SlideShare a Scribd company logo
1 of 37
Download to read offline
THE ULTIMATE GUIDE TO
MOBILE CONSUMER
RESEARCH
Survey Your Target Audience on Mobile
1
Why Market Research
Monitor brand performance.
Determine market opportunity.
Test ad ideas, product concepts.
Create new ideas.
3
Reaching the Right Audience
Select preferred demographics.
Set quotas to get a balanced view.
Find the right respondents with
proper screening questions.
2
The Power of Mobile
Reach a broader audience.
Get results – fast.
Efficient and affordable.
High quality responses.
4
Designing Your Survey
Using different question types.
Structuring the survey flow.
Use survey logic to dig deeper.
Why Market
Research?
Monitor Your Performance
Brand Awareness and Affiliation
Product Usage
Customer Satisfaction
Consumer Sentiment
Competitive Assessment
The aim of
marketing is to
know and
understand the
customer so well,
the product or
service fits them
and sells itself.
“
-PETER F. DRUCKER
DEFINE MARKET
OPPORTUNTY
Determine Product/Market Fit
Identify Total Market Size
Understand Unmet Market Needs
Determine Current Purchasing Habits
Identify Interest Level in a New Solution
Gain ActionableInsights
Make Smarter Decisions
Discover Traits of Potential Buyers
TEST CONCEPTS
Get Feedback
Product Concepts
Features
Ad Concepts
Logos
Design
Messaging
A/B Test
Competitive Comparison
Get New Ideas
-Uncover opportunities to differentiate-
Traditional Market Research
Time Consuming
Expensive
Limited Audience
Slow Turn Around
The
Power of
Mobile
http://www.smartinsights.com/internet-marketing-statistics/insights-from-
kpcb-us-and-global-internet-trends-2015-report/
2.0BSmartphone Users Globally
150xConsumers check their mobile devices 150x/day
51%Of time spent on Internet accessed on Mobile
FASTER RESULTS
MOBILE VS DESKTOP
Mobile provides greater reach
Mobile users are more easily accessible
Mobile-optimized increases response rate
In-app surveys decrease completion time
Both are much faster than traditional survey methods
of phone, in-person, or paper-based surveys.
Mobile Surveys combine principles of traditional research with scale,
reach, and affordability of the smartphone-enabled economy.
MOBILE USERS
Respond at their convenience
More engaged
Surveys are shorter
Easy to use interface
Enter responses directly
Reduce interviewer misinterpretation
More honest answers
Quality Responses
Reaching the
Right
Audience
SELECT TARGET
AUDIENCE
Set Quotas To Determine Who
You Want OpinionsFrom
How Many Respondents
How Often Do You Want Responses
Male / Female Distribution
Age Ranges
Location
SCREENING
QUESTIONThe most important factor in finding a relevant
audience
Find	A	Group
“Did	you	see	the	
political	debates?
YOU	CAN	BE	VERY	SPECIFIC
Find	An	Audience
“Are	you	a	mother	with	
children	aged	5-12?”
Find	An	Opinion
“Do	you	support	gun	
control?”
Find	A	Behavior
“Are	you	a	smoker?”
Designing
Your Survey
Keep survey language simple and to the point
Consider smaller screen sizes in
question & answer design
Images should be 1-2MB max
Mobile users prefer tapping on one screen
vs typing and long-form scrolling
Be considerate of a mobile user’s time
MOBILE PHONE SURVEY GUIDELINES
Answers should not cross-over
1-5 1-5
6-10 NOT 5-10
11-15 NOT 10-15
16-20 NOT 15-20
Add variety of question types to avoid users
falling into a response pattern
Keep number of questions to 15-20 to avoid
“survey fatigue”
MORE CONSIDERATIONS
Question Types
Single Answer
Multiple Answer
Rating
Open-Ended
Matrix
SINGLE ANSWER
Close-ended question; easy to analyze results
Respondent chooses only one answer from 2 or
more choices
“Yes/No” is polarizing, but provides limited insights
Don’t offer too many answer choices
5 option scale recommended
Strongly
Disagree
Agree Strongly
Agree
NeutralDisagree
One user can select multiple
answers
Since an answer can be chosen
multiple times, rank answers
according to frequency, not
“percentages”
Be sure to randomize answers to
avoid bias
MULTIPLE ANSWER QUESTIONS
RATING
SLIDER
Scales can vary
Get better responses with 1 - 5
Get more distribution with 1 - 100
80
3
2
50
Effective at capturing unknown issues,
assessing feelings or uncovering attitudes
Difficult to quantify/analyze
Potential for off-topic answers – users can
type anything. And they will!
Mobile respondents typically provide less
open-ended feedback
Limit usage in a mobile survey
OPEN-ENDED QUESTIONS
MATRIX QUESTIONS
Great for comparing multiple items in one question
Can apply Likert, Ranking, Bipolar or other types
Scrolling can be an issue for mobile
Limit number of topics and response options
Strongly
Disagree
Agree Strongly
Agree
NeutralDisagree
Staff was
friendly
Strongly
Disagree
Agree Strongly
Agree
NeutralDisagree
Room was
clean
Strongly
Disagree
Agree Strongly
Agree
NeutralDisagree
Check in
was easy
Structuring the Survey
Consider flow, question type, sequencing and writing style
GUIDELINES
Engage Users
Keep questions and answers short
Randomize answers to reduce bias
Start with general questions
Single Answer get better response rates
Multiple Answer can elicit preference info
Open-Ended provides more insight
Consider Survey Logic for more depth
SURVEY
LOGICRoute respondents through a different survey
experience based on their answers
QUESTION SKIP LOGIC
Send respondents to a new question based upon
their response
1) Do you use social media on your mobile phone?
Yes
No
IF YES IS SELECTED THEN GO TO QUESTION 2
IF NO IS SELECTED THEN GO TO QUESTION 3
2) How often do you login?
Several times a day
Once a day
1-2x a week
2-3x a month
3) What brand of mobile phonedo you have?
iOS
Android
Windows
Other
PATH TO SUCCESS
Start with goals, determine your audience, launch the survey, leverage insights
Plan
Set goals for your
survey, what you want
to find out, from whom,
and how often
Design
Design your survey
questions and answers
before you use an online
tool
Execute
Establish audience
selection criteria &
reach them on mobile to
get the best responses
TIPS
OUR PROCESS IS SIMPLE
Select Your Audience
Design Your Survey
Preview & Launch
190,790,984
Mobile Consumers on the Pollfish Mobile Survey Network
as of Feb 23, 2016 - and growing…
Thank You!
Any questions?
Reach me via @RayBeharry or ray@pollfish.com
www.pollfish.com
Credits
Special	thanks	to	all	the	people	who	made	and	
released	these	awesome	resources	for	free:
Presentation	template	by	SlidesCarnival
Photographs	by	Unsplash

More Related Content

What's hot

My Driving Principles at Work
My Driving Principles at WorkMy Driving Principles at Work
My Driving Principles at WorkKen Pulverman
 
Lean Analytics - Ben Yoskovitz, Co-author, Lean Analytics & VP Product, Varag...
Lean Analytics - Ben Yoskovitz, Co-author, Lean Analytics & VP Product, Varag...Lean Analytics - Ben Yoskovitz, Co-author, Lean Analytics & VP Product, Varag...
Lean Analytics - Ben Yoskovitz, Co-author, Lean Analytics & VP Product, Varag...Traction Conf
 
Product and Design Strategy Goals
Product and Design Strategy GoalsProduct and Design Strategy Goals
Product and Design Strategy GoalsAurelius
 
[500DISTRO] Dissecting UX: Funnel Fixes & Other CRO Tips for Growth That Pays
[500DISTRO] Dissecting UX: Funnel Fixes & Other CRO Tips for Growth That Pays[500DISTRO] Dissecting UX: Funnel Fixes & Other CRO Tips for Growth That Pays
[500DISTRO] Dissecting UX: Funnel Fixes & Other CRO Tips for Growth That Pays500 Startups
 
12 Hour Startup
12 Hour Startup12 Hour Startup
12 Hour StartupBen Young
 
Learning from nanovation
Learning from nanovationLearning from nanovation
Learning from nanovationBhavesh Shukla
 
Mind Melds and BattleBots: Creating the Right Kind of Designer/Developer Dynamic
Mind Melds and BattleBots: Creating the Right Kind of Designer/Developer DynamicMind Melds and BattleBots: Creating the Right Kind of Designer/Developer Dynamic
Mind Melds and BattleBots: Creating the Right Kind of Designer/Developer DynamicWebVisions
 
Summary of 'The Mom Test' (v2 2013-11-05)
Summary of 'The Mom Test' (v2 2013-11-05)Summary of 'The Mom Test' (v2 2013-11-05)
Summary of 'The Mom Test' (v2 2013-11-05)Max Völkel
 
Learnings from startups
Learnings from startupsLearnings from startups
Learnings from startupsTopi Järvinen
 
Marketing in Surprising Times: NAED ADventure Conference
 Marketing in Surprising Times: NAED ADventure Conference Marketing in Surprising Times: NAED ADventure Conference
Marketing in Surprising Times: NAED ADventure ConferenceLois Kelly
 
Inspiration session - Digital trends
Inspiration session - Digital trendsInspiration session - Digital trends
Inspiration session - Digital trendsPieter Baert
 
Social Proof Tips to Boost Landing Page Conversions
Social Proof Tips to Boost Landing Page ConversionsSocial Proof Tips to Boost Landing Page Conversions
Social Proof Tips to Boost Landing Page ConversionsAngie Schottmuller
 
Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015
Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015
Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015Lois Kelly
 
Blanchard Summit Keynote on Open Leadership by Charlene Li
Blanchard Summit Keynote on Open Leadership by Charlene LiBlanchard Summit Keynote on Open Leadership by Charlene Li
Blanchard Summit Keynote on Open Leadership by Charlene LiCharlene Li
 
Yeezy taught me: What the world’s most divisive icon taught me about running ...
Yeezy taught me: What the world’s most divisive icon taught me about running ...Yeezy taught me: What the world’s most divisive icon taught me about running ...
Yeezy taught me: What the world’s most divisive icon taught me about running ...Moving Targets
 
The Terribly Timely Case for Content
The Terribly Timely Case for ContentThe Terribly Timely Case for Content
The Terribly Timely Case for ContentKapost
 
How Chatbots Can Help Your Marketing | Seattle Interactive 2017
How Chatbots Can Help Your Marketing | Seattle Interactive 2017How Chatbots Can Help Your Marketing | Seattle Interactive 2017
How Chatbots Can Help Your Marketing | Seattle Interactive 2017Seattle Interactive Conference
 
Crafting a Killer Pitch Deck - Peter Harris
Crafting a Killer Pitch Deck - Peter HarrisCrafting a Killer Pitch Deck - Peter Harris
Crafting a Killer Pitch Deck - Peter HarrisPeter Harris
 
4 Ways to Win Your Competitor's Customer Habits
4 Ways to Win Your Competitor's Customer Habits4 Ways to Win Your Competitor's Customer Habits
4 Ways to Win Your Competitor's Customer HabitsNir Eyal
 

What's hot (20)

My Driving Principles at Work
My Driving Principles at WorkMy Driving Principles at Work
My Driving Principles at Work
 
Lean Analytics - Ben Yoskovitz, Co-author, Lean Analytics & VP Product, Varag...
Lean Analytics - Ben Yoskovitz, Co-author, Lean Analytics & VP Product, Varag...Lean Analytics - Ben Yoskovitz, Co-author, Lean Analytics & VP Product, Varag...
Lean Analytics - Ben Yoskovitz, Co-author, Lean Analytics & VP Product, Varag...
 
Product and Design Strategy Goals
Product and Design Strategy GoalsProduct and Design Strategy Goals
Product and Design Strategy Goals
 
[500DISTRO] Dissecting UX: Funnel Fixes & Other CRO Tips for Growth That Pays
[500DISTRO] Dissecting UX: Funnel Fixes & Other CRO Tips for Growth That Pays[500DISTRO] Dissecting UX: Funnel Fixes & Other CRO Tips for Growth That Pays
[500DISTRO] Dissecting UX: Funnel Fixes & Other CRO Tips for Growth That Pays
 
12 Hour Startup
12 Hour Startup12 Hour Startup
12 Hour Startup
 
Learning from nanovation
Learning from nanovationLearning from nanovation
Learning from nanovation
 
Mind Melds and BattleBots: Creating the Right Kind of Designer/Developer Dynamic
Mind Melds and BattleBots: Creating the Right Kind of Designer/Developer DynamicMind Melds and BattleBots: Creating the Right Kind of Designer/Developer Dynamic
Mind Melds and BattleBots: Creating the Right Kind of Designer/Developer Dynamic
 
Summary of 'The Mom Test' (v2 2013-11-05)
Summary of 'The Mom Test' (v2 2013-11-05)Summary of 'The Mom Test' (v2 2013-11-05)
Summary of 'The Mom Test' (v2 2013-11-05)
 
Learnings from startups
Learnings from startupsLearnings from startups
Learnings from startups
 
Marketing in Surprising Times: NAED ADventure Conference
 Marketing in Surprising Times: NAED ADventure Conference Marketing in Surprising Times: NAED ADventure Conference
Marketing in Surprising Times: NAED ADventure Conference
 
Inspiration session - Digital trends
Inspiration session - Digital trendsInspiration session - Digital trends
Inspiration session - Digital trends
 
Social Proof Tips to Boost Landing Page Conversions
Social Proof Tips to Boost Landing Page ConversionsSocial Proof Tips to Boost Landing Page Conversions
Social Proof Tips to Boost Landing Page Conversions
 
The Paradox of Exceptional Marketing
The Paradox of Exceptional MarketingThe Paradox of Exceptional Marketing
The Paradox of Exceptional Marketing
 
Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015
Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015
Ideas for Leading Change: NHS The Edge Webinar Oct. 2, 2015
 
Blanchard Summit Keynote on Open Leadership by Charlene Li
Blanchard Summit Keynote on Open Leadership by Charlene LiBlanchard Summit Keynote on Open Leadership by Charlene Li
Blanchard Summit Keynote on Open Leadership by Charlene Li
 
Yeezy taught me: What the world’s most divisive icon taught me about running ...
Yeezy taught me: What the world’s most divisive icon taught me about running ...Yeezy taught me: What the world’s most divisive icon taught me about running ...
Yeezy taught me: What the world’s most divisive icon taught me about running ...
 
The Terribly Timely Case for Content
The Terribly Timely Case for ContentThe Terribly Timely Case for Content
The Terribly Timely Case for Content
 
How Chatbots Can Help Your Marketing | Seattle Interactive 2017
How Chatbots Can Help Your Marketing | Seattle Interactive 2017How Chatbots Can Help Your Marketing | Seattle Interactive 2017
How Chatbots Can Help Your Marketing | Seattle Interactive 2017
 
Crafting a Killer Pitch Deck - Peter Harris
Crafting a Killer Pitch Deck - Peter HarrisCrafting a Killer Pitch Deck - Peter Harris
Crafting a Killer Pitch Deck - Peter Harris
 
4 Ways to Win Your Competitor's Customer Habits
4 Ways to Win Your Competitor's Customer Habits4 Ways to Win Your Competitor's Customer Habits
4 Ways to Win Your Competitor's Customer Habits
 

Viewers also liked

Introduction to Courier
Introduction to CourierIntroduction to Courier
Introduction to CourierJoe Betz
 
How Milliennials Will Disrupt Consumer Research
How Milliennials Will Disrupt Consumer ResearchHow Milliennials Will Disrupt Consumer Research
How Milliennials Will Disrupt Consumer ResearchChris Barbee
 
Introduction to Digital Marketing
Introduction to Digital MarketingIntroduction to Digital Marketing
Introduction to Digital MarketingDavid Onate
 
Courier service van solutions
Courier service van solutionsCourier service van solutions
Courier service van solutionsHandHEuroTech
 
Market Research Report : Courier market in india 2014 - Sample
Market Research Report : Courier market in india 2014 - SampleMarket Research Report : Courier market in india 2014 - Sample
Market Research Report : Courier market in india 2014 - SampleNetscribes, Inc.
 
Parcel management system - presentation
Parcel management system - presentationParcel management system - presentation
Parcel management system - presentationTahmina Khatoon
 
Market Research Report : Air Cargo Market in India 2009
Market Research Report : Air Cargo Market in India 2009Market Research Report : Air Cargo Market in India 2009
Market Research Report : Air Cargo Market in India 2009Netscribes, Inc.
 
Courier project abstract
Courier project abstractCourier project abstract
Courier project abstractRahul Chanda
 
Online Bus Reservatiom System
Online Bus Reservatiom SystemOnline Bus Reservatiom System
Online Bus Reservatiom SystemNikhil Vyas
 
Project report on mobile shop management
Project report on mobile shop managementProject report on mobile shop management
Project report on mobile shop managementDinesh Jogdand
 
Tcs presentation
Tcs presentationTcs presentation
Tcs presentationsahmedali11
 
Course registration system dfd
Course registration system dfdCourse registration system dfd
Course registration system dfdUtsav mistry
 
Market Research - course slides
Market Research - course slidesMarket Research - course slides
Market Research - course slidesPaul Marx
 
DFD for E-Commerce Website
DFD for E-Commerce WebsiteDFD for E-Commerce Website
DFD for E-Commerce WebsiteRabart Kurrey
 
Library management system
Library management systemLibrary management system
Library management systemashu6
 
How to Become a Thought Leader in Your Niche
How to Become a Thought Leader in Your NicheHow to Become a Thought Leader in Your Niche
How to Become a Thought Leader in Your NicheLeslie Samuel
 

Viewers also liked (19)

Kempton unit1
Kempton unit1Kempton unit1
Kempton unit1
 
Introduction to Courier
Introduction to CourierIntroduction to Courier
Introduction to Courier
 
How Milliennials Will Disrupt Consumer Research
How Milliennials Will Disrupt Consumer ResearchHow Milliennials Will Disrupt Consumer Research
How Milliennials Will Disrupt Consumer Research
 
Introduction to Digital Marketing
Introduction to Digital MarketingIntroduction to Digital Marketing
Introduction to Digital Marketing
 
Itvv project ppt
Itvv project pptItvv project ppt
Itvv project ppt
 
Sad project fed_ex_express
Sad project fed_ex_expressSad project fed_ex_express
Sad project fed_ex_express
 
Courier service van solutions
Courier service van solutionsCourier service van solutions
Courier service van solutions
 
Market Research Report : Courier market in india 2014 - Sample
Market Research Report : Courier market in india 2014 - SampleMarket Research Report : Courier market in india 2014 - Sample
Market Research Report : Courier market in india 2014 - Sample
 
Parcel management system - presentation
Parcel management system - presentationParcel management system - presentation
Parcel management system - presentation
 
Market Research Report : Air Cargo Market in India 2009
Market Research Report : Air Cargo Market in India 2009Market Research Report : Air Cargo Market in India 2009
Market Research Report : Air Cargo Market in India 2009
 
Courier project abstract
Courier project abstractCourier project abstract
Courier project abstract
 
Online Bus Reservatiom System
Online Bus Reservatiom SystemOnline Bus Reservatiom System
Online Bus Reservatiom System
 
Project report on mobile shop management
Project report on mobile shop managementProject report on mobile shop management
Project report on mobile shop management
 
Tcs presentation
Tcs presentationTcs presentation
Tcs presentation
 
Course registration system dfd
Course registration system dfdCourse registration system dfd
Course registration system dfd
 
Market Research - course slides
Market Research - course slidesMarket Research - course slides
Market Research - course slides
 
DFD for E-Commerce Website
DFD for E-Commerce WebsiteDFD for E-Commerce Website
DFD for E-Commerce Website
 
Library management system
Library management systemLibrary management system
Library management system
 
How to Become a Thought Leader in Your Niche
How to Become a Thought Leader in Your NicheHow to Become a Thought Leader in Your Niche
How to Become a Thought Leader in Your Niche
 

Similar to The Ultimate Guide to Mobile Consumer Research

Know Your Audience: Low-Budget Research Methods
Know Your Audience: Low-Budget Research MethodsKnow Your Audience: Low-Budget Research Methods
Know Your Audience: Low-Budget Research MethodsMark Wood
 
Panther pr marc 11.10.18
Panther pr  marc 11.10.18Panther pr  marc 11.10.18
Panther pr marc 11.10.18Paula Newbaker
 
Market Research to Drive Product Strategy by LinkedIn PM
Market Research to Drive Product Strategy by LinkedIn PMMarket Research to Drive Product Strategy by LinkedIn PM
Market Research to Drive Product Strategy by LinkedIn PMProduct School
 
Research Surveys 101
Research Surveys 101Research Surveys 101
Research Surveys 101Tincup & Co.
 
Sem i objective 2.06 powerpoint
Sem i objective 2.06 powerpointSem i objective 2.06 powerpoint
Sem i objective 2.06 powerpointgrantdeaton
 
Start Garden: Defining Your Target Customer
Start Garden: Defining Your Target CustomerStart Garden: Defining Your Target Customer
Start Garden: Defining Your Target CustomerEmily Gremel
 
Primary Research Basics: Inforum
Primary Research Basics: InforumPrimary Research Basics: Inforum
Primary Research Basics: InforumEmily Gremel
 
Mobile research best practices
Mobile research best practicesMobile research best practices
Mobile research best practicesApptentive
 
Online Survey Creation Guide
Online Survey Creation GuideOnline Survey Creation Guide
Online Survey Creation GuideSimplyCast
 
Audience research
Audience researchAudience research
Audience researchLee Morrell
 
A look at audience research for your organisation
A look at audience research for your organisationA look at audience research for your organisation
A look at audience research for your organisationAmplify Mobilise Change
 
Need to improve the response rate of your surveys? Here are 6 easy ways to do...
Need to improve the response rate of your surveys? Here are 6 easy ways to do...Need to improve the response rate of your surveys? Here are 6 easy ways to do...
Need to improve the response rate of your surveys? Here are 6 easy ways to do...Survmetrics
 
Designing a survey questionnaire
Designing a survey questionnaireDesigning a survey questionnaire
Designing a survey questionnaireArgie Ray Butalid
 
Marketing Research & Strategic Applications
Marketing Research & Strategic ApplicationsMarketing Research & Strategic Applications
Marketing Research & Strategic ApplicationsMatthew A. Gilbert, MBA
 

Similar to The Ultimate Guide to Mobile Consumer Research (20)

Know Your Audience: Low-Budget Research Methods
Know Your Audience: Low-Budget Research MethodsKnow Your Audience: Low-Budget Research Methods
Know Your Audience: Low-Budget Research Methods
 
Panther pr marc 11.10.18
Panther pr  marc 11.10.18Panther pr  marc 11.10.18
Panther pr marc 11.10.18
 
Market Research to Drive Product Strategy by LinkedIn PM
Market Research to Drive Product Strategy by LinkedIn PMMarket Research to Drive Product Strategy by LinkedIn PM
Market Research to Drive Product Strategy by LinkedIn PM
 
Research Surveys 101
Research Surveys 101Research Surveys 101
Research Surveys 101
 
Online survey basics
Online survey basicsOnline survey basics
Online survey basics
 
Sosm hiv std conference presentation may 2010
Sosm hiv std conference presentation may 2010Sosm hiv std conference presentation may 2010
Sosm hiv std conference presentation may 2010
 
Sem i objective 2.06 powerpoint
Sem i objective 2.06 powerpointSem i objective 2.06 powerpoint
Sem i objective 2.06 powerpoint
 
Start Garden: Defining Your Target Customer
Start Garden: Defining Your Target CustomerStart Garden: Defining Your Target Customer
Start Garden: Defining Your Target Customer
 
Primary Research Basics: Inforum
Primary Research Basics: InforumPrimary Research Basics: Inforum
Primary Research Basics: Inforum
 
Mobile research best practices
Mobile research best practicesMobile research best practices
Mobile research best practices
 
Online Survey Creation Guide
Online Survey Creation GuideOnline Survey Creation Guide
Online Survey Creation Guide
 
Audience research
Audience researchAudience research
Audience research
 
A look at audience research for your organisation
A look at audience research for your organisationA look at audience research for your organisation
A look at audience research for your organisation
 
Design and Development of Questionnaire
Design and Development of Questionnaire Design and Development of Questionnaire
Design and Development of Questionnaire
 
Need to improve the response rate of your surveys? Here are 6 easy ways to do...
Need to improve the response rate of your surveys? Here are 6 easy ways to do...Need to improve the response rate of your surveys? Here are 6 easy ways to do...
Need to improve the response rate of your surveys? Here are 6 easy ways to do...
 
Designing a survey questionnaire
Designing a survey questionnaireDesigning a survey questionnaire
Designing a survey questionnaire
 
eapp.pptx
eapp.pptxeapp.pptx
eapp.pptx
 
Http1
Http1Http1
Http1
 
Questionnaires
QuestionnairesQuestionnaires
Questionnaires
 
Marketing Research & Strategic Applications
Marketing Research & Strategic ApplicationsMarketing Research & Strategic Applications
Marketing Research & Strategic Applications
 

Recently uploaded

Digital Marketing Analytics: Driving Hotel Success (2016 May report)
Digital Marketing Analytics: Driving Hotel Success (2016 May report)Digital Marketing Analytics: Driving Hotel Success (2016 May report)
Digital Marketing Analytics: Driving Hotel Success (2016 May report)yaeyukimoto
 
scope in Digital Marketing & advertising
scope in Digital Marketing & advertisingscope in Digital Marketing & advertising
scope in Digital Marketing & advertisingKBS SHOP
 
Digital Gravity - Full-Scale SEO Services Preview
Digital Gravity - Full-Scale SEO Services PreviewDigital Gravity - Full-Scale SEO Services Preview
Digital Gravity - Full-Scale SEO Services PreviewDigital Gravity
 
Run more experiments with fewer resources
Run more experiments with fewer resourcesRun more experiments with fewer resources
Run more experiments with fewer resourcesVWO
 
Amazon Seller New Product Launch Guide - 2024.pptx
Amazon Seller New Product Launch Guide - 2024.pptxAmazon Seller New Product Launch Guide - 2024.pptx
Amazon Seller New Product Launch Guide - 2024.pptxWill Haire
 
Increase Your Website Sales & Leads Webinar
Increase Your Website Sales & Leads WebinarIncrease Your Website Sales & Leads Webinar
Increase Your Website Sales & Leads WebinarSEO Optimizers
 
Product Demo: HubSpot's Coolest AI Tools for B2B Tech Companies
Product Demo: HubSpot's Coolest AI Tools for B2B Tech CompaniesProduct Demo: HubSpot's Coolest AI Tools for B2B Tech Companies
Product Demo: HubSpot's Coolest AI Tools for B2B Tech CompaniesKiwi Creative
 
Top 15 Emerging Technologies for the Modern World
Top 15 Emerging Technologies for the Modern WorldTop 15 Emerging Technologies for the Modern World
Top 15 Emerging Technologies for the Modern WorldD Cloud Solutions
 
Harnessing Social Media for Marketing Growth
Harnessing Social Media for Marketing GrowthHarnessing Social Media for Marketing Growth
Harnessing Social Media for Marketing Growthabinashdm2014
 
The Creative Marketing campaigns of WeRoad
The Creative Marketing campaigns of WeRoadThe Creative Marketing campaigns of WeRoad
The Creative Marketing campaigns of WeRoadFabio Bin
 
2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain VisibilitySearch Engine Journal
 
Crafting High-Converting eCommerce Landing Pages
Crafting High-Converting eCommerce Landing PagesCrafting High-Converting eCommerce Landing Pages
Crafting High-Converting eCommerce Landing PagesVWO
 
SVETLANA YONCHEVA Evolution of digital marketing.pdf
SVETLANA YONCHEVA Evolution of digital marketing.pdfSVETLANA YONCHEVA Evolution of digital marketing.pdf
SVETLANA YONCHEVA Evolution of digital marketing.pdfvikrs213
 
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptxToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptxivanrazine1
 
Ppt regarding of Digital Marketing cours
Ppt regarding of Digital Marketing coursPpt regarding of Digital Marketing cours
Ppt regarding of Digital Marketing courstegveersingh09
 
Imposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not AloneImposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not AloneHerd
 
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptxFriends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptxGregory Edwards
 
SEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to SucceedSEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to SucceedMumbai Pixels
 
A_B Testing Personalized Meditation Recommendations.pdf
A_B Testing Personalized Meditation Recommendations.pdfA_B Testing Personalized Meditation Recommendations.pdf
A_B Testing Personalized Meditation Recommendations.pdfVWO
 
A navigation of two creative processes Study
A navigation of two creative processes StudyA navigation of two creative processes Study
A navigation of two creative processes Studystuwilson.co.uk
 

Recently uploaded (20)

Digital Marketing Analytics: Driving Hotel Success (2016 May report)
Digital Marketing Analytics: Driving Hotel Success (2016 May report)Digital Marketing Analytics: Driving Hotel Success (2016 May report)
Digital Marketing Analytics: Driving Hotel Success (2016 May report)
 
scope in Digital Marketing & advertising
scope in Digital Marketing & advertisingscope in Digital Marketing & advertising
scope in Digital Marketing & advertising
 
Digital Gravity - Full-Scale SEO Services Preview
Digital Gravity - Full-Scale SEO Services PreviewDigital Gravity - Full-Scale SEO Services Preview
Digital Gravity - Full-Scale SEO Services Preview
 
Run more experiments with fewer resources
Run more experiments with fewer resourcesRun more experiments with fewer resources
Run more experiments with fewer resources
 
Amazon Seller New Product Launch Guide - 2024.pptx
Amazon Seller New Product Launch Guide - 2024.pptxAmazon Seller New Product Launch Guide - 2024.pptx
Amazon Seller New Product Launch Guide - 2024.pptx
 
Increase Your Website Sales & Leads Webinar
Increase Your Website Sales & Leads WebinarIncrease Your Website Sales & Leads Webinar
Increase Your Website Sales & Leads Webinar
 
Product Demo: HubSpot's Coolest AI Tools for B2B Tech Companies
Product Demo: HubSpot's Coolest AI Tools for B2B Tech CompaniesProduct Demo: HubSpot's Coolest AI Tools for B2B Tech Companies
Product Demo: HubSpot's Coolest AI Tools for B2B Tech Companies
 
Top 15 Emerging Technologies for the Modern World
Top 15 Emerging Technologies for the Modern WorldTop 15 Emerging Technologies for the Modern World
Top 15 Emerging Technologies for the Modern World
 
Harnessing Social Media for Marketing Growth
Harnessing Social Media for Marketing GrowthHarnessing Social Media for Marketing Growth
Harnessing Social Media for Marketing Growth
 
The Creative Marketing campaigns of WeRoad
The Creative Marketing campaigns of WeRoadThe Creative Marketing campaigns of WeRoad
The Creative Marketing campaigns of WeRoad
 
2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility
 
Crafting High-Converting eCommerce Landing Pages
Crafting High-Converting eCommerce Landing PagesCrafting High-Converting eCommerce Landing Pages
Crafting High-Converting eCommerce Landing Pages
 
SVETLANA YONCHEVA Evolution of digital marketing.pdf
SVETLANA YONCHEVA Evolution of digital marketing.pdfSVETLANA YONCHEVA Evolution of digital marketing.pdf
SVETLANA YONCHEVA Evolution of digital marketing.pdf
 
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptxToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
 
Ppt regarding of Digital Marketing cours
Ppt regarding of Digital Marketing coursPpt regarding of Digital Marketing cours
Ppt regarding of Digital Marketing cours
 
Imposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not AloneImposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not Alone
 
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptxFriends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
 
SEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to SucceedSEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to Succeed
 
A_B Testing Personalized Meditation Recommendations.pdf
A_B Testing Personalized Meditation Recommendations.pdfA_B Testing Personalized Meditation Recommendations.pdf
A_B Testing Personalized Meditation Recommendations.pdf
 
A navigation of two creative processes Study
A navigation of two creative processes StudyA navigation of two creative processes Study
A navigation of two creative processes Study
 

The Ultimate Guide to Mobile Consumer Research