"Boost your brand online with strategic digital marketing. Drive engagement, increase visibility, and convert leads into customers for business success in the digital era."

1. Digital
markiting
Digital marketing leverages online channels to promote and sell
products/services. It includes SEO, social media, email, and content
marketing to reach and engage target audiences effectively.

2. Functions
of a
Digital
Marketing
1. SEO
2.
3.
GOOGLE ADWARDS
KEYWORD RANKING FACTOR
4.
5.
6.
DIROCTRY OF SUBMISSION
CLASSIFIED SUBMISSION
SOCIAL BOOK MARKITING
7.
8.
IMAGE OPTIMIZATION
BLOG SUBMISSION

3. Introduction
OF SEO
SEO, or Search Engine Optimization, is a vital
digital marketing strategy aimed at enhancing
a website's visibility on search engines. By
optimizing content, improving site structure,
and employing relevant keywords, SEO aims to
increase organic traffic and rank higher in
search results. It ensures websites align with
search engine algorithms, providing users with
valuable and relevant information while
improving overall online presence and user
experience.

4. GOOGLE
ADWORDS
Google AdWords, now known as Google Ads,
is an online advertising platform that enables
businesses to display ads on Google's search
engine results pages and partner websites.
Advertisers bid on keywords, and their ads
are displayed to users searching for those
terms.
With a pay-per-click model, advertisers only
pay when users click on their ads, making it a
cost-effective way to reach target audiences
and drive relevant traffic to websites.

5. PROMOTION
Promotion involves marketing activities to
raise awareness and drive sales. It
includes advertising, sales promotions,
and public relations to engage and attract
customers.

6. KEYWORD RANKING
FACTOR
Keyword ranking factors are elements or criteria that search
engines use to determine the position of a web page in search
engine results pages (SERPs) for a particular keyword. These
factors play a crucial role in influencing a webpage's visibility and
ranking for specific search queries. While search engine
algorithms are complex and consider numerous aspects, some key
keyword ranking factors include:

7. DIROCTRY OF
SUBMISSION
Directory submission involves adding
your website to online directories to
improve visibility. Select reputable
directories relevant to your niche,
ensuring accurate and consistent
business information for effective
online presence.

8. CLASSIFIED
SUBMISSION
Classified submission is advertising your
business in online classifieds to reach a
targeted audience. Create compelling ads
with relevant details for effective
promotion.

9. SOCIAL BOOK
MARKITING
Social bookmarking is a strategy
where users save and share web
pages on platforms like Reddit or
Digg. It enhances visibility, drives
traffic, and facilitates content
discovery, making it a valuable tool
for digital marketing and SEO efforts.