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Indian Paint
Industry
The Indian paint industry has witnessed enormous
growth over the past few years. The industry has been
driven by rapid urbanization, growing economy and an
increase in the disposable incomes.The market has also
seen a change in the demand scenario over the years,
with an increase in the use of water based paints.
Moreover, new trends like usage of paints with low
VOC, no added Lead, Mercury, Chromium, odourless
paints are catching up in the market, putting the
market on a growth trajectory
Figure 4-2: Paint Market (Billion US$),
2011-12 to 2015-16

7.97
6.85
5.90
5.08
4.42

2011-12e

2012-13e

2013-14f

2014-15f

2015-16f

Source: RNCOS

India has large middle-class population, who are always
in need and want of a high standard of living, but are often
controlled by their tight budget. The mid-tier segment of
paint market caters this class of population. Due to the
large size of this product class, mid-tier paint market holds
the highest share in India’s total decorative paint market.
Additionally, the comparatively low cost and appearance
similar to premium class paints make these products high
in demand. Thus, the mid-tier paint market is expected to
cross US$ 2.27 Billion by FY 2015, growing at a CAGR of
around 11.3% during FY 2012 to FY 2015.
Figure 6-23: Mid-Tier Paint Market (Billion US$),
FY 2010 to FY 2015

1.65

1.82

2.27

Industry Challenges

1.50

FY 2010e
FY 2012e
FY 2013f
FY 2014f

Source: RNCOS

•	 Increasing Adaptability to Consumer’s Color
Preferences
•	 Growing Popularity of Water-based Paints
•	 Introduction of breakthrough Technologies

2.03

1.37

FY 2011e

Industry Trends

FY 2015f

•	 Increasing Competition
•	 Increasing Raw Material Costs
•	 Growing Demand for Other Alternatives to
Paint
•	 Less Penetration of Organized Players in Rural
Regions
About RNCOS
RNCOS, headquartered in Delhi-NCR (Noida), India, was founded
in 2002 with a vision to be a leader in the industry research space
by providing research reports and actionable insights to companies
across a range of industries. With an exhaustive database of more
than 700 market research reports on various industries including
Healthcare, Retail, Banking & Insurance, F&B, IT, Computer &
Electronics etc, RNCOS research store helps clients track overall
market scenario in their respective industry domains.
Our research analysts have an in-depth understanding of industries
and markets backed by practical industry knowledge and experience.
We offer comprehensive industry research studies, bespoke research
and consultancy services to Fortune 1000, Trade associations, and
Government agencies worldwide.
Be it market testing, product launch, competition assessment,
customer satisfaction study, pricing analysis or any other
requirement, RNCOS customized research team acts proactively
to fit in the best possible solution for our valued clients.

Payment Options

Report Details

Pay by Credit Card

Booming Paint Industry in India

All payments made using your credit card are
processed by our Payment Gateway www.2checkout.
com. On receipt of confirmation that your payment
has been credited to our account (generally takes 4
to 6 hours) we shall dispatch the electronic copy of
the report to you.

Pay by wire transfer
This allows you to transfer money from your bank
account to our account. Please allow 3-4 working
days for processing of this order.

For more information, refer:
http://www.rncos.com/Report/IM483.htm

License Type
Electronic Access - Single User License - US$ 800.00
CD-ROM Mail Delivery - US$ 900.00
Hard Copy Mail Delivery - US$ 900.00
Electronic Access - Multi-User License - US$ 1100.00

Account Details
Account Name: RNCOS E-Services Pvt Ltd
A/C No: 1302125
Name Of Bank: ABN AMRO
Swift Code: ABNAINBBDEL
Bank Address: Hansalaya Building,
15, Barakhamba Road
New Delhi, 110001
India

For any queries, please contact:

MARKETING TEAM
RNCOS
B 129, Sector 6, Noida, India
Ph.: + 91 (120) 4224700
Fax: + 91 (120) 4224707
E mail: marketing@rncos.com
Website: www.rncos.com

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Indian paint brochure

  • 1. Indian Paint Industry The Indian paint industry has witnessed enormous growth over the past few years. The industry has been driven by rapid urbanization, growing economy and an increase in the disposable incomes.The market has also seen a change in the demand scenario over the years, with an increase in the use of water based paints. Moreover, new trends like usage of paints with low VOC, no added Lead, Mercury, Chromium, odourless paints are catching up in the market, putting the market on a growth trajectory Figure 4-2: Paint Market (Billion US$), 2011-12 to 2015-16 7.97 6.85 5.90 5.08 4.42 2011-12e 2012-13e 2013-14f 2014-15f 2015-16f Source: RNCOS India has large middle-class population, who are always in need and want of a high standard of living, but are often controlled by their tight budget. The mid-tier segment of paint market caters this class of population. Due to the large size of this product class, mid-tier paint market holds the highest share in India’s total decorative paint market. Additionally, the comparatively low cost and appearance similar to premium class paints make these products high in demand. Thus, the mid-tier paint market is expected to cross US$ 2.27 Billion by FY 2015, growing at a CAGR of around 11.3% during FY 2012 to FY 2015. Figure 6-23: Mid-Tier Paint Market (Billion US$), FY 2010 to FY 2015 1.65 1.82 2.27 Industry Challenges 1.50 FY 2010e FY 2012e FY 2013f FY 2014f Source: RNCOS • Increasing Adaptability to Consumer’s Color Preferences • Growing Popularity of Water-based Paints • Introduction of breakthrough Technologies 2.03 1.37 FY 2011e Industry Trends FY 2015f • Increasing Competition • Increasing Raw Material Costs • Growing Demand for Other Alternatives to Paint • Less Penetration of Organized Players in Rural Regions
  • 2. About RNCOS RNCOS, headquartered in Delhi-NCR (Noida), India, was founded in 2002 with a vision to be a leader in the industry research space by providing research reports and actionable insights to companies across a range of industries. With an exhaustive database of more than 700 market research reports on various industries including Healthcare, Retail, Banking & Insurance, F&B, IT, Computer & Electronics etc, RNCOS research store helps clients track overall market scenario in their respective industry domains. Our research analysts have an in-depth understanding of industries and markets backed by practical industry knowledge and experience. We offer comprehensive industry research studies, bespoke research and consultancy services to Fortune 1000, Trade associations, and Government agencies worldwide. Be it market testing, product launch, competition assessment, customer satisfaction study, pricing analysis or any other requirement, RNCOS customized research team acts proactively to fit in the best possible solution for our valued clients. Payment Options Report Details Pay by Credit Card Booming Paint Industry in India All payments made using your credit card are processed by our Payment Gateway www.2checkout. com. On receipt of confirmation that your payment has been credited to our account (generally takes 4 to 6 hours) we shall dispatch the electronic copy of the report to you. Pay by wire transfer This allows you to transfer money from your bank account to our account. Please allow 3-4 working days for processing of this order. For more information, refer: http://www.rncos.com/Report/IM483.htm License Type Electronic Access - Single User License - US$ 800.00 CD-ROM Mail Delivery - US$ 900.00 Hard Copy Mail Delivery - US$ 900.00 Electronic Access - Multi-User License - US$ 1100.00 Account Details Account Name: RNCOS E-Services Pvt Ltd A/C No: 1302125 Name Of Bank: ABN AMRO Swift Code: ABNAINBBDEL Bank Address: Hansalaya Building, 15, Barakhamba Road New Delhi, 110001 India For any queries, please contact: MARKETING TEAM RNCOS B 129, Sector 6, Noida, India Ph.: + 91 (120) 4224700 Fax: + 91 (120) 4224707 E mail: marketing@rncos.com Website: www.rncos.com