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CIO Council SAUG Melb Nov 2011

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Laurel Papworth
Laurel Papworth

Laurel Papworth presentation on Web 3.0 and peer to peer industries at CIO Council SAUG in Melbourne Australia November 2011

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Social Media Social Networks CIO Council Brieļ¬ng laurelpapworth.com Tuesday, 8 November 2011 1
Social Media Social Networks CIO Council Meeting: ā€¢ How can Enterprise leverage the shift from computer to augmented reality solutions? The "Internet of Things" offers interesting avenues for companies to change their information technology solutions from web and video to overlays in the physical world. ā€¢ What are the 7 Steps of Social Media Engagement - is social media just another broadcast channel? Or can it be used to redeļ¬ne not only marketing and customer service strategies but whole industries? ā€¢ What about social networking tools within the Enterprise? Guiding organisations through the social media strategies and it's implications to corporate agenda as they move from hierarchy to community cultures. laurelpapworth.com Tuesday, 8 November 2011 2
Social Media Social Networks Laurel Papworth ā€¢slides at http://slideshare.net/silkcharm ā€¢blog at http://laurelpapworth.com ā€¢email laurel@laurelpapworth.com ā€¢phone +61 (0)432 684992 ā€¢Twitter @SilkCharm ā€¢iTunes Social Media Business podcast reference laurelpapworth.com Tuesday, 8 November 2011 3
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 4
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 5
Social Media Social Networks http://laurelpapworth.com/monetizing-online-communities/ laurelpapworth.com Tuesday, 8 November 2011 6
Social Media Social Networks Enterprise 3.0 laurelpapworth.com Tuesday, 8 November 2011 7
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 8
Social Media Social Networks http://gandt.blogs.brynmawr.edu/ laurelpapworth.com Tuesday, 8 November 2011 9
Social Media Social Networks http://gandt.blogs.brynmawr.edu/ laurelpapworth.com Tuesday, 8 November 2011 9
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 10
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 10
Tuesday, 8 November 2011 11
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 12
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 13
Social Media Social Networks Here are some examples of job types that it offers: ā€¢Rating search results ā€¢Categorizing, proof-reading & moderating web content ā€¢Answering questions ā€¢Data cleansing ā€¢Transcription ā€¢Tagging photos laurelpapworth.com Tuesday, 8 November 2011 14
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 15
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 15
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 16
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 17
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 17
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 17
Social Media Social Networks Gamification Mechanics Leaderboards - skills, social, global, Badges - for achievements set by the game Progress bars - based on where you are level wise in the game Ownership - of virtual goods or game elements Editorial - highlighting player achievements in game Social stats - overall stats within game population Training or Help - credits for enabling others in the game laurelpapworth.com Tuesday, 8 November 2011 18
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 19
Social Media Social Networks Yammer - an Internal Facebook laurelpapworth.com Tuesday, 8 November 2011 20
Social Media Social Networks Gamiļ¬cation Meritocracy Recognition Engaging users Assigning Culture in desired organizational Using behaviors by responsibilities strategic tapping into based on a recognition to psychological new class of drive a culture predispositions socially in which of achievement transparent behaviors and reputation credentials reļ¬‚ect organizational values and contribute to company success laurelpapworth.com Tuesday, 8 November 2011 21
Social Media Social Networks Badging & Recognition Features Define badges with graphics and descriptions Configure rules and weights for scoring Manually assign badges or allow users to earn by actions Track progress, show awarded badges, and show leaders View recognition events in stream Select inputs from SharePoint or external systems Run administrative reports on users and earned badges Newsgator laurelpapworth.com Tuesday, 8 November 2011 22
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 23
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 23
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks The Big Issues: laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks The Big Issues: ā€¢ Micro Tasks laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation ā€¢ Meritocracy Organisations laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation ā€¢ Meritocracy Organisations ā€¢ Virtual rewards vs ā€œrealā€ rewards laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation ā€¢ Meritocracy Organisations ā€¢ Virtual rewards vs ā€œrealā€ rewards ā€¢ Open Outsourcing laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation ā€¢ Meritocracy Organisations ā€¢ Virtual rewards vs ā€œrealā€ rewards ā€¢ Open Outsourcing ā€¢ Private Clouds vs The Cloud laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation ā€¢ Meritocracy Organisations ā€¢ Virtual rewards vs ā€œrealā€ rewards ā€¢ Open Outsourcing ā€¢ Private Clouds vs The Cloud ā€¢ Service as a Service (SeAAS) - Collaboration laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation ā€¢ Meritocracy Organisations ā€¢ Virtual rewards vs ā€œrealā€ rewards ā€¢ Open Outsourcing ā€¢ Private Clouds vs The Cloud ā€¢ Service as a Service (SeAAS) - Collaboration ā€¢ Transactional APIs and Peer to Peer Industries laurelpapworth.com Tuesday, 8 November 2011 24
Social Media Social Networks Strategies and Issues laurelpapworth.com Tuesday, 8 November 2011 25
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 26
Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 27
Social Media Social Networks Laurel Papworth ā€¢slides at http://slideshare.net/silkcharm ā€¢blog at http://laurelpapworth.com ā€¢email laurel@laurelpapworth.com ā€¢phone +61 (0)432 684992 ā€¢Twitter @SilkCharm ā€¢iTunes Social Media Business podcast reference laurelpapworth.com Tuesday, 8 November 2011 28
Social Media Social Networks ConnectNow CNow wordle.net laurelpapworth.com Tuesday, 8 November 2011 29

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CIO Council SAUG Melb Nov 2011

  • 1. Social Media Social Networks CIO Council Brieļ¬ng laurelpapworth.com Tuesday, 8 November 2011 1
  • 2. Social Media Social Networks CIO Council Meeting: ā€¢ How can Enterprise leverage the shift from computer to augmented reality solutions? The "Internet of Things" offers interesting avenues for companies to change their information technology solutions from web and video to overlays in the physical world. ā€¢ What are the 7 Steps of Social Media Engagement - is social media just another broadcast channel? Or can it be used to redeļ¬ne not only marketing and customer service strategies but whole industries? ā€¢ What about social networking tools within the Enterprise? Guiding organisations through the social media strategies and it's implications to corporate agenda as they move from hierarchy to community cultures. laurelpapworth.com Tuesday, 8 November 2011 2
  • 3. Social Media Social Networks Laurel Papworth ā€¢slides at http://slideshare.net/silkcharm ā€¢blog at http://laurelpapworth.com ā€¢email laurel@laurelpapworth.com ā€¢phone +61 (0)432 684992 ā€¢Twitter @SilkCharm ā€¢iTunes Social Media Business podcast reference laurelpapworth.com Tuesday, 8 November 2011 3
  • 4. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 4
  • 5. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 5
  • 6. Social Media Social Networks http://laurelpapworth.com/monetizing-online-communities/ laurelpapworth.com Tuesday, 8 November 2011 6
  • 7. Social Media Social Networks Enterprise 3.0 laurelpapworth.com Tuesday, 8 November 2011 7
  • 8. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 8
  • 9. Social Media Social Networks http://gandt.blogs.brynmawr.edu/ laurelpapworth.com Tuesday, 8 November 2011 9
  • 10. Social Media Social Networks http://gandt.blogs.brynmawr.edu/ laurelpapworth.com Tuesday, 8 November 2011 9
  • 11. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 10
  • 12. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 10
  • 14. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 12
  • 15. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 13
  • 16. Social Media Social Networks Here are some examples of job types that it offers: ā€¢Rating search results ā€¢Categorizing, proof-reading & moderating web content ā€¢Answering questions ā€¢Data cleansing ā€¢Transcription ā€¢Tagging photos laurelpapworth.com Tuesday, 8 November 2011 14
  • 17. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 15
  • 18. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 15
  • 19. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 16
  • 20. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 17
  • 21. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 17
  • 22. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 17
  • 23. Social Media Social Networks Gamification Mechanics Leaderboards - skills, social, global, Badges - for achievements set by the game Progress bars - based on where you are level wise in the game Ownership - of virtual goods or game elements Editorial - highlighting player achievements in game Social stats - overall stats within game population Training or Help - credits for enabling others in the game laurelpapworth.com Tuesday, 8 November 2011 18
  • 24. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 19
  • 25. Social Media Social Networks Yammer - an Internal Facebook laurelpapworth.com Tuesday, 8 November 2011 20
  • 26. Social Media Social Networks Gamiļ¬cation Meritocracy Recognition Engaging users Assigning Culture in desired organizational Using behaviors by responsibilities strategic tapping into based on a recognition to psychological new class of drive a culture predispositions socially in which of achievement transparent behaviors and reputation credentials reļ¬‚ect organizational values and contribute to company success laurelpapworth.com Tuesday, 8 November 2011 21
  • 27. Social Media Social Networks Badging & Recognition Features Define badges with graphics and descriptions Configure rules and weights for scoring Manually assign badges or allow users to earn by actions Track progress, show awarded badges, and show leaders View recognition events in stream Select inputs from SharePoint or external systems Run administrative reports on users and earned badges Newsgator laurelpapworth.com Tuesday, 8 November 2011 22
  • 28. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 23
  • 29. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 23
  • 30. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 24
  • 31. Social Media Social Networks The Big Issues: laurelpapworth.com Tuesday, 8 November 2011 24
  • 32. Social Media Social Networks The Big Issues: ā€¢ Micro Tasks laurelpapworth.com Tuesday, 8 November 2011 24
  • 33. Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs laurelpapworth.com Tuesday, 8 November 2011 24
  • 34. Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation laurelpapworth.com Tuesday, 8 November 2011 24
  • 35. Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards laurelpapworth.com Tuesday, 8 November 2011 24
  • 36. Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation laurelpapworth.com Tuesday, 8 November 2011 24
  • 37. Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation ā€¢ Meritocracy Organisations laurelpapworth.com Tuesday, 8 November 2011 24
  • 38. Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation ā€¢ Meritocracy Organisations ā€¢ Virtual rewards vs ā€œrealā€ rewards laurelpapworth.com Tuesday, 8 November 2011 24
  • 39. Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation ā€¢ Meritocracy Organisations ā€¢ Virtual rewards vs ā€œrealā€ rewards ā€¢ Open Outsourcing laurelpapworth.com Tuesday, 8 November 2011 24
  • 40. Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation ā€¢ Meritocracy Organisations ā€¢ Virtual rewards vs ā€œrealā€ rewards ā€¢ Open Outsourcing ā€¢ Private Clouds vs The Cloud laurelpapworth.com Tuesday, 8 November 2011 24
  • 41. Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation ā€¢ Meritocracy Organisations ā€¢ Virtual rewards vs ā€œrealā€ rewards ā€¢ Open Outsourcing ā€¢ Private Clouds vs The Cloud ā€¢ Service as a Service (SeAAS) - Collaboration laurelpapworth.com Tuesday, 8 November 2011 24
  • 42. Social Media Social Networks The Big Issues: ā€¢ Micro Tasks ā€¢ Portfolio of Jobs ā€¢ Gamiļ¬cation ā€¢ Community Rewards ā€¢ Increase in Reputation ā€¢ Meritocracy Organisations ā€¢ Virtual rewards vs ā€œrealā€ rewards ā€¢ Open Outsourcing ā€¢ Private Clouds vs The Cloud ā€¢ Service as a Service (SeAAS) - Collaboration ā€¢ Transactional APIs and Peer to Peer Industries laurelpapworth.com Tuesday, 8 November 2011 24
  • 43. Social Media Social Networks Strategies and Issues laurelpapworth.com Tuesday, 8 November 2011 25
  • 44. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 26
  • 45. Social Media Social Networks laurelpapworth.com Tuesday, 8 November 2011 27
  • 46. Social Media Social Networks Laurel Papworth ā€¢slides at http://slideshare.net/silkcharm ā€¢blog at http://laurelpapworth.com ā€¢email laurel@laurelpapworth.com ā€¢phone +61 (0)432 684992 ā€¢Twitter @SilkCharm ā€¢iTunes Social Media Business podcast reference laurelpapworth.com Tuesday, 8 November 2011 28
  • 47. Social Media Social Networks ConnectNow CNow wordle.net laurelpapworth.com Tuesday, 8 November 2011 29