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RED HOT DIGITAL TRENDS
OF 2016
Presented by:
Mike Corak
@mikecorak #DigitalTrends2016
@mikecorak #DigitalTrends2016
Why is this
Mike Corak
guy up
here?
@mikecorak #DigitalTrends2016
It’s not because …
@mikecorak #DigitalTrends2016
Friend: Ann Handley Uncle: Andy Hanley
Who both live
in Boston and
are a “D”
placement
away from
basically being
the same
person which
could mean
Ann and I are
related!?
No Ann Handley, but Who Is!?
#18 on Content Marketing Landscape – Top
200 Influencers - Onalytica
Client Award #2 on the Top 50 Content
Marketers – Kapost
Lots of program design and execution for
folks like…
@mikecorak #DigitalTrends2016
VP / GM LOU
It’s been an interesting 24 hours
@mikecorak #DigitalTrends2016
First, Ann’s
personal
assistant and
family friend is
celebrating her
b-day in LOU
at our house
#bourbon
Next, our mutual
friend Ann gets
crazy sick
Then someone
had a bright idea
And here I am!
“Hey, didn’t you
do a keynote last
week? Maybe…”
@AnnHandley We’re sorry you’re
sick. Feel better, see you soon!
@CincinnatiAMA
The 4 things you do when
you find out you’re filling
in for Ann Handley in 24
hours
1. Freak the Eff Out!
2. Dust Off Your
Latest Presentation
RED HOT DIGITAL TRENDS
OF 2016
3. Run Out To
Dollar Tree
and Buy ALL
the Lasers
4. Get Some
Assembly
Help From
Your Family
and Friends
PLEASE PREPARE YOUR
LASERS NOW
Release
I, (insert your name), swear that
I will not burn anyone’s eyes
out with my laser, especially
Mike’s
I Accept These Small Print Terms of Laser Usage
@mikecorak #DigitalTrends2016
Where
are
my suit
pants?
@mikecorak #DigitalTrends2016
Warm Up: Where are my pants?
Back in Arizona
with the couch?
In one of these
boxes at the house?
@mikecorak #DigitalTrends2016
Sometimes, In A Fast Moving World..
@mikecorak #DigitalTrends2016
I
MADE
IT IN
20
HRS
It’s Easy to Miss the Signs
@mikecorak #DigitalTrends2016
And In Digital, If You’re Not Paying Attention
@mikecorak #DigitalTrends2016
@mikecorak #DigitalTrends2016
You May End Up Losing Your Shorts
Or Your Pants (We’re Like Twins, Right)?
@mikecorak #DigitalTrends2016
Totally
You’re
Dreaming
The Good News?
I’m going to save you a bunch
of time reviewing the top trends
you need to be thinking about.
And in turn, you will know
where your pants are at all
times! @mikecorak #DigitalTrends2016
Agenda
Trend-O-Mania
Top 8 Digital Trends For 2016
Thanks!
@mikecorak #DigitalTrends2016
Trend-O-Mania
@mikecorak #DigitalTrends2016
Most Popular Trends (What’s Your Top?)
Mobile
Social Evolution
Content Marketing
Internet of Things
Big Data
Programmatic
Wearables
Conversion Rate Optimization
SEO Next Steps
Strategic Planning
Marketing Automation
@mikecorak #DigitalTrends2016
Mobile
Mobile is not a trend, it’s the norm. Deficiencies require catch-up (fast).
“In 2015,
mobile will
represent 70% of
the total US
search audience”
—emarketer
@mikecorak #DigitalTrends2016
Google Even Cares About Mobile
Beyond Ad $!
“Starting April 21, we will be expanding our
use of mobile-friendliness as a ranking signal.
This change will affect mobile searches in all
languages worldwide and will have a
significant impact in our search results.
Consequently, users will find it easier to get
relevant, high quality search results that are
optimized for their devices.”
‘s
Strategic Planning
What were you doing before if you weren’t planning?
@mikecorak #DigitalTrends2016
Important Mediums, But Also Not Trends
Internet of Things
Programmatic Buying
Marketing Automation
@mikecorak #DigitalTrends2016
Themes That Deserve Your Focus
User Centered Everything
Social Evolution
More Effective Content Marketing
Media Budgeting
Omni-channel Integration
Top 8 Digital Trends
I Love for 2016
Red Hot Digital Trends
1. Customer Experience is #1
•Accenture 2013 Global Consumer Pulse Survey: “85% of customers are frustrated by
dealing with a company that does not make it easy to do business with them. 58% are
frustrated with inconsistent experiences from channel to channel.”
•CMO Council and SAP 2014 – Mastering Adaptive Customer Engagements
(Responsive): “Marketers believe that customer centricity – and the customer’s belief
that they are engaged with a customer-centric organization – is critical not just to the
business, but also to the individual marketer’s success”
•Gartner 2014 – Gartner Survey: “89% of companies surveyed plan to compete primarily
on the basis of the customer experience by 2016, 65% of companies have the equivalent of
a chief customer officer – they report equally to the CMO and CEO.”
•Gartner 2014 – Spend Survey: “#1 innovation project for 2015 is customer experience”
•Gartner 2014 – CMO Club Survey: “CMOs say leading customer experience cross-
functionally at all touch points is the top investment over the next 2 years.”
•IBM 2013 – Customer-activated Enterprise: “39% of outperformers have developed a
fully-integrated digital-physical customer strategy.”
•McKinsey 2014 – Digital Tipping Point: “Of the six digital trends we asked about,
executives expect the largest share of their digital growth in the coming years will be
from digital customer engagement.
•Oracle 2013 – Global Insights: “93% say that improving customer experience is one of
the top three priorities for the next two years. 97% state customer experience is critical
to future success.”
Customer Experience is
the next big thing.
@mikecorak #DigitalTrends2016
What Does it Mean?
• Prioritizing User Needs
• Consistent and Continuous Experiences
Across Every Touch-point
• Personalization and One to One
Relationship Building
• Mobile Maturity
• Customer Centric Analytics Usage
@mikecorak #DigitalTrends2016
Red Hot Digital Marketing Trends of 2016 - Cincinnati AMA - March
Audience Focused
Content Strategy
+
User Design
Red Hot Digital Trends
2. Mobile Maturity
Do You Have a Responsive Website?
Yes No
I Don’t
Know
M-Dot /
Adaptive
Studies Show…
Only 50% of
companies have
a “mobile
friendly” website,
even though
more usage
originates from
Mobile than
Desktop, a
growing trend.
@mikecorak #DigitalTrends2016
Google Even Cares About
Mobile Friendly Sites!
“Starting April 21, 2015, we will be expanding
our use of mobile-friendliness as a ranking
signal. This change will affect mobile searches
in all languages worldwide and will have a
significant impact in our search results.
Consequently, users will find it easier to get
relevant, high quality search results that are
optimized for their devices.”
‘s
Google cares about
the user’s experience,
not just mobile
friendly sites.
@mikecorak #DigitalTrends2016
IF YOU DON’T HAVE A
RESPONSIVE SITE, PUT IT
TOP OF YOUR LIST NOW
Mobile Maturity Checklist
• Mobile first experiences (site, email, content,
etc.)
• Understanding of mobile intent
• Local marketing integration
• Mobile friendly media
• Mobile friendly landing pages
• Mobile analytics and optimization
• And…
@mikecorak #DigitalTrends2016
@mikecorak #DigitalTrends2016
NEVER
SAY
MOBILE
AGAIN
Red Hot Digital Trends
3. Content Quality Over Quantity
Content
marketing
is evolving
@AnnHandley
What’s the Most Effective Content Medium?
White Papers
Videos
E-Newsletters
Mobile Apps
Webinars
Social Content
Photos / Infographics
In-person Events
Research Reports
Case Studies
Companies Have a Content Problem ...
@AnnHandley
… and it’s only getting worse
Where most companies are at:
Piles of non-performing content.
What do they do?
Create more.
Why?
Before you create one more piece of
content, you need to deal with your
R.O.T. content.
Anna Hrach
Content Strategist
Redundant: Duplicate content, over wordy, too
many clicks and/or steps.
Outdated: Expired offers, out-of-date content
and materials, broken links/images.
Trivial: Not relevant for the brand, no value for
the visitor, missing content or context
Redundant
2013 2015
Outdated
Trivial
“50% of marketers struggle to
create content consistently”
– Content Marketing Institute
@mikecorak #DigitalTrends2016
Cooperative Content =
Topical plan +
Employee generated content (EGC)
+ User generated content (UGC)
Jay Baer
Convince & Convert
Red Hot Digital Marketing Trends of 2016 - Cincinnati AMA - March
Beggin Strips…mmmmmm
Red Hot Digital Marketing Trends of 2016 - Cincinnati AMA - March
Red Hot Digital Marketing Trends of 2016 - Cincinnati AMA - March
Red Hot Digital Trends
4. What happens if Google isn’t #1?
What’s Your Top Traffic Producer?
Paid Search
Content
Marketing
Social Media I Don’t Know
Organic
Search
Display
Media
SEO Philosophy: Search was… THEN
Keyword Research Keyword Usage
Page elements:
Titles, headings, meta,
body copy, links including
anchor
Keyword Rankings
*Keyword data via
analytics
Research
Measuring
Performance
Tactical
Execution
@mikecorak #DigitalTrends2016
• Biz objectives
• Social listening
• User personas
• Analytic insights
• Keyword research by THEME
• All of which feeds content strategy
• Search
• Content planning
• Site hierarchy
• Social posting
• Display messaging
• Email messaging
• Local messaging
• PPC AdGroups
• Content focused media (Native)
• Standard KPIs
(real world)
• Thematic performance
(segmentation, attribution)
@mikecorak #DigitalTrends2016
SEO Philosophy: Search was… NOW
Research
Measuring
Performance
Tactical
Execution
Modern SEO Works
Ingredients:
• 1 Part technical consultation
• 1 Part thematic prioritization
• 1 Part content strategy
• 1 Part user experience
• An overpowering amount of
integration & coordinated
execution across channels
But Google Wants You to Pay More…
@mikecorak #DigitalTrends2016
Aggressively Build Additional Sources
• Paid Media
• Social Media
• Distributed Content
• Email
• Apps
• Influencers
• Partners
@mikecorak #DigitalTrends2016
B2C Paid Media
@mikecorak #DigitalTrends2016
Social Media Success in B2C
@mikecorak #DigitalTrends2016
@mikecorak #DigitalTrends2016
In Social, The Free Lunch is
Over.
Most social platforms are public companies,
meaning they are legally responsible for their
success, not yours.
Bottom Line
You need a
bigger
media
budget to
support all
online
marketing
@mikecorak #DigitalTrends2016
By The Way, Did You See This?
@mikecorak #DigitalTrends2016
Red Hot Digital Trends
5. Local Gets it Right
Digital Market Share
For most local searches, 3-7
Google My Business results
appear in the SERP plus Yelp,
YP & others in Natural Organic
@mikecorak #DigitalTrends2016
Yet This Is What We Still See
2015 Local
Search
Ranking
Factors
N.A.P. accounts for
48.6% of the overall
local search
ranking factors
Signals like Categories & Proximity (14.7%)
NAP Consistency, Citations, etc. (13.6%)
On-Page Signals (20.3%)
Link Signals (20.0%)
Review Signals like quantity & quality (8.4%)
Social Signals like Facebook likes and Twitter Followers (5.0%)
Behavioral / Mobile Signals (9.5%)
Personalization (8.5%)
https://moz.com/local-search-ranking-factors
Localize Your Marketing Efforts!
• Local Search
• Localized Website Experiences
(Personalization)
• Localized Content
• Localized Email
• Media Locally Targeted
@mikecorak #DigitalTrends2016
Laser Break: Tattoo Removal #SaveTheBieb!
Nice Work Guys, We (Almost) Did It!
Red Hot Digital Trends
6. Influencer Marketing is Here to Stay
“Advertising from companies is
trusted 47% of the time.”
– Nielsen
“Friends and family are trusted 92%
of the time”
– Nielsen
“Company experts are trusted 66%
of the time.”
– Edelman
@mikecorak #DigitalTrends2016
Developing an Influencer Strategy
• Understand your audience
• Listen and Search for related topics
• ID those who fit your values (including
yourself)
• Explore relationship
@mikecorak #DigitalTrends2016
Red Hot Digital Marketing Trends of 2016 - Cincinnati AMA - March
Red Hot Digital Trends
7. Top Performance From Integration
@mikecorak #DigitalTrends2016
@mikecorak #DigitalTrends2016
Red Hot Digital Trends
8. Staffing Scrappy
Need Image – point is to hire scrappers that love data and will dig. Might be nice to show split
screen of someone working hard v. someone in a suit being lazy.
@mikecorak #DigitalTrends2016
Now Where’s Your Biggest Opportunity?
Customer Experience
Mobile Maturity
Content Quality
Traffic Beyond Google
Localization
Influencers
Integration
Staffing Scrappy8
7
6
5
4
3
2
1
Red Hot Digital Trends
CX
Questions
?
Video
Local
Content
Paid
Social
Owned
@mikecorak #DigitalTrends2016
Red Hot Digital Trends
Thank You For Having Us
@mikecorak #DigitalTrends2016
Mike Corak
VP/GM DAC Group
@mikecorak
mcorak@dacgroup.com

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Red Hot Digital Marketing Trends of 2016 - Cincinnati AMA - March

  • 1. RED HOT DIGITAL TRENDS OF 2016 Presented by: Mike Corak @mikecorak #DigitalTrends2016
  • 3. Why is this Mike Corak guy up here? @mikecorak #DigitalTrends2016
  • 4. It’s not because … @mikecorak #DigitalTrends2016 Friend: Ann Handley Uncle: Andy Hanley Who both live in Boston and are a “D” placement away from basically being the same person which could mean Ann and I are related!?
  • 5. No Ann Handley, but Who Is!? #18 on Content Marketing Landscape – Top 200 Influencers - Onalytica Client Award #2 on the Top 50 Content Marketers – Kapost Lots of program design and execution for folks like… @mikecorak #DigitalTrends2016 VP / GM LOU
  • 6. It’s been an interesting 24 hours @mikecorak #DigitalTrends2016 First, Ann’s personal assistant and family friend is celebrating her b-day in LOU at our house #bourbon Next, our mutual friend Ann gets crazy sick Then someone had a bright idea And here I am! “Hey, didn’t you do a keynote last week? Maybe…”
  • 7. @AnnHandley We’re sorry you’re sick. Feel better, see you soon! @CincinnatiAMA
  • 8. The 4 things you do when you find out you’re filling in for Ann Handley in 24 hours
  • 9. 1. Freak the Eff Out!
  • 10. 2. Dust Off Your Latest Presentation RED HOT DIGITAL TRENDS OF 2016
  • 11. 3. Run Out To Dollar Tree and Buy ALL the Lasers
  • 12. 4. Get Some Assembly Help From Your Family and Friends
  • 14. Release I, (insert your name), swear that I will not burn anyone’s eyes out with my laser, especially Mike’s I Accept These Small Print Terms of Laser Usage
  • 17. Warm Up: Where are my pants? Back in Arizona with the couch? In one of these boxes at the house? @mikecorak #DigitalTrends2016
  • 18. Sometimes, In A Fast Moving World.. @mikecorak #DigitalTrends2016 I MADE IT IN 20 HRS
  • 19. It’s Easy to Miss the Signs @mikecorak #DigitalTrends2016
  • 20. And In Digital, If You’re Not Paying Attention @mikecorak #DigitalTrends2016
  • 21. @mikecorak #DigitalTrends2016 You May End Up Losing Your Shorts
  • 22. Or Your Pants (We’re Like Twins, Right)? @mikecorak #DigitalTrends2016 Totally You’re Dreaming
  • 23. The Good News? I’m going to save you a bunch of time reviewing the top trends you need to be thinking about. And in turn, you will know where your pants are at all times! @mikecorak #DigitalTrends2016
  • 24. Agenda Trend-O-Mania Top 8 Digital Trends For 2016 Thanks! @mikecorak #DigitalTrends2016
  • 26. Most Popular Trends (What’s Your Top?) Mobile Social Evolution Content Marketing Internet of Things Big Data Programmatic Wearables Conversion Rate Optimization SEO Next Steps Strategic Planning Marketing Automation
  • 28. Mobile Mobile is not a trend, it’s the norm. Deficiencies require catch-up (fast). “In 2015, mobile will represent 70% of the total US search audience” —emarketer @mikecorak #DigitalTrends2016
  • 29. Google Even Cares About Mobile Beyond Ad $! “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.” ‘s
  • 30. Strategic Planning What were you doing before if you weren’t planning? @mikecorak #DigitalTrends2016
  • 31. Important Mediums, But Also Not Trends Internet of Things Programmatic Buying Marketing Automation @mikecorak #DigitalTrends2016
  • 32. Themes That Deserve Your Focus User Centered Everything Social Evolution More Effective Content Marketing Media Budgeting Omni-channel Integration
  • 33. Top 8 Digital Trends I Love for 2016
  • 34. Red Hot Digital Trends 1. Customer Experience is #1
  • 35. •Accenture 2013 Global Consumer Pulse Survey: “85% of customers are frustrated by dealing with a company that does not make it easy to do business with them. 58% are frustrated with inconsistent experiences from channel to channel.” •CMO Council and SAP 2014 – Mastering Adaptive Customer Engagements (Responsive): “Marketers believe that customer centricity – and the customer’s belief that they are engaged with a customer-centric organization – is critical not just to the business, but also to the individual marketer’s success” •Gartner 2014 – Gartner Survey: “89% of companies surveyed plan to compete primarily on the basis of the customer experience by 2016, 65% of companies have the equivalent of a chief customer officer – they report equally to the CMO and CEO.” •Gartner 2014 – Spend Survey: “#1 innovation project for 2015 is customer experience” •Gartner 2014 – CMO Club Survey: “CMOs say leading customer experience cross- functionally at all touch points is the top investment over the next 2 years.” •IBM 2013 – Customer-activated Enterprise: “39% of outperformers have developed a fully-integrated digital-physical customer strategy.” •McKinsey 2014 – Digital Tipping Point: “Of the six digital trends we asked about, executives expect the largest share of their digital growth in the coming years will be from digital customer engagement. •Oracle 2013 – Global Insights: “93% say that improving customer experience is one of the top three priorities for the next two years. 97% state customer experience is critical to future success.” Customer Experience is the next big thing.
  • 37. What Does it Mean? • Prioritizing User Needs • Consistent and Continuous Experiences Across Every Touch-point • Personalization and One to One Relationship Building • Mobile Maturity • Customer Centric Analytics Usage @mikecorak #DigitalTrends2016
  • 40. Red Hot Digital Trends 2. Mobile Maturity
  • 41. Do You Have a Responsive Website? Yes No I Don’t Know M-Dot / Adaptive
  • 42. Studies Show… Only 50% of companies have a “mobile friendly” website, even though more usage originates from Mobile than Desktop, a growing trend. @mikecorak #DigitalTrends2016
  • 43. Google Even Cares About Mobile Friendly Sites! “Starting April 21, 2015, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.” ‘s
  • 44. Google cares about the user’s experience, not just mobile friendly sites. @mikecorak #DigitalTrends2016
  • 45. IF YOU DON’T HAVE A RESPONSIVE SITE, PUT IT TOP OF YOUR LIST NOW
  • 46. Mobile Maturity Checklist • Mobile first experiences (site, email, content, etc.) • Understanding of mobile intent • Local marketing integration • Mobile friendly media • Mobile friendly landing pages • Mobile analytics and optimization • And… @mikecorak #DigitalTrends2016
  • 48. Red Hot Digital Trends 3. Content Quality Over Quantity
  • 50. What’s the Most Effective Content Medium? White Papers Videos E-Newsletters Mobile Apps Webinars Social Content Photos / Infographics In-person Events Research Reports Case Studies
  • 51. Companies Have a Content Problem ... @AnnHandley
  • 52. … and it’s only getting worse
  • 53. Where most companies are at: Piles of non-performing content. What do they do? Create more. Why?
  • 54. Before you create one more piece of content, you need to deal with your R.O.T. content. Anna Hrach Content Strategist
  • 55. Redundant: Duplicate content, over wordy, too many clicks and/or steps. Outdated: Expired offers, out-of-date content and materials, broken links/images. Trivial: Not relevant for the brand, no value for the visitor, missing content or context
  • 59. “50% of marketers struggle to create content consistently” – Content Marketing Institute
  • 61. Cooperative Content = Topical plan + Employee generated content (EGC) + User generated content (UGC) Jay Baer Convince & Convert
  • 66. Red Hot Digital Trends 4. What happens if Google isn’t #1?
  • 67. What’s Your Top Traffic Producer? Paid Search Content Marketing Social Media I Don’t Know Organic Search Display Media
  • 68. SEO Philosophy: Search was… THEN Keyword Research Keyword Usage Page elements: Titles, headings, meta, body copy, links including anchor Keyword Rankings *Keyword data via analytics Research Measuring Performance Tactical Execution @mikecorak #DigitalTrends2016
  • 69. • Biz objectives • Social listening • User personas • Analytic insights • Keyword research by THEME • All of which feeds content strategy • Search • Content planning • Site hierarchy • Social posting • Display messaging • Email messaging • Local messaging • PPC AdGroups • Content focused media (Native) • Standard KPIs (real world) • Thematic performance (segmentation, attribution) @mikecorak #DigitalTrends2016 SEO Philosophy: Search was… NOW Research Measuring Performance Tactical Execution
  • 70. Modern SEO Works Ingredients: • 1 Part technical consultation • 1 Part thematic prioritization • 1 Part content strategy • 1 Part user experience • An overpowering amount of integration & coordinated execution across channels
  • 71. But Google Wants You to Pay More… @mikecorak #DigitalTrends2016
  • 72. Aggressively Build Additional Sources • Paid Media • Social Media • Distributed Content • Email • Apps • Influencers • Partners @mikecorak #DigitalTrends2016
  • 73. B2C Paid Media @mikecorak #DigitalTrends2016
  • 74. Social Media Success in B2C @mikecorak #DigitalTrends2016
  • 76. In Social, The Free Lunch is Over. Most social platforms are public companies, meaning they are legally responsible for their success, not yours.
  • 77. Bottom Line You need a bigger media budget to support all online marketing @mikecorak #DigitalTrends2016
  • 78. By The Way, Did You See This? @mikecorak #DigitalTrends2016
  • 79. Red Hot Digital Trends 5. Local Gets it Right
  • 80. Digital Market Share For most local searches, 3-7 Google My Business results appear in the SERP plus Yelp, YP & others in Natural Organic @mikecorak #DigitalTrends2016
  • 81. Yet This Is What We Still See
  • 82. 2015 Local Search Ranking Factors N.A.P. accounts for 48.6% of the overall local search ranking factors Signals like Categories & Proximity (14.7%) NAP Consistency, Citations, etc. (13.6%) On-Page Signals (20.3%) Link Signals (20.0%) Review Signals like quantity & quality (8.4%) Social Signals like Facebook likes and Twitter Followers (5.0%) Behavioral / Mobile Signals (9.5%) Personalization (8.5%) https://moz.com/local-search-ranking-factors
  • 83. Localize Your Marketing Efforts! • Local Search • Localized Website Experiences (Personalization) • Localized Content • Localized Email • Media Locally Targeted @mikecorak #DigitalTrends2016
  • 84. Laser Break: Tattoo Removal #SaveTheBieb!
  • 85. Nice Work Guys, We (Almost) Did It!
  • 86. Red Hot Digital Trends 6. Influencer Marketing is Here to Stay
  • 87. “Advertising from companies is trusted 47% of the time.” – Nielsen
  • 88. “Friends and family are trusted 92% of the time” – Nielsen
  • 89. “Company experts are trusted 66% of the time.” – Edelman
  • 91. Developing an Influencer Strategy • Understand your audience • Listen and Search for related topics • ID those who fit your values (including yourself) • Explore relationship @mikecorak #DigitalTrends2016
  • 93. Red Hot Digital Trends 7. Top Performance From Integration
  • 96. Red Hot Digital Trends 8. Staffing Scrappy Need Image – point is to hire scrappers that love data and will dig. Might be nice to show split screen of someone working hard v. someone in a suit being lazy.
  • 98. Now Where’s Your Biggest Opportunity? Customer Experience Mobile Maturity Content Quality Traffic Beyond Google Localization Influencers Integration Staffing Scrappy8 7 6 5 4 3 2 1
  • 99. Red Hot Digital Trends CX Questions ? Video Local Content Paid Social Owned @mikecorak #DigitalTrends2016
  • 100. Red Hot Digital Trends Thank You For Having Us @mikecorak #DigitalTrends2016 Mike Corak VP/GM DAC Group @mikecorak mcorak@dacgroup.com