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VISUAL LITERACY:
THE IMAGE AND PICTURES AS A
LANGUAGE OF EXPRESSION
Unit 3. Lesson 1: Visual resources for
multimedia creation and literacy
WHAT IS A IMAGE?
THE POWER OF PICTURE AND
PHOTOGRAPHY
• Why are important images or pictures?
• What represent the images in our society?
• What do you think when you look a pictures?
• What do you think when you take a photo?
• Different contexts where can use images
• IMAGES MUST BE INTERPRETED.
• ACTORS AND AUDIENCE
COSTA Y MOLES (1991) DEFINES IMAGE AS
"A VISUAL COMMUNICATION SUPPORT
EMBODYING A FRAGMENT OF THE
UNIVERSE"
According to Prieto Castillo, (1994) the image is:
• Representation, because it shows a part of reality.
• Intentionality, because the author of the photo has
tried to show an idea, and your photo shows a
concrete form an idea.
• Construction, remembering that I can add, for
assembly or editing elements that totally change the
meaning of the depicted in the photo.
• Expression, because the image can communicate
information, emotions, feelings, etc.
We can say that any image is a copy of reality, there is
always intentions, communications and expressions.
WHAT IS THE IMPORTANCE OF
THE PICTURE?
• Picture are useful for:
• Call attention
• Help to illustrate concepts
• Make things more
attractive
• Teach
WHEN THE CONTENT IS
ANALYZED
Connotative Denotative Context
(Ritchin, 2010; Lara, 2005)
HOW TO TAKE PICTURES
WHAT IS THE BEST WAY TO TAKE
A PICTURE?
Space
Line
Shape
Tone
Colour
Movement
Rhythm
SHOTS
CAMERA ANGLE
THE
IMPORTANCE
OF
COLOUR
LIGHTING
• Ambient light or artifical light
(flash)
• Studio light
Tips: Perspective and angles - Light and movement
Tips: Objects and frames
WHY USE IMAGES IN THE
CLASSROOM?
THE VALUE OF THE IMAGE IN
THE CLASSROOM
• Levie and Lentz (1982), warn that despite the massive
presence of images, photographs and works of art in
school manuals, students do not have the tools to
understand and learn from them.
• In general, students do not recognize them as a source
of useful information.
• Some do not register the images and if they do they take
them as a hobby, or they look at them, but they do not
read them to obtain relevant information to complement
the written text.
WHY WORK WITH IMAGES IN
EDUCATION
• Students can present their vision of the world and the things around
them.
• It generates greater effect or motivation in the context of the class
• Promotes and develops the creativity of students
• The use of images to promote understanding and understanding.
• A way to explore the world
• The free interpretation of the images - be critical.
The representation of ideas through the use of visual representations
has always been a fundamental form of expression in our human
culture.
SOME IDEAS…
• Digital travel books. A digital camera is essential in
class trips. Students know how to use the camera
correctly and we can select one or two “official
photographers” while they are there.
• History of the week Students plan and take photos in
pairs or small groups to represent the history of the
week.
• Comic with photos. In small groups, students plan and
take photos that they then use to create stories.
• …
http://www.fotomat.es
EL MAR EN GUADALAJARA
NEED INSPIRATION?
PINTEREST EXISTS
3.1 Visual Literacy(1)(1).pptx

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3.1 Visual Literacy(1)(1).pptx

  • 1. VISUAL LITERACY: THE IMAGE AND PICTURES AS A LANGUAGE OF EXPRESSION Unit 3. Lesson 1: Visual resources for multimedia creation and literacy
  • 2. WHAT IS A IMAGE?
  • 3. THE POWER OF PICTURE AND PHOTOGRAPHY • Why are important images or pictures? • What represent the images in our society? • What do you think when you look a pictures? • What do you think when you take a photo? • Different contexts where can use images • IMAGES MUST BE INTERPRETED. • ACTORS AND AUDIENCE
  • 4. COSTA Y MOLES (1991) DEFINES IMAGE AS "A VISUAL COMMUNICATION SUPPORT EMBODYING A FRAGMENT OF THE UNIVERSE" According to Prieto Castillo, (1994) the image is: • Representation, because it shows a part of reality. • Intentionality, because the author of the photo has tried to show an idea, and your photo shows a concrete form an idea. • Construction, remembering that I can add, for assembly or editing elements that totally change the meaning of the depicted in the photo. • Expression, because the image can communicate information, emotions, feelings, etc. We can say that any image is a copy of reality, there is always intentions, communications and expressions.
  • 5. WHAT IS THE IMPORTANCE OF THE PICTURE? • Picture are useful for: • Call attention • Help to illustrate concepts • Make things more attractive • Teach
  • 6. WHEN THE CONTENT IS ANALYZED Connotative Denotative Context (Ritchin, 2010; Lara, 2005)
  • 7. HOW TO TAKE PICTURES
  • 8. WHAT IS THE BEST WAY TO TAKE A PICTURE? Space Line Shape Tone Colour Movement Rhythm
  • 12. LIGHTING • Ambient light or artifical light (flash) • Studio light
  • 13. Tips: Perspective and angles - Light and movement
  • 15. WHY USE IMAGES IN THE CLASSROOM?
  • 16. THE VALUE OF THE IMAGE IN THE CLASSROOM • Levie and Lentz (1982), warn that despite the massive presence of images, photographs and works of art in school manuals, students do not have the tools to understand and learn from them. • In general, students do not recognize them as a source of useful information. • Some do not register the images and if they do they take them as a hobby, or they look at them, but they do not read them to obtain relevant information to complement the written text.
  • 17. WHY WORK WITH IMAGES IN EDUCATION • Students can present their vision of the world and the things around them. • It generates greater effect or motivation in the context of the class • Promotes and develops the creativity of students • The use of images to promote understanding and understanding. • A way to explore the world • The free interpretation of the images - be critical. The representation of ideas through the use of visual representations has always been a fundamental form of expression in our human culture.
  • 18. SOME IDEAS… • Digital travel books. A digital camera is essential in class trips. Students know how to use the camera correctly and we can select one or two “official photographers” while they are there. • History of the week Students plan and take photos in pairs or small groups to represent the history of the week. • Comic with photos. In small groups, students plan and take photos that they then use to create stories. • …
  • 20. EL MAR EN GUADALAJARA