More Related Content
Similar to Vpose Leaflet for MIDEM´09
Similar to Vpose Leaflet for MIDEM´09 (20)
Vpose Leaflet for MIDEM´09
- 1. TheVposeLtd.isanewlimitedcompanyformedin2008by
JimmyValencia.Thecompanywasestablishedwiththeintention
ofsettingup“ClubVpose.com”,anewonlineentertainmentand
promotionsplatformintheguisedofthe
“UK’sfirstanimatedandinteractiveOnlineNightclub”.
Launchdate:Jan’09.
ClubVpose.com consistsofaB2CandaB2Bbusinessmodels:
Ononehand,ClubVpose.comoffersInternationalmusicfanswithabrandnewonline
entertainmentdestination(B2C),givingthemtheopportunityof:
ListeningtoDjmixesonthesite’sRadioStation.
WatchcommercialandUser-Generatedshowsonthe VideoChannel.
SocializeintheChatwhileenjoyingmusicorvideosinrealtime.
NetworkinaclubbingdedicatedSocialNetworkand muchmore.
Ontheotherhand,however,ClubVpose.comisalsoaspecializedOnlinePromotionscompany
(B2B).Byexploitingthetrafficandtheexposuregeneratedbythesite’sentertainmentfrontend,
ClubVpose.combecomesavaluablesourceoffeedbackandmarketingdata;aswellasaspecific
andtargeted‘direct-to-consumer’channelforPerformers,MusicLabels,Promoters,Dj’sand
musicandfashionrelatedbrands
"UK'sFIRSTurban
OnlineNightclub"
"AnURBAN
destination,
featuring
thebestUK
and
InternationalDJ’s"
"AMOVEMENTto
bringtheclub
sceneHOME,a
MOVEMENTto
bringravers
TOGETHER."
"Hip-Hop
R&B
Grime
Soul
Funk
Reggae
ReggaetonReggaeton
Bhangra
House..."
"Enjoyand
Discover
NEW TALENT
while
HOOKING-UP
withothers"
“Bringing
together
peopleina
UNIQUEway.”
BannerandVideoAdvertising.
DirectMailAdvertising.
SaleofMarketingData.
ExclusiveDjPromoService.
OfflinePromotions.
In-houseservicessuchasGraphic&WebDesign,
PhotographyandFilming.
ExitStrategy
Thecompany’sExitStrategyistomakeClubVpose.comthebest
possibleacquisitiontargetforabrandorcompanywhowishesto
beperceivedas‘trendy’andwantstohavedominanceinthe
onlineentertainmentand/ormusicmarketingmarket.
Introduction SourcesofRevenue