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Why Should You Care About Web Analytics

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Peter O'Neill
Peter O'Neill

A presentation that was written for BarCampLondon5. It covers why web analytics benefits everyone in an organisation and how people should therefore work together to ensure all code is correctly implemented.

BusinessTechnology
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Why should You care about Web Analytics? After all, it’s not your job Peter O’Neill Freelance Web Analytics Consultant www.aussiewebanalyst.com
What I am going to be talking about ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why I care ,[object Object],[object Object],[object Object],[object Object]
What can the data tell you ,[object Object],[object Object],[object Object],[object Object],[object Object]
What decisions can be made ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How this benefits you ,[object Object],[object Object],[object Object],[object Object]
What can be measured/tagged ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What work is required ,[object Object],[object Object],[object Object],[object Object],[object Object]
What life should be like ,[object Object],[object Object],[object Object],[object Object],[object Object]
Closing arguments ,[object Object],[object Object],[object Object],[object Object],[object Object]

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