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Celcius Pre-Series Funding proposal pdf doc
- 2. Copyright © 2021, Celcius 2
The Powerhouse behind Celcius Cold Chain
Swarup Bose
Founder | CEO
• 18 years experience in cold
chain, logistics, manufacturing
• Industry leader and speaker for cold
supply chain
• In depth knowledge of technical
aspects of cold chain
• Our Tech Co-founder handling all
the software development.
• Expert in using CSS, PHP, Ajax,
• Ubuntu, SQL, Laravel, HTML, JAVA
• Cofounder @ Enbolt labs
Arbind Jain
Co-founder | CTO
• Expert in Digital Marketing
• Experience in startups, Pagalguy,
Career 360, and Times of India.
• Handling complete backend
operations at Celcius
Rajneesh Raman
Co founder | COO
• 32 years industry experience
• Ex – Delhivery , Dp World,
Stellar Value chain
• Spearheaded new projects at
Delhivery
Tarun Goyal
Business Head - Sales
• 15+ years experience in cold
chain logistics
• Ex – Kelvin Cold Chain, Crystal
Co Chain
Vinod Singh
Head - Sales
Sushil Mahajan
VP Accounts & Finance
• 30 years experience in cold
chain management
• EX- RKFL, Cold-ex, Transworld
group
Founders Management Team
- 3. Copyright © 2021, Celcius 3
The Powerhouse behind Celcius Cold Chain
• 18 years experience leading
operations, distribution & BD
• Ex – Reliance, Dealshare,
Shopkirana
Ashish Chatterjee
Head – Warehousing
& Hyperlocal
• 30 years experience in
logistics & transportation
• Ex – Gati, Agility, Future Group
Vishnudeo Mishra
Head – Operations
(Transportation)
• 25 years experience in
Logistics, Supply Chain & Cash
flow management
• Ex – DTDC, TNT India
Pradeep Malik
Head - Collections
Team growth: 3x
Team strength: 180
Mumbai, Delhi, Bangalore, Kolkata,
Pune, Chennai, Hyderabad
Management Team
• 6 years experience in Startups
& Management Consulting
• Ex – Accenture Strategy,
Freightwalla, Credit Suisse
Raj Gaikwad
Chief of Staff –
Founder’s Office
- 4. Copyright © 2021, Celcius 4
Organization Chart
Swarup Bose
Founder | CEO
Arbind Jain
Co-Founder | CTO
Rajneesh Raman
Co-Founder | COO
Tarun Goyal
Business Head -
Sales
Vinod Singh
Head – Sales
Sushil Mahajan
VP – Accounts &
Finance
Ashish Chatterjee
Head – Warehousing &
Hyperlocal
Vishnu Mishra
Head – Operations
(Transport)
Raj Gaikwad
Chief of Staff –
Founder’s Office
Pradeep Malik
Head – Collections
- 5. Copyright © 2021, Celcius 5
Revenue Traction: 80% increase in MRR since Jan’23
Apr’23` Jun’23 Aug’23 Sep’23 Dec’23 Jan’24 Feb’24 Mar’24 Apr’24 May’24 Jun’24 Jul’24
7.9% 10.3% 6.3% 8.5% 7.3% 8.3% 8.5% 8.75% 9.0% 9.25% 9.5% 10.0%
Gross Margin (%)
Projections
455
543
685
789 791 780
820
900
1,000
1,100
1,200
1,300
1,400
52 43 71 50 67 57 68 77 88 99 111 124 140
0
200
400
600
800
1000
1200
1400
1600
Jan'23 Apr'23 Jun'23 Aug'23 Sep'23 Dec'23 Jan'24 Feb'24 Mar'24 Apr'24 May'24 Jun'24 Jul'24
MRR V Gross Profit (in lakhs)
MRR Gross Profit
Key Traction Points
INR 14 Cr. target
revenue by Jul’24
Warehouse business
now fully profitable*
3x growth in team size
since Apr’23
Hyperlocal business
now fully profitable*
*achieved profitability at the indirect cost (CAC) level
- 6. Copyright © 2021, Celcius 6
Burn Reduction: 40% reduction in burn in L6M
High burn drivers
3x team size
Warehouse launch
Hyperlocal launch
Sharp focus on reducing burn
134
119
228
173
152
140
120
95
85
75
60
0
50
100
150
200
250
Apr-23 May-23 Aug-23 Sep-23 Dec-23 Jan-24 Feb-24 Mar-24 May-24 Jun-24 Jul-24
Burn (INR lakhs)
Key levers that led to burn reduction
o Stabilized team cost
o Team now setup to handle 3-4x growth
o Direct cost control
o Strong control on Fuel & other operational costs
o Indirect costs optimization
o Reduced CAC & Optimized PR, events cost
o Target: Near EBITDA breakeven by Sep’24/ Oct’24
o Reduce CAC: Optimize warehouse utilization & empty trips
o Hyperlocal: Set-up & CAC completed. Scale & Profitability next
o Cost control: Robust fuel control & indirect cost optimization
o Hiring: Team setup for next 10-12 months of growth
Future plan on Burn
Reducing burn drivers
Hiring stabilized
Cost control & optimization
Reduce CAC
- 7. Copyright © 2021, Celcius 7
200+ new customers acquired in FY24 across transport & warehousing
o 100+ transportation clients acquired
o 100+ warehousing clients acquired
o Exclusive partners to Zomato & Zepto pan India
- 8. Copyright © 2021, Celcius 8
Fundraise: Pre-Series B and Series B
Pre Series B (Target: INR 26 Cr.,
Commitments received: INR 15 Cr.)
Go-to-Market for Series B (Target: USD 20-25 M)
Pre-Series
B close
Mar’24
Go-to-
Market for
Series B
Mar’24
Partnered
with Merisis
Advisors for
Series B
Feb’24
Series B
Term
Sheet
May/Jun’24
Pre-Series
B open
Jan’24
Pre-Series B terms
20% discount to series B Term sheet in 6 mos
25% discount to series B Term sheet beyond 6 mos & within 12 mos
30% discount to series B Term sheet beyond 12 mos & within 18 mos
Convert at last round valuation Term sheet beyond 18 mos
Series B round
Potential pre-money valuation of INR 700 Cr.
at an MRR of INR 14 Cr.
Series B
Close*
Sep’24
*Series B money in the bank
- 9. Copyright © 2021, Celcius 9
Runway & Fundraise: Timeline snapshot
Jan’24 Feb’24 Mar’24 Apr’24 May’24 Jun’24 Jul’24 Aug’24 Sep’24 Oct’24 Nov’24 Dec’24 Jan’25
Cash in hand (10 Cr.)
Pre-Series B (26 Cr.)
Total runway
Runway: 4-5 mos
Extended runway: 6-8 mos
Total runway: 10-12 mos
Series B money
in the bank
Cash in hand of INR 10 Cr. with Pre-series B of INR 26 Cr. would give us sufficient runway for 10-12 months
- 10. Copyright © 2021, Celcius 10
Over time, we will expand the revenue lines
2021 - 2022 2022 - 2024 Future Projects
Railway Reefer Solution
Cross border trade offering
Pharma business vertical
Ancillary services*
Primary Transport
TMS Launch
Secondary Transport
Cold Storage Solutions
Hyperlocal Solution
Last mile Transport
WMS Launch
*Tyres, Fuel, R&M, Insurance
- 11. Copyright © 2021, Celcius 11
Swarup Bose
https://www.linkedin.com/in/celcius-logsitics-solutions/
+91-981-985-4551
swarup@celcius.in
www.celcius.in
Thank You