Slides from a masterclass on rejoining the EU, Brexorcism and Brexit Comedy
Find the books at https://www.etsy.com/shop/RebootBritain
Obviously the linked videos do not work on this format. Get in touch via reboot@brexitrage.com for more information
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Knowing me, Knowing you, aha
Science: 18 years in Pharma
R&D innovation
Business: 18 years MBA
tutoring and writing
Consultant and Author: 18 +
years in business
Musician: 18 till I die
Author and event leader for
Richard Branson’s Virgin brand
Full time pro-European:
Brexorcist in Chief
www.academy-of-rock.co.uk
www.humdyn.co.uk
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Useful resources
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State of the Brexit Nation 2022
Brexit is broken. The nation is beginning to realise. But Brexit
apathy is at an all time high, in spite of it all.
We must not let Britain forget about Brexit. Assigning causation
or correlation will become more difficult over time.
Joining anew can happen but will be difficult. It will not happen
passively. We must act collectively and cohesively.
Part time effort is necessary but insufficient to change the game.
Rejoin needs leadership, strategy, focus and power.
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Five strategies to Break Brexit
Targeting Politicians, MSM, Social Media and individuals / groups:
1. Break Parliamentary Paralysis – lobby politicians using a variety of means, from letters
to direct participation in reforming democracy and changing election results.
2. “Take Back Control” of MSM – via press and media activity in national and local print /
radio and TV media. From letters to articles, phone ins, books and so on.
3. Develop much better reach into social media – in terms of honesty, depth of
penetration and reach outside the Remain bubble via our ABV groups.
4. Change minds on Brexit 1 : 1 and / or in communities – via online leaders’ debates,
events, educational seminars, at bus stops, bars. cafes and other strategies.
5. Cultivate relationships with The EU to ease the pathway to joining the EU anew.
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Strategies to join anew
1. Normal parliamentary business – ‘logical incrementalism’ –
e.g. SM / CU, the ‘step by step approach’.
A pre-condition of joining anew will be the removal of the Brexit culture
carriers from power, influence and authority : See ‘Brexit Doesn’t Pay’.
2. Via a general election – If Brexit continues to deliver, it may
become an electioneering issue.
3. Via another referendum !!
4. Via riots, civil unrest and the meltdown of democracy.
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What’s on offer in the book?
A heady cocktail of practical psychology, linguistics, sociology and
therapeutic approaches to mindshift learned over 20 + years and
practised over 1000’s of hours of fieldwork.
Stories that illustrate how you may use the strategies at bus
stops, cafes, bars, saunas and almost anywhere where you
encounter a protégé / victim !!
Paul McKenna helped Vote Leave win the referendum using some
of these strategies and skills. We must better them at this skillset
rather than copy the design.
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E-mail Peter Cook reboot@brexitrage.com +44 7725 927585
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