CCPlus, Business, Case Studies and ccTools at Open Business Track Sapporo

Slide 1: Business, Case Studies and ccTools Jon Phillips, BizDev + Community Manager jon@creativecomons.org

Slide 2: ?

Slide 19: 47

Slide 22: Open Business

Slide 23: Open Business

Slide 29: CC+ is NOT a license.

Slide 30: CC+ IS a standard.

Slide 31: CC+ is a human, legal and technical solution to bridge the sharing and commercial economies.

Slide 32: CC has solved the legal part (with primary 6 CC licenses).

Slide 33: CC has structured the social and technical part.

Slide 35: +

Slide 58: <span xmlns:cc="http://creativecommons.org/ns#" xmlns:dc="http://purl.org/dc/elements/1.1/"> <span rel="dc:type" href="http://purl.org/dc/dcmitype/Text" property="dc:title">My Book</span> by <a rel="cc:attributionURL" property="cc:attributionName" href="http://rejon.org/my_book">Jon Phillips</a> is licensed under a <a rel="license" href="http://creativecommons.org/licenses/by/3.0/">Cre ative Commons Attribution 3.0 License</a>. <span rel="dc:source" href="http://deerfang.org/her_book"/> Permissions beyond the scope of this license may be available at <a rel="cc:morePermissions" href="http://somecompany.com/revenue_sharing_agreement ">somecompany.com</a>. </span>

Slide 59: +

Slide 63: 3 Ways to Get Involved

Slide 64: Integrate CC+ into web platforms and applications Technically and Socially...

Slide 65: Focus and demonstrate at least one strong business approach... (revenue sharing, social media advertising, content hosting/registry, etc)

Slide 66: Connect with other CC+ providers

Slide 67: BONUS Work with CC on promotions :)

Slide 68: Join the CC+ Network...

Slide 83: Source:

Slide 84: Source:

Slide 85: “A week after the album's release, the official Nine Inch Nails site reported over 750,000 purchase and download transactions, amassing over US$1.6 million in sales.” Source: http://en.wikipedia.org/wiki/Ghosts_I- IV#cite_note-tribune-12

Slide 86: “Pre-orders of the $300 'Ultra- Deluxe Limited Edition' sold out in less than three days of its release.” Source: http://en.wikipedia.org/wiki/Ghosts_I- IV#cite_note-13

Slide 92: >90 Mill Imgs

Slide 95: Korea Bizdev

Slide 138: CC+ http://creativecommons.org/projects/ccplus Case Studies http://creativecommons.org/projects/casestudies Metrics http://creativecommons.org/projects/metrics LicenseChooser.js http://creativecommons.org/projects/LicenseChooser.js liblicense http://creativecommons.org/projects/liblicense

Slide 139: jon@creativecommons.org