What do healthy digital relationships look like? In the first in a series of webinars on Consumer Views on Respectful Technology, Noreen Whysel will present findings from interviews with digital technology consumers.
We asked real people how they manage their relationships with apps, websites, browsers, and iOT devices. What types of behaviors do they put up with? What are the deal-breakers? The must-haves? And, what do people do when digital relationships go wrong?
18. 2020
Research
Projects to
Date
ā¢ Q1: Qualitative testing
ā¢ Ethnographic Studies
ā¢ Certification Mark Assurances
ā¢ Q2: Certification Mark ideation
ā¢ Q3: Validation Testing
ā¢ Lifecycle Model (language of the relationship)
ā¢ Certification Mark (language and icon preferences)
ā¢ Q4: Continued Validation Testing
ā¢ Lifecycle Model (relationship and digital harms)
ā¢ Certification Mark (language and assurances)
ā¢ Legal Policies (ongoing)
41. Ā§ Digital technology users have a vague
understanding of what happens to the data
they share and with whom or if that data is
shared
Ā§ They understand that they have a
relationship with technology and the
relationship feels unbalanced, but they
donāt feel they have much control
Ā§ Their description of the relationship maps
closely to the Me2BA Relationship Lifecycle
Model
Insights on
Relationships
44. Ā§ People will often resort to risky behaviors
(out of sight, out of mind)
Ā§ They will call out technologies that behave
badly, posting to social media or
complaining to friends
Ā§ But they often assume bad activity comes
from outside, third party hackers rather
than the company itself
Insights on
Digital Harms
59. Thoughts for
Further
Discussion
Ā§ The language and iconography around
the relationship concept should be
centered around communication of the
Me2B Commitment.
Ā§ The language should reflect human
aspects of these artifacts that are
created during a Me2B commitment and
the emotions around them such as ease,
comfort, and trust.
Ā§ Further study of the iconography of the
commitment metaphor may be
warranted.
60. Thoughts for
Further
Discussion
Ā§ The concept of digital harm is not
generally understood as a deliberate
act against a person by a technology.
Ā§ In particular, the idea that features of a
service that are intended to make their
lives easier might also be sharing more
about them than they would otherwise
like didnāt quite connect.
Ā§ Me2B Alliance should create
educational tools to help expose trade-
offs people are making for that ease.
61. Thoughts for
Further
Discussion
Ā§ Icons that relate to each other within a
commitment metaphor would help to
reinforce what these concepts mean in
a Me2B relationship.
Ā§ Me2Be should avoid overtly penal
imagery (police, badges, locks).
Ā§ Icon imagery should be based on
human-to-human connection rather
than more abstract symbols.
Ā§ Illustrations that tell a story, might be
more approachable.
65. 2021
Research
Roadmap Ā§ Legal policies consumer research
ā¢ Privacy Policies
ā¢ Terms of Use/Terms of Service Agreements
Ā§ Continuous validation testing
Ā§ Four published research papers
Ā§ Quarterly research webinars
Ā§ 2-3 conference talks per year