2. January 12, 2010
Joe@klout.com
@joefernandez

3. Who do you NEED talking about your product?

4. Klout measures online influence and sells
word-of-mouth impact measurement!
Timeline
May 2008 - Founded
Dec 2008 – Private Beta
Feb 2009 - First Client
Integration
March 2009 - SXSW
Innovator Finalist
April 2009 - Public Beta
Nov 2009 – Topic search
launch
Current
5+ Million Profiles Indexed
150+ API Customers
250,000+ Registered Users

5. Score
True Amplification Network
Reach Score Score
Size of the engaged audience Ability to generate actions Influence of the people interacting
This Qtr Current This Qtr This Year
This Year
Klout Score = Definitive Source of Online Influence

6. Proprietary Data & Relationships

7. Current API Customers
Filtering/Reporting/Workflow Advertising Customer Service/Lead Gen
Analytics
Email Marketing
Social Business Targeting
150+ API Developers!

8. Crew
Joe Fernandez – CEO (co-founder)
• Former CEO Evalulogix Offshore Development Partner
• Former Director of Product at OnBoard
Informatics
• University of Miami Computer Science & Duration Inc (Singapore)
Finance
• Oxford University – Exeter College
Hiring Plan
Binh Tran – CTO (co-founder)
• Former CTO Evalulogix • Senior Developer – Immediate
• CTO ICM Inc. • Senior DBA - Immediate
• Co-founder of Fizmo Ad Platform • Business Development – 2nd qtr
• Senior Architect at Player 1, developed PS1 • Community Manager – 2nd qtr
and N64 published titles
• University of California Irvine, Computer
Science
Greg Narain - VP Product
• Co-founder Lil’ Grams
• CEO/Founder of Social Roots
• Co-founder of Blue Whale Labs
• New York University

9. Roadmap: More connections with Influencers
More Services
Klout can identify and deliver your product to influencers