Custom presentation for the Feb 2014 meeting of the South Florida Interactive Marketing Association (SFIMA). http://www.sfima.com/EventDetailPast.aspx?id=872
Cool Infographics covering the most effective uses of data visualization and infographics for delivering a message. Online infographics are used for marketing purposes and are the most visible and recognized category of infographics. However, businesses are also using infographics to visualize budgets, marketing strategies, business plans, sales presentations, Board Meeting presentations, annual reports, consumer research statistics and as visual explanations of their products and services to customers. Even individuals are now using infographics to create unique and outstanding resumes.
Major topics included:
- The Science of Infographics
- Online Marketing Infographics
- Infographics Release Strategy
- Internal Confidential Infographics
- Data Visualization Design Tips
- Software applications and website design tools
- Infographics Resumes
15. Picture Superiority Effect
Memory retention after 3 days
10%
65%
Text or Audio Only
Text + Picture
European Journal of Cognitive Psychology 18(6), 2006
19. “Of all methods for analyzing
and communicating statistical
information, well-designed
data graphics are usually the
simplest and at the same time
the most powerful.”
Edward Tufte, 2001
28. There are approximately
2,267,233,742
global Internet users
InternetWorldStats.com
Dec 31, 2011
Approximately
7,009,000,000
total people on Earth
US Census Bureau (USCB)
March 2012
29. There are approximately
2,267,233,742
global Internet users
InternetWorldStats.com
Dec 31, 2011
Approximately
311,591,917
total people in the U.S.
US Census Bureau (USCB)
July 2012