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40 Ways to Land Your Next Internship
In January 2013 
nearly 10% of 
graduates from the 
previous May were 
still unemployed. 
Outlook
Today’s Road Map 
1. How to think about job 
seeking 
2. How to get your materials 
perfect 
3. How to network and get job 
offers 
Roadmap
Why Internships? 
Internships are not 
just for junior year 
summer, they are the 
#1 gateway to jobs!
Internship Facts 
• 70% of interns were offered a 
job in 2012 
• 50% take that job 
• Students with internship 
experience get on average 
20% higher starting salaries 
those without!
Section 1: 
HOW TO THINK ABOUT JOB 
SEEKING
1. Treat the Search 
Process Like a Job
2. Look for 
something Different 
Just because you are interested 
in marketing does not mean you 
need to or should go intern at a 
big marketing firm. Consider 
startups, NFPs, and more!
3. Look to Non-Profits 
Ability to get hands on experience and 
make an impact!
3+ Volunteer 
Shorter hours, easy to schedule and often much 
less competitive. Skill based volunteering in 
particular is a great path to get experience!
4. Startups 
Smaller companies are more willing to take 
risks on less experienced employees. At 
startups you can impact the bottom line and 
develop a portfolio of real work.
5. Small Businesses 
99.7% of US businesses have under 500 employees. 
Firms under 20 employees make up 18% of all jobs. 
Often less competitive for hiring and great for getting 
hands-on experience.
Guess this famous former intern? 
6. Don’t Get Discouraged
Bill Gates 
Microsoft World’s Largest Non-Profit 
Congressional Page 
Harvard
Guess this famous former intern?
Brooke Shields 
San Diego Zoo 
Model 
Actress
Guess this famous former intern?
Patrick Ewing 
Congressional Finance Committee 
NBA Career 
Various Movies
Guess this ‘famous’ former intern?
ME! Nathan, InternMatch Founder 
Arnold Worldwide 
Marketing 
National Audubon Society 
Law School 
Founder of InternMatch
The Career Web 
Policy/Government 
Non-Profits 
Sports 
Business 
Film 
Modeling 
??????
Where are Internships Now? 
• Class and School Work 
• Extracurriculars 
• Clubs 
• Sports 
• Greek Life 
• Etc 
• Socializing 
• Friends 
• Band 
• Happy Hour? 
 Internships 
7. Prioritize internships and the job search. Think of it like 
an extra class.
Why Internships Should Be at 
or Near the Top 
 Internships 
• Class and School Work 
• Extracurriculars 
• Clubs 
• Sports 
• Greek Life 
• Etc 
• Socializing 
• Friends 
• Band 
• Happy Hour?
Section 2: 
HOW TO STANDOUT
9. Have 0 typos in your resume! (45% 
of resumes with just one typo are 
thrown out immediately)
10. Get TA recommendations
11. Put professional experience on 
top of your resume–employers 
need someone who can hit the 
ground running.
12. Want to be a Marketer? 
• Write a Blog! 
• Build a social media following. 
• Market your blog. 
Go to WordPress.com right now and sign 
up!
12. Want to be a programmer? 
• Write some Code! 
• Post completed projects on 
Github.
13. Want to do PR? 
Get a story published!
14. Want to do accounting? 
Learn QuickBooks!
15. Want to be in management? 
Run a club or Greek House!
16. Want to be a journalist? 
Write for the University Daily!
17. Cover Letters… 
Compliment the company you 
are applying to, everyone likes 
flattery.
18. Cover Letters… 
Mention something specific 
about the company, something 
you like, some idea you have 
that is relevant to them, some 
press they got, etc.
19. Build your personal 
brand.
20. Should I design my resume? 
Not unless you’re an art/design 
student. Maybe put the company 
you are apply to’s logo on it.
21. Get Business Cards.
22. Make a personal blog.
23. Make personalized 
letter head.
24. Make personalized 
thank-you cards.
25. Always follow-up after 
networking AND after 
interviews.
26. Follow-Ups should be short and very positive: 
Hi Nathan, 
Thanks for taking the time to speak with me yesterday. I really enjoy 
how your company focuses on generating deep online relationships, 
this is something I have found important in my own writing for the 
Daily blog and why I always follow-up with guest bloggers when 
they write for me. 
I look forward to hearing back from you. 
Regards, 
John Doe
27. Put class projects 
online and link to them in 
your resume, business 
cards, and more.
Section 3: 
HOW TO NETWORK AND GET 
HIRED
28. Go to events (Chamber of 
Commerce, Local Associations, 
alumni mixers, etc.).
29. Use MeetUp.com and other 
professional services to learn 
more about your industry and 
meet connectors.
30. Talk to teachers, family and 
friends.
31. No one hires on the first 
date – build relationships.
32. Ask Questions. Ask about 
how they got to where they are 
now, ask for industry feedback, 
ask for tips on how to break into 
your industry of choice.
33. Expand outwards – ask the 
person you just networked with 
if they know anyone else you 
should speak with?
34. Remember to follow-ip 
(Always Follow-Up!).
35. Get on LinkedIn
36. Get your LinkedIn friends 
to intro you to their LinkedIn 
friends.
37. Get rid of any suspect 
photos on Facebook or make 
them private.
38. Make Your Facebook picture 
the same as your LinkedIn picture, 
the same as your InternMatch 
picture, the same as your business 
card picture (personal branding).
39. Find a way to make the process 
interesting for the person you are 
networking with. Can you help them? 
Can you give them insights into what 
college students are doing or what 
colleges are teaching?
40. Stay optimistic and have 
fun!
Thank You 
Nathan Parcells 
Founder/CMO 
InternMatch 
nathan@internmatch.com 
301.873.8435 
Sign up at www.internmatch.com

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40+ Ways to Land the Right Internship

  • 1. 40 Ways to Land Your Next Internship
  • 2. In January 2013 nearly 10% of graduates from the previous May were still unemployed. Outlook
  • 3. Today’s Road Map 1. How to think about job seeking 2. How to get your materials perfect 3. How to network and get job offers Roadmap
  • 4. Why Internships? Internships are not just for junior year summer, they are the #1 gateway to jobs!
  • 5. Internship Facts • 70% of interns were offered a job in 2012 • 50% take that job • Students with internship experience get on average 20% higher starting salaries those without!
  • 6. Section 1: HOW TO THINK ABOUT JOB SEEKING
  • 7. 1. Treat the Search Process Like a Job
  • 8. 2. Look for something Different Just because you are interested in marketing does not mean you need to or should go intern at a big marketing firm. Consider startups, NFPs, and more!
  • 9. 3. Look to Non-Profits Ability to get hands on experience and make an impact!
  • 10. 3+ Volunteer Shorter hours, easy to schedule and often much less competitive. Skill based volunteering in particular is a great path to get experience!
  • 11. 4. Startups Smaller companies are more willing to take risks on less experienced employees. At startups you can impact the bottom line and develop a portfolio of real work.
  • 12. 5. Small Businesses 99.7% of US businesses have under 500 employees. Firms under 20 employees make up 18% of all jobs. Often less competitive for hiring and great for getting hands-on experience.
  • 13. Guess this famous former intern? 6. Don’t Get Discouraged
  • 14. Bill Gates Microsoft World’s Largest Non-Profit Congressional Page Harvard
  • 15. Guess this famous former intern?
  • 16. Brooke Shields San Diego Zoo Model Actress
  • 17. Guess this famous former intern?
  • 18. Patrick Ewing Congressional Finance Committee NBA Career Various Movies
  • 19. Guess this ‘famous’ former intern?
  • 20. ME! Nathan, InternMatch Founder Arnold Worldwide Marketing National Audubon Society Law School Founder of InternMatch
  • 21. The Career Web Policy/Government Non-Profits Sports Business Film Modeling ??????
  • 22. Where are Internships Now? • Class and School Work • Extracurriculars • Clubs • Sports • Greek Life • Etc • Socializing • Friends • Band • Happy Hour?  Internships 7. Prioritize internships and the job search. Think of it like an extra class.
  • 23. Why Internships Should Be at or Near the Top  Internships • Class and School Work • Extracurriculars • Clubs • Sports • Greek Life • Etc • Socializing • Friends • Band • Happy Hour?
  • 24. Section 2: HOW TO STANDOUT
  • 25. 9. Have 0 typos in your resume! (45% of resumes with just one typo are thrown out immediately)
  • 26. 10. Get TA recommendations
  • 27. 11. Put professional experience on top of your resume–employers need someone who can hit the ground running.
  • 28. 12. Want to be a Marketer? • Write a Blog! • Build a social media following. • Market your blog. Go to WordPress.com right now and sign up!
  • 29. 12. Want to be a programmer? • Write some Code! • Post completed projects on Github.
  • 30. 13. Want to do PR? Get a story published!
  • 31. 14. Want to do accounting? Learn QuickBooks!
  • 32. 15. Want to be in management? Run a club or Greek House!
  • 33. 16. Want to be a journalist? Write for the University Daily!
  • 34. 17. Cover Letters… Compliment the company you are applying to, everyone likes flattery.
  • 35. 18. Cover Letters… Mention something specific about the company, something you like, some idea you have that is relevant to them, some press they got, etc.
  • 36. 19. Build your personal brand.
  • 37. 20. Should I design my resume? Not unless you’re an art/design student. Maybe put the company you are apply to’s logo on it.
  • 39. 22. Make a personal blog.
  • 40. 23. Make personalized letter head.
  • 41. 24. Make personalized thank-you cards.
  • 42. 25. Always follow-up after networking AND after interviews.
  • 43. 26. Follow-Ups should be short and very positive: Hi Nathan, Thanks for taking the time to speak with me yesterday. I really enjoy how your company focuses on generating deep online relationships, this is something I have found important in my own writing for the Daily blog and why I always follow-up with guest bloggers when they write for me. I look forward to hearing back from you. Regards, John Doe
  • 44. 27. Put class projects online and link to them in your resume, business cards, and more.
  • 45. Section 3: HOW TO NETWORK AND GET HIRED
  • 46. 28. Go to events (Chamber of Commerce, Local Associations, alumni mixers, etc.).
  • 47. 29. Use MeetUp.com and other professional services to learn more about your industry and meet connectors.
  • 48. 30. Talk to teachers, family and friends.
  • 49. 31. No one hires on the first date – build relationships.
  • 50. 32. Ask Questions. Ask about how they got to where they are now, ask for industry feedback, ask for tips on how to break into your industry of choice.
  • 51. 33. Expand outwards – ask the person you just networked with if they know anyone else you should speak with?
  • 52. 34. Remember to follow-ip (Always Follow-Up!).
  • 53. 35. Get on LinkedIn
  • 54. 36. Get your LinkedIn friends to intro you to their LinkedIn friends.
  • 55. 37. Get rid of any suspect photos on Facebook or make them private.
  • 56. 38. Make Your Facebook picture the same as your LinkedIn picture, the same as your InternMatch picture, the same as your business card picture (personal branding).
  • 57. 39. Find a way to make the process interesting for the person you are networking with. Can you help them? Can you give them insights into what college students are doing or what colleges are teaching?
  • 58. 40. Stay optimistic and have fun!
  • 59. Thank You Nathan Parcells Founder/CMO InternMatch nathan@internmatch.com 301.873.8435 Sign up at www.internmatch.com