A presentation about PlaceSpeak—an online, location-based public consultation platform that seeks to transform the way people interact with "location based topics."

1. Advancing Online Public
Consultation Using PlaceSpeak
Delaney and Associates Inc. Webinar
September 2012

2. Refresher - the Problem

3. Anonymity breeds contempt

4. Core Principles
Evidence-based decision-making

5. Challenges

6. A new model

7. Citizen-centred: Network Effect
Coast
Guard
Maritime Museum
Artist's
Residence
Fires on
beach
Planetarium/
Museum
Lifeguards
Development
Permit application
Boathouse Patio Traffic
Circle
Squamish
Parking Develop-
Restrictions ment
Kitsilano to
Bike Lanes
Jericho Seawall
Billy Bishop Patio Henry Hudson
License School

8. Address Verification
Network Effect requires verification of participants:
● Email
● Home phone (audio pin)
● Cell phone (sms pin)
● Mailer pin
● Other
○ property assessment roll
○ credit card minimum $0.02
● FOIPPA

9. Personal Profile
Add:
Residence
Work
Recreation
Specify:
Own
Rent
Manage

10. Personal Settings
Distance &
Keyword
Privacy

11. Proponent Types
Local Government Public & Regulated Private Sector Non-Profits /
Agencies Community
Planning Transportation Property Developers Residents' Associations
Authorities
Engineering Waste Management Planners BIAs
Parks & Recreation Telecoms Architects First Nations
Schools Utilities Engineers Block Watch
Libraries Environmental PR & Communications Strata Councils
Assessment
Fire & Emergency Ports & Airports Oil & Gas Companies NGOs
Services
Finance Health Consultants

12. Register Organization

13. Choose Plan Type

14. Topic Management

15. Determine Scope of Participation
Who can contribute feedback?
Remember: the results will reflect these decisions. Reporting is
organized around spatial segments laid out from the outset.

16. Map Consultation area

17. Select Features - Inform
● Abstract
○ Short description: 140 characters; include SEO keywords
● Description
○ Key messaging in words and pictures; WYSIWYG editor
● Contact
○ Insert email and/or phone
● Calendar
○ Add open house, hearing and/or public meeting dates
● Social Media
○ Plug in Facebook, Twitter feeds
● Documents
○ Upload documents related to your consultation
● Links
○ Insert links to relevant sites

18. Select Features: Consult
● Discussion Forum: moderator lead
○ view number of views, popularity
○ see participant name and location
● Notice Board: User generated content
○ upload text, photos, videos
● Polls: simple with instant results
● Surveys: use Lime Survey engine
○ scalable, flexible
○ insert photos, videos
● Coming Soon:
○ FluidSurvey, Survey Monkey, SAYZU

19. iFrames, Widgets & Buttons
Google Analytics: plug in
Buttons: code snippet
Widgets: selection
iFrame(s): choose various
shapes and sizes
API: Application Programming
Interface
Open Data

20. Integration

21. Integration

22. Promotion
Online:
● Social Media—Facebook, Twitter
● Email lists
● Newsletters
Offline:
● Flyers—templates available
● Posters
● Newspaper
http://blog.placespeak.com/public-consultation-2/offline-tips-promote-online-engagement/
http://blog.placespeak.com/category/public-consultation-2/

23. Reporting and Analytics
Real time Analytics:
All feedback received:
● Quantitative (polls & surveys)
● Qualitative (discussion, notice board)
Data is segmented spatially:
● By polygon area boundaries

24. Outcomes
● After conclusion of consultation,
outcomes must be communicated to
participants.
● Important that participants observe that
their input has had an impact on the
outcome.
● Process is open, accessible, dynamic,
transparent and defensible.

25. Case Study
New Westminster Master Transportation Plan

26. Contact Us
Telephone: 1-866-998-6977
Address:
New City Ventures, Inc.
Attn: PlaceSpeak
1005 Cypress Street
Vancouver, B.C. V6J 3K5
CANADA
info@placespeak.com
@placespeak www.facebook.com/PlaceSpeak