods, and ready-to-eat
products, into India’s expanding food business market while simultaneously
creating newer food solutions that appeal to a global audience.
THE BRAIN BEHIND THE BRAND: SPOTLIGHT ON STEPHEN
Tusker Berry is the brainchild of Stephen, a young and inspiring entrepreneur
and business development expert.
He brings in extensive business knowledge and subject expertise from
his past stint in prestigious companies like Blue Dart, Citigroup, Tata
Infomedia, and Airtel. He exited his lucrative job at Citibank to pursue
entrepreneurship, where he made a name as an entrepreneur who changed
lives for the better.
Founder and Director
STEPHEN
Pooja|Business Connect
CorporateFoodSupplies:Throughcateringpartnersofsignificant
productionfacilitieslikeKIAMotors,OlaElectric,JSWSteelPlant,
Cognizant Technologies, etc., Tusker Berry powers serving over
100,000 meals a day to over 40000 employees and is in discussions
with numerous more workplaces to raise this numbers to touch 1
million employees and 10 million meals a day.
TuskerBerryhascreateditsflagshipinstitutionalbrand“Creamof
Crop” to ferry the food grains, pulses and spices to its institutional
clients defining large volume quality standardization.
FrozenFoodForay:Undertheirfrozenproductbrand,HELADO,
Tusker Berry manufactures and distributes a distinctive range of
handcrafted frozen food items, such as Momos and Baos. Their
main goal is to create handcrafted food that are made locally by
hiring locals and operating under quality environments.
Helado Express: Helado’s HOREKA business supplies division
provides small hotel owners and QSR chains the ability to offer
their consumers a variety of experiences at an affordable priWce
that would be more cost-effective than produced in their own
outlets, increasing their bottom-line profits.
SERVING HUMANITY WITH OPTIMUM FOOD
QUALITY
Transporting food to people’s tables is the part that provides
the team with the most satisfaction. The sense of fulfillment
they have when clients return to them month after month is
definitive evidence that they are happy to eat their food at their
table and are content in their souls. It is said that serving food is
second only to serving God.
Stephen believes Food is magical. After long hours of work, when
a person is exhausted and hungry, when he puts in a well cooked
food in his mouth and taste buds savor it releasing a pleasure in
the sensory system that can only be described as ecstasy.
Food can act as medicine on its own when it is of the proper
quality and quantity. And Tusker Berry works hard to provide
consumers with meals of the finest quality.
PEOPLE-CENTRIC AND PRODUCTIVE
ATMOSPHERE
Tusker Berry is a people-centric company, and a lot of freedom
is given to team members in the way they choose to work.
Milestone achievement is given importance, and employees
are free to select how to do so. It has always been a place that
values those who push the boundaries of performance, and they
have always made sure to support them and not disappoint
them. Their guiding ideas are always based on creating an
environment where team members can operate effectively.
INDUSTRY INSIGHTS: INDIAN AND GLOBAL FOOD
MARKET
The Indian food industry is estimated to be worth about 4,000
trillion INR. According to projections, the food industry will
expand to the point where organized food production will
contribute around 3431 billion INR by 2026, while unorganized
food production will contribute approximately 3075. Meanwhile,
Indian cuisine has established itself as one of the world’s major
cuisines, alongside Italian, Chinese, and Mexican food, thanks to
the influence of the spicy curry culture.
CRAFTING NEW DIMENSIONS
Tusker Berry has recently formed a new product development
team that works closely with the best chefs, microbiologists,
biotechnologists, and other food engineers to develop new food
ranges like millet, breakfast solutions, and sugar replacement
solutions to solve nutritional and health inequalities on dining
tables. As a result, Tusker Berry’s products section oversees the
development and incubation of novel new goods and enterprises.
Before transferring new products to business development units,
which translate them to scale of operations in volumes, the
group’s objective is to make them commercially ready.
Innovation is the soul of any company. Innovation and evolution
go hand in hand. They run the danger of becoming irrelevant
to the market the day we cease developing as a company. A
good business should constantly lead the market in innovation.
Innovation can be defined as breaking new ground in terms
of products, business processes, creative business models,
automation, and other areas.
WORDS OF WISDOM BY THE VISIONARY LEADER
Push yourself because no one else is going to do it for you.
“Two things define you: your patience when you
have nothing and your attitude when you have
everything”. as said by the George Bernard Shaw.
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Hacks to Book Cheap
Flight Tickets
Concerned about the cost of the flight tickets? Well, looking for and purchasing
inexpensive airline tickets might be tiresome. However, if you use specific tricks, you
may potentially save a lot of money on airline tickets. If we’ve piqued your interest,
continue reading to get all the advice that will enable you to purchase the cheapest
plane tickets.
1. Make Early Reservations For Flights
One of the most common pieces of advice when it comes to booking a flight is to do it in advance. It is supported by some very
compelling logic. The demand for the specified location for the specified dates rises as the days draw closer. You should plan your
flights at least 6 to 8 weeks in advance, if not more. Booking your flights in advance is absolutely vital if you are considering an
international trip. This is one of the most commonly used International Flight Booking Hacks. You also need to organise your visa,
travel insurance, and other crucial travel paperwork before going abroad. You must have sufficient time available for the same. As a
result, you must schedule your flights in advance. The other travel documentation that will assist you expedite the procedure can be
obtained once you have your flight ticket in order.
2. Subscribe To Airline Newsletters
Newsletters on cheap flights are worth the spam. They hunt down the best flight prices on the web and compile them for you! They
essentially do the laborious work. Again, flexibility is required to fully benefit from the offers sent through these services because
sometimes they are only valid for a short period of time and might not always include deals to your desired location. Yes, 99% of
them might not work for your schedule, but paying attention to the discounts will make sure you don’t miss a great one. In addition,
frequent flyer bonuses are frequently offered in airline mailings. If you frequently travel, these bonus offers can help you earn some
fantastic upgrades and free flights. The Flight Deal, FlyerTalk Mileage Run Deals, Airfarewatchdog, Secret Flying, and Scott’s Cheap
Flights are a few of the top airline newsletters you should subscribe to.
are acknowledged as the best seasons for travellers to visit. You
can travel to Himachal Pradesh, for instance, both in the summer
and the winter. Although the northern state’s summer is often
its busiest season, winter is also seen to be a wonderful time to
come because of the lower tourist volume. They are friendly and
have advantages that will make you happy.
4. Check For Round-Trip & One-Way Flights
It’s a general misconception that round-trip tickets are less
expensive than one-way flights, but that may not always be
the case. Finding individual one-way tickets has (many times)
proved to be significantly less expensive than round-trip prices.
For instance, JetBlue and Southwest only charge for one-way
tickets; the cost of a round-trip flight is simply the total of the
two one-way fares. Finding separate one-ways at the best price
is easy using Google Flights.
5. Explore All Of The Travel Search Engines
Another crucial step you should do when booking a flight
is to look over all of your possibilities. An airline ticket is an
expensive luxury, so finding a cheap bargain would be beneficial
to your finances. You must use travel search engines like Inter
Miles, Expedia, Skyscanner, etc. for the same. One benefit of
using these search engines is that they provide a listicle with
all the flight information you need to make a decision. You
can compare the ticket costs for your journey destination as
indicated by each airline by having a list of all flights in front
of you. Also, you can check to see whether any certain airlines
outperform the competition in terms of services, advantages,
miles, and other things. Also, you may verify that the costs are
within your pricing range while buying a flight.
6. Search The Flight In Other Currencies
Have you searched to see whether it would be less expensive to
purchase that flight in a different currency before you buy it? Or
use the currency of the place you are leaving from or travelling
to. Budget airlines frequently, but not always, require that you
pay in the currency of the nation from which you are flying.
The majority of airlines will offer a currency change option on
the page. Make sure you are incognito and that your device’s
location settings are off, or that a VPN is active, before you do
this. Booking a flight and paying in a different currency could
save you a significant amount of money, but only if you’re using
a credit card with no international transaction fees! Otherwise,
all of your efforts to save money while doing this will be in vain!
7. Before Buying A Flight, Delete All Of Your
Browser’s Cookies.
Here is a useful flight booking tip that will enable you to find a
great deal without being discouraged by the internet. Browser
cookies frequently keep track of all the online browsing you
perform and notify the relevant page.
The travel sites are informed about what you’re looking for over
repeated searches on the same subject. Through the process, they
end up reflecting to you an inflated price structure. Therefore,
it would be preferable to erase the browser cookies in order to
prevent obtaining a flight ticket at an inflated price. You’ll then
get the best flight ticket costs to use for booking.
8. Go For An Early Or Late Flight.
When making flight reservations, timing is crucial. Your wallet
will thank you for booking in advance. But the booking time
isn’t the only factor to consider; the flight time is also crucial.
You may have observed that some airline flights with strange
schedules, such as those that take off very early in the morning
or land very late at night, have very inexpensive tickets. Have
you ever questioned why airfare prices are so low during such
weird hours? It is fairly easy to draw the conclusion. Nobody
enjoys travelling at strange times. People decide against
booking flights at unusual hours due to the numerous issues
that they raise. But if you want to book a cheap flight, this is
one of the best tricks you can use. Yes, there are a few potential
annoyances. However, keep in mind that you are also reserving
a cheap flight for yourself while making significant financial
savings. The money you save can be spent in the tourist location
3. Plan Your Journey During Off-
Season:
Be flexible with the destination and the time
of year you wish to travel when making flight
reservations. Every travel destination has
a certain travel season. During the busiest
times of year, everything related to tourism
is extremely expensive, including flights,
hotels, and other tourist attractions. One of
the best times for airlines to profit from flights
to a certain location is during peak seasons.
Intriguingly, a seasonal airline operates flights
from the UK to Goa from October through
December because it is the busiest time of
year. Even on the global market, there is a
great demand for flights to Goa at this time.
Similarly, around Dussehra, Kolkata ticket
costs increase due to an increase in travellers
scheduling trips there.You may need to accept
the possibility that you won’t be able to travel
to your favourite location during its prime
season if you want to avoid overspending.
One of the best things about some travel
places is that there are numerous times that
Tourism
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35
on other enjoyable activities. When travelling abroad, don’t just rely on well-known airlines. Some airlines you probably
haven’t heard of often offer the most affordable prices for transatlantic flights. Check out WOW Air, Norwegian, and XL
Airways France, advises Keane.
FAQs
Q.1- What Are The Tricks To Book Cheap Flight Tickets In India?
1. Make early reservations for flights
2. Subscribe to airline newsletters
3. Plan Your Journey during Off- Season:
4. Check for Round-Trip & One-Way Flights
5. Explore all of the travel search engines
6. Search the Flight in Other Currencies
7. Before buying a flight, delete all of your browser’s cookies.
8. Go for an early or late flight.
Q.2- What Are The Flight Ticket Hacks?
1. Before buying a flight, delete all of your browser’s cookies.
2. Subscribe to airline newsletters
3. Follow airlines on social media
4. Buy separate tickets for big groups
5. Avoid booking over the phone
6. Visit the airline’s website directly
Q.3- How Can I Get Big Discounts On Airline Tickets?
Flexibility of timing is a key factor in order to get big discounts on airline tickets. When making flight reservations, timing is
crucial. Your wallet will thank you for booking in advance. But the booking time isn’t the only factor to consider; the flight
time is also crucial. You may have observed that some airline flights with strange schedules, such as those that take off very
early in the morning or land very late at night, have very inexpensive tickets. Have you ever questioned why airfare prices are
so low during such weird hours? It is fairly easy to draw the conclusion. Nobody enjoys travelling at strange times.
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37
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4SL, a Rising Global Leader in Background Screening Services
Forges a Future Where Businesses can Thrive with Confidence
I
n this fast-paced globalization era, a company’s most valuable asset is its human
capital. But even with the most effective hiring practices, some business owners
end up with the wrong employees. Given the possibility of fraud, dishonesty, or
other risks in hiring, companies always should take extraordinary caution.
To take advantage of the enormous potential in this rapidly expanding consulting
field, an array of innovative firms started offering employee verification services
to reduce risk, foster a secure work environment, prevent fraud, build trust, and
safeguard the value and profitability of the company’s brand value. One of those
many companies is 4SL Background Check Pvt. Ltd.
4SL is a global leader in the domain, with a strong focus on empowering businesses
to mitigate the risks associated with fraudulent credentials and misconduct while
protecting them from any legal trouble and damage to their reputation. Thus,
businesses can focus on their primary goals with the assurance that their employees
are reliable and trustworthy.
Spearheaded by the dynamic leader, Manish Khan, Founder and CEO of 4SL,
with years of domain expertise, the company is continuously evolving to meet
the ever-changing needs of the industry. This entails a comprehensive review
of employment history, educational background, criminal records, and more.
Headquartered in Bhubaneswar, Odisha, 4SL is committed to making the world
a safer place for entrepreneurs by offering top-notch background verification
services. It effectively serves the entire spectrum of clients throughout India.
Since its inception in 2012, 4SL has been actively climbing
the ladder of success through its unwavering devotion and
dedication. It has successfully expanded its operations to
four different locations and boasts a workforce of over 350
employees, including off-roll staff.
VISION TO EDUCATE AND EMPOWER
In the modern corporate environment, trust is essential to any
business collaboration. 4SL, envisioned to inform everyone
about the importance of verification, acknowledges the
critical role thorough background checks on new hires play in
promoting safety, dependability, and trust in workplaces.
Their mission is to make every entrepreneur across the globe a
valued customer, offering top-quality verification services that
are affordable, efficient, and always on time, as they lead the
way in simplifying and digitizing the process.”
THE COMPREHENSIVE SERVICE PORTFOLIO
IN EMPLOYEE VERIFICATION
One aspect of the fast-paced world of modern work has not
changed: the significance of safety and trust in the workplace. The
captivating history of employee background checks, a practice
that businesses often take for granted today, shows how they
evolved to safeguard both employers and employees. Following
is a list of common services offered by these service providers:
• Employment Verification
• Education Verification
• Criminal background check
• Reference Checks
• Identity Verification
• Credit history check
• Drug Testing
• Social media screening
• Professional license verification
• Global Screening
• Address Verification
• Motor Vehicle Records Check
• Healthcare Sanctions Check
• Terrorist Watchlist Screening
• Social Security Number Trace
These elements might vary depending on the specific needs
and specifications of the business or organization. In order to
customize their services to meet the demands of their clients,
background verification service companies offer different
combinations of these services.
4SL is more than just a background screening company—it is
a business trusted partner, ensuring a secure and dependable
workforce. By delving into these critical aspects, the company
helps organizations all around the world reduce the risks
associated with misconduct and fake credentials, giving them
the peace of mind to stay focused on their main objectives.
Manish Khan
Founder and CEO
Pooja|Business Connect
THE FORTES: UNLOCKING THE GLOBAL
TRUST
4SL places a lot of emphasis on digitization when it comes
to core specializations. Every aspect of the business’s
operations has been digitalized as part of its dedication
to excellence. They can now effectively serve customers
throughout India thanks to this digital change, and they
plan to expand their services worldwide. Additionally,
4SL’s user-friendly digital platform makes sure that
customers can easily access the services, which streamlines
the verification process in every aspect.
In the current digital era, trust is essential to every successful
organization. 4SL is cognizant of how crucial comprehensive
background check services are to building safety, integrity,
and confidence in businesses.
“Our commitment to ensuring trust and confidence
has driven us to embrace digital transformation
wholeheartedly. We’ve harnessed the power of
technology to offer seamless and efficient background
verification services, making us a leader not just in
India but on a global scale”,
asserted Manish.
SIGNIFICANCE OF EMPLOYEE BACKGROUND
CHECKS
The cornerstones of success in the corporate sector are
dependability and trust. Every business owner is aware
that their employees are essential to their success. This
is where background checks on employees become an
essential defence, shielding your company from possible
threats and ensuring that the team is not simply talented
but also trustworthy.
SAFETY AND SECURITY
First and foremost, running background checks on new hires
is essential to maintaining the security and safety of your
company. Through a comprehensive review of criminal
histories, these background checks assist you in eliminating
any threats to employees, clients, or business property.
REDUCING LEGAL RISKS
Consider the possibility that employing someone without
knowing everything about their background may lead
to expensive legal disputes and damage your business’s
brand. Background checks on employees offer protection
from these kinds of hazards and assist you in making wise
hiring decisions.
PROTECTING YOUR REPUTATION
Recruiting an employee with a dubious background can
quickly cause your stakeholders, partners, and consumers to
lose faith in you. Employee background checks make sure that
your workforce is made up of reliable people, protecting the
integrity of your business.
AVOIDING FINANCIAL LOSS
Financial fraud and embezzlement can be crippling for any
business. Background checks that delve into credit history and
financial records can help you identify candidates who may
have a history of financial misconduct. By avoiding such hires,
you protect your business’s financial health.
COMPLIANCE AND DUE DILIGENCE
Background checks on new hires guarantee that your hiring
procedures comply with applicable laws and industry norms.
This attentiveness protects your company from fines and legal
problems.
PEACE OF MIND
It gives you peace of mind to know that your hires have
undergone extensive screening and that your hiring selections
have been well-informed.
Your employees are not just your workforce; they are your
business’s heartbeat! Manish emphasized,
“Embrace the power of employee background checks to
ensure that every beat is strong, trustworthy, and in
line with your vision.”
PEARLS OF ADVICE: TO NURTURE
ENTREPRENEURIAL DREAMS
To all budding entrepreneurs, the inspirational business
leader offers a few pieces of advice:
• Entrepreneurship is a rollercoaster ride with numerous
setbacks and opportunities. Stay resilient, and you’ll
emerge stronger.
• Build a business around something you’re deeply
passionate about. Your enthusiasm will fuel your
commitment and innovation, setting you apart in the
competitive landscape.
• Nurture connections with customers, partners, and
mentors. These relationships can be your greatest assets.
• In today’s fast-paced world, innovation is your lifeline.
Embrace new technologies, trends, and ideas to stay
ahead of the curve.
• Be ready to pivot when necessary. Market conditions
change, and your ability to adapt can be the key to
survival and success.
THE PARTING WORDS OF THE VISIONARY
Highlighting the key advantages his venture brings, Manish
mentioned,
“In a world where trust is paramount, we offer you the
peace of mind that comes with knowing your workforce
is reliable and credible. We simplify the process,
ensuring that your employees are trustworthy and
allowing you to focus on your core objectives.”
“As you navigate the entrepreneurial landscape, remember
that your business’s foundation is built on the integrity
of your team. Let us be your partners in securing that
foundation. Together, we forge a future where your
business thrives with confidence.
“In the spirit of entrepreneurship, let us all continue
to innovate, connect, and grow. Here’s to your success
and a world where trust is the currency of business.”
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Motivation
While we all are making effort to lead an
optimal life, feeling demotivated now and
then is a common feeling. None of us wake
up everyday with the same fiery willpower to
pursue the fixed and planned goals. On top
of that there could be some shadow of bad
habits that not only make us undisciplined
but also drag us behind.
I
n the current era we have a good number of
sources that entertain, educate and motivate
us. Podcasts have special place among them for
being convenient and handy. The easy to listen
to advice in the areas of life where you actually
need it. These podcasts will help you get motivated
and work for your personal objectives by increasing
your professional alternatives and offering practical
advice on how to live a happy and fulfilling life
at home. So put on your headphones, relax on the
couch (for the time being), and browse the list of
Top 10 best motivational podcasts to pick your new
favourite one.
2. THE GARYVEE AUDIO EXPERIENCE
Gary Vaynerchuk is a business owner, CEO, investor, and motivational
speaker who hosts his own podcast and is known for his no-bullshit
approach to public speaking. The GaryVee Audio Experience, one of the
best motivational podcasts on apple, is a great choice for listeners who
appreciate high-energy speaking and demanding self-accountability since
it combines motivational speaking, dialogues with other experts, and di-
rect questions and answers. We discovered that a lot of the programmes
focused on issues connected to work smarts, life growth, and general
self-improvement. The majority of the podcast is made up of straight-talk
advice from Vaynerchuk’s own experiences and other tales from his job
1. THE MINDVALLEY PODCAST
The Mindvalley Podcast focuses on the specifics of personal develop-
ment. You may overcome limiting thoughts and step into your power
with the assistance of this top-rated motivational podcast. It is jam-
packed with practical tactics and strategies that will enhance your
performance, thinking, and beliefs. At present, the Mindvalley Podcast is
best motivational podcasts on YouTube Vishen Lakhiani, the company’s
creator and founder of Mindvalley, is the podcast’s host. Experts and
professors from a range of disciplines, including psychology, physics,
business, and spirituality, are included in the episodes. Every 2–7 days,
brand-new episodes are made available. They usually last between 30
and 1 hour.
TOP 10 BEST
MOTIVATIONAL
PODCASTS THAT
COULD CHANGE
YOUR LIFE
and personal life. For in-depth listening, the GaryVee Audio Experience combines short, snappy episodes with longer, more in-
depth ones. Vaynerchuk frequently promotes a grind culture way of living due to his high energy and direct demeanour. There-
fore, avoid it if that’s not your thing.
4. ART OF CHARM
The hosts of the Art of Charm podcast, AJ Harbinger and Johnny Dzu-
bak, teach us how to master interpersonal dynamics, relationships, and
being your best self. This podcast offers a totally distinctive viewpoint
from the bulk of entrepreneurial-based broadcasts in addition to being
inspirational. The “Art of Charm” places considerably more of an em-
phasis on the relational component than the majority of self-help books
do on self-improvement, high-performance habits, and corporate success
strategies. Certainly, this one is among the best motivational podcasts for
young adults Because our success is so heavily reliant on our social and
emotional intelligence, this podcast teaches us how to simply get better
with others. If you apply the lessons from these incidents, they may alter
not just the way you view relationships but also the direction in which
you choose to go in life.
3. HOW TO FAIL
It may not come as a surprise given that one of the few British podcasts
here celebrates failure because it isn’t a particularly American trait.
Elizabeth Day, a well-known Northern Irish author who also wrote the
book “Failology” on the same topic, is the author of the book
“How to Fail.” A guest speaker discusses their mistakes and the les-
sons they learnt from them every week. It’s encouraging to learn that
people like Phoebe Waller-Bridge and Jameela Jamil have erred and
then changed. However, as the visitors are typically British, it is also
consistently funny and conspicuously devoid of humblebrags.
5. PODCAST BY TONY ROBBINS
There is no need to introduce Tony Robbins. His expertise as “an entre-
preneur, #1 NY Times bestselling author, philanthropist, and the nation’s
#1 life and business strategist” is described on his very own website.
All of that is impressive, yet it almost seems too modest.
The legend that is Tony Robbins. He has been known as a “motivation-
al speaker” for many years, and he does so without actually preaching
to his audience. The podcast covers a variety of topics, including mon-
ey, happiness, starting a business, and more, all while offering insight
that can only come from the host. It gives you access to the same depth
of knowledge available in his books but in a more laid-back and palat-
able way.
6. TED TALKS DAILY
Yes, it’s true that TED Talks have evolved into a bit of a middle-class
cliche. The readily digestible, 18-minute lectures on a wide range of
topics have grown so commonplace in culture that they have even
inspired light parody.
They’re not all geniuses. However, there is a tonne of gold to be found,
the topics are almost always fascinating, and, to be honest, they are
frequently really brief. Explore the vast internet history or subscribe to
Elaine Hu’s daily podcast, which will provide you with a whole new
topic every day.
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7. THE SCHOOL OF GREATNESS
Lewis Howes, an All-American athlete, author, and entrepreneur, is the
host of The School of Greatness. Howes conducts interviews with some
of the most accomplished individuals in business, sport, entertainment,
science, and other fields. Author Dan Harris, businessman Gary Vayner-
chuk, and comedian Kevin Hart have all previously appeared as guests.
Each episode includes tales, methods, and advice that will spur you on to
develop and live a better life. Overcoming fear, managing relationships,
love, success, business, and other topics are covered. Every two to three
days, Howes releases brand-new episodes that last anywhere from six
minutes to an hour.
8. GOAL DIGGER
Jenna Kutcher is an entrepreneur, mother, and business adviser. On her
Goal Digger podcast, which frequently features conversations with other
local experts, she discusses marketing, social media, money, branding, and
more.
The value of taking time off, changing careers, and seasonal Instagram
techniques are some recent episode subjects. Goal Digger falls among the
best motivational podcasts for women.
9. THE MINIMALIST
A lot of people need to listen to the uplifting podcast that Joshua Fields
Millburn and Ryan Nicodemus provide. How to live a meaningful life
with less is the main focus of The Minimalists. This podcast is like a
breath of fresh air in a world filled with excess. The shows on this list are
a fantastic source of inspirational sayings and concepts. They also try to
pique the interest of the audience, which is really intelligent. The goal of
the minimalist movement is to encourage people to be content with their
possessions and do without unnecessary items. The episodes are refresh-
ingly uncomplicated, just like everything else about this podcast, from the
website layout to the themes chosen. Each one addresses the major issues
and concentrates on a certain topic. They inquire, for instance, “Is there a
healthy form of nostalgia or is it intrinsically pointless to grasp onto the
past” in an episode named “Nostalgia.” These two regularly appear in
the top charts of Apple Podcasts because of their fresh perspectives and
eye-opening originality.
10. OPTIMAL LIVING DAILY
This one is the best podcasts for success and motivation. If you wish you
had the time to read and take in some of the best blogs’ inspirational
content then this one is for you. Because it selects the best internet content
and condenses it into a 10-minute clip, pay attention to Optimal Living
Daily. Amazing, isn’t it? It is hosted by Justin Malik, who provides daily
readings on a variety of subjects, including productivity, minimalism,
life-hacking approaches, and much more. There is no way you could miss
out on inspirational content to lift your spirits if Optimal Living Daily is
on your list of podcasts to listen to. This one is among best motivational
podcasts on Spotify.
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VISITS
ASSURED INNOVATION SOLUTIONS
VISIT
ASSURED INNOVATION SOLU
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Traveling
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W
hen businessmen decide on a business
idea, they are generally excited to get
to the ground. They want to get the
website up, go on social media platforms, and
come through the door with money. But it’s not
that straightforward to start a corporation and
most people don’t know how to create a company
from scratch. Before they start making money,
they don’t realize how many measures you
need to keep in check. You’ve got a marketing
plan to write, secure financing, and maybe even
some recruiting to do. There is a section for the
marketing campaign in a business plan. After all,
if nobody knows who you are, you cannot create
a business. We introduce you to the world of
Uniworld that brings your efforts to the limelight.
Uniworld is a new age Film Production, Media,
Marketing, and IT Solution company with
International Team Members in Studio Core Team,
Media Capital, and Technology Assets. Whether
it’s feature films, short films, line production,
aerial videos, VFX & Motion Graphics, Voice-
overs, and more; Uniworld can do it all. It provides
fully integrated online & offline Marketing &
Branding solutions, including a complete stack of
Digital Marketing solutions such as Social Media
Marketing, Search Engine Optimization, leads,
SMS & Email. Uniworld is efficient at tailoring
professionally designed websites, web apps, &
mobile apps for many industries.
“To provide our clients with robust
marketing & branding solutions, we
consider it necessary to apply SWOT
analysis to work. SWOT-analysis helps
us determine how to capitalize on the
vast number of opportunities within
the industry. We spend days performing
UNIWORLD STUDIOS PVT. LTD.
A Robust Marketing &
Branding Solution provider
SARANSH GUPTA
Founder & CEO, Uniworld Studios Pvt. Ltd.
analysis to ensure things go according to plan. We also
create a backup plan to keep ourselves on track if things
don’t go according to plan. SWOT analysis is a critical
part of our planning that helps us understand our
clients’ business, study the competitors, identify viable
opportunities, and convert them to our advantage.
Whilst performing the SWOT analysis, we analyze the
strengths, weaknesses, opportunities, and threats of our
clients’ business that helps us set up SMART (Specific,
Measurable, Assignable, Realistic, and Time-bound)
goals. After completing the SWOT analysis, we start
working on achieving the goals of our clients on priority
with the help of our dedicated team. Our marketing,
content, and graphic teams work day-and-night in
complete sync to fulfil our clients’ needs, requirements
and satiate their queries if any,”explains Mr. Saransh
Gupta, the Founder and CEO of Uniworld.
MEET MR. SARANSH GUPTA- THE MAN WHO BUILT UNIWORLD-
ONE OF THE FASTEST GROWING MARKETING GIANTS
Mr. Saransh has been honoured with several industry-related
awards. He was recently recognized under the list of the 20 Most
Valuable CEOs to watch globally. Under his leadership, Uniworld
has been accoladed as one of the leading marketing agencies across
the country. Over 5 years, his team has served over 165 clients and
been serving in the APAC market via Singapore Office, Europe and
the US.
Talking about his motivation he says, “I love my work and that’s
what wakes me each morning feeling energized and ready to
conquer. The love for my work forms the inner motivation and
drives me to give my best daily. I gained practical knowledge by
managing the operations and marketing endeavours of my family
business. I try to instigate the learned values, knowledge, and
motivation for the better functioning of Uniworld”.
Driven by imagination, technology, and research & development;
Uniworld Studios is currently one of the leading Marketing &
Branding agencies. The team heavily invests in R&D and can
develop cutting edge solutions to meet the growing demands of
clients. The time and effort dedicated to developing, studying, and
mastering a new technology makes Uniworld a favoured partner.
The founder believes, “A vital aspect of our
organization is Research & Development. We spend a
lot of time in R&D, reflecting on our campaigns’ long-
term gains and commercial effectiveness. It allows us
to understand the audiences of our customers and the
needs of the target buyers. When the testing process is
done, we move on to developing plans for informative
and effective marketing based on the gathered data.
R&D gives us an advantage over our peers, delivers
unprecedented creativity, and improves the company’s
competitiveness.”
A POSITIVE IMPACT ON THE SOCIETY
Besides creating an impact on the lives of clients, Mr.
Saransh leaves no stones unturned when it comes to
bringing a positive change in the environment through
his contributions. Realizing the fact that India is home to
nearly 1.4 billion individuals and the disparity between
the haves and have-nots remains one of the steepest
ones in the world, he says,“We do instigate the concept
of social responsibility in our business operations. We
promote the ‘Go Green’ campaign via our social media
creatives and valuable donations. As a company, we try
to play our role of being good citizens with activities
that benefit society. We have also connected with an
NGO to ensure that we, as a team can play our roles for
the benefit of the poor and needy.”
DREAMING THE HARDEST
Speaking to the team of Business Connect, the CEO
shares the vision,“We have many exciting things
planned for the future. We aim to expand into more
horizons and be of much more assistance to our clients.
we endeavours to expand to more countries and bestow
our multi-faceted marketing and branding solutions
to clients globally. We aim to establish a superior and
known identity amongst all industries. In 5 years, I see
myself as a working CEO of a billion-dollar marketing
giant with at least a thousand employees.”
A MESSAGE TO YOUNG LEADERS
Before signing off, the CEO out of his plethora
of experiences, shares words of wisdom that
will act as a guiding light for every entrepreneur
who is working day in and day out to create a
successful business unit. Here it goes, “Winners
never quit, and quitters never win. Dream Big,
and work hard to make it come true. Remember,
that smart work and hard work go hand in
hand. Work on your personality every day and
become a person such that everybody wishes to
follow you, and wishes to listen to you of their
own will. Remember that success lies on the
other side of the ordinary. Think apart, think
extraordinary. Fill your life with people who
motivate you and assist you on the journey to
success. Stop giving time to things and people
that you know won’t matter and contribute to
your success. Last of all, never give up. There
might be times when giving up would feel
better, but believe in yourself and give time to
your enterprise to rise to the top of the charts.”
Kirti Anand | Business Connect
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BEST MEDICATION
FOR PEACEFUL MIND
In today’s time most people are anything but happy. Reasons can be numerous: Lifestyle, stress,
insecurity, health, deep desire to become something in life, worries, incompetent personalities and
relationship issues.
Today’s chaotic lifestyle gives birth to stress which feels like a heavy metal constantly sitting on your head. It has become a household
problem. Research has shown that the primary cause of many illnesses and diseases is stress itself. Dr. Vasant Lad, in his book, “The
Complete Book of Ayurvedic Home Remedies” writes- “stress is psychosomatic disorder that has many causes in our day-today
life.” Sometimes, even minor issues of regular life make us lose control on our emotions. We start feeling anxious.
Here, the question comes how to tackle this stress and make our mind calm and peaceful. Shall we follow any medication? Or shall
we make changes to our lifestyle? Which medication is the best medication?
In general cases, best medication can be no medication and things should improve by using natural remedies such as slow and deep
breathing, watching fish in an aquarium, exercise, listening to music, helping someone, go into the nature etc. However, if you still
need something to take in, you can consider the following ayurvedic herbs for a peaceful and calm mind.
BRAHMI
Brahmi, a commonly used plant for centuries in traditional ayurvedic medicine. It is called Bacopa (Bacopa monnieri) in modern
science. It reduces stress and decrease the levels of cortisol which is a stress hormone. Fundamentally, it neutralises the effects of
stress by regulating hormones involved with the stress response.
Brahmi also boosts concentration power which can help you
get most from your time and energy. Enhanced concentration
also helps in better retention. Brahmi is a brain cells revitalizer
that keeps our brain healthy, young and soothing effect on our
nervous system.
It has the property which can ramp up the certain brain
chemicals responsible for thinking, learning and memory while
protecting the brain cells from chemicals related to Alzheimer
disease.
Dosage: take ¼ -1/2 teaspoon Brahmi Powder with honey once
or twice a day.
JATAMANSI
Jatamasi, other name is Spikenard, is a potent nerve calming herb
which works as an antidote for anxiety and stress. It is found in
Himalayan region and only its roots are used to prepare herbal
medicines. It is a life infusing herb for the people who worry
excessively and keep getting into stress day in day out. It boosts
mood and make you feel better about life. Not only Ayurveda
but also allopathy science supports this fact and confirms that
the herb increases the level of monoamines which promotes a
feeling of calmness and well-being.
Along with all these wonderful benefits of jatamasi or jatamansi,
there is another benefit which is strengthening of the nervous
system.
Dosage: take ¼ -1/2 teaspoon Powder of Jatamansi with honey
once or twice a day.
ASHWAGANDHA
One of the most powerful and ancient ayurvedic medicines
for a peaceful mind is ashwagandha. For the past 2000 years
this rejuvenating herb is being used for preparing Ayurvedic
medicine. It is made up of amino acids and vitamins and works
as adaptogen. It assists the body in adapting itself to stressful
situations, further, it helps to boost stamina and endurance.
Ashwagandha, according to a study published in the Indian
Journal of Psychological Medicine, reduces the stress hormone
named cortisol in the body enabling it to cope with the problems
like poor sleep, anxiety, stress and depression.
Regular intake of it will keep you happy, upbeat and peaceful
keeping all the stress at bay. It is a commonly recommended herbal
medicine if you are struggling with any stress level.
Dosage: can be taken in powder, tablet or capsule form.
One tab/capsule with milk once or twice in a day. ¼ -1/2 teaspoon
Powder can be mixed with ghee, sugar or honey for consumption.
VACHA
Vacha, which means “speaking clearly” in Sanskrit because it
stimulates intelligence and expression, is a herb. Its root is used
for various mental disorders. It has calming effect on mind and
helps you sleep better. It is a rejuvenating herb that affects the
nervous system, improve memory by stopping cell damage, better
behavioural changes and over all mental performance.
Dosage: get it in the powder form and take 1-2 pinch of it with
honey twice a day after the meal.
TULSI
Who doesn’t know Tulsi and its effects in India! It is a commonly
found and used herb that contains strong antioxidant properties
which helps regulating the blood sugar level. All its parts act as
an adaptogen which is a natural substance and helps our body
to adapt to stress making our mind happy and peaceful. It treats
anxiety and stress and boosts a sense of calmness.
Dosage: Make Tulsi tea and take one cup of it in the morning
or evening in order to get strong immunity that keeps general
illness like cold and flu away.
LEMON BALM
As the name suggested, this herb smells like a lemon and comes
from the mint family. It is commonly found in North Africa,
Europe and West Asia but grown across the globe. Traditionally, it
has been used for relieving stress, improving mood and cognitive
function.
Dosage: Dosage can be twice a day, 300 mg each time.
No matter what remedy you use, it must be taken in moderation
and if still you don’t feel better, you must consult with certified
medical practitioner.
Health
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JAIN RESOURCE RECYCLING PRIVATE LIMITED. Business MAGAZINE in INDIA
JAIN RESOURCE RECYCLING PRIVATE LIMITED. Business MAGAZINE in INDIA
JAIN RESOURCE RECYCLING PRIVATE LIMITED. Business MAGAZINE in INDIA
JAIN RESOURCE RECYCLING PRIVATE LIMITED. Business MAGAZINE in INDIA

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JAIN RESOURCE RECYCLING PRIVATE LIMITED. Business MAGAZINE in INDIA

  • 1. www.businessconnectindia.in | Special Edition March 2024 INDIA 1
  • 2. 2 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 3
  • 3. 4 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 5 Kajal Dobhal Kajal@businessconnectindia.in Business Connect is a media house that ceaselessly highlights the role of values and ethics in aiding businesses to achieve greater success. Why do we claim it to be outstanding? Well, it is a repertoire of remarkable success stories of influential Indian business magnates known for their exceptional leadership qualities. Hence, we have released our Iconic Brand Of The Year 2024 edition that will create a difference in your life for the years ahead. The motive is to acknowledge and celebrate outstanding brands across various industries, selected by a panel of judges, editors, data analysts, and other team members. The exclusive brands featured in this edition seamlessly align with our vision and direction. These leaders are celebrated for their achievements and recognized for their expertise in steering customer-focused enterprises within their respective industries. They have envisioned products and services that can profoundly enhance people’s lives and contribute significantly to the economy. The spectacular brands featured in this latest edition exemplify an innovative mindset, characterized by exceptional business insight, steady determination, and dedicated efforts. In our endeavor to be a compelling storyteller of entrepreneurial endeavors and to spotlight individuals making a meaningful impactontheworld,ourdedicatedteamcollaboratedtoproducethisremarkable issue. You know that we are constantly pushing our boundaries in terms of creating content to make our magazine more and more intersectional. We have always tried to bring out the best brand stories in favour of our global readership. Given this, the enlightening articles about the achievements of some phenomenal business heads will offer you suitable information as there is so much to explore and ponder. And the fiery fervour of the leadership panel of Jain Resource Recycling propelled us to highlight its vignette on the cover page. We can assure you that the company’s success story would be a considerable addition to our entrepreneurial fervor. Do read out the full story to dive into the pool of phenomenal business insights and unique perspectives and let us know your precious views on it. Now with a great sense of gratitude for all the admiration and cognizance showered upon us by our global audience. We will be back with an exhilarating read soon. Till then, keep us in the ‘know’ about how we are doing via your precious feedback, and keep chasing your dreams to create a future of your aspirations… Never back down!!! Business journeys of enticing brands foreseeing the upcoming trends Publisher & Editor : Abhishek Kumar Dubey Vol - 6| Special Edition | March 2024 We are also available on: Printed and Published By Abhishek Kumar Dubey on Behalf of FanzineIndia and Printed at Tanuj Process, A 21/27 Naraina Industrial Area, Phase-II, New Delhi - 110028 and Published at RZC 4, A/2, Street No. 21B, Sadh Nagar - II, Palam Colony, New Delhi-110045 Publisher & Editor : Abhishek Kumar Dubey RNI No.: DELENG/2018/76695 Copyright © 2018 FanzineIndia, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations, Views and opinions expressed in this publication are not necessarily those of the magazine and according no liability is assumed by the publisher. Corporate Office 701, Vishwasadan Tower, District Centre, Janakpuri, New Delhi- 110058 Ph. 011-41065208 Email: corporate@businessconnectindia.in Registered Office RZC 4, A/2, Street No. 21B, Sadh Nagar - II, Palam Colony, New Delhi-110045 Ph. 011-42636209 Email: info@businessconnectindia.in Editorial Team Kajal Dobhal | Sugandh Bahl | Dr. Amit Mishra | Avishek Singh | Kriti Anand | Geetanjali Business Head ASHISH KUMAR Senior Marketing Manager Sonia Tiwari Senior Relationship Manager Reshmi Mishra Corporate Team Satyam Singh | Sunny Pathak | Asha Dudeja | Pradeep Pandey | Reetu Chauhan | Komal Verma Sudha Gupta | Vikash Kumar | Kazim Barati | Rahul Kumar | Abhishek Mishra | Vijender Saroj | Kavita Tiwari | Sanyam Bhayana | Deepali Kalra Co-ordinator (Business Connect-Clients) Priyanka Gupta Data Research & Analysis Mukul Kumar | Gunjan Chaurasiya | Hitesh Kumar | Adarsh Pathak |Prince Banga | Diksha Singhal | Aditya Thakur | Nupur Sharma | Divya | MD Salman Raj Sharma | Akansha Kumari | Roma | Sakshi | Aman Finance Team Gaurav Singhal | Jyoti Creative Director ASHUTOSH OJHA Creative Team Pawan Yadav | Vishant Saroj | Vandana Gusain Legal Affairs Mukesh Kumar Human Resources Nivedita Basu Digital Marketing Manager Anurag Tiwari | Simran Follow us on:
  • 4. 6 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 7 Page No. 10 7 NETFRUX 26 4SL BACKGROUND CHECK PVT. LTD. PARACOSMA INC. 38 58 BHUMIKA FOUNDATION 20 TUSKER BERRY 30 VISIT ASSURED INNOVATION SOLUTION TRAVELING UNIWORLD STUDIOS PVT. LTD. 46 48 52 LIFESTYLE 22 TOURISM HEALTH 32 54 SUCCESS STORY 16 EDUCATION 28 M0TIVATION GROWTH 40 60 JAIN RESOURCE PRIVATE LIMITED A pioneer curating sustainable tomorrow for the upcoming generations Table of Content
  • 5. 8 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 9
  • 6. 10 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 11
  • 7. 12 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 13 JAIN RESOURCE RECYCLING PRIVATE LIMITED Jain Metal Group: A pioneer curating sustainable tomorrow for the upcoming generations ustainability is directly proportional to long-term economic stability and resilience. And looking at the present backdrop, the world is in dire need of the companies that adopt sustainable practices. Such ventures are better positioned to anticipate and adapt to evolving market trends, regulatory changes, and consumer preferences. In this article, we are unfurling the story of an organisation that is known for investing in sustainable technologies and innovations. It believes that businesses can drive economic growth while minimising risks associated with environmental disruptions just by being sensitive in their practices. Yes, it is none other than a pioneering establishment, Jain Metal Group that is known for its sustainable practices, tech- innovations, and a thought approach to recycling. To honour the venture’s contribution to a positive transformation in the industry, we have created this exclusive success story based on the excerpts of conversation held with the leadership panel. In talks with Mr. Kamlesh Jain, Chairman, Mayank Pareek, Managing Director and Sanchit Jain, Director, we happened to explore numerous unexplored facets of the group’s operations. The company overview Jain Metal Group is a well-established global entity within the non-ferrous metal recycling sector. Its career trajectory began in the early sixties with a focus on brass sheet manufacturing for recycling purposes. With its extensive evolution over the years, the group diversified its offerings to include a range of recycled products, such as aluminium sheets, stainless steel sheets, and copper sheets. In 2013, the group expanded into lead recycling, initially sourcing raw materials from lead acid battery scrap. This was later supplemented with various types of lead scrap and lead copper cable scrap. In a significant move in 2018, the group established the largest copper cable scrap recycling plant in Southeast Asia. In the following years, it slowly ventured into plastic recycling and recycling of scrap from motors, alternators, and starters followed suit. And the latest addition to the group’s portfolio is aluminium recycling, where die-cast aluminium alloys are made from aluminium scrap. At present, the group is operating via three distinct entities, Jain Resource Recycling Private Limited (JRR) which spearheads the pack as the largest producer of recycled lead ingots in India, with an annual production exceeding 150,000 tons. Jain Recycling Private Limited (JRPL) operates two plants, with Plant -1 emerging as the country’s foremost producer of recycled copper products, generating over 40,000 tons annually. On the other hand, Plant -2 focuses on recycling Polypropylene and Polyvinyl Chloride plastics, churning out more than 12,000 tons of plastic granules per year. Meanwhile, Jain Green Technologies Private Limited (JGT) specialises in the production of aluminium alloys and stands as one of India’s leading exporters of die-cast aluminium alloy ingots. In addition to this, the group supplies aluminium in molten form to consumer industries. In the current scenario, they are proud to have an impressive annual scrap recycling capacity exceeding 200 thousand metric tons, translating to an annualised turnover of more than Rs. 4000 crores. Bolstered by a robust sourcing team operating from India and the USA, they aptly meet the increasing scrap demands of its business operations. With a diverse supplier base spanning over a hundred locations worldwide, the group seamlessly exports its copper, lead, and aluminium products to more than twenty countries across Asia, Europe, and America. What is worth more than a glance is the fact that the refined lead ingots produced by Jain Resource Recycling are recognized as a registered brand by the London Metal Exchange. Core values and guiding principles At Jain Metal Group, the ethos stems from a set of core values that define their overall identity and guide their every action. Transparency lies at the heart of their operations, fostering open communication internally and externally. It perfectly lays the foundation for trust and accountability in favour of their business growth. In their domain, flexibility is of paramount importance that enables them to adapt to change, explore new opportunities, and consistently deliver value to their clients. Their commitment is unwavering – to quality, innovation, sustainability, and the utmost satisfaction of their customers. Moreover, upholding the highest ethical standards, integrity is the cornerstone of their operations, ensuring honesty and accountability in all of their plans and operations. Altogether, all of these values have been the guiding force behind their trajectory spanning over 7 decades, propelling them to lead the industry at the forefront across Indian geography. By steadfastly adhering to these principles, they not only sustain their legacy but also lay the groundwork for continued success in the recycling and manufacturing sector. The mantra to success As per the senior leadership of the company, the mantra that inspires them to stay focused is “Recycling for a Better Earth.” This succinct phrase comprises their sheer pledge to sustainable practices in the realm of metal scraps recycling. It is their profound dedication to contributing positively to the environment by fostering a circular economy and transforming discarded materials into valuable resources. The USPs We happened to ask them about the unique selling proposition of the group, to which the ‘trinity’ explained: 1. Pioneering Legacy: With a history dating back to the 1950s, Jain Metal Group boasts a pioneering status in the metal scraps industry, reflecting a legacy of expertise and reliability. 2. Diversified Operations: Operating through three specialised companies, JRR, JRPL, and JGT, the group ensures efficient and compliant processing for various non-ferrous metals, showcasing a diversified and strategic approach. 3. Industry Leadership: The group stands out for its exceptional quality of recycled products, holding a prominent position in India’s recycled lead ingots and copper products production. 4. Technological Advancements: Equipped with state-of- the-art facilities and a focus on technological innovations, the group emphasises automation, advanced machinery, and clean recycling processes, ensuring high-quality products. 5. Global Presence: With an extensive supplier network in over 100 locations globally and a listing on the London Metal Exchange for refined lead ingots, Jain Metal Group is a major exporter to over 20 countries, demonstrating a robust global presence. 6. Environmental Responsibility: In view of minimising carbon and emission footprints through investments in environment control technologies underscores its promise to environmental sustainability. 7. End-to-End Recycling: By ensuring zero landfill impact through comprehensive end-to-end recycling practices, it is emphasising on a holistic approach to waste management. 8. Strategic Expansion The group’s strategic expansion into new recycling avenues, such as plastic recycling, e-waste recycling, and the production of die-cast aluminium alloys, showcases a forward-thinking and adaptable business strategy. 9. Quality Assurance: With ISO certifications across all plants, a focus on quality laboratories, and a commitment to thorough audits, Jain Metal Group ensures stringent quality control, reinforcing its reputation for delivering high-quality recycled products. 10. Forward-Looking Growth Strategies: The group’s forward-looking growth strategies include plans to expand lead ingot production capacity that ventures into copper cathode production, and explore new recycling avenues, reflecting a proactive approach to future industry trends. COVER STORY Kamlesh Jain Group Chairman 12 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 13 Kajal|Business Connect
  • 8. 14 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 15 Industrial applications When it comes to defining the industrial applications of their products, the trio of leaders elucidated that alloys are extensively utilised across various industries. JRR is India’s foremost producer of recycled lead ingots which underscores the group’s significant presence in sectors reliant on lead- based products, including automotive and battery manufacturing. Moreover, JRPL operates two plants—one for the recycled copper products and the other to recycle Polypropylene and Polyvinyl Chloride plastics scraps—showcasing the group’s diverse applications in electrical, electronic, and environmental sustainability sectors. Furthermore, JGT’s production of aluminium alloys and its status as one of India’s largest exporters of die-cast aluminium alloy ingots further solidify the group’s foothold in industries such as automotive, aerospace, and manufacturing. Jain Metal Group’s alloys cater to a wide array of industries, reflecting the group’s commitment to meeting diverse industry demands and propelling it towards broader environmental sustainability efforts. Tech reliance Like any visionary establishment, Jain Metal Group promotes and emphasises on leveraging unique technologies to minimise environmental impact throughout the recycling process. Their promise to sustainability is reflected in the deployment of cutting- edge solutions and environmentally responsible practices. The major highlights of this vision involves: • Environment Control Technologies: The administration invests enormously in advanced environment control technologies across various facilities. All of these technologies are designed to mitigate emissions and carbon footprints. These steps are focused on ensuring their recycling processes adhere to the highest environmental-friendly standards. With the integration of these solutions, they aim to leave the least possible carbon and emission footprint, aiming at facilitating a greener and more sustainable business approach. • Automated Scrap Battery Breaker: All of their facilities consist of an automatic scrap battery breaker, said to be one of the largest battery breakers in the country. This innovation streamlines the recycling of batteries, enhancing efficiency and reducing the environmental impact in sync with conventional processes. • Clean Recycling with Minimum Emission: In their oath to a greener world, the clean recycling practices with a focus on minimal emissions is their foremost priority. The entire recycling journey, from collection to processing, is led by their commitment to achieving maximum efficiency while reducing any kind of strain to the environment. In this direction, their plants are known to deploy the best available technology to ensure clean recycling processes. Fostering an employee-centric culture The most globally reckoned businesses always prioritise employee growth and development driven by various initiatives. The biggest tool they have for this is training and development programsthatarecommoninvestments to enhance skills and knowledge, encompassing on-the-job and external opportunities. But apart from this, Jain Metal Group offers clear career path planning, including performance goals and mentorship, to guide employees on their growth trajectory within the organisation. Moreover, education assistance programs demonstrate commitment to long-term growth by supporting further education or professional certifications. Internal promotions foster a culture of advancement, while regular performance reviews provide feedback and goal setting. Skill development workshops empower employees to enhance capabilities, while leadership development programs identify and nurture potential leaders. Recognition and rewards, alongside employee development budgets for conferences and education, further underscore the organisation’s investment in employee growth. For specific initiatives at Jain Metal Group, referring to official communication channels or HR policies is recommended. As per the leaders, “Ensuring equal opportunity employment, Jain Metal Group bases all hiring and promotion decisions on merit and skills, promoting fairness regardless of background. They implement diverse recruitment strategies, reaching out to underrepresented groups and utilising diverse hiring panels to attract a varied talent pool. Inclusive policies, including flexible work arrangements and parental leave, foster an environment of inclusion. Providing diversity training and establishing employee resource groups, they raise awareness and offer support for diverse needs. Demonstratingleadershipcommitment, they set diversity goals and promote accountability across all levels. These initiatives enhance workplace culture by encouraging innovation, increasing employee engagement, improving problem-solving abilities, promoting cultural competence, attracting and retaining talent, and bolstering their positive reputation in the industry.” Sanchit Jain Director www.businessconnectindia.in | Special Edition March 2024 INDIA 15
  • 9. 16 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 17 Success Story 16 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 17
  • 10. 18 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 19 OUR UPCOMING EDITIONS www.businessconnectindia.in NEVER MISS OUR EDITION I would like to subscribe* Business Connect for one year at Rs.1000 (12 issues) I am enclosing the Cheque/DD no. _________________________ dated ___________________ of Rs. ________________ of bank __________________________________________ Branch ______________________________________________ drawn in favour of FANZINEINDIA. My Personal mailing details (IN BLOCK LETTERS): NAME _____________________________________________________ CompanyName_____________________________________________Designation_____________________________________ Address _________________________________________________________________________________________________ _________________________ City _________________________ State ______________________ PIN ____________________ Telephone_______________________________ Email(Required*)__________________________________________________ Age in years _______________ Experience _______________ Industry ___________________ Education __________________ Your feedback about the magazine ___________________________________________________________________________ How did you come to know about Business Connect? ______________________________________________________________ Now you can also subscribe through credit card: visit - http://www.businessconnectindia.in All the payments are accepted in Cheque/DD favouring: FANZINEINDIA, 701, Vishwasadan Tower, District Centre, Janakpuri, New Delhi- 110058 *This offer is valid in India only. Please mention your name and address on the back side of your Cheque/DD. Cancellation and refunds are not allowed. If you have any query, please send us the email to corporate@businessconnectindia.in or call to 011-41065208. Business Connect offers you amazing business stories along with multiple interesting and motivational stories written by our expe- rienced editors. You may grab an opportunity through our special offer : Get 12 Issues by paying just Rs. 1000. BUY NOW FOLLOW NOW SUBCRIBE NOW BUSINESS MAGAZINE INDIA’S FASTEST GROWING Follow us on
  • 11. 20 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 21 BHUMIKA FOUNDATION A RESIDENTIAL TRAINING CENTER FOR ADULTS WITH INTELLECTUAL DISABILITIES AND AUTISM: HEALING AND EMPOWERING INDIVIDUALS WITH SPECIAL NEEDS BY INDEPENDENT LIVING SKILLS, VOCATIONAL TRAINING BUSINESS DEVELOPMENT. The NGO sector is quite a significant part of nation building. Such ventures are integral partners in bridging the gaps, cultivating inclusivity, and driving positive change through the society based on their altruistic alignment. The commendable initiatives taken by NGOs immensely endorse and lay a strong groundwork for sustainable development and progress of the country. In view of the above premise, Bhumika Foundation’s story happened to become our focal point as the way it has transformed lives is truly remarkable and needs to be globally acclaimed. Under the mentorship of its founder and director, Rehabilitation Psychologist Dr Vishal Ganar, the NGO continues to create ripples in the lives of people struggling with Intellectual Disabilities and Autism We were literally amazed to discover their contribution to the lives of such individuals who are overlooked by society. In talks with our team, Dr Ganar who is a highly respected rehabilitation psychologist walked us through the impact his foundation has ensured since its inception. The concept behind Bhumika Foundation Located close to Mumbai surrounded with luscious greenery and hill, the organization is a happy paradise for specially abled adults. Bhumika Foundation strives to create an impact that is worth many praises. It has a serene environment for adults struggling with intellectual disabilities, autism, Down syndrome, and a myriad of neurological disorders. Steeped in dedication and driven by a profound commitment to enhancing the lives of those with special needs, this rehabilitation center stands as a testament to the transformative power of neuro-rehabilitation. Here, a team of passionate individuals embark on a journey of healing, employing, therapeutic consultation, social communication strategies, and behavior modifications to guide patients towards newfound independence and empowerment. Yet, amidst the triumphs lie challenges, none more daunting than the task of navigating through episodes of aggressive behavior, sleep issues, sexual issues etc. Undeterred, the foundation invests tirelessly in 24/7 training programs, equipping inmates with the tools and techniques needed to overcome these hurdles. But the journey doesn’t end there. With a steadfast focus on holistic development, Bhumika Foundation extends its reach to offer pre-vocational skills training, instilling in its wards the invaluable capabilities of money management, basic communication, and navigation through daily life. For these individuals, the road to integration into society is paved with resilience and fortitude, and the foundation acts as their guiding light, nurturing their growth and fostering a sense of self-sufficiency. As they navigate through the realms of pre-vocational training, Bhumika Foundation doesn’t merely stop at the basics; rather, it extends a hand towards proper vocational training and business development aligned with market trends, ensuring that its wards not only find their place in society but also thrive within it, contributing meaningfully to their families and communities alike. In essence, Bhumika Foundation isn’t just a center; it’s a haven of hope, where dreams are nurtured, barriers are shattered, and lives are transformed. Meet the changemaker Dr. Vishal Ganar is a distinguished rehabilitation psychologist who underscores the significance of societal understanding towards adults with intellectual disabilities. In his two decades of expertise in enhancing the lives of individuals on the autism spectrum, he always emphasized on the transformative potential of strategic training in creating independence among this demographic. He is always concerned about a major challenge existing across Indian society which is the prevailing lack of awareness about autism and other Intellectual disabilities and the ignorance often leads to misconceptions, superstitions, and societal stigma surrounding autism. This eventually hinders the potential of individuals’ improvements. In view of this, Dr. Ganar advocates the diverse nature of autism spectrum disorder (ASD), wherein individuals may exhibit varying degrees of severity. Tailored planning and assessments are imperative to facilitate the acquisition of life skills by autistic adults. Bhumika Foundation emerges as a pioneering force in this endeavor, offering residential training programs aimed at empowering autistic individuals to lead independent lives. Through its compassionate approach and dedication to skill-building, Bhumika Foundation has witnessed tangible success in redefining the trajectories of autistic individuals towards greater autonomy and fulfillment. When asked about his mission in reference to his venture, Dr Ganar reveals, “We aim to establish an ecosystem for people with intellectual disabilities such that rather than being considered a ‘burden’ on this society, they could be dignified by being the contributors to nation building and live a respectable life. The goal is to eradicate the social stigma around this subject and create an impact at the ground level.” Making a difference The foundation operates on a research-driven model, where a comprehensive rehabilitation framework stands as the cornerstone of their achievements. In the present day, the foundation extends its reach to 45 countries (especially in Europe) offering guidance support to individuals without any financial expectation. Committed not only to the well- being of affected individuals but also to providing guidance and assistance to their families, the foundation accelerates the healing process. Notably, the foundation’s impact metrics reveal that over 150 individuals have benefited, achieving not only personal recovery but also gaining the means to support themselves and their families. Their contributions to this marginalized demographic have garnered recognition, with even the former Health Minister of Maharashtra commending their efforts. The future roadmap At last, before putting an end to the conversation, Dr Vishal Ganar shared a visionary outlook for the individuals with Intellectual Disabilities and Autism. He states that his venture holds promise and potential, rooted in the belief that with appropriate and strategic training, every person on the autism spectrum can lead a life of independence and self- sufficiency. He envisions a great future where barriers in this path are dismantled to bring change to people’s perspective. This outlook is all about the transformative impact of tailored interventions and support systems. By equipping individuals with ID and Autism with the requisite skills, knowledge, and resources, they can not only thrive in various aspects of life but also contribute meaningfully to society. From gaining employment and managing businesses to fostering personal growth and autonomy, the horizon is boundless. With the right guidance and encouragement, individuals with Intellectual Disabilities and Autism can transcend limitations, embrace their unique abilities, and chart their course towards a future brimming with possibilities, where they flourish with minimal external assistance. Strategic Training can make them Independent to lead their life independently like any other so called normal individual. Awards: • Maharashtra Ratana Award, 2023 • State Award, 2017-18, Govt. of Maharashtra (Contribution in Rehabilitation of patients with drugs and alcohol addiction) • National Excellence Award, 2019, Rajasthan: Disability Rehabilitation • Vocational Excellence Award, 2020, Rotary Club; Navi Mumbai • Best Top Ten Institute for Autism Training in India selected by silicon India, 2022 • Maharshtra Maza Puraskar, Mental Health, 2023 www.businessconnectindia.in | Special Edition March 2024 INDIA 21 Kajal|Business Connect
  • 12. 22 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 23 Pottery is an ancient, prominent craft in India; its origins here can be traced back to the earliest times of civilisation. It survived for aeons and is a massive source of employment in both rural and urban areas. As a mass of clay is turned into a pot, those lively eyes look at vigilant hands working relentlessly in unison on the wheel. One who sees it happen sings praise for the mesmerising abilities that these boys, who are considered to be potters, possess. In India, one such left out community is that of potters. Pottery is the art of carefully moulding clay to make different objects. The sheer hard work they put on and the abilities they develop these very pots through are magnificent. But since most factories are shut down, and most artisans are either idle or paying too little, their destiny appears to be sailing in choppy seas. A Timeless And Diverse Craft Across India India’s Regional Pottery Craft Tradition • Revisiting Pottery • Jaipur Blue Pottery, Rajasthan • Khawda Pottery, Gujrat • Khurja Pottery, Uttarpradesh • Longpi Pottery, Manipur • Black Pottery and Terracotta, Madhya Pradesh • Andretta Pottery, Himachal Pradesh Lifestyle Revisiting Pottery One of India’s most timeless living craft traditions is pottery. Pottery is practised across the length and breadth of the nation, from flower pots, terracotta chimes to the thirst-quenching ‘Surahi’ and ‘Matki’. A visit to the rural and “potter villages” speaks volumes about the economic significance of this craft. People use traditional manual potter’s wheels and kilns to engage in pottery along with subsistence farming, making earthenware an integral part of haat, bazaars and urban market spaces, particularly during the festive season. Jaipur Blue Pottery, Rajasthan Jaipur Blue Pottery has a Geographical Indication (GI) tag. This is a glazed form of pottery that uses a blue glaze and is typical of intricate designs in blue and white. Pottery’s most distinguishing quality is that it is a commodity that is not clay. Mixing ground glass, quartz powder, Earths Fuller’s, borax, gum, soda bicarbonate, and water makes the dough for the pottery instead of clay. Khawda Pottery, Gujrat A traditional art form originated in the village of Khavda, Rann of Kutch, using ‘Rann ki Mitti’. With painted symmetrical black and white patterns, the lovely ochre/group shades give this art form an earthy feel. Allegedly, the special mud with which it is made is acquired from near a lake. Khurja Pottery, Uttar Pradesh Khurja is a popular tourist destination in Bulandshahr, Uttar Pradesh, thanks to the colourful pottery it makes. The Khurja Pottery, also known as the ‘ceramic city,’ which has a range of tea sets, crockery, and ceramic tile works, is the GI name. The method requires some labour-intensive activities, such as clay churning, moulding, colouring, followed by glazing, among the most common glazed pottery types. Longpi Pottery, Manipur Longpi pottery has achieved international popularity due to its rugged design, originating in the Longpi villages of Manipur’s Ukhrul district. The classic black exterior with bamboo/cane woven around handles gives the clay-wares a unique identity, made from black serpentine stone and a form of clay that is found only in this region. Longpi pottery is also microwave-friendly and can be used for baking. Black Pottery And Terracotta, Madhya Pradesh The age-old craft of clay and terracotta art is practised even today in its traditional way and with passion. Tribals of Madhya Pradesh region make traditional clay temples called ‘dhabas’ which has a small door where the deity is placed along with the fire lamp (Diya). During Diwali time they make clay idols of the goddess Mahalakshmi, elephants and horses with riders and the local form of Goddess Parvati. Andretta Pottery, Himachal Pradesh Andretta pottery from Kangra in Himachal Pradesh has received fame in a small village nestled in the lap of nature. Glazed with fresh shades of blue and green, the Andretta Pottery and Crafts Society has made it famous. The colours used are reflective of nature, evergreen woods, and the mountains. The community conducts regular workshops as well. More eco-friendly use should be encouraged to improve livelihoods and maintain pottery as an art and craft medium, under the Sustainable Development Goal (SDG) goals for sustainable production and use. Similarly, trends such as #PottersKiDiwali, large-scale purchases made by the government and corporate departments, and tax exemptions granted to potters such as the one made on the occasion of Diwali, districts are nurturing pottery as an industry. 22 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 23 Pottery
  • 13. 24 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 25 Data Science Data Analytics PROGRAMS RECOGNIZED FOR Learn by Doing Innovative Hub Artificial Intelligence Digital Marketing Sustainable Career Focused Group Training Empowering Minds, Shaping Futures Join a dynamic learning community where dreams soar & futures flourish We cultivate critical thinkers and innovators for tomorrow that influences digital transformation. - Here, every step is a step forward www.1stepgrow.com +91-8951240606 Call or whatsapp for free consultation
  • 14. 26 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 27 EMPOWERING BUSINESSES TO THRIVE IN THE DIGITAL AGE WITH UNPARALLELED IT SERVICES With an excellent work history and a solid foundation built under the guidance of Mr Satwinder Singh and Mr Sudhanshu Kashyap, NetFrux Technologies has been consistently delivering exceptional services since its inception. As an esteemed digital service provider, they harness the power of digital media by developing all-encompassing digital strategies to effectively convey a brand’s story. Through well-planned campaigns, they close the gap between brand and audience, improve rankings, and maximize return on investment while ensuringanoutstandinguserexperienceandeye-catchinggraphics. NetFrux specializes in web design, web & app development, and SEO. The team consists of full-stack, open-source, MERN, and MEAN developers, as well as SEO and PPC specialists. The company has completed over 1500+ projects for 800+ clients across various industries, spanning the UK, USA, Canada, Australia, Europe, Singapore, UAE, Dubai, and other regions. The Genesis of NetFrux Technologies The innovative foundation of NetFrux Technologies was laid in July 2012 by the two visionaries Sudhanshu and Satwinder. Since then, the company has rapidly grown into a premier digital services provider, serving clients globally. Present-day, NetFrux offers an extensive array of digital marketing solutions, customized to meet clients’ unique requirements and enable website research and strategic planning that propel business expansion. Throughout its journey, NetFrux has prioritized innovation, agility, and client satisfaction, earning recognition for its exceptional services and innovative solutions. The company continues to provide excellence and foster success for its clients globally, and it is still thriving in the cutthroat commercial environment with a dedicated team of 100+ professionals. Industry Evolutions Over the Years NetFrux Technologies has witnessed significant transformations in the digital industry over the years. Some notable changes include: • Technological developments in artificial intelligence, cloud computing, mobile applications, and the Internet of Things (IoT) have completely changed how businesses operate. • There has been a substantial movement in website design and app development towards mobile-first techniques to accommodate the increasing use of smartphones and tablets. • Digital marketing strategies such as social media marketing, search engine optimization (SEO), and content marketing have become crucial for reaching target audiences. • There is a greater emphasis on user-friendly interfaces and tailored experiences to enhance user satisfaction and retention. • Data analytics and insights play a crucial role in optimizing performance and driving strategic initiatives. • Agile methodologies, including Scrum and Kanban, have gained popularity in software development projects because they enhance efficiency and teamwork. Staying Ahead with Research and Development In the era of rapid technological advancements, NetFrux Technologies recognises the importance of research and development (R&D) for the growth and success of the company. R&D plays a crucial role in driving innovation, staying competitive in the market, and meeting the evolving needs of clients. Prioritising R&D spending will help NetFrux keep up its standing as an exceptional provider of digital services and keep giving its customers outstanding value. In the arena of digital services, NetFrux Technologies has built a phenomenal record of accomplishments over the past 12 years. Key Advertising Techniques: At a Glance NetFrux Technologies operates at the intersection of technology and marketing, leveraging several key advertising and marketing strategies to reach and engage its target audience, promote its services, generate leads, build brand awareness, and drive business growth in the competitive digital services industry. They take advantage of the best benefits of digital channels such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and content marketing to increase online visibility, drive website traffic, and generate leads. Insights on Leadership Style Leadership at Netfrux is perceived as guiding with vision, integrity, and empowerment. Leaders set clear goals and inspire others to achieve them. They lead by example, fostering collaboration, accountability, and transparency. They enable their team members to flourish by providing guidance and growth opportunities. Effective leaders embrace resilience and adaptation to overcome obstacles and take advantage of creative possibilities. They promote an environment of trust and honesty by upholding strict norms of accountability and transparency. Fostering a Flexible and Friendly Work Culture At the heart of NetFrux Technologies’ culture lies professionalism, collaboration, and a commitment to excellence. Acknowledging the strength and significance that every team member contributes to the company’s existence, they cultivate an atmosphere where each team member feels appreciated, respected, and empowered to give their best efforts. The atmosphere at work places a strong emphasis on lifelong learning and growth, and all staff members have access to training, mentorship, and skill- building opportunities. Further, they prioritize work-life balance and well-being, understanding that happy and healthy employees are key to their success. Because flexibility is ingrained in the workplace culture, team members are allowed to organise their calendars and work however suits their needs. Transparency and accountability are core principles of the work culture, with clear expectations and open feedback channels ensuring everyone understands their role and responsibilities. They celebrate achievements and milestones, fostering a positive and supportive atmosphere where recognition and appreciation are given freely. Achievements and Accomplishments Along the Way Envisioned to be a leading brand for innovative digital solutions and empowering businesses to thrive in the digital age, NetFrux Technologies boasts several milestones and achievements that underscore their commitment to quality, innovation, and customer satisfaction. Over the years, they have experienced rapid growth, expanding the team, service offerings, and client base to become a premier digital services provider in the industry. They have effectively surpassed clients’ expectations by delivering outstanding results. Several organizations have recognized and awarded NetFrux for their creative and inventive digital solutions and distinguished website designs, which demonstrates their commitment to excellence. They have forged strategic partnerships with leading technology providersandearnedcertificationsfromrenownedorganizations such as NASSCOM, Google, Shopify, Wix, WebFlow, HubSpot, ECwid, ReactJs, and more, underscoring their competence and credibility in the market. Planning for a Flourishing Future In the coming days, NetFrux foresees sustained expansion and innovationwhilestrivingtoremainattheforefrontoftheindustry. Their primary focus remains on expanding their service offerings to meet the evolving needs of the client while also strengthening their presence in existing markets and expanding into new markets and regions both domestically and internationally. The company aims to accomplish this by investing in talent acquisition and development to support its growth strategy, as well as by forming strategic alliances that give them access to new markets, technologies, and resources. Ultimately, they plan to foster long-term relationships and drive repeat business. This involves maintaining a culture of excellence, collaboration, and continuous improvement within the organization, where innovation, creativity, and agility are valued. PEARLS OF WISDOM Advising young entrepreneurs, Sudhanshu Kashyap and Satwinder Singh say, “Keep in mind that being an entrepreneur is a journey full of both challenges and opportunities. By embracing failure, staying persistent, focusing on solving real problems, building a strong support network, prioritizing continuous learning, and maintaining a positive mindset, you can increase your chances of success and fulfilment as an entrepreneur.” SATWINDER SINGH Co-founder SUDHANSHU KASHYAP Co-founder Kajal|Business Connect
  • 15. 28 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 29 Education The journey of entrepreneurship isn’t for the powerless. It is a long and difficult procedure that is loaded up with snapshots of accomplishment and disappointment, and sentiments of self-uncertainty and individual fulfillment. The individuals who discover accomplishment in business grasp these hardships and use them as fuel to move further along the way and to discover significantly more prominent achievement. It is from these individuals that we can gain proficiency with probably the most impressive exercises to discovering accomplishment as a business person. What to learn from these successful entrepreneurs FOLLOW YOUR PASSION As the Chinese savant, Confucius broadly stated: “Pick a vocation you love and you will never need to work a day of your life.” One thing you will hear again and again is that your prosperity relies upon your enthusiasm. On the off chance that you appreciate what you are doing, it won’t resemble working and you will need to contribute the entirety of your time and assets into it. On the off chance that you abhor what you are doing, all aspects of the business will be a battle and you won’t have the option to be completely contributed to discovering achievement. LEARNING MUST BE CONTINUOUS Regardless of your industry, savvy business people know the estimation of teaching themselves consistently. Regardless of whether it’s ready to go rehearses or simply broad information, it is imperative to leave time in your timetable for perusing and learning. Anticipate Failure ONE THING TO RECALL ABOUT entrepreneurship is that disappointment isn’t the finish of everything, except the opportunity at a fresh start. You can’t set down this way and expect not to flop on more than one occasion. On the off chance that you begin realizing that en route you will experience disappointment, you will be in an ideal situation. Disappointment is simply one more exercise returning you on the way to progress. CONFIDE IN YOURSELF This exercise is straightforward. Nobody will believe you on the off chance that you don’t. Confide in yourself and your guts emotions, on the grounds that, generally, they are correct. Be consistent with yourself, in any event, when it appears to be unthinkable. ASSEMBLE A GREAT TEAM At the point when it comes time to begin assembling a group, recruit simply the best individuals. It will require some investment, however, it’s time all around spent. Recruit individuals who are more intelligent than you and have qualities that supplement yours. Individuals are perhaps the best interest in business and picking the correct ones will help move your business to progress. Recruiting inappropriate people, nonetheless, can rapidly bring you down. DO WHAT NEEDS TO BE DONE Like Nike says, “do what needs to be done.” There is never an ideal opportunity to follow your fantasy and go into business. Life will toss impediments at you and dread will keep on making you think “now” simply isn’t the opportune time. Set that with or without and dive in!! CONTINUOUSLY LOOK FORWARD It is extremely simple to become involved with your new business and spotlight so intently on what you’re doing that you don’t understand what’s going on around you in your industry. The previous will give key exercises; however, consistently maintain your emphasis on what’s to come. We know going into business and setting down the way of entrepreneurship can be unnerving, that is the reason we need you to discover accomplishment as a business person. On the off chance that you follow the guidance in this article, you will have a simpler time on that venture.
  • 16. 30 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 31 Tusker Berry’s Groundbreaking Solution To Nourish the World With Healthy Food Solutions and Agro Products When asked about the source of his inspiration for this endeavour, he replied, “I began my career as a delivery boy at Blue Dart Courier and then moved on to undertake filed sales assignments with companies from selling pagers to selling credit cards during the early years. It was filled with hard work and learning. God was kind, and my life paid off progressing me to next-level of managing sales teams in business information directories. Post my stint in Tata Donnely Ltd, I moved to Citi Financial, starting off as a branch head and later promoted to regional head then moved on to the parent company Citibank as investment banker in the Citigold division in Bangalore.” It seemed as though ten years had been full of learning, development, blessings, and rewards. However, I felt compelled to do something more worthwhile with my life during the 2006–07 financial crisis—something that would improve communities, contribute to the betterment of the planet and its inhabitants, and help create prosperity and lives. The plan to start a food firm that would address issues concerning food & health came from this thought. EDGE OVER THE PEERS Tusker Berry’s commitment and proficiency in delivering right quality food solutions at competitive costs, particularly for large-scale consignments where the team consistently upholds quality, results in a unique value offer. Another key differentiating factor is that Tusker Berry has always aimed to be a high-volume, high-throughput organization. This enabled them to focus on handling heavy loads of freight as their primary area of expertise. They were crystal clear about this from the beginning, which helped the team create the proper pricing strategies, establish reasonable expectations for returns, and establish the proper rate of capital rotation, among other things. Thecompanybeganitsbackwardintegrationpathtowardproducing quality food goods in huge quantities after seeing tremendous prospects in the trading of food grains and pulses in 2017. Striding actively on the path of success, Tusker Berry is now gearing up to set new milestones and tread new frontiers while aiming to be one of the biggest food corporations in the next 10 years. DISTINCTIVE BUSINESS MODEL Actively involved in fulfilling its mission to become one of the top food and agro-business houses in India, Tusker Berry has developed a global distribution system supported by technology and strong supply chain mechanisms; it caters to different segments – Incorporated in 2014, Tusker Berry, the Bangalore-based venture, has risen to prominence in the Indian food industry with its breakthrough ideas that connect top-notch produce to the most needed markets. Aspiring to bring quality food solutions into the food & beverage (F &B) sector via a product-driven approach on a scale-of-volume basis, Tusker Berry strives to tackle difficulties regarding food supply chain, something that would directly impact the lives of people. Tusker Berry’s innovative distribution model evolved in response to this impressive idea. It enables the seamless market connectivity to a wide range of food solutions, including grains, pulses, spices, processed food, snacks, baked goods, and ready-to-eat products, into India’s expanding food business market while simultaneously creating newer food solutions that appeal to a global audience. THE BRAIN BEHIND THE BRAND: SPOTLIGHT ON STEPHEN Tusker Berry is the brainchild of Stephen, a young and inspiring entrepreneur and business development expert. He brings in extensive business knowledge and subject expertise from his past stint in prestigious companies like Blue Dart, Citigroup, Tata Infomedia, and Airtel. He exited his lucrative job at Citibank to pursue entrepreneurship, where he made a name as an entrepreneur who changed lives for the better. Founder and Director STEPHEN Pooja|Business Connect CorporateFoodSupplies:Throughcateringpartnersofsignificant productionfacilitieslikeKIAMotors,OlaElectric,JSWSteelPlant, Cognizant Technologies, etc., Tusker Berry powers serving over 100,000 meals a day to over 40000 employees and is in discussions with numerous more workplaces to raise this numbers to touch 1 million employees and 10 million meals a day. TuskerBerryhascreateditsflagshipinstitutionalbrand“Creamof Crop” to ferry the food grains, pulses and spices to its institutional clients defining large volume quality standardization. FrozenFoodForay:Undertheirfrozenproductbrand,HELADO, Tusker Berry manufactures and distributes a distinctive range of handcrafted frozen food items, such as Momos and Baos. Their main goal is to create handcrafted food that are made locally by hiring locals and operating under quality environments. Helado Express: Helado’s HOREKA business supplies division provides small hotel owners and QSR chains the ability to offer their consumers a variety of experiences at an affordable priWce that would be more cost-effective than produced in their own outlets, increasing their bottom-line profits. SERVING HUMANITY WITH OPTIMUM FOOD QUALITY Transporting food to people’s tables is the part that provides the team with the most satisfaction. The sense of fulfillment they have when clients return to them month after month is definitive evidence that they are happy to eat their food at their table and are content in their souls. It is said that serving food is second only to serving God. Stephen believes Food is magical. After long hours of work, when a person is exhausted and hungry, when he puts in a well cooked food in his mouth and taste buds savor it releasing a pleasure in the sensory system that can only be described as ecstasy. Food can act as medicine on its own when it is of the proper quality and quantity. And Tusker Berry works hard to provide consumers with meals of the finest quality. PEOPLE-CENTRIC AND PRODUCTIVE ATMOSPHERE Tusker Berry is a people-centric company, and a lot of freedom is given to team members in the way they choose to work. Milestone achievement is given importance, and employees are free to select how to do so. It has always been a place that values those who push the boundaries of performance, and they have always made sure to support them and not disappoint them. Their guiding ideas are always based on creating an environment where team members can operate effectively. INDUSTRY INSIGHTS: INDIAN AND GLOBAL FOOD MARKET The Indian food industry is estimated to be worth about 4,000 trillion INR. According to projections, the food industry will expand to the point where organized food production will contribute around 3431 billion INR by 2026, while unorganized food production will contribute approximately 3075. Meanwhile, Indian cuisine has established itself as one of the world’s major cuisines, alongside Italian, Chinese, and Mexican food, thanks to the influence of the spicy curry culture. CRAFTING NEW DIMENSIONS Tusker Berry has recently formed a new product development team that works closely with the best chefs, microbiologists, biotechnologists, and other food engineers to develop new food ranges like millet, breakfast solutions, and sugar replacement solutions to solve nutritional and health inequalities on dining tables. As a result, Tusker Berry’s products section oversees the development and incubation of novel new goods and enterprises. Before transferring new products to business development units, which translate them to scale of operations in volumes, the group’s objective is to make them commercially ready. Innovation is the soul of any company. Innovation and evolution go hand in hand. They run the danger of becoming irrelevant to the market the day we cease developing as a company. A good business should constantly lead the market in innovation. Innovation can be defined as breaking new ground in terms of products, business processes, creative business models, automation, and other areas. WORDS OF WISDOM BY THE VISIONARY LEADER Push yourself because no one else is going to do it for you. “Two things define you: your patience when you have nothing and your attitude when you have everything”. as said by the George Bernard Shaw.
  • 17. 32 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 33 Hacks to Book Cheap Flight Tickets Concerned about the cost of the flight tickets? Well, looking for and purchasing inexpensive airline tickets might be tiresome. However, if you use specific tricks, you may potentially save a lot of money on airline tickets. If we’ve piqued your interest, continue reading to get all the advice that will enable you to purchase the cheapest plane tickets. 1. Make Early Reservations For Flights One of the most common pieces of advice when it comes to booking a flight is to do it in advance. It is supported by some very compelling logic. The demand for the specified location for the specified dates rises as the days draw closer. You should plan your flights at least 6 to 8 weeks in advance, if not more. Booking your flights in advance is absolutely vital if you are considering an international trip. This is one of the most commonly used International Flight Booking Hacks. You also need to organise your visa, travel insurance, and other crucial travel paperwork before going abroad. You must have sufficient time available for the same. As a result, you must schedule your flights in advance. The other travel documentation that will assist you expedite the procedure can be obtained once you have your flight ticket in order. 2. Subscribe To Airline Newsletters Newsletters on cheap flights are worth the spam. They hunt down the best flight prices on the web and compile them for you! They essentially do the laborious work. Again, flexibility is required to fully benefit from the offers sent through these services because sometimes they are only valid for a short period of time and might not always include deals to your desired location. Yes, 99% of them might not work for your schedule, but paying attention to the discounts will make sure you don’t miss a great one. In addition, frequent flyer bonuses are frequently offered in airline mailings. If you frequently travel, these bonus offers can help you earn some fantastic upgrades and free flights. The Flight Deal, FlyerTalk Mileage Run Deals, Airfarewatchdog, Secret Flying, and Scott’s Cheap Flights are a few of the top airline newsletters you should subscribe to. are acknowledged as the best seasons for travellers to visit. You can travel to Himachal Pradesh, for instance, both in the summer and the winter. Although the northern state’s summer is often its busiest season, winter is also seen to be a wonderful time to come because of the lower tourist volume. They are friendly and have advantages that will make you happy. 4. Check For Round-Trip & One-Way Flights It’s a general misconception that round-trip tickets are less expensive than one-way flights, but that may not always be the case. Finding individual one-way tickets has (many times) proved to be significantly less expensive than round-trip prices. For instance, JetBlue and Southwest only charge for one-way tickets; the cost of a round-trip flight is simply the total of the two one-way fares. Finding separate one-ways at the best price is easy using Google Flights. 5. Explore All Of The Travel Search Engines Another crucial step you should do when booking a flight is to look over all of your possibilities. An airline ticket is an expensive luxury, so finding a cheap bargain would be beneficial to your finances. You must use travel search engines like Inter Miles, Expedia, Skyscanner, etc. for the same. One benefit of using these search engines is that they provide a listicle with all the flight information you need to make a decision. You can compare the ticket costs for your journey destination as indicated by each airline by having a list of all flights in front of you. Also, you can check to see whether any certain airlines outperform the competition in terms of services, advantages, miles, and other things. Also, you may verify that the costs are within your pricing range while buying a flight. 6. Search The Flight In Other Currencies Have you searched to see whether it would be less expensive to purchase that flight in a different currency before you buy it? Or use the currency of the place you are leaving from or travelling to. Budget airlines frequently, but not always, require that you pay in the currency of the nation from which you are flying. The majority of airlines will offer a currency change option on the page. Make sure you are incognito and that your device’s location settings are off, or that a VPN is active, before you do this. Booking a flight and paying in a different currency could save you a significant amount of money, but only if you’re using a credit card with no international transaction fees! Otherwise, all of your efforts to save money while doing this will be in vain! 7. Before Buying A Flight, Delete All Of Your Browser’s Cookies. Here is a useful flight booking tip that will enable you to find a great deal without being discouraged by the internet. Browser cookies frequently keep track of all the online browsing you perform and notify the relevant page. The travel sites are informed about what you’re looking for over repeated searches on the same subject. Through the process, they end up reflecting to you an inflated price structure. Therefore, it would be preferable to erase the browser cookies in order to prevent obtaining a flight ticket at an inflated price. You’ll then get the best flight ticket costs to use for booking. 8. Go For An Early Or Late Flight. When making flight reservations, timing is crucial. Your wallet will thank you for booking in advance. But the booking time isn’t the only factor to consider; the flight time is also crucial. You may have observed that some airline flights with strange schedules, such as those that take off very early in the morning or land very late at night, have very inexpensive tickets. Have you ever questioned why airfare prices are so low during such weird hours? It is fairly easy to draw the conclusion. Nobody enjoys travelling at strange times. People decide against booking flights at unusual hours due to the numerous issues that they raise. But if you want to book a cheap flight, this is one of the best tricks you can use. Yes, there are a few potential annoyances. However, keep in mind that you are also reserving a cheap flight for yourself while making significant financial savings. The money you save can be spent in the tourist location 3. Plan Your Journey During Off- Season: Be flexible with the destination and the time of year you wish to travel when making flight reservations. Every travel destination has a certain travel season. During the busiest times of year, everything related to tourism is extremely expensive, including flights, hotels, and other tourist attractions. One of the best times for airlines to profit from flights to a certain location is during peak seasons. Intriguingly, a seasonal airline operates flights from the UK to Goa from October through December because it is the busiest time of year. Even on the global market, there is a great demand for flights to Goa at this time. Similarly, around Dussehra, Kolkata ticket costs increase due to an increase in travellers scheduling trips there.You may need to accept the possibility that you won’t be able to travel to your favourite location during its prime season if you want to avoid overspending. One of the best things about some travel places is that there are numerous times that Tourism
  • 18. 34 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 35 on other enjoyable activities. When travelling abroad, don’t just rely on well-known airlines. Some airlines you probably haven’t heard of often offer the most affordable prices for transatlantic flights. Check out WOW Air, Norwegian, and XL Airways France, advises Keane. FAQs Q.1- What Are The Tricks To Book Cheap Flight Tickets In India? 1. Make early reservations for flights 2. Subscribe to airline newsletters 3. Plan Your Journey during Off- Season: 4. Check for Round-Trip & One-Way Flights 5. Explore all of the travel search engines 6. Search the Flight in Other Currencies 7. Before buying a flight, delete all of your browser’s cookies. 8. Go for an early or late flight. Q.2- What Are The Flight Ticket Hacks? 1. Before buying a flight, delete all of your browser’s cookies. 2. Subscribe to airline newsletters 3. Follow airlines on social media 4. Buy separate tickets for big groups 5. Avoid booking over the phone 6. Visit the airline’s website directly Q.3- How Can I Get Big Discounts On Airline Tickets? Flexibility of timing is a key factor in order to get big discounts on airline tickets. When making flight reservations, timing is crucial. Your wallet will thank you for booking in advance. But the booking time isn’t the only factor to consider; the flight time is also crucial. You may have observed that some airline flights with strange schedules, such as those that take off very early in the morning or land very late at night, have very inexpensive tickets. Have you ever questioned why airfare prices are so low during such weird hours? It is fairly easy to draw the conclusion. Nobody enjoys travelling at strange times.
  • 19. 36 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 37
  • 20. 38 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 39 4SL, a Rising Global Leader in Background Screening Services Forges a Future Where Businesses can Thrive with Confidence I n this fast-paced globalization era, a company’s most valuable asset is its human capital. But even with the most effective hiring practices, some business owners end up with the wrong employees. Given the possibility of fraud, dishonesty, or other risks in hiring, companies always should take extraordinary caution. To take advantage of the enormous potential in this rapidly expanding consulting field, an array of innovative firms started offering employee verification services to reduce risk, foster a secure work environment, prevent fraud, build trust, and safeguard the value and profitability of the company’s brand value. One of those many companies is 4SL Background Check Pvt. Ltd. 4SL is a global leader in the domain, with a strong focus on empowering businesses to mitigate the risks associated with fraudulent credentials and misconduct while protecting them from any legal trouble and damage to their reputation. Thus, businesses can focus on their primary goals with the assurance that their employees are reliable and trustworthy. Spearheaded by the dynamic leader, Manish Khan, Founder and CEO of 4SL, with years of domain expertise, the company is continuously evolving to meet the ever-changing needs of the industry. This entails a comprehensive review of employment history, educational background, criminal records, and more. Headquartered in Bhubaneswar, Odisha, 4SL is committed to making the world a safer place for entrepreneurs by offering top-notch background verification services. It effectively serves the entire spectrum of clients throughout India. Since its inception in 2012, 4SL has been actively climbing the ladder of success through its unwavering devotion and dedication. It has successfully expanded its operations to four different locations and boasts a workforce of over 350 employees, including off-roll staff. VISION TO EDUCATE AND EMPOWER In the modern corporate environment, trust is essential to any business collaboration. 4SL, envisioned to inform everyone about the importance of verification, acknowledges the critical role thorough background checks on new hires play in promoting safety, dependability, and trust in workplaces. Their mission is to make every entrepreneur across the globe a valued customer, offering top-quality verification services that are affordable, efficient, and always on time, as they lead the way in simplifying and digitizing the process.” THE COMPREHENSIVE SERVICE PORTFOLIO IN EMPLOYEE VERIFICATION One aspect of the fast-paced world of modern work has not changed: the significance of safety and trust in the workplace. The captivating history of employee background checks, a practice that businesses often take for granted today, shows how they evolved to safeguard both employers and employees. Following is a list of common services offered by these service providers: • Employment Verification • Education Verification • Criminal background check • Reference Checks • Identity Verification • Credit history check • Drug Testing • Social media screening • Professional license verification • Global Screening • Address Verification • Motor Vehicle Records Check • Healthcare Sanctions Check • Terrorist Watchlist Screening • Social Security Number Trace These elements might vary depending on the specific needs and specifications of the business or organization. In order to customize their services to meet the demands of their clients, background verification service companies offer different combinations of these services. 4SL is more than just a background screening company—it is a business trusted partner, ensuring a secure and dependable workforce. By delving into these critical aspects, the company helps organizations all around the world reduce the risks associated with misconduct and fake credentials, giving them the peace of mind to stay focused on their main objectives. Manish Khan Founder and CEO Pooja|Business Connect THE FORTES: UNLOCKING THE GLOBAL TRUST 4SL places a lot of emphasis on digitization when it comes to core specializations. Every aspect of the business’s operations has been digitalized as part of its dedication to excellence. They can now effectively serve customers throughout India thanks to this digital change, and they plan to expand their services worldwide. Additionally, 4SL’s user-friendly digital platform makes sure that customers can easily access the services, which streamlines the verification process in every aspect. In the current digital era, trust is essential to every successful organization. 4SL is cognizant of how crucial comprehensive background check services are to building safety, integrity, and confidence in businesses. “Our commitment to ensuring trust and confidence has driven us to embrace digital transformation wholeheartedly. We’ve harnessed the power of technology to offer seamless and efficient background verification services, making us a leader not just in India but on a global scale”, asserted Manish. SIGNIFICANCE OF EMPLOYEE BACKGROUND CHECKS The cornerstones of success in the corporate sector are dependability and trust. Every business owner is aware that their employees are essential to their success. This is where background checks on employees become an essential defence, shielding your company from possible threats and ensuring that the team is not simply talented but also trustworthy. SAFETY AND SECURITY First and foremost, running background checks on new hires is essential to maintaining the security and safety of your company. Through a comprehensive review of criminal histories, these background checks assist you in eliminating any threats to employees, clients, or business property. REDUCING LEGAL RISKS Consider the possibility that employing someone without knowing everything about their background may lead to expensive legal disputes and damage your business’s brand. Background checks on employees offer protection from these kinds of hazards and assist you in making wise hiring decisions. PROTECTING YOUR REPUTATION Recruiting an employee with a dubious background can quickly cause your stakeholders, partners, and consumers to lose faith in you. Employee background checks make sure that your workforce is made up of reliable people, protecting the integrity of your business. AVOIDING FINANCIAL LOSS Financial fraud and embezzlement can be crippling for any business. Background checks that delve into credit history and financial records can help you identify candidates who may have a history of financial misconduct. By avoiding such hires, you protect your business’s financial health. COMPLIANCE AND DUE DILIGENCE Background checks on new hires guarantee that your hiring procedures comply with applicable laws and industry norms. This attentiveness protects your company from fines and legal problems. PEACE OF MIND It gives you peace of mind to know that your hires have undergone extensive screening and that your hiring selections have been well-informed. Your employees are not just your workforce; they are your business’s heartbeat! Manish emphasized, “Embrace the power of employee background checks to ensure that every beat is strong, trustworthy, and in line with your vision.” PEARLS OF ADVICE: TO NURTURE ENTREPRENEURIAL DREAMS To all budding entrepreneurs, the inspirational business leader offers a few pieces of advice: • Entrepreneurship is a rollercoaster ride with numerous setbacks and opportunities. Stay resilient, and you’ll emerge stronger. • Build a business around something you’re deeply passionate about. Your enthusiasm will fuel your commitment and innovation, setting you apart in the competitive landscape. • Nurture connections with customers, partners, and mentors. These relationships can be your greatest assets. • In today’s fast-paced world, innovation is your lifeline. Embrace new technologies, trends, and ideas to stay ahead of the curve. • Be ready to pivot when necessary. Market conditions change, and your ability to adapt can be the key to survival and success. THE PARTING WORDS OF THE VISIONARY Highlighting the key advantages his venture brings, Manish mentioned, “In a world where trust is paramount, we offer you the peace of mind that comes with knowing your workforce is reliable and credible. We simplify the process, ensuring that your employees are trustworthy and allowing you to focus on your core objectives.” “As you navigate the entrepreneurial landscape, remember that your business’s foundation is built on the integrity of your team. Let us be your partners in securing that foundation. Together, we forge a future where your business thrives with confidence. “In the spirit of entrepreneurship, let us all continue to innovate, connect, and grow. Here’s to your success and a world where trust is the currency of business.”
  • 21. 40 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 41 Motivation While we all are making effort to lead an optimal life, feeling demotivated now and then is a common feeling. None of us wake up everyday with the same fiery willpower to pursue the fixed and planned goals. On top of that there could be some shadow of bad habits that not only make us undisciplined but also drag us behind. I n the current era we have a good number of sources that entertain, educate and motivate us. Podcasts have special place among them for being convenient and handy. The easy to listen to advice in the areas of life where you actually need it. These podcasts will help you get motivated and work for your personal objectives by increasing your professional alternatives and offering practical advice on how to live a happy and fulfilling life at home. So put on your headphones, relax on the couch (for the time being), and browse the list of Top 10 best motivational podcasts to pick your new favourite one. 2. THE GARYVEE AUDIO EXPERIENCE Gary Vaynerchuk is a business owner, CEO, investor, and motivational speaker who hosts his own podcast and is known for his no-bullshit approach to public speaking. The GaryVee Audio Experience, one of the best motivational podcasts on apple, is a great choice for listeners who appreciate high-energy speaking and demanding self-accountability since it combines motivational speaking, dialogues with other experts, and di- rect questions and answers. We discovered that a lot of the programmes focused on issues connected to work smarts, life growth, and general self-improvement. The majority of the podcast is made up of straight-talk advice from Vaynerchuk’s own experiences and other tales from his job 1. THE MINDVALLEY PODCAST The Mindvalley Podcast focuses on the specifics of personal develop- ment. You may overcome limiting thoughts and step into your power with the assistance of this top-rated motivational podcast. It is jam- packed with practical tactics and strategies that will enhance your performance, thinking, and beliefs. At present, the Mindvalley Podcast is best motivational podcasts on YouTube Vishen Lakhiani, the company’s creator and founder of Mindvalley, is the podcast’s host. Experts and professors from a range of disciplines, including psychology, physics, business, and spirituality, are included in the episodes. Every 2–7 days, brand-new episodes are made available. They usually last between 30 and 1 hour. TOP 10 BEST MOTIVATIONAL PODCASTS THAT COULD CHANGE YOUR LIFE and personal life. For in-depth listening, the GaryVee Audio Experience combines short, snappy episodes with longer, more in- depth ones. Vaynerchuk frequently promotes a grind culture way of living due to his high energy and direct demeanour. There- fore, avoid it if that’s not your thing. 4. ART OF CHARM The hosts of the Art of Charm podcast, AJ Harbinger and Johnny Dzu- bak, teach us how to master interpersonal dynamics, relationships, and being your best self. This podcast offers a totally distinctive viewpoint from the bulk of entrepreneurial-based broadcasts in addition to being inspirational. The “Art of Charm” places considerably more of an em- phasis on the relational component than the majority of self-help books do on self-improvement, high-performance habits, and corporate success strategies. Certainly, this one is among the best motivational podcasts for young adults Because our success is so heavily reliant on our social and emotional intelligence, this podcast teaches us how to simply get better with others. If you apply the lessons from these incidents, they may alter not just the way you view relationships but also the direction in which you choose to go in life. 3. HOW TO FAIL It may not come as a surprise given that one of the few British podcasts here celebrates failure because it isn’t a particularly American trait. Elizabeth Day, a well-known Northern Irish author who also wrote the book “Failology” on the same topic, is the author of the book “How to Fail.” A guest speaker discusses their mistakes and the les- sons they learnt from them every week. It’s encouraging to learn that people like Phoebe Waller-Bridge and Jameela Jamil have erred and then changed. However, as the visitors are typically British, it is also consistently funny and conspicuously devoid of humblebrags. 5. PODCAST BY TONY ROBBINS There is no need to introduce Tony Robbins. His expertise as “an entre- preneur, #1 NY Times bestselling author, philanthropist, and the nation’s #1 life and business strategist” is described on his very own website. All of that is impressive, yet it almost seems too modest. The legend that is Tony Robbins. He has been known as a “motivation- al speaker” for many years, and he does so without actually preaching to his audience. The podcast covers a variety of topics, including mon- ey, happiness, starting a business, and more, all while offering insight that can only come from the host. It gives you access to the same depth of knowledge available in his books but in a more laid-back and palat- able way. 6. TED TALKS DAILY Yes, it’s true that TED Talks have evolved into a bit of a middle-class cliche. The readily digestible, 18-minute lectures on a wide range of topics have grown so commonplace in culture that they have even inspired light parody. They’re not all geniuses. However, there is a tonne of gold to be found, the topics are almost always fascinating, and, to be honest, they are frequently really brief. Explore the vast internet history or subscribe to Elaine Hu’s daily podcast, which will provide you with a whole new topic every day.
  • 22. 42 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 43 7. THE SCHOOL OF GREATNESS Lewis Howes, an All-American athlete, author, and entrepreneur, is the host of The School of Greatness. Howes conducts interviews with some of the most accomplished individuals in business, sport, entertainment, science, and other fields. Author Dan Harris, businessman Gary Vayner- chuk, and comedian Kevin Hart have all previously appeared as guests. Each episode includes tales, methods, and advice that will spur you on to develop and live a better life. Overcoming fear, managing relationships, love, success, business, and other topics are covered. Every two to three days, Howes releases brand-new episodes that last anywhere from six minutes to an hour. 8. GOAL DIGGER Jenna Kutcher is an entrepreneur, mother, and business adviser. On her Goal Digger podcast, which frequently features conversations with other local experts, she discusses marketing, social media, money, branding, and more. The value of taking time off, changing careers, and seasonal Instagram techniques are some recent episode subjects. Goal Digger falls among the best motivational podcasts for women. 9. THE MINIMALIST A lot of people need to listen to the uplifting podcast that Joshua Fields Millburn and Ryan Nicodemus provide. How to live a meaningful life with less is the main focus of The Minimalists. This podcast is like a breath of fresh air in a world filled with excess. The shows on this list are a fantastic source of inspirational sayings and concepts. They also try to pique the interest of the audience, which is really intelligent. The goal of the minimalist movement is to encourage people to be content with their possessions and do without unnecessary items. The episodes are refresh- ingly uncomplicated, just like everything else about this podcast, from the website layout to the themes chosen. Each one addresses the major issues and concentrates on a certain topic. They inquire, for instance, “Is there a healthy form of nostalgia or is it intrinsically pointless to grasp onto the past” in an episode named “Nostalgia.” These two regularly appear in the top charts of Apple Podcasts because of their fresh perspectives and eye-opening originality. 10. OPTIMAL LIVING DAILY This one is the best podcasts for success and motivation. If you wish you had the time to read and take in some of the best blogs’ inspirational content then this one is for you. Because it selects the best internet content and condenses it into a 10-minute clip, pay attention to Optimal Living Daily. Amazing, isn’t it? It is hosted by Justin Malik, who provides daily readings on a variety of subjects, including productivity, minimalism, life-hacking approaches, and much more. There is no way you could miss out on inspirational content to lift your spirits if Optimal Living Daily is on your list of podcasts to listen to. This one is among best motivational podcasts on Spotify.
  • 23. 44 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 45
  • 24. 46 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 47 VISITS ASSURED INNOVATION SOLUTIONS VISIT ASSURED INNOVATION SOLU
  • 25. 48 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 49 Traveling
  • 26. 50 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 51
  • 27. 52 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 53 W hen businessmen decide on a business idea, they are generally excited to get to the ground. They want to get the website up, go on social media platforms, and come through the door with money. But it’s not that straightforward to start a corporation and most people don’t know how to create a company from scratch. Before they start making money, they don’t realize how many measures you need to keep in check. You’ve got a marketing plan to write, secure financing, and maybe even some recruiting to do. There is a section for the marketing campaign in a business plan. After all, if nobody knows who you are, you cannot create a business. We introduce you to the world of Uniworld that brings your efforts to the limelight. Uniworld is a new age Film Production, Media, Marketing, and IT Solution company with International Team Members in Studio Core Team, Media Capital, and Technology Assets. Whether it’s feature films, short films, line production, aerial videos, VFX & Motion Graphics, Voice- overs, and more; Uniworld can do it all. It provides fully integrated online & offline Marketing & Branding solutions, including a complete stack of Digital Marketing solutions such as Social Media Marketing, Search Engine Optimization, leads, SMS & Email. Uniworld is efficient at tailoring professionally designed websites, web apps, & mobile apps for many industries. “To provide our clients with robust marketing & branding solutions, we consider it necessary to apply SWOT analysis to work. SWOT-analysis helps us determine how to capitalize on the vast number of opportunities within the industry. We spend days performing UNIWORLD STUDIOS PVT. LTD. A Robust Marketing & Branding Solution provider SARANSH GUPTA Founder & CEO, Uniworld Studios Pvt. Ltd. analysis to ensure things go according to plan. We also create a backup plan to keep ourselves on track if things don’t go according to plan. SWOT analysis is a critical part of our planning that helps us understand our clients’ business, study the competitors, identify viable opportunities, and convert them to our advantage. Whilst performing the SWOT analysis, we analyze the strengths, weaknesses, opportunities, and threats of our clients’ business that helps us set up SMART (Specific, Measurable, Assignable, Realistic, and Time-bound) goals. After completing the SWOT analysis, we start working on achieving the goals of our clients on priority with the help of our dedicated team. Our marketing, content, and graphic teams work day-and-night in complete sync to fulfil our clients’ needs, requirements and satiate their queries if any,”explains Mr. Saransh Gupta, the Founder and CEO of Uniworld. MEET MR. SARANSH GUPTA- THE MAN WHO BUILT UNIWORLD- ONE OF THE FASTEST GROWING MARKETING GIANTS Mr. Saransh has been honoured with several industry-related awards. He was recently recognized under the list of the 20 Most Valuable CEOs to watch globally. Under his leadership, Uniworld has been accoladed as one of the leading marketing agencies across the country. Over 5 years, his team has served over 165 clients and been serving in the APAC market via Singapore Office, Europe and the US. Talking about his motivation he says, “I love my work and that’s what wakes me each morning feeling energized and ready to conquer. The love for my work forms the inner motivation and drives me to give my best daily. I gained practical knowledge by managing the operations and marketing endeavours of my family business. I try to instigate the learned values, knowledge, and motivation for the better functioning of Uniworld”. Driven by imagination, technology, and research & development; Uniworld Studios is currently one of the leading Marketing & Branding agencies. The team heavily invests in R&D and can develop cutting edge solutions to meet the growing demands of clients. The time and effort dedicated to developing, studying, and mastering a new technology makes Uniworld a favoured partner. The founder believes, “A vital aspect of our organization is Research & Development. We spend a lot of time in R&D, reflecting on our campaigns’ long- term gains and commercial effectiveness. It allows us to understand the audiences of our customers and the needs of the target buyers. When the testing process is done, we move on to developing plans for informative and effective marketing based on the gathered data. R&D gives us an advantage over our peers, delivers unprecedented creativity, and improves the company’s competitiveness.” A POSITIVE IMPACT ON THE SOCIETY Besides creating an impact on the lives of clients, Mr. Saransh leaves no stones unturned when it comes to bringing a positive change in the environment through his contributions. Realizing the fact that India is home to nearly 1.4 billion individuals and the disparity between the haves and have-nots remains one of the steepest ones in the world, he says,“We do instigate the concept of social responsibility in our business operations. We promote the ‘Go Green’ campaign via our social media creatives and valuable donations. As a company, we try to play our role of being good citizens with activities that benefit society. We have also connected with an NGO to ensure that we, as a team can play our roles for the benefit of the poor and needy.” DREAMING THE HARDEST Speaking to the team of Business Connect, the CEO shares the vision,“We have many exciting things planned for the future. We aim to expand into more horizons and be of much more assistance to our clients. we endeavours to expand to more countries and bestow our multi-faceted marketing and branding solutions to clients globally. We aim to establish a superior and known identity amongst all industries. In 5 years, I see myself as a working CEO of a billion-dollar marketing giant with at least a thousand employees.” A MESSAGE TO YOUNG LEADERS Before signing off, the CEO out of his plethora of experiences, shares words of wisdom that will act as a guiding light for every entrepreneur who is working day in and day out to create a successful business unit. Here it goes, “Winners never quit, and quitters never win. Dream Big, and work hard to make it come true. Remember, that smart work and hard work go hand in hand. Work on your personality every day and become a person such that everybody wishes to follow you, and wishes to listen to you of their own will. Remember that success lies on the other side of the ordinary. Think apart, think extraordinary. Fill your life with people who motivate you and assist you on the journey to success. Stop giving time to things and people that you know won’t matter and contribute to your success. Last of all, never give up. There might be times when giving up would feel better, but believe in yourself and give time to your enterprise to rise to the top of the charts.” Kirti Anand | Business Connect
  • 28. 54 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 55 BEST MEDICATION FOR PEACEFUL MIND In today’s time most people are anything but happy. Reasons can be numerous: Lifestyle, stress, insecurity, health, deep desire to become something in life, worries, incompetent personalities and relationship issues. Today’s chaotic lifestyle gives birth to stress which feels like a heavy metal constantly sitting on your head. It has become a household problem. Research has shown that the primary cause of many illnesses and diseases is stress itself. Dr. Vasant Lad, in his book, “The Complete Book of Ayurvedic Home Remedies” writes- “stress is psychosomatic disorder that has many causes in our day-today life.” Sometimes, even minor issues of regular life make us lose control on our emotions. We start feeling anxious. Here, the question comes how to tackle this stress and make our mind calm and peaceful. Shall we follow any medication? Or shall we make changes to our lifestyle? Which medication is the best medication? In general cases, best medication can be no medication and things should improve by using natural remedies such as slow and deep breathing, watching fish in an aquarium, exercise, listening to music, helping someone, go into the nature etc. However, if you still need something to take in, you can consider the following ayurvedic herbs for a peaceful and calm mind. BRAHMI Brahmi, a commonly used plant for centuries in traditional ayurvedic medicine. It is called Bacopa (Bacopa monnieri) in modern science. It reduces stress and decrease the levels of cortisol which is a stress hormone. Fundamentally, it neutralises the effects of stress by regulating hormones involved with the stress response. Brahmi also boosts concentration power which can help you get most from your time and energy. Enhanced concentration also helps in better retention. Brahmi is a brain cells revitalizer that keeps our brain healthy, young and soothing effect on our nervous system. It has the property which can ramp up the certain brain chemicals responsible for thinking, learning and memory while protecting the brain cells from chemicals related to Alzheimer disease. Dosage: take ¼ -1/2 teaspoon Brahmi Powder with honey once or twice a day. JATAMANSI Jatamasi, other name is Spikenard, is a potent nerve calming herb which works as an antidote for anxiety and stress. It is found in Himalayan region and only its roots are used to prepare herbal medicines. It is a life infusing herb for the people who worry excessively and keep getting into stress day in day out. It boosts mood and make you feel better about life. Not only Ayurveda but also allopathy science supports this fact and confirms that the herb increases the level of monoamines which promotes a feeling of calmness and well-being. Along with all these wonderful benefits of jatamasi or jatamansi, there is another benefit which is strengthening of the nervous system. Dosage: take ¼ -1/2 teaspoon Powder of Jatamansi with honey once or twice a day. ASHWAGANDHA One of the most powerful and ancient ayurvedic medicines for a peaceful mind is ashwagandha. For the past 2000 years this rejuvenating herb is being used for preparing Ayurvedic medicine. It is made up of amino acids and vitamins and works as adaptogen. It assists the body in adapting itself to stressful situations, further, it helps to boost stamina and endurance. Ashwagandha, according to a study published in the Indian Journal of Psychological Medicine, reduces the stress hormone named cortisol in the body enabling it to cope with the problems like poor sleep, anxiety, stress and depression. Regular intake of it will keep you happy, upbeat and peaceful keeping all the stress at bay. It is a commonly recommended herbal medicine if you are struggling with any stress level. Dosage: can be taken in powder, tablet or capsule form. One tab/capsule with milk once or twice in a day. ¼ -1/2 teaspoon Powder can be mixed with ghee, sugar or honey for consumption. VACHA Vacha, which means “speaking clearly” in Sanskrit because it stimulates intelligence and expression, is a herb. Its root is used for various mental disorders. It has calming effect on mind and helps you sleep better. It is a rejuvenating herb that affects the nervous system, improve memory by stopping cell damage, better behavioural changes and over all mental performance. Dosage: get it in the powder form and take 1-2 pinch of it with honey twice a day after the meal. TULSI Who doesn’t know Tulsi and its effects in India! It is a commonly found and used herb that contains strong antioxidant properties which helps regulating the blood sugar level. All its parts act as an adaptogen which is a natural substance and helps our body to adapt to stress making our mind happy and peaceful. It treats anxiety and stress and boosts a sense of calmness. Dosage: Make Tulsi tea and take one cup of it in the morning or evening in order to get strong immunity that keeps general illness like cold and flu away. LEMON BALM As the name suggested, this herb smells like a lemon and comes from the mint family. It is commonly found in North Africa, Europe and West Asia but grown across the globe. Traditionally, it has been used for relieving stress, improving mood and cognitive function. Dosage: Dosage can be twice a day, 300 mg each time. No matter what remedy you use, it must be taken in moderation and if still you don’t feel better, you must consult with certified medical practitioner. Health www.businessconnectindia.in | Special Edition March 2024 INDIA 55 54 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 55
  • 29. 56 www.businessconnectindia.in | Special Edition March 2024 INDIA www.businessconnectindia.in | Special Edition March 2024 INDIA 57