6. ®
6
Ads Are
Not Remembered
for long
People consider
Ads Are Interruptions
in between
entertainment
Monotonous
&
Neglected
No Analysis
on interested
customers
Life Of Ads
is very Short
9. ®
Mobile
Advergames
Customized mobile
games are created as per
brand’s personality
Remembered for
Long
People interested in that
specific genre of game,
remember the integrated
brand for long
High Interaction
Games are loved by
everyone and invite
players to be highly
engaged and personally
connected
Deep Analysis
Geography, time, day,
interest, sessions, gender,
age
Life
Once created, runs for
Life time
New
dMobi Adver is new
concept to adapt. Has
high potential and
tremendous opportunities
QUICK BITES
9
11. ®
Traditional Advertising
TRADITIONAL
ADVERTISING
vs
ADVERGAMES
Advergaming
11
Its Invasive Its Non Invasive
Its gains attention
overtime
It gains attention for
short while
It can communicate
many concepts
It communicates only
few concepts
Its focusedIt has wider reach
It uses traditional carrier
(TV, Magazines,
Newspaper)
It uses innovative carrier
(Web, Mobile)
13. ®
MOBILE MEDIA
ACTIVITIES (%)
Finance activities
Play games
Listen to music
Look for map
Watch video on video sharing site
Sent or read email
Access a social network site
Search for restaurants/pubs
General search
Product Search
Browse the internet
48
63
61
69
54
75
64
50
71
59
73
14. ®
A CUSTOMER
IS A
HUMAN BEING
He learns to play when he is a baby
He socializes playing when he is a
kid
He plays for competition when he is a
teenager
He plays for fun when he is an adult
He makes other playing when he is
an elderly
Which is the element that a human being
carries on all the life long?
PLAYING
15. ®
WHAT’S IN
FOR ME
15
In-game
Brand Integration
Send
Offers,
Promotions
through
Notifications
Customers
Are engaged
With Updates
Revenue
Generation
Through
Ads & In-App
Purchases
Invite
Sponsors
100K
Downloads
Package
24. ®
QUICK FACTS
▸dMobi Lab Pte Ltd was incorporated in 2013 in Singapore
by Sharad Srivastava (A Techno-Marketing professional who
established brand like Seagate & Western Digital in India/
South Asia )
▸dMobi Lab started full development work in Gurgaon with
Angel Funding in Dec 2014
▸Currently dmobi Lab has full team of 20+ professionals in
Gurgaon studio
▸The core team consists of professionals from Gaming
industry having more than 100 man years of experience
26. ®
GAME DESIGNERS AND PRODUCERS
EXPERIENCE OF 25 MAN YEARS
PROGRAMMERS
EXPERIENCE OF 30 MAN YEARS
ARTISTS
EXPERIENCE OF 50 MAN YEARS
QA
EXPERIENCE OF 20 MAN YEARS
6
MEMBERS
2
MEMBERS
6
MEMBERS
3
MEMBERS
MEET THE
TEAM
BDM & Marketing
EXPERIENCE OF 20 MAN YEARS
3
MEMBERS
27. ®
CURRENT
PUBLISHED
GAMES
(Featured Games List)
Available
on
and other leading
stores globally
Duck Rider
Ride in Water & Road
Endless Racing Game
Amazing Power Ups
Change your Ride.
Fantastic 1
Jump And defy Gravity
Endless Running Game
New Adventurous
Gameplay
Change your Avatar.
Go Santa Saga
Help Santa to Reach you
Endless Climbing Game
Escape the Monster
Get Addictive
Brainy Heart
Double Character Play Role
Fun and Addictive
Gameplay
Different Track Every time
HD quality graphics and
Design
Hurry Potter
3D Slice Game.
Amazing dashboard.
Slice Pots.
Exclude Bomb.
Go Eraser Lite
Help the Eraser
Childhood Fantasy
Adventurous Gameplay
Challenge yourself
Pin Ball 5 in1
Who Don’t like Pin Ball
5 unique Tables
Played in Portrait
Realistic Physics
Go Eraser
Help the Eraser
Childhood Fantasy
Adventurous Gameplay
Challenge yourself