LABBAIK is an augmented reality mobile app that provides: Personalized guidance: - Tailored to individual needs and preferences, including language, pace, and interests. - Augmented reality overlays: Enhance the understanding of pilgrimage sites with historical information, 3D models, and religious narratives. - Interactive navigation: Real-time maps, turn-by-turn directions, and crowd avoidance features for a smooth pilgrimage experience. - Content-rich experience: Access to prayers, sermons, lectures, and multimedia content in multiple languages. - Community connection: Facilitate communication with fellow pilgrims and religious guides.

1. LABBAIK
Your Personalized Hajj and Umrah Companion

2. Problem
Millions of pilgrims undertake Hajj and Umrah each
year, facing challenges like:
Difficulty navigating unfamiliar surroundings.
Limited access to historical and religious insights
about pilgrimage sites.
Language barriers and information overload.
Difficulty experiencing the full spiritual and
cultural depth of the journey.

3. LABBAIK is an augmented reality mobile app that provides:
Personalized guidance: Tailored to individual needs and
preferences, including language, pace, and interests.
Augmented reality overlays: Enhance the understanding of
pilgrimage sites with historical information, 3D models, and
religious narratives.
Interactive navigation: Real-time maps, turn-by-turn directions,
and crowd avoidance features for a smooth pilgrimage experience.
Content-rich experience: Access to prayers, sermons, lectures, and
multimedia content in multiple languages.
Community connection: Facilitate communication with fellow
pilgrims and religious guides.
Solution - LABBAIK
Enhancing the Pilgrimage Experience..

4. AR Pilgrimage Sites: Visualize historical structures, understand rituals, and access
immersive narratives overlaid on your live view.
Personalized Guides: Choose your language, pace, and desired level of detail for a
customized Hajj or Umrah.
Offline Functionality: Download pilgrimage site information and maps for use even
without internet access.
Accessibility Features: Voice guidance, large fonts, and translations cater to diverse
needs.
Community Forum: Connect with fellow pilgrims, share experiences, and seek
guidance from certified religious scholars.
Key Features

5. Market Opportunity
The total number of Umrah
performers in 2022 reached
24,715,307
The Saudi 2030 Vision aims to
increase the number of
annual Hajj and Umrah
pilgrims to 30 million by 2030
Growing number of tech-savvy pilgrims
seeking enhanced experiences.
Rising demand for personalized and
accessible religious guidance.
Untapped potential of AR technology in
the pilgrimage landscape.
Large addressable market with
significant revenue potential through in-
app purchases and partnerships.
The number of pilgrims in 2023
was more than 1.85 million
[Source: General Authority for Statistics (GASTA)]

6. First-mover advantage in AR-powered pilgrimage guidance.
Focus on personalization and user experience.
Enrich the spiritual and cultural experience of Hajj & Umrah
visitors.
Content-rich platform with diverse religious and cultural
knowledge.
Strong partnerships with religious authorities, travel agencies,
hotels, and tour operators.
Competitive Advantage

7. Business Model
Freemium
In-app
Purchases
Partnerships
free basic features and
premium upgrades for
advanced functionalities
additional content,
AR experiences, and
personalized guides
with travel agencies,
airlines, and hotels for
targeted advertising
and bundled services

8. $ 500k
Seed Round
24 months of runway for:
Product Development
Hiring
Go-to-Market
Marketing & Sales
Partnerships
Partnerships with the Hajj and Umrah
Stakeholders:
Ministry of Hajj and Umrah
Supreme Hajj Committee
The Pilgrim Experience Program/Vision 2030
etc
What we’re looking for?

9. Team
8 years of experience as R&D engineer, Innovation Manager,
Business Dev. Manager, and (Science) Entrepreneur.
Dipl.-Ing., General Engineering
MSc., Computational Science & Engineering
Part-time MBA candidate
5 years of experience as: Software engineer and AI Product
Manager.
BSc., Computer Science
MSc., Computer Science (specialization: AI)
Mohamed Labadi
CEO
Yacine Bouchrika
CTO

10. LABBAIK │Experience the depths of your pilgrimage with
augmented reality and interactive guidance.
Thank You!
hello@getlabbaik.com