A short PPT giving an overview of the Digital Marketing Institute, why Digital Marketing education is in such high international demand and what the process is to become a DMI Delivery Partner.

1. Becoming a Certified
Training Partner Centre
Overview 2013

2. Benefits of becoming a Certified
Digital Marketing Institute Partner
• Profitable, scalable and sustainable return on investment by becoming a
DMI approved training centre.
• Opportunity to deliver digital marketing education which is in high demand
& addresses the global shortage of digital skills & competencies.
• International certification & digital marketing industry recognition.
• Brand association of becoming an approved DMI Training Centre.
• Progression options to expand Digital Marketing Institute roadmap of
qualifications e.g. Postgraduate Diploma, Masters in Digital Marketing etc
• Significant brand enhancement & depth to your portfolio of educational and
professional training products.
• Promotion through our website and customer service provided via an
assigned Partner Support Manager.

3. Our Mission
Address the global shortage of digital skills by
providing industry driven
Digital Marketing certification.
Building the digital economy one person at a time.

4. • Recognised as the leading industry body within the field of Digital
Marketing.
• Provide relevant, up-to-date and valuable Digital Marketing education
globally.
• 115 certified training partner centres across Europe, Asia Pacific and the
Middle East including private training providers, public universities, colleges
and government bodies.
• Association with digital leaders including Google, Facebook, LinkedIn and
Microsoft, Digital Marketing Institute qualifications are recognised as the
global industry standard.
• Thriving Global Partner Network and rapid growth in every market.
Who we are

5. {New Industry
New Careers {
Digital Marketing Manager | SEO or PPC Specialist
Traffic & Analytics Manager | Digital Display Coordinator
Social Media Manager | Mobile Marketing Director
Knowledge
& Skills
Training &
Certification
{
“Seventy percent of senior marketing executives say
digital capability building is their companies’ top
priority”. (Gartner September 2012)
Career & Qualification Roadmap
{

6. Career & Qualification Roadmap
The Digital Marketing Institute provides a career
and qualification roadmap through which students
and professionals can progress, gaining stronger
levels of skills as they move through the courses.

7. Our Clients include...

8. Syllabus Development & Validation
Programme
Design
Q Validus
Subject
Matter
Expert
Validation
Industry
Advisory
Council

9. Professional
practitioners
from 105+ digital
agencies
in Europe & USA,
responsible for
delivering online
marketing
campaigns for some of
the
worlds leading brands.
Syllabus validated by Digital Marketing Practitioners

10. WE
ARE
INDUSTRY

11. Transferable Qualification Framework
Professional Diploma
in Digital Marketing
Postgraduate Diploma
in Digital Marketing
Masters in Digital Marketing

12. How do I become a Certified Partner?
5 Step Partner Application Process:
1. Complete Capabilities Profile (Internal Qualifications &
Capabilities, Business Plan, QA, Audit)
2. Approval
3. Contract and Payment of Registration Fee
4. Courseware Release & Certified Trainer Programme
5. DMI Certified Training Centre & Programme Delivery
Rollout
Duration
6 Weeks

13. Contact Us
Enquire today for more information on becoming a Certified Training Partner
Neil Cameron
Global Partnerships
t: + 353 (1) 5311 200 | + 44 (0)20 3411 2035
e: neil@digitalmarketinginstitute.com
w: digitalmarketinginstitute.co.uk | digitalmarketinginstitute.com
European Headquarters
Marina House,
11-13 Clarence Street,
Dun Laoghaire,
Ireland
Practitioner Video Link Testimony Video Link