My 15 min keynote slides for the Intrapreneurship Conference in Barcelona, december 2013. The focus is on understand risk and be able to go outside of your typical business confort zone, and maybe have a chance at innovation
2. My job
copiloting big companies and
startups’ innovation projects.
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Business design
Business Model Innovation
Marketing Strategy
Intrapreneurship
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France, London, Berlin, Brussels, Singapore
3. Innovation
Innovation is the market
introduction of a technical
or organisational novelty,
not just its invention.
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Joseph SCHUMPETER
Theorie der wirtschaftlichen Entwicklung, 1911
6. The Innovator’s Dilemma
It!s not about the failure
of simply any company,
but of good companies,
the kinds that many
managers have admired
and tried to emulate, the
companies known for
their abilities to innovate
and execute.
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Clayton CHRISTENSEN
Photo: Joe Pugliese
16. Plans A: End Results
Samsung Galaxy Gear A Dud?
30 Percent Of Customers
Returning Smart Watches To
Best Buy.
International Business Times
Oct. 28, 2103
17. Plans A: End Results
Internet of things ✔
Wearable device ✔
Connected ✔
Ergonomic ✔
Autonomy ✔
Hi-tech ✔
Trendy ✔
OLED Display ✘
22. RISK
Risk Management 101
Change the
TECHNOLOGY
Fundamental
Research
R&D / IP
Pipeline / ROI
Versions
OTS
Paradigm
Ecosystem
Business Model
Cycle
Segment
Change the
MARKET
24. RISK
Risk Management 101
Change the
TECHNOLOGY
SIGNIFICATIVE
20%
Startups
Know BM
ROI Forecast
INCREMENTAL
80%
Multinationals
Change the
MARKET
25. RISK
Risk Management 101
Change the
TECHNOLOGY
RUPTURE
0.001%
Black Swans
SIGNIFICATIVE
20%
Startups
Know BM
ROI Forecast
INCREMENTAL
80%
Multinationals
BLACK HOLE
of Irrelevance
Change the
MARKET
26. A pathway back to the pipeline
Change the
TECHNOLOGY
or
e
pl
Ex
Know BM
ROI Forecast
Push
RISK
ROI
Innovation
Pipeline
dapt
A
Change the
MARKET
Intrapreneurs
27. What you expect vs. need
➊ Inventing the new business models
➋ Active market scouting
➌ Cultural change & resilience
28. Killer Rabbits Herding Workshop
Adde
Value
A Product
that sells
Intrapreneurs
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Your Idea
➋ Active market scouting
with a techno-push
internal incubator