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Social Media Web Marketing Week 2
On the menu today! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Networking 3*3 concepts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sign-up - Tool Kit ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Personal Identity Mapping
Social Media ,[object Object],[object Object]
The 7 Roads of Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Online Tools & Services
Too much… Networking Sharing Publishing
What is Social Media? ,[object Object],[object Object],[object Object]
…  and Web 2.0? ,[object Object],[object Object],[object Object]
Social Technology ,[object Object],What’s new?
Grow your own Social Network – Website – Micro Blog - Blog
 
Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Media that is social In the waiting room www.hannanprint.com.au
Social Media? On the streets
Be social with your media http://www.gamutplays.org
Old Media meets New Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Print on Demand ISSUU
On line Publishing
Resource Availability http://www.slideshare.net/pcmcreative
User Generated Content
Time ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Interweb Thingy “ All the high-speed cables in the world are worthless without material that the public want to download.”   Digital Britain. An opportunity missed. http://bit.ly/Exk9k
The current buzz ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Image  Draw the Line
 
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Interactive online platforms http://bit.ly/1cm3fu
Facebook ,[object Object],[object Object],Information from crunchbase Official statistic from  Facebook
Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The State of Facebook News Feed Profile Groups Pages Applications
Niche Targeting ,[object Object],[object Object],[object Object],[object Object],[object Object],www.shifthappens.ning.com Shift Happens
Groups & Fan Pages October 2009 2,822 members
Facebook Groups Nov 2008 1,623 members 1141 1119 140 414 193 532 August 2009 3,539 members 6 Scotland Arts Groups
Ning – up close and personal ,[object Object],[object Object],[object Object],[object Object]
Micro blogging & Status updates
Twitter ,[object Object],[object Object],[object Object],Information from crunchbase
Advanced Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter – finding your wings www.twitter.com
Signing up to Tweet
Creating your account
You are never alone!
Your own space to grow 1 2
Welcome to Twitter Tweets go here!
Settings
Your Twitter Page All’s quiet before the tweets begin
Building a network
Following
Friends
You are following my updates Return home
Home Sweet Home
One Voice!
Is any body out there? NUJ
Be Pedantic! Journalist Journalists
Geography Press UK press
Why Follow? News UK News
Listening to Bird Song?
Conversation Updates written and sent when your profile is  locked  will be seen  by everyone who follows you Tweets  sent when your profile is  unlocked  will also be  published in the global timeline @twittername  Sends an update  seen by everyone  intended  for one person RT  @twittername with the original update indicates that you are  repeating an interesting tweet  you want  your followers  to see. This is called  Re-Tweeting
Searching – tags and trends # hashtags
Who are you listening to?
Who are you talking to?
 
Digging deeper in to Twitter
Tagging
Tagging Description Documentally talks about DigiLab at York Theatre Royal's Amb:IT:ion & Shifthappens event in June 2009 Tags shifthappens, getambition, documentally, presentation, Theatre Royal York, conference,
Your turn to tag Cats to return to West End   http://bit.ly/7PwYM   What happened when… Sky News took images from Twitter. http://bit.ly/67eNV
Tagging Fast  & Effortless
On line Publishing
Eco print in action ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Maximise existing media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
All together now What is RSS?  How useful it is?   http://www.pilot-theatre.com/uploads/pilot-theatre/rss/pilot%20theatrerss1.xml
News - What’s on? www.pilot-theatre.com
Integration - Push and Pull ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
All roads lead home Audience Agents Clients Funders, Investors Customers Stakeholders Staff, Team, Employees Suppliers Press
Strong Foundations ,[object Object],[object Object],[object Object],[object Object]
For Next Week ,[object Object],[object Object],[object Object],[object Object],[object Object]

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Social Media Web Marketing Nov 2009 Wk2

Editor's Notes

  1. The Internet. Social Technology… the tool, services and application availible. Social Media… the products and results derived from using Social Technology.