Are self-organized employees able to change how companies work? Grassroots Movements - what does it mean when someone starts to dance - and many follow? The phases of a grassroots initiative  What is the role of social networking? Give up, move on? Impulses for actors Tolerate, brake, promote? Impulses for decision makers Success factors and outlook

1. Why and How Grassroot Movements in
Companies Help Transforming Future
Success
Sabine Kluge, Kluge + Konsorten
Shaping.Transformation.Together.

2. Sabine Kluge
@netzabine
sk@kluge-konsorten.de
Alexander Kluge
@alecmcint
ak@kluge-konsorten.de

3. Grassroots Movements -
Accident or Lucky Chance for the Ability to Change?
• Are self-organized employees able to change how companies
work?
• Grassroots Movements - what does it mean when someone
starts to dance - and many follow?
• The phases of a grassroots initiative
• What is the role of social networking?
• Give up, move on? Impulses for actors
• Tolerate, brake, promote? Impulses for decision makers
• Success factors and outlook

4. The Book
In our book "Grassroots Initiatives in Organizations" we use real
examples of well-known German companies to describe the topic of
grassroots movements from several perspectives:
What if employees want to set up a grassroots initiative? How much
free space does it need, how much light from above does the
grassroot need? Which actions decision makers should and could
take when being confronted with grassroots initiatives?
http://buch.kluge-konsorten.de

5. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
The Role of Hierarchy

6. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations

7. You can´t deal
with complexity
by simply sticking
to rules,
processes and
hierarchy

8. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
How is the organization organized?

9. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Display Side

10. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Display Side

11. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Display Side

12. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Formal Side

13. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Informal Side

14. Formal Side

15. Informale Organisation:
Informal Side

16. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Reason for Change

17. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Change Projects:
Who catches the ball?

18. iPad
Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Change Projects – planned top down

19. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations

20. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Grassroots Initiatives:
Employees catch the ball

21. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Disturbance

22. The Book
In our book "Grassroots Initiatives in Organizations" we use real
examples of well-known German companies to describe the topic of
grassroots movements from several perspectives:
What if employees want to set up a grassroots initiative? How much
free space does it need, how much light from above does the
grassroot need? Which actions decision makers should and could
take when being confronted with grassroots initiatives?
http://buch.kluge-konsorten.de

23. Culture Medium

24. If the willingness to experiment
with new forms of collaboration
comes together with the
attitude and courage of the
employees to act without a
mandate and against existing
conventions, then the
grassroots can thrive in the
company.

25. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
How to start a movement

26. Netzwerk (Spinnen GIF)
Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Power of Networks

27. A network is like a brain itself:
It‘s not about the number of cells –
It´s about the number of connections!
Kluge + Konsorten GmbH - Grassroots Initiatives in Organizations

28. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Important: Digital Maturity

29. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Grassroots Movements as Seismometer

30. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
BOSCH: Critical Engineers „Zukunftsschwärmer“

31. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Texas Instruments: Innovation Club

32. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations

33. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
How should companies and their managers deal
with the power from grasroots initiatives?

34. Netzwerk (Spinnen GIF)
Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
Networks drive Change

35. The higher the cross-linking density in
a system, the higher the probability of
ultimately unpredictable effects and
repercussions.
Peter Kruse
@alecmcint - Change - #ZFDriveDigital

36. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
…but
nevertheless…
Any internal,
uncontrollable activity
outside of regular
operations must therefore
inevitably lead to conflicts
and resistance from those
who are endowed with
formal power in the formal
structure and who thus
hold the monopoly on
designing the
organization.
Basically, nothing better
can happen to the
company than
committed people who
are willing to go the
extra mile and commit
themselves to the
company beyond their
job.

37. Informale Organisation:
Remember this?

38. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
https://www.merkur.de/lokales/ebersberg/poing-trampelpfad-wird-befestigt-4438204.html
Light from Above –
or
When formal
structures integrate
informal movements

39. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations
…and for the grassroot actors?
Walking on the tightrope walk by
flying below the radar on the
one hand –
and maintaining momentum on
the other –
with the clear target to make the
movement „unstopable by
critical mass….

40. Kluge + Konsorten GmbH - Grassroots Initiatives in
Organizations

41. The Book
In our book "Grassroots Initiatives in Organizations" we use real
examples of well-known German companies to describe the topic of
grassroots movements from several perspectives:
What if employees want to set up a grassroots initiative? How much
free space does it need, how much light from above does the
grassroot need? Which actions decision makers should and could
take when being confronted with grassroots initiatives?
http://buch.kluge-konsorten.de

42. The Podcast
In our podcast “Kluges aus der Mitte" we meet actors, thinkers and
researchers to talk about change projects. Change rpojects that were not
initiated by management but by employees who want to initiate change
right from the middle of the organization.
It is about motivation, approaches and successes in changing companies
from the middle. Our discussion partners are people who want to help
shape the fate of their company and become effective.
http://podcast.kluge-konsorten.de/