Drupal 8 Roadmap
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If you're currently using Drupal 7, but evaluating the transition to Drupal 8, this presentation can help. It's a high-level presentation about why Drupal 8 needed to make major changes to compete in today's CMS market.
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Drupal 8 Roadmap
- 1. The Good, The Bad and The Ugly Drupal 8 getlevelten.com | linkedin.com/in/brentbice | @brentbice
- 2. 2014 CMS Market Share WordPress Joomla Drupal Blogger Magento Other
- 3. Google Trends: Drupal 2000 2005 2010 2015 Search Interest
- 4. Beliefs Must Match 1950 1960 1970 1980 2000 Group A Group B
- 5. Change
- 6. 1. Modernization 2. Enterprise 3. Product-Focus
- 7. “Sweeping changes are required to make major advances in technology, and often times there is a lot of pain before the pay-off." - Dries Buytaert
- 8. Modernization Web marketing is moving more towards personalization & adaptive content. So is Drupal Mobility is no longer a nice-to-have. It is a requirement. D8 will be ready Increasing demand for web services integration - APIs Modern design patterns – Re-use, extensability, less maintenance, more OOP devs.
- 9. Enterprise Acquia considers $600mm+ enterprise Big Drupal Shops - Mergers and acquisitions Omni-channel capabilities – better connectivity More focus on security, usability, multilingual, mobility Built to be less competitive with WP & Joomla, and more competitive with Sitecore & DNN
- 10. Product-Focused Focusing on the needs and future needs of today’s marketing and sales teams Providing pre-built solutions that satisfy an business need Reducing the barrier of entry for decision makers, sales team, marketing – those selling and buying the product Increasing profitability for agencies, value for client
- 11. Product-Driven Drupal • Lift – personalization engine (contextDB) • Lightening– marketing distribution • Open Enterprise – inbound marketing platform • Intelligence TM – Drupal analytics • Commerce (connections)
- 12. The Future
- 14. We gain strategic business advantages when we possess better tools.
- 15. Attraction starts with looks, but content creates connection and satisfaction.
- 16. The world has become data driven. Owning the data is key.
- 17. Measurement leads to improvement. So take lots of measurements.
- 18. Thank You! Brent Bice, Vice President brentb@getlevelten.com LevelTen Interactive www.getlevelten.com
Editor's Notes
- I always struggle with where to start a presentation. I was racking my brain trying to think of the perfect way to start my presentation and I was talking to my father in law about it. And he said “you know Brent, you should always start a presentation with a joke”.
- W3 techs data WordPress 60.4% Joomla 7.3% Drupal 5.1% Blogger 2.9% Magento 2.8% Dependent upon the type of site you are trying to build and the audience you are trying to sell.
- Google Trends – search volume over the years Notice that search volume dropped after D7 release
- Our unified beliefs begin to splinter over time if we do not share the same beliefs. WWII – everyone had sense of purpose - we were behind the war machine 1960 – hippie movement / Vietnam / race divide 1970-80 individualism 1990 internet Backdrop
- Stay relevant. Blockbuster, Barnes and Noble
- Those leading the charge believe Drupal belongs in the Enterprise.
- Enterprise clients doesn’t necessarily mean bigger, more complex projects Phase 2 & Tree House Pro People & Blink Reaction
- Enterprise clients doesn’t necessarily mean bigger, more complex projects Phase 2 & Tree House Pro People & Blink Reaction
- Lift – Context DB & Demandbase (explicit / implicit)
- Better upgrade paths Modern structure = new developers, better modules, better security, better products
- Better upgrade paths Modern structure = new developers, working/stable modules with less conflicts, better security, better products
- You have roughly 7 seconds to create a first impression Better administrative user interface Leveraging Twig with sizable changes to the theme layer will allow Drupal themer’s to code better layouts, faster.
- Google, Amazon, Facebook
- We tried a small change between D6 – D7. The result was loss of market share.