2. Adopting Technology: Challenges and Predictions Presenters Mike Frohlich, Web Manager, State Historical Society of North Dakota Tim Grove, Chief of Education, National Air and Space Museum Matt MacArthur, Director of New Media, National Museum of American History Chad Wollerton, Web director, Thomas Jefferson Foundation, Monticello
11. Key Trends “rich” media – images, videos, audio, augmented reality, animations Ongoing digitization and cataloguing projects will require a significant share of resources Increasing expectations from staff and visitors of access to social networks The role of educator is being redefined
12. Significant Challenges Lack of a comprehensive technology strategy at most museums Funding for technology is too often done outside of operational budgets Lack of understanding or priority placed on online resources Documentation or evaluation of technology efforts Advances in workflow and content production techniques in business/industry absent in museums Too many museum educators lack the training and resources to address technological opportunities
13. Content Management Systems Come in a variety of flavors and can be very complex. At Monticello, we have at least three different kinds: A Digital asset management (DAM) in which we keep and provide access to our digital images, primarily, but also have plans to store video, audio, pdfs, and other rich media files. Examples: Luna (commercial) and Fedora (open source). A document management system (DMS) which we use to store, track, and electronic text and images of historic documents. Example: DataFormat And a Web Content Management System…
14. Web Content Management Systems (WCMS) Examples: Drupal, Joomla, WordPress, mediaWiki. Allows authoring and collaboration by staff (and online visitors!) most of whom have little knowledge of HTML markup.
15. Technologies to Watch NEXT 12 months – widespread adoption Mobile technology – fast adoption, blurring the boundary between cellular and Internet Social media – new opportunities to engage audiences and “dialog with” them
16. Examples from Monticello Encouraging an online community through our website Testing QR Codes in the garden
25. Gesture-based Computing MS Kinect SUN - Interactive Video Mapping Installation: http://vimeo.com/22543837
26. 2010 Horizon Report: Museum Edition http://www.nmc.org/publications/2010-horizon-museum-report
27. Priority List Do you have a technology plan at your institution What is the intended goal of your technology implementation (sharing collections, bringing traffic in the door, etc.)? Who is your audience, and what are their expectations? How much staff and time do you have? How much expertise does your staff have? What is your budget, if any?
28. Resources Studies/Reports Horizon Report: Museum Edition (2010)http://www.nmc.org/publications/2010-horizon-museum-report Pew Internet and American Life Projecthttp://www.pewinternet.org/ IMLS study: Status of Technology and Digitization in the Nation's Museums and Libraries (2006)http://www.imls.gov/resources/TechDig05/index.htm IMLS National Study on the Use of Libraries, Museums and the Internet (2008)http://interconnectionsreport.org/ Books/Articles The Digital Museum: A Think Guide (2007)http://iweb.aam-us.org/Purchase/ProductDetail.aspx?Product_code=I252 Digital Technologies and the Museum Experience: Handheld Guides and Other Media (2008)http://www.altamirapress.com/Catalog/Flyer2.shtml?SKU=0759111197 Museum Informatics: People, Information, and Technology in Museums (2008)http://www.routledge.com/books/details/9780415802185/ Letting Go? Sharing Historical Authority in a User-Generated World (2011)http://www.lcoastpress.com/book.php?id=352 Museums and the Web conference papershttp://www.archimuse.com/conferences/mw.html Blogs Fresh+New - http://www.powerhousemuseum.com/dmsblog/ Musematic - http://musematic.net/ Museum 2.0 - http://museumtwo.blogspot.com/ Professional networks Museum Computer Network - http://www.mcn.edu/ AAM Media & Technology Committee - http://www.mediaandtechnology.org/ Archives & Museum Informatics - http://archimuse.com/ Best of the Web, Museums and the Web http://conference.archimuse.com/tags/winners
40. Question 2 Are there any other trends you would add to the list?
41. Question 3 What additional challenges would you add to the list?
Editor's Notes
POLL 1 – what is your primary responsibility? (curatorial,collections, education, etc.)POLL 2 – Who makes key decisions?
QUESTION 1 – What factors affect technology decisionsWho’s your audience? What are there expectations? How much time do you have? Social media is not free. What is your budget? Do you have a budget?
QUESTION 2 – other key trends?
POLL 3 – does institution have a comprehensive strategyPOLL 4 – is technology funding part of operational budgetQUESTION 3 – other significant challenges?
