The notes from my twitter session at "Be A Social Media Rockstar" event on 8-12-09

1. Promoting the band… Twitter 101
1. Secure Twitter Handle
a. Sources to check
i. twitter.com
ii. namechk.com
b. Get gmail account or other email address that will handle all updates
i. Sign up at gmail.com
2. Sign up
a. Adding photos for twitter icon
b. Adding background photo (optional)
3. Marketing plan
a. Make an editorial schedule for product or press releases
b. Daily or weekly update schedule
c. Sales and specials – you can do this on a daily basis or weekly
4. How to write in under 140 characters
a. URL Shrinkers
i. http://digg.com
ii. http://bit.ly
iii. http://twurl.com
iv. http://snurl.com
b. Photo Uploads
i. twitpic.com
c. Video Uploads
i. http://twitvid.io
ii. http://beta.twiddeo.com
iii. http://www.tweetube.com
d. Make it fun – add humor to your post. If I wanted to see a lame press release, I’d read one of my own.
5. Tools
a. TweetDeck – software, iPhone & desktop client
b. Hootsuite.com
c. Twitterific
d. Ubertwitter – Blackberry - http://www.ubertwitter.com/
e. TwitterFon – iPhone – iTubes store, free
f. Friendfeed.com – manage facebook and twitter accounts
1

2. 6. What not to do!
a. Spamming useless messages repeatedly
b. Over RT messages, come up with your own content
c. Not linking, use a URL shrinker and send the link along
7. Hash Tags - #SMROCKGB
a. Wefollow.com
b. Hashtags.org
c. Trending – check to see what people are talking about!
i. http://tweetstats.com/trends
ii. http://twitscoop.com
8. Search for people to follow
a. search.twitter.com
b. twellow.com
c. twazzup.com
d. tweefind.com
9. Twitter results – analytics
a. twitteranalyzer.com – stats about everthing twitter
b. yacktrack.com – tool to see who’s following you
c. tweetstats.com – just what the URL says
My info:
Kiar Olson
Director of New Media
Element | Creative
twitter: @macdesign13
web: goelement.com – biz site and blog
blog: http://macdesign13.wordpress.com (personal blog)
email: kiar@goelement.com
Phone: 920-983-9700
Facebook – find me at your own risk…
2