Mark Vozzo (Digital Marketer at Microsoft Australia) presented at a FirstClick Consulting event showcasing some Microsoft's latest products such as: Live Mesh (beta), Internet Explorer 8 features such as Web Slices and Accelerators, Silverlight (Hard Rock Cafe site) and Bing Maps Apps.

1. Microsoft’s Digital Innovations
Date: 7 May 2010
Mark Vozzo
Online Analytics Lead
Digital Marketing Group - Microsoft Australia
E: i-mavozz@microsoft.com
L: www.linkedin.com/in/markvozzo
T: @markvozzo

2. Digital Innovations

3. Microsoft continues to invest & innovate

5. Live Mesh – Synchronizing Life
mesh.com

6. Live Mesh – Synchronizing Life
mesh.com
• It’s in beta, so it’s free
• Small Download (1.4Mb)
• 5Gb free storage in the Cloud
• Sync, Share & Access different devices
• Files are Accessible via Web Browser

7. Live Mesh – PC Interface
http://mesh.com

8. My Live Mesh

9. Live Mesh – Web Interface
http://mesh.com

11. IE8 Web Slices
www.ieaddons.com/en/webslices/
They are snippets of a webpage that can be quickly referenced

12. IE8 Accelerators
http://ieaddons.com/au/accelerators/
These help you get around the web faster.

13. IE8 Developer Tools [F12]

14. IE9 – It’s coming, positive reviews
IE9 @MIX10 described as fast, compelling, game-changing browser message
reached 3M+ on Twitter!

15. IE9 – Test Drive it for yourself
http://ie.microsoft.com/testdrive/

17. Silverlight – Rich Web Experiences
http://silverlight.net
Demo: http://memorabilia.hardrock.com/

18. Silverlight site – Windows
Server2008
http://www.microsoft.com/windowsserver2008/en/us/serverunleashed
/default.html

19. Silverlight + Web Analytics
http://live.visitmix.com/MIX10/Sessions/CL24

20. The Decision Engine - Look Less, Find More.
Bing is all about helping you make faster, more informed
decisions.

22. More about Bing
discoverbing.com

23. Compare Search Results

24. Bing - Enhanced Preview demo

25. Bing + Wikipedia (1+1=3)
Bing Maps integration
provides contextual
information based on
locations mentioned in
the Wikipedia article.

26. Bing Images – infinite scroll & filtering

27. Bing Visual Search
www.bing.com/visualsearch

28. Bing
+
Partners
=
Quicker Decisions
(1+1=3)

29. Weather Comparison

30. Bing Travel

31. Bing + Wolfram|Alpha (Computation Engine)

32. Bing: Real-time Search
www.bing.com/twitter

33. Bing Shopping – Opinion Index
www.bing.com/shopping (US only)
Latent Semantic
Indexing (LSI)
Engine

34. Bing Maps

35. Bing Maps - API example
http://www.newseum.org/todaysfrontpages/flash/bing.asp

36. Bing Maps – Major Update Mar 2010
OLD: bingmaps.com.au
NEW: bing.com/maps/explore

37. Bing Maps – Access via United States
http://bing.com/maps/explore

38. Bing Maps Demo

39. Map Apps: Photosynth demo
http://photosynth.net (for more Photosynths)

40. Map Apps: Street side Photos
Integrates streetside photos with images from Flickr

41. Map Apps: Worldwide Telescope
Look up in the sky – search for stars

42. In Summary: You’ve seen just some of
Microsoft’s Digital Innovations
Live Mesh is a great way to access your data no
matter where you are.
IE8 Webslices & Accelerators: a web browser
innovation that can help drive traffic to your site.
Silverlight: An innovative development environment
for rich, engaging user experiences.
Bing: Look less, find more - leading the way in
search innovation.

43. About the Presenter
Mark Vozzo
Online Analytics Lead
Digital Marketing @ Microsoft Australia
i-mavozz@microsoft.com
+61 (2) 9870 2643
http://linkedin.com/in/markvozzo

44. REFERENCE
MATERIAL

45. More on WebSlices & Accelerators
http://delicategeniusblog.com/?p=813
For tutorial and more in depth info visit:
http://msdn.microsoft.com/en-us/library/cc956161(VS.85).aspx

46. Requirements: IE 8 + Silverlight v3
http://microsoft.com/australia/upgrade
To run most of the things I’m about to show you need:
• Internet Explorer 8 & Silverlight 3 installed
• Both are free to download from:

47. Bing Maps – Augmented Reality Demo
http://www.ted.com/talks/blaise_aguera.html

48. Free Anti-Virus & Anti-Malware
http://www.microsoft.com.au/security
• 17 Mb Download
• Support for both 32 & 64
Bit Windows
• Can set to update
automatically
• It’s unobtrusive

49. Windows Live Writer Plugin: Social
Bookmarking
http://www.dotnetscraps.com/dotnetscraps/post/Social-Bookmarking-Plugin-for-Windows-
Live-Writer.aspx

50. Windows Live Writer: Heaps of Plugins
http://gallery.live.com/results.aspx?c=0&bt=9&pl=8

51. Office Live
http://workspace.officelive.com/en-au/
You can use this service for free online storage and document sharing. You can
store files up to 5GB, and share with anyone, and collaborate on a single
document. It will allow you to view Microsoft Office Word, Excel and PowerPoint
files from your Web browser.

52. Students: Office07 Ultimate for $75
http://www.itsnotcheating.com.au

53. Buy Office 2007 today, get 2010 free
http://www.office.com/techg

54. AdCenter Labs
http://adlab.microsoft.com/Default.aspx
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