‘Get ahead of the curve’, is a marketing and e-commerce resources website for financial professionals. Think of ‘get ahead of the curve’ as the ultimate marketing portal. We provide financial professionals with access to practical sales strategies, supplier contacts, a resource centre and news. ‘Get ahead of the curve’ is the perfect mix of accessible, informative and inspirational editorial wrapped around the latest thinking, techniques and developments in marketing financial services. With the likelihood of face-to-face advice for consumers falling in the future, ‘get ahead of the curve’ helps financial professionals equip themselves to tackle the industry challenges, sharing insights and sparking new idea

1. Media and
Advertiser
information
Get ahead
of the curve
Providing the latest thinking,
techniques and developments in
marketing financial services

2. welcome
Get ahead
of the curve About Goldmine Media
Goldmine Media has been providing
‘Get ahead of the curve’, engages with over innovative business-to-business marketing
solutions to different professional service
53,500 financial professionals every month. sectors for over a decade and is
recognised as one of the UK’s leading
‘Get ahead of the curve’, provides in marketing financial services multiplatform media groups.
practical sales and marketing ideas and obtaining support services.
and strategies, supplier contacts, n ‘Get ahead of the curve’, Our portfolio of targeted print, digital,
a resource centre and news to key gives your business access web and alternative marketing
decision makers from across the to an industry responsible for support solutions informs, inspires and
financial servics sector. generating billions of pounds of connects within the sectors we operate,
business every year. extending across the personal financial
planning and wealth management,
Highly targeted n Like-for-like spend across the
accountancy and mortgage sectors.
sector for marketing and
and cost-effective support services increased by At Goldmine Media, our focus is on
advertising opportunity an additional £109.3m on the providing the best service to advertiser
previous year (£840.8m 2010)* brands and providing a measurable
Just a few reasons why your n With the level of face-to-face return on investment.
business should advertise: financial advice offered to
consumers expected to fall in
n ‘Get ahead of the curve’, offers
advertiser’s unrivalled access to
the future, ‘get ahead of the
curve’ provides advertisers with
Visitor
the valuable financial services the perfect route to financial demographics
business community.
n ‘Get ahead of the curve’ work
professionals looking for new
products and services to help
overview
closely with agencies and them improve client retention,
‘Get ahead of the curve’, target visitor
clients to deliver bespoke and increase their marketing
overview; independent financial advisers,
highly creative campaigns that efficiency and grow sales.
mortgage intermediaries, tied and multi-tied
engage with our audience. advisers, insurance brokers, accountants
n ‘Get ahead of the curve’ We have a range of different and solicitors, stockbrokers, employee
integrate advertising campaigns advertising options available, so benefits consultants and wealth managers.
with initiatives ranging from we can create a tailor-made
sponsorships, digital supplements package that best suits your
and marketing partnerships. business needs and budget. For
Visitor site usage
n Aligning your marketing more information or to discuss your
Average page views per visit 19.98
message with ‘get ahead of requirements, please call Oliver
the curve’, gives your business Taylor, Media Account Executive Average time spent on site 16:19
exposure to thousands of on 0845 686 0055 or email Direct visitor traffic 38.42%
financial professionals every oliver@goldminemedia.co.uk Visitors from referring websites 36.72%
month who are looking to Visitors from search engines 24.86%
access the latest thinking, *Source: Brad Marketing and
techniques and developments Media Intelligence November 2011 Data from analytics December 2011

3. data
Editorial ‘Get ahead of the
overview curve’, provides
practical sales and marketing
‘Get ahead of the curve’, offers the perfect
mix of accessible, informative and inspirational ideas and strategies, supplier
editorial wrapped around the latest thinking,
techniques and developments in marketing
contacts, a resource centre
financial services. and news to key decision
Articles are tightly written, enabling the reader to
makers from across the
take in all the key facts quickly. financial services sector.
A Market Place section features a listing of
business support providers including: Compliance
and RDR Support Services, Training and Marketing
Solutions, Technology Providers and Software and
Paraplanning Service Providers.
Other
Tax
Visitor business mix
overview (split %)
Retirement
Retirement advice 31% advice
Mortgage
Protection advice 26% advice
Investment advice 22%
Mortgage advice 19% Protection
Investment advice
Tax advice 1% advice
Other advice 1%
Visitor demographics
overview (split %)
Solicitors
Other advisory
Independent financial advisers 39% firms
Multi-tied advisers
Mortgage intermediaries 12%
Stockbrokers
Insurance brokers 9%
Wealth managers 7% Accountants
Employee benefits consultants 7% Tied financial Independent financial
advisers advisers
Tied financial advisers 6%
Accountants 5% Employee benefits
consultants
Stockbrokers 5%
Multi-tied advisers 4%
Solicitors 3% Wealth
managers Insurance Mortgage
Other advisory firms 3%
brokers intermediaries

4. Attract Engage
Nurture Convert
Helping financial professionals
equip themselves to tackle
the industry challenges,
sharing insights and sparking
new ideas
Contact
For advertising and sponsorship
enquiries, contact:
Oliver Taylor
Media Account Executive
T: +44(0)84 5686 0055
F: +44(0)84 5686 0071
E: oliver@goldminemedia.co.uk
W: www.goldminemedia.co.uk