SlideShare a Scribd company logo
1 of 54
Download to read offline
Meetup #52:
Secrets to Podcasting Success
February 11, 2014
www.siliconhalton.com
linkedin/siliconhalton
@siliconhalton
Welcome
Meetup
# 52
Facilitator
Richard Kun

BDM at RDP Associates
Helping Companies
Obtain Funds to
Innovate & Grow
Agenda

• 7:15 pm Welcome
• 7:20 pm Announcements
• 7:30 pm Keynote:
Secrets to Podcasting Success
•
•
•
•

8:15
8:20
8:30
8:35

pm
pm
pm
pm

Mark Your Calendars
Get To Know Your Members
Open Floor
Networking
Welcome from MEV !
The new Milton Education Village –
Innovation Centre
Silicon Halton Meetup 52
Show of
Hands

•
•
•
•

986+ members
52 meetups
8 peer2peer groups
Hundreds of LinkedIn discussions
Agenda
Silicon Halton Meetup 52
Tech Conference and Expo
When: Fall 2014

When: Fall 2014
Status: Forming “circle” (group). Lot’s of interest!
Tonight: Come and see me if you want to help,
participate or have ideas!
Keynote
Secrets to
podcast success

Silicon Halton Meetup #52
February 11, 2014

@donnapapacosta
Silicon Halton Meetup 52
Simple definition of
podcasting:
Internet radio show
SECRETS TO PODCAST SUCCESS
A little more techie:
Difference between
audio and podcast
SECRETS TO PODCAST SUCCESS
Podcasts – part of your
content marketing
SECRETS TO PODCAST SUCCESS
Why podcasts for content
marketing?
• Portable, time-shifted
• Human touch of audio; in your ears

• Multimedia grabs people
• Complements text and other
communications
Silicon Halton Meetup 52
Silicon Halton Meetup 52
Silicon Halton Meetup 52
It’s NOT just about
technology and gear.
SECRETS TO PODCAST SUCCESS
Yet good sound and
editing matter.
SECRETS TO PODCAST SUCCESS
Microphone tips
• Know your settings
• Use a pop filter when possible

• Find sweet spot (distance and placement)
• Experiment before you record
• Turn off all alerts, noises, ambient noise
when possible
Quick recommendations
• Audio editing: Audacity or Adobe Audition
(Mac and PC) or Garage Band (Mac only)
• Microphone: Audio-Technica ATR2100 or
Blue Yeti USB
• Recording Skype calls: Call Recorder
(Mac) or Pamela (PC)
Lots of options in the iOS world
• Record on your iPhone
• Try the iRig microphone

• iTalk, SoundCloud
• And many more
Don’t rely totally on a script.
SECRETS TO PODCAST SUCCESS
Remember this is audio!
We are not reading.
SECRETS TO PODCAST SUCCESS
Listener has no visual cues
• Communicate for the ear, not the eye
• Use simple language; start with a hook

• Give auditory guideposts (Let’s talk about
three things… First…”)
• Avoid lots of numbers
• Do a recap at the end
Search engines hate audio.
SECRETS TO PODCAST SUCCESS
Search engines hate audio.
So write show notes!
SECRETS TO PODCAST SUCCESS
Silicon Halton Meetup 52
Typical workflow
• Plan episode, including guests; write outline
• Record and edit
• Mix in music, if using
• Save as MP3; upload file (with ID3 tags) to
Libsyn or other host
• Publish podcast as part of a blog post (use
PowerPress plugin on WordPress)

• Share the podcast via social media
Consider the podcaster’s
secret weapons.
SECRETS TO PODCAST SUCCESS
Choose a meaningful name
and cover art.
SECRETS TO PODCAST SUCCESS
Building your audience is
not a sprint.
SECRETS TO PODCAST SUCCESS
Get help when you need it!
SECRETS TO PODCAST SUCCESS
Top tech podcasts ...
Silicon Halton Meetup 52
Silicon Halton Meetup 52
Please keep in touch
Donna Papacosta
donna@trafcom.com
905.844.7645

Sign up for
newsletter of tips
and tricks at
trafcom.com
@donnapapacosta
Mark Your Calendars
SoloPreneur Peer2Peer #32
• IP
• Feb 20, 2014, @ 8:30 am
• Hampton Restaurant at the
Quality Suites Hotel, Oakville
Meetup 53: Enemy at the Gate
•
•
•
•

Cyber Security Panel Presentation / Q&A
Tuesday Mar 18, 2014
Where: O’Finn’s Irish Temper, Oakville,
Learn more: http://bit.ly/shmeetup53
1pm - 2pm

Workshop 1

Workshop 2

Workshop 3

2pm - 3pm

Workshop 4

Workshop 5

Workshop 6

3pm - 4pm

Workshop 7

Workshop 8

Workshop 9

Silicon Halton Workshop Day @ Burlington HiVE
•
•
•
•
•
•

Mar 26, 2014. Open 8am – 6pm
9 workshops: 1pm – 4pm
Free for Silicon Halton members
Not an 8-hr business social event, do your work,
attend as many or as few workshops as you wish
More presenters needed
Learn more: http://bit.ly/LDi6ou
Come to our workshop day!

When: March 26th
Mine: Using Social Media to prospect and build
your network. Hands on simulation!
What Will Happen: I'll walk you through a lite
version of the process, tools and programmatic
approach I use. This workshop is best suited for
individuals and companies that need to develop
1:1 relationships. Bring your laptop.
Silicon Halton Meetup 52
Brian Hickey
•

•
Dave Truman
Dave Truman
http://about.me/davetruman

Highly Technical Writing
and Content Management
Patti Walker
Marathon Learning Materials Ltd
based in Oakville Ontario
Established 2004
www.marathonlearning.com
@pattimarathon

905-257-0123
John Challinor
Silicon Halton Meetup 52
Open Floor

More Related Content

Similar to Silicon Halton Meetup 52

Intro to podcasting
Intro to podcastingIntro to podcasting
Intro to podcastingJoel Goobich
 
Podcasting Startup Workshop
Podcasting Startup WorkshopPodcasting Startup Workshop
Podcasting Startup WorkshopKyle Bondo
 
Silicon Halton Meetup #43 Deck
Silicon Halton Meetup #43 DeckSilicon Halton Meetup #43 Deck
Silicon Halton Meetup #43 DeckSilicon Halton
 
DIY Podcasting: Benefits for Teaching and Learning
DIY Podcasting: Benefits for Teaching and LearningDIY Podcasting: Benefits for Teaching and Learning
DIY Podcasting: Benefits for Teaching and LearningRodney B. Murray
 
How to Start a Podcast - An Introduction to Podcasting
How to Start a Podcast - An Introduction to PodcastingHow to Start a Podcast - An Introduction to Podcasting
How to Start a Podcast - An Introduction to PodcastingKyle Bondo
 
Gagglepod -- Intro to Podcasting
Gagglepod -- Intro to PodcastingGagglepod -- Intro to Podcasting
Gagglepod -- Intro to PodcastingKyle Bondo
 
Break free of the training room: Webinars for Early Childhood Education Profe...
Break free of the training room: Webinars for Early Childhood Education Profe...Break free of the training room: Webinars for Early Childhood Education Profe...
Break free of the training room: Webinars for Early Childhood Education Profe...Engagement Strategies, LLC
 
Perl Conferences for Beginners
Perl Conferences for BeginnersPerl Conferences for Beginners
Perl Conferences for Beginnersbrian d foy
 
2014 HDI Conference Maximizer
2014 HDI Conference Maximizer2014 HDI Conference Maximizer
2014 HDI Conference MaximizerEddie Vidal
 
Smartpresentation4
Smartpresentation4Smartpresentation4
Smartpresentation4TWigley1
 
Producing Webinars For Nonprofits & Libraries
Producing Webinars For Nonprofits & LibrariesProducing Webinars For Nonprofits & Libraries
Producing Webinars For Nonprofits & LibrariesTechSoup
 
Producing Webinars For Nonprofits & Libraries
Producing Webinars For Nonprofits & LibrariesProducing Webinars For Nonprofits & Libraries
Producing Webinars For Nonprofits & LibrariesTechSoup
 
Inside PyCon JP 2012 #bpstudy61
Inside PyCon JP 2012 #bpstudy61Inside PyCon JP 2012 #bpstudy61
Inside PyCon JP 2012 #bpstudy61Takanori Suzuki
 
Podcasting 101 for Bloggers by Michelle Scheuermann
Podcasting 101 for Bloggers by Michelle ScheuermannPodcasting 101 for Bloggers by Michelle Scheuermann
Podcasting 101 for Bloggers by Michelle ScheuermannMN Blogger Conference
 
Webinar on webinars
Webinar on webinarsWebinar on webinars
Webinar on webinarsIna Smith
 
Getting started with audio: Podcasting for beginners - Zalina Alvi (BookNet C...
Getting started with audio: Podcasting for beginners - Zalina Alvi (BookNet C...Getting started with audio: Podcasting for beginners - Zalina Alvi (BookNet C...
Getting started with audio: Podcasting for beginners - Zalina Alvi (BookNet C...BookNet Canada
 
Start a Podcast
Start a PodcastStart a Podcast
Start a PodcastKyle Bondo
 
Opening / Closing Remarks
Opening / Closing RemarksOpening / Closing Remarks
Opening / Closing RemarksSPSNewYorkCity
 

Similar to Silicon Halton Meetup 52 (20)

Intro to podcasting
Intro to podcastingIntro to podcasting
Intro to podcasting
 
Podcasting Startup Workshop
Podcasting Startup WorkshopPodcasting Startup Workshop
Podcasting Startup Workshop
 
Silicon Halton Meetup #43 Deck
Silicon Halton Meetup #43 DeckSilicon Halton Meetup #43 Deck
Silicon Halton Meetup #43 Deck
 
DIY Podcasting: Benefits for Teaching and Learning
DIY Podcasting: Benefits for Teaching and LearningDIY Podcasting: Benefits for Teaching and Learning
DIY Podcasting: Benefits for Teaching and Learning
 
The Dreamforce Partner Guide
The Dreamforce Partner GuideThe Dreamforce Partner Guide
The Dreamforce Partner Guide
 
How to Start a Podcast - An Introduction to Podcasting
How to Start a Podcast - An Introduction to PodcastingHow to Start a Podcast - An Introduction to Podcasting
How to Start a Podcast - An Introduction to Podcasting
 
Gagglepod -- Intro to Podcasting
Gagglepod -- Intro to PodcastingGagglepod -- Intro to Podcasting
Gagglepod -- Intro to Podcasting
 
Break free of the training room: Webinars for Early Childhood Education Profe...
Break free of the training room: Webinars for Early Childhood Education Profe...Break free of the training room: Webinars for Early Childhood Education Profe...
Break free of the training room: Webinars for Early Childhood Education Profe...
 
Perl Conferences for Beginners
Perl Conferences for BeginnersPerl Conferences for Beginners
Perl Conferences for Beginners
 
2014 HDI Conference Maximizer
2014 HDI Conference Maximizer2014 HDI Conference Maximizer
2014 HDI Conference Maximizer
 
Smartpresentation4
Smartpresentation4Smartpresentation4
Smartpresentation4
 
Producing Webinars For Nonprofits & Libraries
Producing Webinars For Nonprofits & LibrariesProducing Webinars For Nonprofits & Libraries
Producing Webinars For Nonprofits & Libraries
 
Producing Webinars For Nonprofits & Libraries
Producing Webinars For Nonprofits & LibrariesProducing Webinars For Nonprofits & Libraries
Producing Webinars For Nonprofits & Libraries
 
Inside PyCon JP 2012 #bpstudy61
Inside PyCon JP 2012 #bpstudy61Inside PyCon JP 2012 #bpstudy61
Inside PyCon JP 2012 #bpstudy61
 
Web 2.0 for admins cmtc 2011
Web 2.0 for admins cmtc 2011Web 2.0 for admins cmtc 2011
Web 2.0 for admins cmtc 2011
 
Podcasting 101 for Bloggers by Michelle Scheuermann
Podcasting 101 for Bloggers by Michelle ScheuermannPodcasting 101 for Bloggers by Michelle Scheuermann
Podcasting 101 for Bloggers by Michelle Scheuermann
 
Webinar on webinars
Webinar on webinarsWebinar on webinars
Webinar on webinars
 
Getting started with audio: Podcasting for beginners - Zalina Alvi (BookNet C...
Getting started with audio: Podcasting for beginners - Zalina Alvi (BookNet C...Getting started with audio: Podcasting for beginners - Zalina Alvi (BookNet C...
Getting started with audio: Podcasting for beginners - Zalina Alvi (BookNet C...
 
Start a Podcast
Start a PodcastStart a Podcast
Start a Podcast
 
Opening / Closing Remarks
Opening / Closing RemarksOpening / Closing Remarks
Opening / Closing Remarks
 

More from Silicon Halton

Silicon Halton Meetup 108 - Is Your AI Invention Protectable?
Silicon Halton Meetup 108 - Is Your AI Invention Protectable?Silicon Halton Meetup 108 - Is Your AI Invention Protectable?
Silicon Halton Meetup 108 - Is Your AI Invention Protectable?Silicon Halton
 
Knowledge Hiding in Organizations by Professor Catherine Connelly of McMaster...
Knowledge Hiding in Organizations by Professor Catherine Connelly of McMaster...Knowledge Hiding in Organizations by Professor Catherine Connelly of McMaster...
Knowledge Hiding in Organizations by Professor Catherine Connelly of McMaster...Silicon Halton
 
Silicon Halton Meetup 83 - Sr. HR Panel
Silicon Halton Meetup 83 - Sr. HR PanelSilicon Halton Meetup 83 - Sr. HR Panel
Silicon Halton Meetup 83 - Sr. HR PanelSilicon Halton
 
Silicon Halton Meetup 79 - Chart of Accounts
Silicon Halton Meetup 79 - Chart of AccountsSilicon Halton Meetup 79 - Chart of Accounts
Silicon Halton Meetup 79 - Chart of AccountsSilicon Halton
 
Silicon Halton Meetup 77 - Work Unscripted
Silicon Halton Meetup 77 - Work UnscriptedSilicon Halton Meetup 77 - Work Unscripted
Silicon Halton Meetup 77 - Work UnscriptedSilicon Halton
 
Silicon Halton Meetup 75: Augmented Reality, A Primer
Silicon Halton Meetup 75: Augmented Reality, A PrimerSilicon Halton Meetup 75: Augmented Reality, A Primer
Silicon Halton Meetup 75: Augmented Reality, A PrimerSilicon Halton
 
Silicon Halton - Meetup 72 - Co-Accelerate Your Business
Silicon Halton - Meetup 72 - Co-Accelerate Your BusinessSilicon Halton - Meetup 72 - Co-Accelerate Your Business
Silicon Halton - Meetup 72 - Co-Accelerate Your BusinessSilicon Halton
 
Silicon Halton Meetup 70
Silicon Halton Meetup 70 Silicon Halton Meetup 70
Silicon Halton Meetup 70 Silicon Halton
 
Silicon Halton Meetup #69: Home Brew
Silicon Halton Meetup #69: Home BrewSilicon Halton Meetup #69: Home Brew
Silicon Halton Meetup #69: Home BrewSilicon Halton
 
Silicon Halton Meetup 68 - IP for IT
Silicon Halton Meetup 68 - IP for ITSilicon Halton Meetup 68 - IP for IT
Silicon Halton Meetup 68 - IP for ITSilicon Halton
 
Silicon Halton Meetup 67
Silicon Halton Meetup 67Silicon Halton Meetup 67
Silicon Halton Meetup 67Silicon Halton
 
Silicon halton Meetup 65 - Tech Under 20
Silicon halton Meetup 65 - Tech Under 20 Silicon halton Meetup 65 - Tech Under 20
Silicon halton Meetup 65 - Tech Under 20 Silicon Halton
 
Silicon Halton Meetup 63 - Selling into the US - IP & TAX. By SB Partners LLP
Silicon Halton Meetup 63 - Selling into the US - IP & TAX. By SB Partners LLPSilicon Halton Meetup 63 - Selling into the US - IP & TAX. By SB Partners LLP
Silicon Halton Meetup 63 - Selling into the US - IP & TAX. By SB Partners LLPSilicon Halton
 
Ergonaute presentation on Structured Ideation Toolbox at Silicon Halton
Ergonaute presentation on Structured Ideation Toolbox at Silicon HaltonErgonaute presentation on Structured Ideation Toolbox at Silicon Halton
Ergonaute presentation on Structured Ideation Toolbox at Silicon HaltonSilicon Halton
 
Silicon Halton: Meetup #59 | Open Data. Open Gov. Shape The Future.
Silicon Halton: Meetup #59 | Open Data. Open Gov. Shape The Future.Silicon Halton: Meetup #59 | Open Data. Open Gov. Shape The Future.
Silicon Halton: Meetup #59 | Open Data. Open Gov. Shape The Future.Silicon Halton
 
Silicon Halton Meetup 58
Silicon Halton  Meetup 58Silicon Halton  Meetup 58
Silicon Halton Meetup 58Silicon Halton
 
Silicon Halton Meetup 57 - Website Accessibility
Silicon Halton  Meetup 57 - Website Accessibility Silicon Halton  Meetup 57 - Website Accessibility
Silicon Halton Meetup 57 - Website Accessibility Silicon Halton
 
Silicon Halton - Meetup #56 - Tech Under 20
Silicon Halton - Meetup #56 - Tech Under 20Silicon Halton - Meetup #56 - Tech Under 20
Silicon Halton - Meetup #56 - Tech Under 20Silicon Halton
 
New Tech Meetup, Silicon Halton #54
New Tech Meetup, Silicon Halton #54New Tech Meetup, Silicon Halton #54
New Tech Meetup, Silicon Halton #54Silicon Halton
 

More from Silicon Halton (20)

Silicon Halton Meetup 108 - Is Your AI Invention Protectable?
Silicon Halton Meetup 108 - Is Your AI Invention Protectable?Silicon Halton Meetup 108 - Is Your AI Invention Protectable?
Silicon Halton Meetup 108 - Is Your AI Invention Protectable?
 
Knowledge Hiding in Organizations by Professor Catherine Connelly of McMaster...
Knowledge Hiding in Organizations by Professor Catherine Connelly of McMaster...Knowledge Hiding in Organizations by Professor Catherine Connelly of McMaster...
Knowledge Hiding in Organizations by Professor Catherine Connelly of McMaster...
 
BreakthroughHR 2018
BreakthroughHR 2018 BreakthroughHR 2018
BreakthroughHR 2018
 
Silicon Halton Meetup 83 - Sr. HR Panel
Silicon Halton Meetup 83 - Sr. HR PanelSilicon Halton Meetup 83 - Sr. HR Panel
Silicon Halton Meetup 83 - Sr. HR Panel
 
Silicon Halton Meetup 79 - Chart of Accounts
Silicon Halton Meetup 79 - Chart of AccountsSilicon Halton Meetup 79 - Chart of Accounts
Silicon Halton Meetup 79 - Chart of Accounts
 
Silicon Halton Meetup 77 - Work Unscripted
Silicon Halton Meetup 77 - Work UnscriptedSilicon Halton Meetup 77 - Work Unscripted
Silicon Halton Meetup 77 - Work Unscripted
 
Silicon Halton Meetup 75: Augmented Reality, A Primer
Silicon Halton Meetup 75: Augmented Reality, A PrimerSilicon Halton Meetup 75: Augmented Reality, A Primer
Silicon Halton Meetup 75: Augmented Reality, A Primer
 
Silicon Halton - Meetup 72 - Co-Accelerate Your Business
Silicon Halton - Meetup 72 - Co-Accelerate Your BusinessSilicon Halton - Meetup 72 - Co-Accelerate Your Business
Silicon Halton - Meetup 72 - Co-Accelerate Your Business
 
Silicon Halton Meetup 70
Silicon Halton Meetup 70 Silicon Halton Meetup 70
Silicon Halton Meetup 70
 
Silicon Halton Meetup #69: Home Brew
Silicon Halton Meetup #69: Home BrewSilicon Halton Meetup #69: Home Brew
Silicon Halton Meetup #69: Home Brew
 
Silicon Halton Meetup 68 - IP for IT
Silicon Halton Meetup 68 - IP for ITSilicon Halton Meetup 68 - IP for IT
Silicon Halton Meetup 68 - IP for IT
 
Silicon Halton Meetup 67
Silicon Halton Meetup 67Silicon Halton Meetup 67
Silicon Halton Meetup 67
 
Silicon halton Meetup 65 - Tech Under 20
Silicon halton Meetup 65 - Tech Under 20 Silicon halton Meetup 65 - Tech Under 20
Silicon halton Meetup 65 - Tech Under 20
 
Silicon Halton Meetup 63 - Selling into the US - IP & TAX. By SB Partners LLP
Silicon Halton Meetup 63 - Selling into the US - IP & TAX. By SB Partners LLPSilicon Halton Meetup 63 - Selling into the US - IP & TAX. By SB Partners LLP
Silicon Halton Meetup 63 - Selling into the US - IP & TAX. By SB Partners LLP
 
Ergonaute presentation on Structured Ideation Toolbox at Silicon Halton
Ergonaute presentation on Structured Ideation Toolbox at Silicon HaltonErgonaute presentation on Structured Ideation Toolbox at Silicon Halton
Ergonaute presentation on Structured Ideation Toolbox at Silicon Halton
 
Silicon Halton: Meetup #59 | Open Data. Open Gov. Shape The Future.
Silicon Halton: Meetup #59 | Open Data. Open Gov. Shape The Future.Silicon Halton: Meetup #59 | Open Data. Open Gov. Shape The Future.
Silicon Halton: Meetup #59 | Open Data. Open Gov. Shape The Future.
 
Silicon Halton Meetup 58
Silicon Halton  Meetup 58Silicon Halton  Meetup 58
Silicon Halton Meetup 58
 
Silicon Halton Meetup 57 - Website Accessibility
Silicon Halton  Meetup 57 - Website Accessibility Silicon Halton  Meetup 57 - Website Accessibility
Silicon Halton Meetup 57 - Website Accessibility
 
Silicon Halton - Meetup #56 - Tech Under 20
Silicon Halton - Meetup #56 - Tech Under 20Silicon Halton - Meetup #56 - Tech Under 20
Silicon Halton - Meetup #56 - Tech Under 20
 
New Tech Meetup, Silicon Halton #54
New Tech Meetup, Silicon Halton #54New Tech Meetup, Silicon Halton #54
New Tech Meetup, Silicon Halton #54
 

Recently uploaded

Live-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarLive-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarNathanielSchmuck
 
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...AustraliaChapterIIBA
 
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessQ2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessAPCO
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access
 
PDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdfPDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdfHajeJanKamps
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...IMARC Group
 
Introduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptxIntroduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptxJemalSeid25
 
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfAMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfJohnCarloValencia4
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access
 
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISINGUNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISINGlokeshwarmaha
 
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfGraham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfAnhNguyen97152
 
Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Winbusinessin
 
Fabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and FestivalsFabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and FestivalsWristbands Ireland
 
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003believeminhh
 
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)tazeenaila12
 
Upgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking ApplicationsUpgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking ApplicationsIntellect Design Arena Ltd
 
Intellectual Property Licensing Examples
Intellectual Property Licensing ExamplesIntellectual Property Licensing Examples
Intellectual Property Licensing Examplesamberjiles31
 
Lecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb toLecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb toumarfarooquejamali32
 
Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Lviv Startup Club
 

Recently uploaded (20)

Live-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarLive-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry Webinar
 
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
 
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessQ2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024
 
PDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdfPDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdf
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
 
Introduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptxIntroduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptx
 
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfAMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024
 
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISINGUNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
 
WAM Corporate Presentation Mar 25 2024.pdf
WAM Corporate Presentation Mar 25 2024.pdfWAM Corporate Presentation Mar 25 2024.pdf
WAM Corporate Presentation Mar 25 2024.pdf
 
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfGraham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
 
Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024
 
Fabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and FestivalsFabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and Festivals
 
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
 
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
 
Upgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking ApplicationsUpgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking Applications
 
Intellectual Property Licensing Examples
Intellectual Property Licensing ExamplesIntellectual Property Licensing Examples
Intellectual Property Licensing Examples
 
Lecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb toLecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb to
 
Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)
 

Silicon Halton Meetup 52

  • 1. Meetup #52: Secrets to Podcasting Success February 11, 2014 www.siliconhalton.com linkedin/siliconhalton @siliconhalton
  • 2. Welcome Meetup # 52 Facilitator Richard Kun BDM at RDP Associates Helping Companies Obtain Funds to Innovate & Grow
  • 3. Agenda • 7:15 pm Welcome • 7:20 pm Announcements • 7:30 pm Keynote: Secrets to Podcasting Success • • • • 8:15 8:20 8:30 8:35 pm pm pm pm Mark Your Calendars Get To Know Your Members Open Floor Networking
  • 4. Welcome from MEV ! The new Milton Education Village – Innovation Centre
  • 6. Show of Hands • • • • 986+ members 52 meetups 8 peer2peer groups Hundreds of LinkedIn discussions
  • 9. Tech Conference and Expo When: Fall 2014 When: Fall 2014 Status: Forming “circle” (group). Lot’s of interest! Tonight: Come and see me if you want to help, participate or have ideas!
  • 11. Secrets to podcast success Silicon Halton Meetup #52 February 11, 2014 @donnapapacosta
  • 13. Simple definition of podcasting: Internet radio show SECRETS TO PODCAST SUCCESS
  • 14. A little more techie: Difference between audio and podcast SECRETS TO PODCAST SUCCESS
  • 15. Podcasts – part of your content marketing SECRETS TO PODCAST SUCCESS
  • 16. Why podcasts for content marketing? • Portable, time-shifted • Human touch of audio; in your ears • Multimedia grabs people • Complements text and other communications
  • 20. It’s NOT just about technology and gear. SECRETS TO PODCAST SUCCESS
  • 21. Yet good sound and editing matter. SECRETS TO PODCAST SUCCESS
  • 22. Microphone tips • Know your settings • Use a pop filter when possible • Find sweet spot (distance and placement) • Experiment before you record • Turn off all alerts, noises, ambient noise when possible
  • 23. Quick recommendations • Audio editing: Audacity or Adobe Audition (Mac and PC) or Garage Band (Mac only) • Microphone: Audio-Technica ATR2100 or Blue Yeti USB • Recording Skype calls: Call Recorder (Mac) or Pamela (PC)
  • 24. Lots of options in the iOS world • Record on your iPhone • Try the iRig microphone • iTalk, SoundCloud • And many more
  • 25. Don’t rely totally on a script. SECRETS TO PODCAST SUCCESS
  • 26. Remember this is audio! We are not reading. SECRETS TO PODCAST SUCCESS
  • 27. Listener has no visual cues • Communicate for the ear, not the eye • Use simple language; start with a hook • Give auditory guideposts (Let’s talk about three things… First…”) • Avoid lots of numbers • Do a recap at the end
  • 28. Search engines hate audio. SECRETS TO PODCAST SUCCESS
  • 29. Search engines hate audio. So write show notes! SECRETS TO PODCAST SUCCESS
  • 31. Typical workflow • Plan episode, including guests; write outline • Record and edit • Mix in music, if using • Save as MP3; upload file (with ID3 tags) to Libsyn or other host • Publish podcast as part of a blog post (use PowerPress plugin on WordPress) • Share the podcast via social media
  • 32. Consider the podcaster’s secret weapons. SECRETS TO PODCAST SUCCESS
  • 33. Choose a meaningful name and cover art. SECRETS TO PODCAST SUCCESS
  • 34. Building your audience is not a sprint. SECRETS TO PODCAST SUCCESS
  • 35. Get help when you need it! SECRETS TO PODCAST SUCCESS
  • 39. Please keep in touch Donna Papacosta donna@trafcom.com 905.844.7645 Sign up for newsletter of tips and tricks at trafcom.com @donnapapacosta
  • 41. SoloPreneur Peer2Peer #32 • IP • Feb 20, 2014, @ 8:30 am • Hampton Restaurant at the Quality Suites Hotel, Oakville
  • 42. Meetup 53: Enemy at the Gate • • • • Cyber Security Panel Presentation / Q&A Tuesday Mar 18, 2014 Where: O’Finn’s Irish Temper, Oakville, Learn more: http://bit.ly/shmeetup53
  • 43. 1pm - 2pm Workshop 1 Workshop 2 Workshop 3 2pm - 3pm Workshop 4 Workshop 5 Workshop 6 3pm - 4pm Workshop 7 Workshop 8 Workshop 9 Silicon Halton Workshop Day @ Burlington HiVE • • • • • • Mar 26, 2014. Open 8am – 6pm 9 workshops: 1pm – 4pm Free for Silicon Halton members Not an 8-hr business social event, do your work, attend as many or as few workshops as you wish More presenters needed Learn more: http://bit.ly/LDi6ou
  • 44. Come to our workshop day! When: March 26th Mine: Using Social Media to prospect and build your network. Hands on simulation! What Will Happen: I'll walk you through a lite version of the process, tools and programmatic approach I use. This workshop is best suited for individuals and companies that need to develop 1:1 relationships. Bring your laptop.
  • 51. Marathon Learning Materials Ltd based in Oakville Ontario Established 2004 www.marathonlearning.com @pattimarathon 905-257-0123

Editor's Notes

  1. The “Get to know your members” segment. ~3min introductions by local tech companies.