2. Mobile Monday Ahmedabad - 2014
Team
Advisory
Executive
Team
Team
Ashok Karania
Rajnikant Joshi
Jayendra Mori
Harshil Sheth
Avani Makwana
Rajesh Thakkar
Vaibhavi Oza
Kinjan Shah
Chinar Shah
Mahendra Sharma
Snehil Jayswal
Milan Patel
Sagar Shah
Chinab Shah
CIIE Nominee
GTU Nominee
Bhavya Kothari
Kinnari Dave
5. OEM’s Commitments For 2014
Samsung
Commits More 5-6in Smartphones
20in High Resolution Tablets
Android Powered Smart Watches
Flexible Screen Devices
Google
Google Glass For Masses – More
Apps
6. OEM’s Commitments For 2014
Microsoft
Make Nokia Work
“Surface Mini”!!
Get More Windows Mobile Apps
Make Office Available on iOS
Sony To Release Devices With Firefox OS
LG To Launch Fingerprint Scanner On Devices
T-Mobile – Transform The Wireless Industry
7. Predictions For 2014
Blackberry Wont Die – For Now!
Android Will Go 64Bit
More Development Around Peripherals
HTML5 Will Gain Traction
The Concept of “MOBILE” Will Die
12. Trends To Observe In 2014
Trend #1
B2C – B2B Mobile
Applications
Trend #2
SoLoMo
Mobile Apps Have Become A Significant
Business Channel
Social – Locational – Mobile
1.5b People On Social
Networks, Businesses Are Connecting
With Consumers Using Them
Trend #3
Industrial Adoption
Trend #4
Connected World
Machine / Production Line Automation
Home Automation And Connected Cars
14. Device Sensors
Gesture
Sensor
RGB Light
Sensor
Recognizes The User’s Hand
Movements Using Infrared Rays
Measures RGB And White
Intensity Of The Light Source
Recognizes Phone Is Located
Near User Using Infrared Rays
Gyro
Sensor
Hall
Sensor
Detects Phone Rotation State
Based On Three Axes
Recognizes Whether The Cover
Is Open Or Closed
Accelerometer
Detects Phone Movement State
Based On Three Axes
Barometer
Identifies Atmospheric Pressure
At The User’s Current Location
Proximity
Sensor
Temperature/
Humidity Sensor
Checks Temperature And
Humidity Levels
Geomagnetic
Sensor
Detects Magnetic Field Intensity
Based On Three Axes
16. Mobile Platforms To Look For
Tizen OS – A Linux Based OS
Tizen Powered Samsung Phone To Be Released
This Year
17. Mobile Platforms To Look For
Firefox OS
Supports Android Compatible Smartphones
ZTE Open, Alcatel One Touch Fire, LG Fireweb
Sony To Release Firefox OS Device
18. Mobile Platforms To Look For
Ubuntu Touch – Mobile
Version Of Ubuntu OS
Supports Google Nexus Series – Smartphones
And Tablets
19. Wearable Technology
The New Dress Code…
#1 Forecast
No. Of Units
100M Units In 2014
#2 Forecast
Expected
Revenues
Approx. 2b In 2014
#3 Enables
Industries
Enterprise – Healthcare and Fitness –Entertainment
21. Wearable Technology
Fitness And Healthcare
Muscle Effort
Heart Rate
Pedalling, Lifting And Stretching Balance
Time Tracking
Check Out The Reports
Mobile App
– Sensors And Smartphone Connect Via Bluetooth
SENSORS
Image Source: Athos Website
22. Wearable Technology
Entertainment
KAPTURE
Record Conversations And
Acceess From Mobile App
Narrative Clip
Camera And GPS Enabled Device Takes
Photos and Geo Tags. Accessible From
Mobile Application
Soundbrace
Inegrated Motion And Gesture
Controller
Calibrate Soundbrace And Play
Image Source: Soundbrace Website
24. Mobility Trends 2014
Resolutions - Commitments - Way Forward
TREND #1
B2C – B2B MOBILE APPLICATIONS
MOBILE APPS HAVE BECOME A SIGNIFICANT BUSINESS CHANNEL
32. User Stories – Share Travel Experience
Involving Users To Share Their Experience
• Get Insight From It
• Engage & Involve
Using Smartphone And App, Capture Photos/Videos
Add Effects In Photos/Videos Using Mobile App
Create Story By Pinning Photos/Videos At Location
Mobile App
Submit Story + Share It On Social Media
33. User’s Story On Trip Experience
Capture Photo Using Mobile App
(During Trip)
Using App In Mobile
@Flying Above City
@Staying At Cool Place
@Relaxing Vacation Spots
@Enjoying At Park
34. User’s Story On Trip Experience
Add Effects - Photo, Video
Using App In Mobile
35. User’s Story On Trip Experience
Add Objects, Add Audio, Add Text Effects
Using App In Mobile
Add Voice
Wet Roads...Feeling Nostalgic
Text
Editing
Adding
Object
Add Objects
36. Travel Stories
Beach Trip on 27th May, ‘13
@Relaxing Vacation Spots
54 Comments | 72 Likes
Adding Audio Note
Flight on 23rd May, ‘13
Add Music
@Flying Above City
10 Comments | 32 Likes
Flight on 26th May, ‘13
Panoramic Photo
Collage Images
Vintage Photo
Effect
Photo Effects
Advance Editing
@Enjoying At Park
25 Comments | 46 Likes
37. Mobility Trends 2014
Resolutions - Commitments - Way Forward
TREND #2
SOLOMO
A BRIDGE FOR BUSINESSES TO CONNECT WITH THEIR CONSUMERS
38. Facts
• By 2014 Mobile Is Predicted To Overtake
Desktop Internet Usage
• 86% Of Mobile Internet Users Are Using Mobile
Devices While Watching TV!
• 45 Million People Are Using Foursquare
• 5 Billion Check-in
• 60 Million Foursquare Venues
40. Its All About
Where You Are!
There are three different types of Check-in
that you must track
1) Unique Check-in
2) Venue Check-in
3) Offer Redemption
41. Its All About
What People Are Doing!
• Facebook: 1.15 Billion +
• YouTube: 1 Billion+
• Twitter: 650 Million +
• Google Plus: 500 Million +
• Linked-In: 238 Million +
• Rising *Visual* Stars:
– Instagram ( 130 Million, Now Owned By Facebook)
– Pinterest (70 Million)
42. Its All About
What You Carry!
• 5 Billion Mobile Phones In World
• 1.08 Are Smart Phones
• 89% Of People Uses Their Smart Phone
Through Out The Day
43. So In A Nutshell
There Are 1.15billion+ Facebook
Users, From Which
751 Million Users Access Facebook From
Mobile With
7,000 Different Devices, And They Are
More Than Happy To Share
What They Are Doing, Where They Are
Going, With Whom They Are!
45. Industrial Automation
Controll Machines
Need Is To Control Machines Remotely
Adjust Its Configuration For Batch Processing
Data Management
Realtime Production Data From Machine To
ERP Production Modules
49. Home Automation Experience
Guest Experience
Check-in Services
Light Controls
AC Controls
Curtain Controls
Control Lights,
Room Temperature, Drapery
From Smart Device
50. Home Automation Experience
Lighting Controls
Manage Lights Of Entire Home
From Your Device
Curtain Controls
Control All Curtains and Blinds
Mood Lights
Arrange Lights That Gives
Different Pre-Defined Moods
Air Conditioning
Control Temprature And Adjust As
Per Mood
TV / Audio System
Control TV Programs And Audio
System
54. Control Car Speed
+
Synchronized
with mobile
Son driving car at 80KPH
Car Speed Sensor
Not Exceeding
Car Speed of 60KPH
Son
Son driving
car at 80 KPH
Father
Car speed is set to 60 KPH
See Live Speed Graph
Set Maximum Car Speed
55. Emergency Help
+
Synchronized
with mobile
Automatically Send Location Details & Vehicle
Description To Predefined Contacts
Critical
Accident
Car Sensor Will Identify
About Accident Condition
Application Will
Automatically
Send Accident
Report
Moderate or
Manageable Condition
Alert
Do you want to
Report Accident?
Automatically Report for
accident if no response
within 20 seconds
OPTION FOR VIDEO CALL
Emergency Centre Provide Temporary Guidance
Based On Live Video Recording
56. Socially Connected Cars
Picnic Place
A
Family 1
Family 1
Family 2
Family 2
Going For Picnic To
Place A
Going For Picnic To
Place A
+
+
Synchronized
with mobile
57. Improve Driving Behaviour
HINT
Max Speed
Limit for This
Area Is 50KPH
HINT
This Is Non Parking
Area. Please Do Not
Park Here
HINT
HINT
Drive Slow For
Better Fuel
Efficiency
Reminder
Your Parking Time will
be completed in
20min
59. Car Security
+
Synchronized
with mobile
Car Sensor
Integrated
With Mobile App
Alert
“Your Car Siren
Alarm Rings”
Alert
Car is Moving
Outside Location
App Will Shutdown
Engine Remotely
In Case Of Car Theft
Smaller screen sizes may go away20In Tablets – to replace desktops R&D commitmentsFlexible Screen Device will be
Strong Nokia PlansExpected Launch of Surface with small screen to target consumber tablet marketsStrengthen Mobile App Development Community
Primarily will be used for Access Control and Notifications
Unique Check-Ins. How many unique people are checking into your venues? This will help you understand if you are attracting primarily repeat customers, or if you are able to attract new customers to your venues. Due to the social nature of check-ins, many businesses strive to attract new customers when its customers share check-ins.Venue Check-Ins. If your business has more than one locations, it’s important to understand the differences in check-in stats amongst your venues. Do different locations receive more or less check-ins than others? Do they receive different amounts of check-ins during different days or times?Offer Redemptions. How many of your check-in offers are being redeemed? Are your check-ins being redeemed more often at different venues? Are your offers being redeemed by new customers or repeat customers? Are certain offers redeemed more than others? Understanding how often your check-in offers and specials are being redeemed, along with who is redeeming them, will help you better understand how these offers affect your business.
social is a key part of sharing and distributing content, but moving forward, location and mobility are going to be key to the formula. Ok! Now before We move forward Just a Quick question, How many people NEVER Forget to carry their phones with them?Ok! And how many of us have access to More that one smart Device?