Rachel Reuben

69 Followers

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I am a leader in the marketing and communications field and have been in the higher education industry for twenty years. I am a frequently invited speaker for national conferences, and have presented at the American Marketing Association’s Symposium for the Marketing of Higher Education, CASE, PRSA, eduWeb, Lawlor Group's Summer Symposium, HighEdWeb, UCDA, AACSB, Stamats, and SUNY CUAD. My writing and expertise have been featured in The Chronicle of Higher Education, InsideHigherEd, University Business, CASE Currents, Campus Technology, and many more.

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About

Rachel Reuben

Presentations

SUNY New Paltz: Social Media + Athletics -- let's build excitement

Using OU Campus in a Luminis Portal

Social Media Storytelling with the .eduGurus

eRecruiting with Social Media

Doing more with less: Creating an online community for accepted students

Using Social Media to Further Existing Strategic Goals On Your Campus

Help Me Help You with Social Media: Learn how to drive before turning over the keys to the company car

Facebook, Twitter & Your Business

eRecruiting With Social Media and A Purpose

Using the Social Web: 5 Steps to Not Living in Your Parents Basement After Graduation

Social Media 101

Stand Out! Customize Your Institutions Sm Presence

HighEdWeb Rochester Regional Keynote

PRSA Finger Lakes Chapter Keynote Presentation

Threads of Change in Marketing Communications

Choose your own adventure marketing mashup

An integrated marketing revolution at Ithaca College

Look before you leap - research as foundation for brand identity development

Likes

Measuring Web Performance - HighEdWeb Edition

Social media and crisis communication in higher ed

Twitter 101

Realigning your Web Redesign Process

Branding 101 (for student organizations)

Goal Driven Web Strategy Extended

The New Conversation: Engaging Your Audience in the New Age of Communications

Beyond the iPhone: Delivering Mobile Content & Services

Olivier Blanchard Basics Of Social Media Roi