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LANDING PAGES 3.0




What’s Hot & Spicy in LPO
      Presented by ion interactive
           @ioninteractive
                                                         twitter: @ioninteractive
                                                        www.ioninteractive.com
                                     © i-on interactive, inc. All rights reserved.
Landing pages: What’s hot right now...
1. Relevant
2. Interactive
3. Dynamic
4. Progressive
5. Mobile Ready
6. Social
7. Social Sign-on
8. Disposable
9. Data-mined
10. Integrated




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WHY?


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Conversion rates are the same today as they
were in the 1990’s—about 2.5%




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Design School
Customized design, maximum flexibility
‣   Lead generation
‣   Program micro-sites
‣   Over 100% increase in
    conversions
‣   Higher lead quality than
    website leads




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American Greetings
Higher conversions, lower cost per acquisition
‣   E-commerce optimization
‣   Multi-brand, multi-channel
‣   30% increase in conversion
‣   20% reduction in CPA
‣   Thousands of landing pages &
    tests




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WHAT WE FIND: 5.8%
More than double industry average.




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1. RELEVANT


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Optimized landing pages for Keyword groups

Product Keyword


Brand Keyword



Need Keyword




Single Relevant
 Landing Page
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                                    © i-on interactive, inc. All rights reserved.
Optimized landing pages for Keyword groups

Product Keyword      Product Keyword



Brand Keyword        Brand Keyword



Need Keyword         Need Keyword




Single Relevant                        Keyword Targeted
 Landing Page                           Landing Pages

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Localized versions




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Localized versions




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Localized versions




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Ask them....




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Ask them....




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Keyword-targeted landing experiences




Long-tail “MP3” keywords including content substitution for search query.

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Be relevant
✓ Keyword group
✓ Browser language detection
✓ Geo-location
✓ Hyper-local versions of pages (images, content, locations)
✓ Makes it relevant to them—increases specificity




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2. INTERACTIVE


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Images that “swipe”




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Images that “swipe”




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Interactive roll-overs




                                           Interactive elements,
                                           like roll-overs, tabs &
                                           accordions are
                                           coded once and then
                                           re-used multiple
                                           places




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                         © i-on interactive, inc. All rights reserved.
Lightbox content




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Lightbox content




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Lightbox content




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Lightbox content




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Accordion content




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Tabbed content




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Interactive content
✓ Tabs, accordions, rotators, swipes, pop ups, lightboxes
✓ “On page” content exploration
✓ Uses page real estate efficiently
✓ Conversion focused
✓ High production resources
   ✓ Dynamic templates make it fast & easy to produce




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                                                                www.ioninteractive.com
                                             © i-on interactive, inc. All rights reserved.
3. DYNAMIC


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Ask a question




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Follow it through




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Dynamic keyword insertion




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Dynamic keyword insertion




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Geo location targeting




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Dynamic
✓ Swap content on pages based on keywords, behaviors, etc
✓ Swap images on pages based on Geo, Campaign ID
✓ Increases relevancy & specificity
✓ Increases odds of conversion




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4. PROGRESSIVE


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MULTI-TOUCH


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1st contact




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2nd contact




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3rd contact




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Update contact info




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Progressive profiling
✓ Reduces reliance on longer 1st forms
✓ Removes conversion barriers
✓ Relies on lead nurturing/drip marketing to bring them back
  for progressive steps




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MULTI-STEP


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Step 1




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Step 2




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Each step branches for relevant content




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Step 1




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Step 2, 3, thank you!




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Step 1




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Step 2




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Thank you!




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Multi-step forms
✓ Visitors love them!
✓ Reduces perceived barrier to conversion
✓ Allows each progressive step to be more relevant




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                                            © i-on interactive, inc. All rights reserved.
5. MOBILE READY


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Is it time to go mobile on your landing pages?
✓ Almost 7% of US web traffic comes from mobile and other non-computer
  devices
✓ US adults spend more time with mobile than with print magazines and
  newspapers combined
✓ 60% plan to use their smartphone and tablet for shopping this holiday
  season
✓ Mobile sales will quadruple by 2015
✓ 67% of consumers will use their smartphones to find store locations, 59%
  to compare prices, 51% to obtain product information, 46% to check
  product availability, 45% to read reviews, 45% to shop online, 41% to find
  and use coupons, 40% to scan bar codes, and 35% to access social
  media (Source: Deloitte’s 2011 Annual Holiday Survey)
✓ 75% of heavy mobile users said mobile search makes their lives easier,
  63% said access to mobile search has changed the way they gather
  information, and 32% said they use mobile search more than search
  engines on their computers (Source: Performics 2011 Mobile Search
  Insights Study, conducted by ROI Research)




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MOBILE TEMPLATES


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Mobile-version (using mobile templates)




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Mobile-version (using mobile templates)




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AUTOMATIC MOBILE


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Automatically optimized for mobile browser




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Create mobile versions for high-traffic campaigns




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Automatic mobile optimization




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Mobile-optimized pages
✓ Monitor your mobile traffic to determine volume and areas
  of opportunity
✓ Hand-crafted pages for mobile campaigns
   ✓ Decide which content to place on page and how to
     position
✓ Automatic optimization to “catch” mobile traffic
   ✓ Reduces effort to produce mobile
✓ Landing page best practices still apply!!!!!
✓ Make it easy to convert




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5. SOCIAL


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Social beacons can provide assurances




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Social beacons can provide assurances




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Fans & videos provide ‘social proof’




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Fans & videos provide ‘social proof’




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Social engagement may be a form of conversion




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Social is the conversion...




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Social conversions




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Social conversions




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6. SOCIAL SIGN-IN


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Easy conversion with social




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Increase data accuracy




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Increase user engagement




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Social Sign-in
✓ Users register using an existing identity, reduces barriers
  and makes it easy to convert
✓ 25% of online publishers and eCommerce companies have
  implemented social sign-in
✓ 92% of users surveyed are aware of social sign-on
✓ 42% agreed that companies offering social sign-on are
  more up to date
✓ Increases odds of conversion, build engagement and
  evangelism




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                                             © i-on interactive, inc. All rights reserved.
7. DISPOSABLE


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Make them quickly, efficiently




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twitter: @ioninteractive
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twitter: @ioninteractive
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Disposable
✓ Don’t over-invest in creative that may not be effective
   ✓ Use templates
   ✓ Re-useable images
   ✓ Re-useable content
✓ Reduce reliance on tech & design resources
✓ Allows you to scale efficiently—multiple versions, more
  dynamic, etc
✓ Enables agility—quick speed to market with your ideas




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8. DATA-MINED


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twitter: @ioninteractive
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twitter: @ioninteractive
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twitter: @ioninteractive
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© i-on interactive, inc. All rights reserved.
What to look for
✓   Bounce rate
✓   Conversion rate
✓   Conversion quality
     ✓ Lead engagement (pre and post conversion)
     ✓ Lead quality
     ✓ Order value
✓   Visitor behavior on the page
     ✓ Which actions lead to conversion? Which don’t?
✓   Results by traffic sources




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                                             © i-on interactive, inc. All rights reserved.
9. INTEGRATED


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twitter: @ioninteractive
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twitter: @ioninteractive
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twitter: @ioninteractive
                   www.ioninteractive.com
© i-on interactive, inc. All rights reserved.
Single landing page


 email




display




social




 PPC




mobile




affiliate




           Single Landing Page

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                                                © i-on interactive, inc. All rights reserved.
Single and Targeted Landing Experiences


 email                                 email




display                               display




social                                 social




 PPC                                   PPC




mobile                                mobile




affiliate                              affiliate




           Single Landing Page        Targeted Landing Pages

                                                                     twitter: @ioninteractive
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                                                 © i-on interactive, inc. All rights reserved.
Integrate your marketing tools




                                                twitter: @ioninteractive
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                            © i-on interactive, inc. All rights reserved.
Integrate
✓ Beyond the marketing department
✓ From PPC to Social
✓ All of your marketing tools




                                                        twitter: @ioninteractive
                                                       www.ioninteractive.com
                                    © i-on interactive, inc. All rights reserved.
TEST!!
If not now, when?

Email sdelz@ioninteractive.com for a
Guide to Online Testing



                                                      twitter: @ioninteractive
                                                     www.ioninteractive.com
                                  © i-on interactive, inc. All rights reserved.
WILL YOUR LANDING PAGES BE
     HOT & SPICY IN 2012?




Thank you for joining us today!
         Presented by ion interactive
              @ioninteractive
          info@ioninteractive.com
                                                            twitter: @ioninteractive
                                                           www.ioninteractive.com
                                        © i-on interactive, inc. All rights reserved.
SUSAN DELZ
Account Development Director
sdelz@ioninteractive.com
ion_poodle




                                                   twitter: @ioninteractive
                                                  www.ioninteractive.com
                               © i-on interactive, inc. All rights reserved.

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SEMPDX_SearchFest_Landing_Pages_2012

  • 1. LANDING PAGES 3.0 What’s Hot & Spicy in LPO Presented by ion interactive @ioninteractive twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 2. Landing pages: What’s hot right now... 1. Relevant 2. Interactive 3. Dynamic 4. Progressive 5. Mobile Ready 6. Social 7. Social Sign-on 8. Disposable 9. Data-mined 10. Integrated twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 3. WHY? twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 4. Conversion rates are the same today as they were in the 1990’s—about 2.5% twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 5. Design School Customized design, maximum flexibility ‣ Lead generation ‣ Program micro-sites ‣ Over 100% increase in conversions ‣ Higher lead quality than website leads twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 6. American Greetings Higher conversions, lower cost per acquisition ‣ E-commerce optimization ‣ Multi-brand, multi-channel ‣ 30% increase in conversion ‣ 20% reduction in CPA ‣ Thousands of landing pages & tests twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 7. WHAT WE FIND: 5.8% More than double industry average. twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 8. 1. RELEVANT twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 9. Optimized landing pages for Keyword groups Product Keyword Brand Keyword Need Keyword Single Relevant Landing Page twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 10. Optimized landing pages for Keyword groups Product Keyword Product Keyword Brand Keyword Brand Keyword Need Keyword Need Keyword Single Relevant Keyword Targeted Landing Page Landing Pages twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 11. Localized versions twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 12. Localized versions twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 13. Localized versions twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 14. Ask them.... twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 15. Ask them.... twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 16. Keyword-targeted landing experiences Long-tail “MP3” keywords including content substitution for search query. twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 17. Be relevant ✓ Keyword group ✓ Browser language detection ✓ Geo-location ✓ Hyper-local versions of pages (images, content, locations) ✓ Makes it relevant to them—increases specificity twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 18. 2. INTERACTIVE twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 19. Images that “swipe” twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 20. Images that “swipe” twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 21. Interactive roll-overs Interactive elements, like roll-overs, tabs & accordions are coded once and then re-used multiple places twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 22. Lightbox content twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 23. Lightbox content twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 24. Lightbox content twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 25. Lightbox content twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 26. Accordion content twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 27. Tabbed content twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 28. Interactive content ✓ Tabs, accordions, rotators, swipes, pop ups, lightboxes ✓ “On page” content exploration ✓ Uses page real estate efficiently ✓ Conversion focused ✓ High production resources ✓ Dynamic templates make it fast & easy to produce twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 29. 3. DYNAMIC twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 30. Ask a question twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 31. Follow it through twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 32. Dynamic keyword insertion twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 33. Dynamic keyword insertion twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 34. Geo location targeting twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 35. Dynamic ✓ Swap content on pages based on keywords, behaviors, etc ✓ Swap images on pages based on Geo, Campaign ID ✓ Increases relevancy & specificity ✓ Increases odds of conversion twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 36. 4. PROGRESSIVE twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 37. MULTI-TOUCH twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 38. 1st contact twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 39. 2nd contact twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 40. 3rd contact twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 41. Update contact info twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 42. Progressive profiling ✓ Reduces reliance on longer 1st forms ✓ Removes conversion barriers ✓ Relies on lead nurturing/drip marketing to bring them back for progressive steps twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 43. MULTI-STEP twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 44. Step 1 twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 45. Step 2 twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 46. Each step branches for relevant content twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 47. Step 1 twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 48. Step 2, 3, thank you! twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 49. Step 1 twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 50. Step 2 twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 51. Thank you! twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 52. Multi-step forms ✓ Visitors love them! ✓ Reduces perceived barrier to conversion ✓ Allows each progressive step to be more relevant twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 53. 5. MOBILE READY twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 54. Is it time to go mobile on your landing pages? ✓ Almost 7% of US web traffic comes from mobile and other non-computer devices ✓ US adults spend more time with mobile than with print magazines and newspapers combined ✓ 60% plan to use their smartphone and tablet for shopping this holiday season ✓ Mobile sales will quadruple by 2015 ✓ 67% of consumers will use their smartphones to find store locations, 59% to compare prices, 51% to obtain product information, 46% to check product availability, 45% to read reviews, 45% to shop online, 41% to find and use coupons, 40% to scan bar codes, and 35% to access social media (Source: Deloitte’s 2011 Annual Holiday Survey) ✓ 75% of heavy mobile users said mobile search makes their lives easier, 63% said access to mobile search has changed the way they gather information, and 32% said they use mobile search more than search engines on their computers (Source: Performics 2011 Mobile Search Insights Study, conducted by ROI Research) twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 55. MOBILE TEMPLATES twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 56. Mobile-version (using mobile templates) twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 57. Mobile-version (using mobile templates) twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 58. AUTOMATIC MOBILE twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 59. Automatically optimized for mobile browser twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 60. Create mobile versions for high-traffic campaigns twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 61. Automatic mobile optimization twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 62. Mobile-optimized pages ✓ Monitor your mobile traffic to determine volume and areas of opportunity ✓ Hand-crafted pages for mobile campaigns ✓ Decide which content to place on page and how to position ✓ Automatic optimization to “catch” mobile traffic ✓ Reduces effort to produce mobile ✓ Landing page best practices still apply!!!!! ✓ Make it easy to convert twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 63. 5. SOCIAL twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 64. Social beacons can provide assurances twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 65. Social beacons can provide assurances twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 66. Fans & videos provide ‘social proof’ twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 67. Fans & videos provide ‘social proof’ twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 68. Social engagement may be a form of conversion twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 69. Social is the conversion... twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 70. Social conversions twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 71. Social conversions twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 72. 6. SOCIAL SIGN-IN twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 73. Easy conversion with social twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 74. Increase data accuracy twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 75. Increase user engagement twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 76. Social Sign-in ✓ Users register using an existing identity, reduces barriers and makes it easy to convert ✓ 25% of online publishers and eCommerce companies have implemented social sign-in ✓ 92% of users surveyed are aware of social sign-on ✓ 42% agreed that companies offering social sign-on are more up to date ✓ Increases odds of conversion, build engagement and evangelism twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 77. 7. DISPOSABLE twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 78. Make them quickly, efficiently twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 79. twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 80. twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 81. Disposable ✓ Don’t over-invest in creative that may not be effective ✓ Use templates ✓ Re-useable images ✓ Re-useable content ✓ Reduce reliance on tech & design resources ✓ Allows you to scale efficiently—multiple versions, more dynamic, etc ✓ Enables agility—quick speed to market with your ideas twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 82. 8. DATA-MINED twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 83. twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 84. twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 85. twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 86. What to look for ✓ Bounce rate ✓ Conversion rate ✓ Conversion quality ✓ Lead engagement (pre and post conversion) ✓ Lead quality ✓ Order value ✓ Visitor behavior on the page ✓ Which actions lead to conversion? Which don’t? ✓ Results by traffic sources twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 87. 9. INTEGRATED twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 88. twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 89. twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 90. twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 91. Single landing page email display social PPC mobile affiliate Single Landing Page twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 92. Single and Targeted Landing Experiences email email display display social social PPC PPC mobile mobile affiliate affiliate Single Landing Page Targeted Landing Pages twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 93. Integrate your marketing tools twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 94. Integrate ✓ Beyond the marketing department ✓ From PPC to Social ✓ All of your marketing tools twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 95. TEST!! If not now, when? Email sdelz@ioninteractive.com for a Guide to Online Testing twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 96. WILL YOUR LANDING PAGES BE HOT & SPICY IN 2012? Thank you for joining us today! Presented by ion interactive @ioninteractive info@ioninteractive.com twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.
  • 97. SUSAN DELZ Account Development Director sdelz@ioninteractive.com ion_poodle twitter: @ioninteractive www.ioninteractive.com © i-on interactive, inc. All rights reserved.